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Showing 570 articles found for "Various"

CNN-BASED ADAPTIVE IDS WITH FEDERATED LEARNING FOR IOT NETWORK SECURITY

Sahren, Sahren, Dalimunthe, Ruri Ashari, Maulana, Cecep, Permana, Yogi Abimanyu
Abstract: Abstract: In the era of the Internet of Things (IoT), cyber threats are increasingly complex and dynamic, thus demanding an adaptive and intelligent network security system. This study proposes a Convolutional Neural Network… work (CNN)-based Intrusion Detection System (IDS) implemented through a Federated Learning (FL) approach in a Non-Independent and Identically Distributed (Non-IID) data environment. This approach allows the model to be trained in a distributed manner across multiple IoT devices without having to collect sensitive data to a central server, thereby maintaining data privacy while increasing the efficiency of the training process. The experiment used the CIC IoT 2023 dataset, which represents various modern IoT network traffic patterns. The results show that the proposed CNN–FL model achieves an overall accuracy of 0.99, with excellent performance in detecting various types of network traffic. The model obtains a perfect recall value (1.00) for normal traffic (Benign), as well as a very high F1-score for DDoS (0.99) and DoS (0.99) attacks. Stable and consistent performance across all five federation rounds demonstrates that this approach is a reliable, efficient, and accurate solution for detecting threats in distributed and privacy-preserving IoT networks.  Keywords: cnn; federated_learning; ids; non-iid; ciciot2023   Abstrak: Dalam era Internet of Things (IoT), ancaman siber semakin kompleks dan dinamis, sehingga menuntut sistem keamanan jaringan yang adaptif dan cerdas. Penelitian ini mengusulkan Intrusion Detection System (IDS) berbasis Convolutional Neural Network (CNN) yang diterapkan melalui pendekatan Federated Learning (FL) pada lingkungan data yang bersifat Non-Independent and Identically Distributed (Non-IID). Pendekatan ini memungkinkan model dilatih secara terdistribusi di berbagai perangkat IoT tanpa harus mengumpulkan data sensitif ke server pusat, sehingga mampu menjaga privasi data sekaligus meningkatkan efisiensi proses pelatihan. Eksperimen menggunakan dataset CIC IoT 2023, yang merepresentasikan berbagai pola lalu lintas jaringan IoT modern. Hasil penelitian menunjukkan bahwa model CNN–FL yang diusulkan mencapai akurasi keseluruhan sebesar 0.99, dengan performa yang sangat baik dalam mendeteksi berbagai jenis lalu lintas jaringan. Model memperoleh nilai recall sempurna (1.00) untuk lalu lintas normal (Benign), serta nilai F1-score yang sangat tinggi untuk serangan DDoS (0.99) dan DoS (0.99). Kinerja yang stabil dan konsisten di seluruh lima putaran federasi membuktikan bahwa pendekatan ini merupakan solusi yang andal, efisien, dan akurat untuk mendeteksi ancaman pada jaringan IoT yang bersifat terdistribusi dan menjaga privasi (privacy-preserving). Kata kunci: cnn; federated_learning; ids; non-iid; ciciot2023

CLOUD-DRIVEN OPTIMIZATION OF LECTURER PERFORMANCE DOCUMENT DIGITALIZATION USING AGILE UNIFIED PROCESS

Irawan, Rio, Inayah Syar, Nur
Abstract: The development of digital technology encourages universities to improve effectiveness and efficiency in data management, particularly in recording and reporting faculty performance. Some lecturers still face difficulties… s in reporting their performance in the SISTER application due to challenges in locating documents scattered across various archives, which often leads to issues such as delays in reporting, low information accuracy, and lack of transparency of faculty performance documents for institutional needs. This study aims to optimize the digitalization of faculty performance documents based on cloud computing using the Agile Unified Process (AUP) approach, which is implemented in the development of a cloud-based system by utilizing Google Drive as the storage medium for digital faculty performance documents. The AUP methodology was chosen for its ability to combine flexible iterative and incremental principles, allowing the system to adapt quickly and continuously to user needs. Testing using Equivalence Partitioning, based on the functional and non-functional requirements of the system, has shown results in accordance with expectations.

