Abstract:Technology company Apple Inc. is a market leader in IOS-based Smartphone sales. In market control, this company can quickly expand its sales wings with its official distributors to be able to reach several countries, especially…
ecially buyers. The resulting products have a fairly good strategic power targeting the middle to upper segments. The methodology is exposed that the marketing of the products used leads to premium services and digital media-based distribution. The strategy adopted by Apple Inc. has proven to be very effective because the introduction of products that have an exclusive image makes loyal customers wait for the presence of their products until they reach their official distributors. By conducting good research and development (R&D) on its product line, it makes it challenging to run the market to the global corner. This study provides strategy and understanding of the business perspective of Apple Inc. technology.
Abstract:Sales Information System (SIP) is an integral part of business operations in the food and beverage industry. This research aims to develop a SIP specifically for Bakmi Khek Restaurant. The System Development Life Cycle (SDLC)…
SDLC) methodology was chosen as the framework for the development of this system. This approach allows for structured stages, from planning to maintenance, that are in line with business needs. The research started with the planning stage which involved analyzing user requirements and formulating system objectives. Next, a system analysis stage was conducted to understand the business processes, information flow, and functional requirements of the system. The next system design stage establishes the architecture and technical specifications of the system. System implementation is done after the design is complete, followed by a testing phase to ensure system functionality and reliability. The result of this research is an SIP that is integrated with the sales activities of Bakmi Khek Restaurant. The system includes features such as inventory management, order recording, and sales tracking. Through the application of SDLC, the development of this system can be done in a structured and efficient manner, ensuring business needs are met optimally.
Abstract:This study aims to implement a Decision Support System (SPK) using the Analytical Hierarchy Process Method (AHP) in selecting employees of Micro, Small and Medium Enterprises (MSMEs) Djoeragan Ayam Penyet East Jakarta. The…
he AHP method is used to facilitate more objective and structured decision making in the employee selection process. This research involved interviews with MSME owners and related staff, direct observation in the employee selection process, as well as literature studies to gain an in-depth understanding of the concepts and applications of the AHP Method in the context of employee selection. The results show that the implementation of SPK using the AHP Method can improve objectivity, consistency, and efficiency in the employee selection process. Suggestions for the development and implementation of an effective SDM are also presented. This research contributes to the development of more scientific and measurable decision-making methods in human resource management, especially in the context of MSMEs.
Abstract:Hacking is a technique carried out by someone (hacker, cracker, intruder, or attacker) to attack a system, network, and application by exploiting weaknesses with the intention of gaining access rights to data and systems.…
. Currently, the development of Information and Communication Technology (ICT) is experiencing very rapid growth. The development of information technology, especially the internet, has provided many positive benefits for its users. However, the use of internet technology also has negative impacts that cannot be ignored. The increase in Cybercrime cases in Indonesia is also caused by the impact of advances in Information Technology. Based on this explanation, the aim of this research is to find out how to study law enforcement procedures for hacking victims on digital platforms and how to ensure that digital platform users are more regulated regarding cyber security. The research method used is a descriptive analytical method. The results and discussion in this research are that handling crime cases in the field of information and electronic transactions is a responsibility that has been established for investigators, especially cyber patrols, to investigate and uncover these crimes. The investigation process has a very important and strategic role in determining the success of criminal law enforcement. The quality of a good investigation greatly determines the possibility of success in the prosecution process and makes it easier to reveal material truths during the trial. In order to prevent cybercrime, it is important for individuals and governments to have a deep understanding of crime patterns in the digital realm as well as current and ongoing internet trends and behavior carried out by perpetrators of these crimes.
Keywords : Hacking, cyber, digital platform
Abstract:This research aims to apply the Problem Based Learning (PBL) learning model through series of image media to improve English writing skills at SMA Negeri 4 Pekanbaru. This type of research uses Classroom Action Research…
(PTK). The research subjects were class X students at SMA Negeri 4 Pekanbaru. In implementing the action, it is carried out in 2 cycles, namely cycle I and cycle II. The activities carried out in each cycle consist of planning, implementation, observation and reflection. The results of the research show an increase in English writing skills through serial image media. significant increase in students' understanding of concepts, writing skills, and learning motivation. The integration of serial image media as a supporter of PBL provides a visual dimension that helps students understand the content, stimulates creativity, and increases active involvement in the learning interaction process.
