Abstract:Indonesia is the world’s second-largest fish producer, yet national fish consumption remains relatively low. To address this gap, the Ministry of Marine Affairs and Fisheries launched the Gemarikan (Eat More Fish) campaign,…
aign, which has recently shifted to digital platforms such as Instagram, TikTok, and YouTube to reach wider and younger audiences. This study explores the digital communication strategies used in the Gemarikan campaign, employing a constructivist paradigm and descriptive qualitative approach. Data were gathered through interviews, observation of digital channels, and document analysis at the Directorate General of Strengthening the Competitiveness of Marine and Fishery Products. Findings show that the campaign relies on persuasive, visual, collaborative, and educational messaging. While digital media enables interactive and contextual communication, effectiveness is shaped by technical and cultural factors. The study highlights the need for data-driven, adaptive digital communication strategies to promote healthy and sustainable food consumption behavior.
Abstract:This study seeks to explore the relationship between the understanding of fintech usage, behavioral intention, financial literacy, customer satisfaction, and brand image within the framework of the Bibit investment application.…
cation. As consumer awareness of digital financial services continues to increase, companies are adopting strategies to strengthen user engagement and foster trust. The research highlights the critical role of financial literacy and customer satisfaction in cultivating stronger relationships between users and fintech platforms. The findings indicate that enhancing financial literacy and providing intuitive, user-friendly experiences not only elevate customer satisfaction but also encourage greater user loyalty. In light of the rising demand for informed decision-making and trust in digital financial services, fintech platforms that align with consumer expectations regarding education and service quality are better positioned to build long-term, meaningful relationships with users, thereby promoting sustained engagement and brand loyalty. Furthermore, the paper addresses the potential directions for future research focused on enhancing customer engagement with fintech platforms, particularly in the context of a highly competitive and awareness-driven market.
Abstract:Science education at the elementary school level has an important role in shaping scientific thinking and improving students' understanding of natural concepts, one of which is the human respiratory system. In this case,…
the lungs become organ vital Which worthy introduced through method interesting and applicable learning. This study aims to describe how the understanding of fifth grade students of SDN 188 Pekanbaru can be improved through project-based experiments on how the lungs work. This experimental method is designed with an active and contextual learning approach, where students are directly involved in the process of making a lung model using simple tools and materials. The results show that student involvement in experiment based on project capable increase enthusiasm learning and conceptual understanding significantly. In addition, this activity also trains critical thinking skills, teamwork, and scientific communication. These findings underscore the importance of integrating a project-based experimental approach in learning Science. Through activity This, Teacher No only teach theory, but also provide meaningful learning experiences that can improve students' overall learning outcomes.
Abstract:Abstract This article aims to review the scholarly literature on the intersection of International Human Resource Management (IHRM) and International Industrial Relations (IIR). Through a systematic literature review of…
the articles, the study identifies key themes, dominant theoretical perspectives, key findings, and existing research gaps. The results of the review provide a comprehensive synthesis of the current knowledge on how IHRM practices interact with IIR dynamics in the global business environment. The conclusion of the study highlights the theoretical and practical implications of the findings and suggests directions for future research.
Abstract:The Kenduri Nasi tradition, held during the month of Sha'ban, is a tangible manifestation of the acculturation between Malay culture and Islamic teachings. This tradition not only strengthens social bonds but also functions…
ons as a medium for internalizing Islamic educational values such as shukr (gratitude), ukhuwwah (brotherhood), and social awareness. Using a qualitative approach through a literature review, this study explores the embedded Islamic values within Kenduri Nasi and its role in preserving local cultural identity. The findings reveal that Kenduri Nasi serves as a contextual medium for transmitting religious values across generations through culturally rooted practices. This tradition exemplifies a positive syncretism between Islamic teachings and Malay customs, making it relevant for character education based on local wisdom. It also provides a meaningful model for integrating religious teachings into everyday life in a way that is both accessible and culturally sensitive.
Abstract:The transformation of Indonesia's education system faces significant challenges in aligning with the demands of globalization, digitalization, and lifelong learning. These challenges have sparked debates regarding the effectiveness…
fectiveness of the full-day school model and the modular education system. This study aims to comparatively analyze these two approaches within the context of primary and secondary education in Indonesia, referencing modular education practices in the United Kingdom as an international benchmark. The study employs a qualitative approach based on a literature review, utilizing thematic content analysis of 20 accredited scholarly sources selected through strict inclusion criteria, and analyzed with the assistance of NVivo software to ensure thematic accuracy.The findings indicate that the full-day school model excels in fostering discipline and consistent learning structures; however, it poses risks of cognitive fatigue and is less supportive of differentiated instruction. In contrast, the modular system offers flexibility, opportunities for personalized learning, and deeper conceptual understanding, yet requires adequate digital infrastructure and self-directed learning literacy, which are not evenly distributed.The study concludes that no single educational model is universally superior; instead, each holds contextual relevance. This research contributes theoretically by enriching the comparative education literature and practically by informing the design of more adaptive, inclusive, and responsive learning policies to meet the challenges of the 21st century, while also supporting efforts to achieve quality education as outlined in the Sustainable Development Goals (SDGs).