DEVELOPMENT OF A WEB-BASED POINT OF SALE APPLICATION US-ING THE LARAVEL FRAMEWORK

Apriani, Rika, Haerani, Reni, Nugroho, Praditya Adi, Farisi, Imam
Abstract: Abstract: The development of information technology encourages businesses to take over digital systems in business operations, even in the sales process. The Point of Sales (POS) system is the leading solution for recording… ing transactions, managing stock, and creating sales reports efficiently. This study aims to develop a POS application based on a website and make it easier for administrators to manage sales transactions, making them faster and more efficient. This system is made with a structured Agile Development method, requirements, design, development, testing, deployment, and implementation. The framework used is the Laravel framework, with system testing conducted using BlackBox. The test results show that the system is on track and that the efficiency of the transaction and reporting process can be increased. A web-based basis allows users to manage their business more easily in real time because this application is flexible and can be used on various devices.             Keywords: agile model;laravel;point of sales; websites     Abstrak: Pengembangan teknologi informasi mendorong bisnis untuk mengambil alih sistem digital dalam operasi bisnis, bahkan dalam proses penjualan. Sistem Point of Sales (POS) adalah solusi utama untuk merekam transaksi, mengelola stok dan membuat laporan penjualan secara efisien. Tujuan dari penelitian ini adalah untuk mengembangan aplikasi POS berdasarkan situs web dan memudahkan administrator dalam mengelola transaksi penjualan, membuatnya lebih cepat dan lebih efisien. Sistem ini dibuat dengan metode Agile Development yang terstruktur, requirement, design, development, testing, deployment, dan implementation serta kerangka kerja yang digunakan yaitu framework Laravel dengan pengujian sistem menggunakan Blackbox. Hasil pengujian menunjukkan bahwa sistem berada di jalur dan bahwa efisiensi proses transaksi dan pelaporan dapat meningkat. Dengan berbasis web memungkinkan pengguna untuk lebih mudah mengelola bisnisnya secara real time, karena aplikasi ini fleksibel melalui berbagai perangkat.   Kata kunci: model agile;laravel;point of sales;website

OPTIMIZING THE SELECTION OF THE BEST EDUCATIONAL TEACHING AIDS SUPPLIER IN DECISION-MAKING USING THE MOORA METHOD

Rani, Maha, Christy, Tika, Ardiansyah, Ricki, Sovia, Rini
Abstract: Abstract: In the business world, supplier selection plays a crucial role in ensuring smooth company operations. Suppliers are responsible for providing raw materials with consistent quality, timely delivery, and competitive… ive prices. The supplier selection process requires evaluation based on various criteria such as product quality, availability, packaging, price, and warranty. Currently, SNM Store places orders by contacting suppliers one by one via telephone to inquire about item availability. This method is time-consuming and may lead to delays in fulfilling item requirements. To address this issue, a Decision Support System (DSS) is needed to assist in efficiently determining the best supplier. One method that can be used in this system is MOORA (Multi-Objective Optimization on the Basis of Ratio Analysis). MOORA is known to be effective in handling multi-criteria decision-making by simultaneously optimizing multiple objectives. This method also reduces subjectivity by assigning weights to each criterion and uses simple and fast calculations to evaluate the available alternatives. The objectives of this research are to identify the key criteria in supplier selection, apply the MOORA method in an efficient and user-friendly evaluation and selection process, and improve the operational efficiency of SNM Store in procurement so that item availability can be ensured in a timely manner.   Keywords: decision support system ; MOORA; supplier   Abstrak: Dalam dunia bisnis, pemilihan supplier memegang peranan penting dalam memastikan kelancaran operasional perusahaan. Supplier bertanggung jawab menyediakan bahan baku dengan kualitas konsisten, pengiriman tepat waktu, dan harga kompetitif. Proses seleksi supplier memerlukan evaluasi terhadap berbagai kriteria seperti kualitas produk, ketersediaan, pengemasan, harga, dan garansi. Toko SNM saat ini melakukan pemesanan dengan menghubungi supplier satu per satu melalui telepon untuk menanyakan ketersediaan barang. Metode ini memakan waktu dan dapat menyebabkan keterlambatan dalam pemenuhan kebutuhan barang. Untuk mengatasi hal tersebut, diperlukan sistem pendukung keputusan (Decision Support System) yang dapat membantu dalam menentukan supplier terbaik secara efisien. Salah satu metode yang dapat digunakan dalam sistem ini adalah MOORA (Multi-Objective Optimization on the Basis of Ratio Analysis). MOORA dikenal efektif dalam menangani keputusan multi-kriteria dengan mengoptimalkan berbagai tujuan secara bersamaan. Metode ini juga mengurangi subjektivitas melalui pemberian bobot pada tiap kriteria dan menggunakan perhitungan yang sederhana serta cepat dalam mengevaluasi alternatif yang tersedia. adapun tujuan dari penelitian ini adalah untuk mengidentifikasi kriteria-kriteria penting dalam pemilihan supplier, menerapkan metode MOORA dalam proses evaluasi dan seleksi yang efisien dan mudah digunakan, serta meningkatkan efisiensi operasional Toko SNM dalam hal pengadaan barang agar ketersediaan barang dapat terjamin tepat waktu.   Kata kunci: MOORA; sistem penunjang keputusan; supplier;  