Abstract:The importance of increasing understanding of increasing understanding of literacy habits is increasing along with the development of the current digital era. For this reason, the problem of student’s literacy habits needs…
eeds special attention. Of course, with method-based learning, the TAI method and KWL strategy,videos animasi, Ice Breaking are as intervention in this research because these methods have been proven to have an impact on increasing literacy habits. So, this research aims to: 1) improve student’s reading habits. 2). increase student;s interest in reading recount text. 3). Can increase student’s knowledge in composing words. 4). Student’s can translate simple English sentences. The research was carried out with a PTK design consisting of two cycles and each cycle consisting of one meeting. The result of the research showed that teacher skills increased from an average score (good) in cycle one, then increased to (very good) in cycle two. The percentage of completion of literacy habituation learning in reading comprehension increased from 70 % in cycle one to 90 % in cycle two. The conclusion of this research is that the KWL strategy and videos animasi, Ice Breaking can improve teacher skills, student’s activities and learning outcomes.
Abstract:Bullying cases in Indonesia occupy the top ranking. Bullying behavior often occurs when someone has shortcomings, both physically and mentally. The impact of bullying on students is in the form of decreased appetite, headaches,…
daches, embarrassment, and feeling afraid to socialize in social environments. Increasing students' understanding regarding bullying behavior can reduce bullying cases. Bullying can start from uncontrolled levels of aggressive behavior during childhood. However, this can be prevented by increasing supervision of negative associations from children and friends, starting from modeling good things, filtering out children's friends who have a positive effect. The aim of this intervention is to provide students with understanding and knowledge regarding bullying, its types, etc. Bullying affects both boys and girls. The method based on this intervention consists of 4 stages, namely needs assessment for the Counseling Guidance teacher, distribution of bullying questionnaires to students, Focus Group Discussion (FGD) with students, provision of materials and games in team building. The series of activities were attended by 40 students consisting of 20 men and 20 women from several representatives of departments at Bina Sriwijaya Indonesia Palembang Vocational School. The results of the intervention activities that have been implemented are that students feel openness in terms of both thoughts and feelings regarding bullying behavior. The service activities at Bina Sriwijaya Indonesia Palembang Vocational School have had a very good impact on the entire school community, especially students, subject teachers, guidance and counseling teachers and all staff and equipment at the school. The Principal welcomed and looked forward to further positive activities at Bina Sriwijaya Indonesia Palembang Vocational School. From the results of a questionnaire conducted on community service participants, 87.5% of students strongly agreed with socialization activities to overcome bullying and 12.5% agreed.
Abstract:Technology is developing very rapidly and continues to change from year to year. Therefore, the latest digital marketing trends will continue to emerge which are adapted to the conditions and situations of that year, but…
there are still some groups of people who do not understand the importance of digital trends, because competition for marketplaces or online shopping sites in Indonesia is currently getting tighter, the competition that is happening is not only from domestic shopping sites but also foreign ones that have entered the domestic market. This research aims to analyze the influence of satisfaction, trust and ease of use on customer loyalty in the Shopee marketplace in Dwikora sub-district, Medan Helvetia sub-district. This type of quantitative research with the independent variables used in this research is satisfaction, trust and ease of use and the dependent variable used is customer loyalty. The population used in this research is all people in Medan Helvetia sub-district. This research took samples using a purposive sampling method and there were 100 respondents who were deemed worthy of being research criteria. The research results show that partially and simultaneously satisfaction, trust and ease of use have a significant positive effect on customer loyalty.
Abstract:Bread product sales have become an important aspect of the bakery business, influenced by fluctuations in demand that are not easily predictable. Efficient sales management requires a deep understanding of sales patterns.…
. This study aims to optimize bread product sales by using the K-Means Clustering algorithm to analyze daily sales performance at Toko Roti Amin. The data used includes sales volume and transaction frequency for bread products, consisting of 356 data points. The results show that the bread products can be grouped into three clusters: 129 data in the “Good Sales” cluster, 28 data in the “Moderate Sales” cluster, and 199 data in the “Low Sales” cluster. These findings assist bakery owners in managing stock, production planning, and more targeted marketing strategies. Although there are limitations in using K-Means Clustering, such as dependence on the initial centroid selection, this study proves that applying this technique can enhance inventory management and maximize profit in the bakery business.
Abstract:Technological advances support digital transformation in sales data management. Wan Toys & Sport stores face difficulty understanding sales patterns, such as the highest sales months and most popular products. This research…
rch uses the K-Means clustering method with the CRISP-DM approach to group sports products based on their sales level. The analysis results show that this method is able to divide products into three categories: high, medium and low, thus providing strategic insight for stock management and marketing. Products with high sales are prioritized for stock, while products with low sales are targeted for promotion. This method effectively supports operational efficiency and data-based decision making at Wan Toys & Sport stores.