Abstract:This article critically examines the thoughts of Thomas Kuhn and Ibn Rushd in order to understand the epistemological structure and dynamics of science, by highlighting two fundamental concepts: paradigm and rationality.…
Thomas Kuhn, through his theory of scientific revolutions , argued that the development of science does not occur linearly and cumulatively, but rather through paradigm leaps triggered by internal crises in the scientific community and resolved through collective consensus. On the other hand, Ibn Rushd, as a representative of rationalist philosophers in the classical Islamic thought treasury, places reason and logic as universal epistemic foundations in revealing scientific truth, and firmly rejects the dominance of theological authority that hinders freedom of thought. This study reveals that although both come from different traditions and historical contexts, there is a common ground in the critical attitude towards intellectual stagnation and the drive to open up space for renewal of thought. However, epistemologically, both show sharp divergences: Kuhn is based on contextual paradigmatic relativism, while Ibn Rushd is rooted in transhistorical rational objectivism. Using a comparative-philosophical approach, this article concludes that a critical synthesis of the two views can enrich contemporary discourse on the foundations and direction of the development of science.
Abstract:Based on the research results, the research results show that ethical leadership supports the adoption of positive behavior by employees and overall improves organizational performance. This approach emphasizes the ethical…
al dimension of leadership in the context of management, with a focus on improving leader values, ethical traits and ethical behavior within the organization. Aspects such as Telling, Selling, Participating & Delegating are considered key elements in ethical leadership . The method used is multiple regression analysis, an analysis method used to evaluate the relationship between one dependent variable (bound) with one or more independent variables (free/explanatory). This analysis aims to predict the value of the dependent variable by considering changes in the value of the independent variable. In addition, multiple regression analysis helps in determining the direction of the relationship between the dependent variable and the independent variable, whether the correlation is positive or negative. The regression equation formula for two dependent and independent variables . The tests used are classical assumption tests, hypothesis tests and data quality tests. The sample is determined by taking a representation of the population that is predicted to represent the entire population. The sample in this study were employees at the PT. Perkebunan Nusantara (Persero) I Office Regional I . Determination of samples for employees of PT. Perkebunan Nusantara I (Persero) Regional I was carried out using the Saturated Sampling method . The results of the study showed that X1 telling t count -1.113 < t table 5.409 and significance 0.316 > 0.05 (no effect). X2 selling t count -0.365 < t table 5.409 and significance 0.730 > 0.05 (no effect). X3 participation t count 8.090 > t table 5.409 and significance 0.010 < 0.05 (influential). X4 delegation t count 9.320 > t table 5.409 and significance 0.000 < 0.05 (influential). The results of the simultaneous significance test of the F test are f count 6.076 > f table 5.409 and the prob (F-statistic) is 0.0000 < 0.05. H0 : β1 = β2 = • • • = βk = 0 This means that the independent variable has an overall influence/relationship on the dependent variable
Abstract:This study aims to analyze the vocabulary used in online shop activities on Instagram social media and examine its contribution to Indonesian language learning. Through a qualitative-descriptive approach, data is collected…
lected from uploads and product descriptions on several popular online shop accounts . The results of the analysis show that the vocabulary used reflects a mixture of non-standard Indonesian, foreign absorption (especially English), abbreviations, and popular terms (slang) that are developing in online communities. The collection of data is sourced from 5 (five) Online Shops, namely @omorfoo_shop, @bunoshopp28, @sental.kaos, @akavi.id, and @citracosmetic_id. The contribution to Indonesian learning lies in the potential use of authentic context from social media as teaching materials, especially in learning language diversity, vocabulary development, and language attitudes.
Abstract:This research article aims to analyze the methods of Hadith interpretation employed within the Sufi tradition. This study examines various hermeneutical approaches applied by Sufis, including esoteric interpretation, the…
role of spiritual intuition (kashf), the use of analogy and metaphor, and the influence of Sufi order (tariqa) teachings and practices. The article also highlights figures such as Al-Qushayri, Al-Tirmidhi, Ibn Arabi, Al-Ghazali, Junayd al-Baghdadi, and Abu 'Abd al-Rahman al-Sulami, as well as major Sufi orders like Chishti and Qadiri. Through an analysis of examples of Hadith interpretations, this research demonstrates the significance and unique contribution of Sufi Hadith hermeneutics to the understanding of Islamic spirituality, while also identifying contemporary issues and academic debates related to these methods. The conclusion of this research underscores the richness and complexity of Hadith hermeneutics within the Sufi tradition, as well as its relevance in the broader context of Islamic studies.