OPTIMIZATION OF DECISION SUPPORT SYSTEM (DSS) CUSTOMER SERVICE OF TELECOMMUNICATION COMPANIES WITH MOORA METHOD

Sari, Dely Indah, Sondra Wijaya, I Made, Harahap, Widiya Lestari, Rizki, Mohd.
Abstract: Abstract: Decision Support System (DSS) in telekomunication company service is the key to improving customer satisfaction and operational efficiency. This study aims to assess and select the optional customer service strategy&#8230; ategy using the Mutly Objective Optimization on The Basic of Ratio Analysis (MOORA) method. This approach is used to analyze various indicators such as respon time, complaint resolution, service cost and costomer satisfaction to find the most efficient solution. The research finding indicate that the MOORA method can provide from the calculation results, it was found that the age range <25 years was ranked first as users who felt satisfied with Product Quality, Price, Service Quality, and the most telecommunications users and the second rank was the age range 25-35 years, the third rank was the age range 36-45 years, the fourth rank was the age range >45 years. The implementation of DSS strengthened by MOORA is expected to improve the quality of service and competitiveness of companies in the competitive telecomunication industry.  Keywords: customer service; DSS; MOORA; telecomunication; optimization    Abstrak: Sistem Pendukung Keputusan (DSS) dalam layanan perusahaan telekomunikasi merupakan kunci untuk meningkatkan kepuasan pelanggan dan efisiensi operasional. Penelitian ini bertujuan untuk menilai dan memilih strategi layanan pelanggan opsional dengan menggunakan metode Mutly Objective Optimization on The Basic of Ratio Analysis (MOORA). Pendekatan ini digunakan untuk menganalisis berbagai indikator seperti waktu respons, penyelesaian keluhan, biaya layanan dan kepuasan pelanggan untuk menemukan solusi yang paling efisien. Temuan penelitian menunjukkan bahwa metode MOORA dapat memberikan Dari hasil perhitungan, ditemukan bahwa rentang usia <25 tahun menduduki peringkat pertama sebagai pengguna yang merasa puas terhadap Kualitas Produk, Harga, Kualitas Layanan, dan pengguna telekomunikasi terbanyak dan peringkat kedua adalah rentang usia 25-35 tahun, peringkat ketiga adalah rentang usia 36-45 tahun, peringkat keempat adalah rentang usia >45 tahun. Penerapan DSS yang diperkuat oleh MOORA diharapkan dapat meningkatkan kualitas layanan dan daya saing perusahaan dalam industri telekomunikasi yang kompetitif.   Kata kunci: DSS; MOORA; layanan pelanggan; telekomunikasi; optimasi  

