Publishing Journal • Journal of Science and Social Research (JSSR)

PENGARUH KOMPETENSI KARYAWAN DAN KUALITAS PELAYANAN TERHADAP KEPUASAN WISATAWAN DI TAMAN WISATA ALAM SICIKE-CIKE

DOI: 10.54314/jssr.v9i5.7274 Published: 01 October 2026 Pages: 31-45 (Vol. 9, No. 5) Views: 1
Authors & Researchers
H
Handayani M. Kudadiri Affiliated Member1
F
Fahmi Sulaiman Affiliated Member2

Abstract

This reseach focuses on the effect ofemployee competence and service quality on tourist satisfaction at Taman Wisata Alam Sicike-cike. The study used quantitative data and multiple linear regresision to examine the proposed relationships. Sixty tourists were selected as respondents from a population of 153 visitors recorded during January-March 2026. Before the main analysis, the questionnaire was checked for validity and reliability. The result show that employee competence has a positive and significant  effect on tourist satisfaction (coefficient = 0.349; t = 4.684; p = 0.000) service quality also shows a positive and significant effec (coefficient = 0.258; t = 3.725; p = 0.000) the joint test gives F + 128.105 with p = 0.000 the square value of 0.818 indicates that employee competence and service quality explain 81.8% of the varition in tourist satisfaction. Employee competence has the larger standardized beta coefficient, indicating the stronger contribution in this model

Indexing Journal

Journal of Science and Social Research (JSSR) Cover

Journal of Science and Social Research (JSSR)

ISSN: 2615 –4307 Publisher: GORETAN PENA