AN EFFECTIVENESS OF LEARNING MANAGEMENT SYSTEMS IN HIGHER EDUCATION: THE DELONE AND MCLEAN-SEM APPROACH

Ivander, Filbert, Yang, Marvello, Melyanto, Melyanto, Saragih, Fry Melda
Abstract: Abstract: Information Technology has impacted various sectors, including education. Learning Management Systems (LMS) are designed to facilitate lecturers and students in accessing academic activities such as online learning.&#8230; ning. This study aims to analyze the effectiveness of Learning Management Systems (LMS) among higher education institutions in Indonesia. This analysis is crucial for assessing the effectiveness of LMS use by universities in Indonesia, enabling investments in LMS to yield optimal results. The study employed the D&M IS Success Model and PLS-SEM to evaluate the relationships between various variables, including system, information, service quality, user satisfaction, and benefits. Simple random sampling was used to collect data from 170 universities in Indonesia. This study employed PLS-SEM to investigate the observed variables, including validity and reliability testing, which involves assessing reliability, convergent validity, and discriminant validity. This current study found that all the hypotheses were accepted with p-values below 0,05. These findings contribute to universities paying attention to aspects of system, information, and service quality in Learning Management Systems (LMS) to improve user satisfaction and create a positive perception of benefits. Therefore, this research yields significant results that contribute to higher education in Indonesia, as well as the advancement of knowledge in management information systems.             Keywords: delone and mclean; information system success; LMS; SEM-PLS.   Abstrak: Teknologi Informasi telah memengaruhi berbagai sektor, termasuk pendidikan. Learning Management System (LMS) dirancang untuk memfasilitasi dosen dan mahasiswa dalam mengakses kegiatan akademik seperti pembelajaran daring. Penelitian ini bertujuan untuk menganalisis efektivitas penggunaan Learning Management System (LMS) di perguruan tinggi di Indonesia. Analisis ini penting untuk menilai sejauh mana efektivitas penggunaan LMS oleh universitas-universitas di Indonesia, sehingga investasi dalam LMS dapat mem-berika           n hasil yang optimal.Penelitian ini menggunakan model D&M IS Success Model dan metode PLS-SEM untuk mengevaluasi hubungan antara berbagai variabel, termasuk kuali-tas sistem, informasi, layanan, kepuasan pengguna, dan manfaat. Teknik simple random sampling digunakan untuk mengumpulkan data dari 170 perguruan tinggi di Indonesia. Penelitian ini menggunakan PLS-SEM untuk mengkaji variabel-variabel yang diamati, ter-masuk pengujian validitas dan reliabilitas, yang mencakup penilaian reliabilitas, validitas konvergen, dan validitas diskriminan. Hasil dari penelitian ini menunjukkan bahwa semua hipotesis diterima dengan nilai p di bawah 0,05. Temuan ini mendorong universitas untuk memberikan perhatian pada aspek kualitas sistem, informasi, dan layanan dalam penggunaan LMS guna meningkatkan kepuasan pengguna dan menciptakan persepsi posi-tif terhadap manfaatnya. Oleh karena itu, penelitian ini memberikan hasil yang signifikan bagi perguruan tinggi di Indonesia serta turut berkontribusi dalam pengembangan ilmu di bidang sistem informasi manajemen.   Kata kunci: delone and mclean; kesuksesan sistem informasi; LMS; SEM-PLS

EVALUATION IT GOVERNANCE BASED ON COBIT 2019 FRAMEWORK AT BUANA PERJUANGAN UNIVERSITY

Yazid, Muhammad Abi, Hananto, April Lia, Priyatna, Bayu, Paryono, Tukino
Abstract: Abstract: The utilization of Information Technology (IT) in higher education institutions is crucial for supporting academic and administrative activities. The Data and Information Center (PUSDATIN) of UBP Karawang manages&#8230; es various IT services, such as Sistem Informasi Perguruan Tinggi (SIPT), e-learning Buana Online Course (BOC), and others. This study aims to evaluate the maturity level of IT governance at UBP Karawang to ensure alignment with the university's strategic goals and identify areas requiring improvement. The research employs a quantitative descriptive method based on COBIT 2019, with data collected from 92 respondents, analyzed through goals cascade mapping and maturity level measurement. The evaluation results across 14 COBIT 2019 domains indicate that the IT governance maturity level at UBP Karawang is at Level 4 (Quantitatively Managed) with a score of 3.86 and an average gap of 1.13 from the expected level. The findings suggest that while IT governance at UBP Karawang is well-managed, there is still room for improvement. Therefore, several recommendations are proposed to optimize IT governance effectiveness, ensure regulatory compliance, and support the achievement of the university's strategic objectives.             Keywords: COBIT 2019; IT evaluation; IT governance; maturity level.   Abstrak: Pemanfaatan Teknologi Informasi (TI) di perguruan tinggi sangat krusial untuk mendukung aktivitas akademik dan administratif. Pusat Data dan Informasi (PUSDATIN) UBP Karawang mengelola berbagai layanan TI, seperti Sistem Informasi Perguruan Tinggi (SIPT), e-learning Buana Online Course (BOC) dan lain-lain. Penelitian ini bertujuan untuk mengevaluasi tingkat kematangan tata kelola TI di UBP Karawang guna memastikan keselarasan dengan tujuan universitas serta mengidentifikasi area yang memerlukan perbaikan. Penelitian ini menerapkan metode deskriptif kuantitatif berbasis COBIT 2019, dengan data diperoleh dari 92 responden, dianalisis melalui pemetaan goals cascade dan pengukuran maturity level. Hasil evaluasi pada 14 domain COBIT 2019 menunjukkan tingkat kematangan TI UBP Karawang berada di Level 4 (Terkelola secara Kuantitatif) dengan skor 3.86, serta rata-rata gap 1.13 dari tingkat yang diharapkan. Kesimpulan dari penelitian ini mengindikasikan bahwa meskipun tata kelola TI di UBP Karawang telah terkelola dengan baik, masih terdapat ruang untuk perbaikan. Oleh karena itu, beberapa rekomendasi diajukan guna mengoptimalkan efektivitas tata kelola TI, menjamin kepatuhan terhadap regulasi, serta mendukung pencapaian tujuan strategis universitas.   Kata kunci: COBIT 2019; evaluasi TI; maturity level; tata kelola TI.  

SENTIMENT ANALYSIS OF THE HALODOC APPLICATION USING THE SUPPORT VECTOR MACHINE (SVM) ALGORITHM

Rachmadi Putri, Fairuz Amani, Siswanti, Sri
Abstract: Abstract: The Halodoc application, as a digital healthcare service platform, has been widely used for various medical purposes, such as doctor consultations, medication purchases, and laboratory services. User interactions&#8230; ns and reviews play a crucial role in enhancing service quality. Sentiment analysis was conducted using the Support Vector Machine (SVM) method to assess user perceptions and satisfaction based on reviews obtained from the Google Play Store platform. The analysis process included data collection, text preprocessing, data transformation using TF-IDF, and training an SVM model to predict sentiment. The model achieved its highest accuracy of 88.32% in the first scenario. However, accuracy slightly decreased in the second and third scenarios, reaching 86.25% and 86.94%, respectively. The analysis results indicated that the model performed best in the first scenario, with the lowest number of prediction errors. Additionally, the model was more accurate in classifying negative and positive sentiments than neutral ones.             Keywords: halodoc application; sentiment analysis; support vector machine algorithm   Abstrak: Aplikasi Halodoc, sebagai platform layanan kesehatan digital, telah banyak digunakan untuk berbagai keperluan medis seperti konsultasi dokter, pembelian obat, dan layanan laboratorium. Interaksi pengguna dan ulasan mereka memiliki peran krusial dalam meningkatkan mutu layanan. Analisis sentimen dilakukan dengan menggunakan metode Support Vector Machine (SVM) untuk mengetahui persepsi dan kepuasan pengguna berdasarkan ulasan yang diperoleh dari Platform Google Play Store. Proses analisis mencakup pengumpulan data, pra-pemrosesan teks, transformasi data menggunakan TF-IDF, dan pelatihan model SVM untuk memprediksi sentimen. Hasil pelatihan model dengan akurasi tertinggi sebesar 88,32% pada skenario pertama. Akurasi sedikit menurun pada skenario kedua dan ketiga, masing-masing sebesar 86,25% dan 86,94%, Hasil analisa menunjukkan bahwa model memiliki performa terbaik pada skenario pertama dengan jumlah kesalahan prediksi terkecil. Selain itu, model cenderung lebih akurat dalam mengklasifikasikan sentimen negatif dan positif dibandingkan netral..   Kata kunci: algoritma support vector machine; analisis sentimen; aplikasi halodoc  

APPLYING ELECTRE METHOD TO DETERMINE HEALTHY FOOD FOR HYPERTENSIVE PATIENTS

Sitorus, Eliya Azizi, Andri Agus, Raja Tama, Sena, Maulana Dwi
Abstract: Abstract: Hypertension is one of the chronic diseases that can increase the risk of cardiovascular disease. A healthy diet is an important factor in managing hypertension, but many patients struggle to choose foods that&#8230; are suitable for their condition. Therefore, a decision support system is needed to help patients determine healthy food choices objectively and systematically. This research aims to apply the ELECTRE (Elimination Et Choix Traduisant La Réalité) method in determining healthy foods for hypertension patients. This method is used because it can handle various criteria simultaneously and provide recommendations based on a mathematical approach. Data were obtained from Serozha Clinic through interviews, observations, and literature reviews on the nutritional content of food. The research results show that the ELECTRE method is capable of providing healthy food recommendations with an accuracy level of 90%, higher than the manual technique which only reaches 70%. In addition, the time required in the decision-making process has significantly decreased. Patients also showed a higher level of satisfaction with the proposed system. In conclusion, the ELECTRE method has proven effective in helping hypertension patients choose foods that meet their nutritional needs, and can thus be used as a reference in the development of decision support systems in the health sector. Keywords: electre method; healthy food; health management; hypertension.   Abstrak: Hipertensi merupakan salah satu penyakit kronis yang dapat meningkatkan risiko penyakit kardiovaskular. Pola makan yang sehat menjadi faktor penting dalam pengelolaan hipertensi, namun banyak pasien kesulitan dalam memilih makanan yang sesuai dengan kondisi mereka. Oleh karena itu, diperlukan sistem pendukung keputusan yang dapat membantu pasien dalam menentukan pilihan makanan sehat secara objektif dan sistematis. Penelitian ini bertujuan untuk menerapkan metode ELECTRE (Elimination Et Choix Traduisant La Realite) dalam menentukan makanan sehat bagi penderita hipertensi. Metode ini digunakan karena mampu menangani berbagai kriteria secara simultan dan memberikan rekomendasi berdasarkan pendekatan matematis. Data diperoleh dari Klinik Serozha melalui wawancara, observasi, serta tinjauan literatur mengenai kandungan gizi makanan.Hasil penelitian menunjukkan bahwa metode ELECTRE mampu memberikan rekomendasi makanan sehat dengan tingkat akurasi 90%, lebih tinggi dibandingkan teknik manual yang hanya mencapai 70%. Selain itu, waktu yang dibutuhkan dalam proses pengambilan keputusan berkurang secara signifikan. Pasien juga menunjukkan tingkat kepuasan yang lebih tinggi terhadap sistem yang diusulkan.Kesimpulannya, metode ELECTRE terbukti efektif dalam membantu penderita hipertensi memilih makanan yang sesuai dengan kebutuhan gizi mereka, sehingga dapat digunakan sebagai referensi dalam pengembangan sistem pendukung keputusan di bidang kesehatan. Kata kunci: hipertensi; makanan sehat; metode electre; pengelolaan kesehatan.

OPTIMIZATION OF INCENTIVE GIVING THROUGH MULTI-CRITERIA DECISION ANALYSIS APPROACH

Helmiah, Fauriatun, Siregar, Iqbal Kamil
Abstract: Abstract: This research aims to optimize the provision of incentives to employees (sales team) in a company using a multi-criteria approach. Many companies face challenges in determining criteria and mechanisms for providing&#8230; ding incentives that are effective and fair to improve work performance and motivation. The multi-criteria approach used is Multi-Attribute Utility Theory (MAUT) which can assess various aspects of employee performance comprehensively and objectively. Factors considered include productivity, quality of work, attendance, innovation and overall turnover. The research results show that the multi-criteria approach provides a more comprehensive and accurate assessment, so that companies can develop a more transparent and effective incentive system. Implementation of this approach is expected to increase employee motivation and productivity, help companies achieve their business goals more efficiently, and provide long-term benefits in the form of increased employee loyalty and competitiveness in the field. Keywords: optimization; incentives; multi criteria; maut method          Abstrak: Penelitian ini bertujuan untuk mengoptimalkan pemberian insentif kepada karyawan (tim sales) di sebuah perusahaan dengan menggunakan pendekatan multikriteria. Banyak perusahaan menghadapi tantangan dalam menentukan kriteria dan mekanisme pemberian insentif yang efektif dan adil untuk meningkatkan kinerja dan motivasi kerja. Pendekatan multikriteria yang digunakan adalah  Multi-Attribute Utility Theory (MAUT) dapat mengevaluasi berbagai aspek kinerja karyawan secara menyeluruh dan objektif. Faktor-faktor yang dipertimbangkan meliputi produktivitas, kualitas kerja, kehadiran, inovasi dan omset keseluruhan. Hasil penelitian menunjukkan bahwa pendekatan multikriteria memberikan penilaian yang lebih komprehensif dan akurat, sehingga perusahaan dapat mengembangkan sistem insentif yang lebih transparan dan efektif. Implementasi pendekatan ini diharapkan dapat meningkatkan motivasi dan produktivitas karyawan, membantu perusahaan mencapai tujuan bisnisnya dengan lebih efisien, serta memberikan manfaat jangka panjang berupa peningkatan loyalitas karyawan dan daya saing di lapangan. Kata kunci: optimalisasi; insentif; multi kriteria; metode maut