Abstract:Shopee, as one of the e-commerce establishments established in 2015 and part of the Sea Group in Southeast Asia, has succeeded in creating a safe, user-friendly and fast online shopping platform. With strong operations in…
n seven markets in Southeast Asia, Shopee not only provides a platform for buyers to find products, but also provides training and support to their sellers. The rapid growth of e-commerce in Indonesia is also influenced by factors such as the increase in population, increasing smartphone and internet users, and the development of financial technology companies. The convenience of online shopping encourages consumers to buy various desired products so that they are encouraged to behave consumptively. This then stimulates the phenomenon of impulse buying in consumers. Currently, economic activities are dominated by Generation Z's behavior to carry out activities such as scrolling, online shopping, and making transactions. Some marketplaces have not paid attention to the positive emotions of consumers with the Generation Z group in the target market, hedonic shopping motivation, fear of missing out, and shopping lifestyle that can trigger impulsive purchases which are part of the consideration of the preparation and strategy of innovative marketing targets according to the needs of market psychology. This study aims to find out how much respondents assess hedonic shopping motivation, fear of missing out, and shopping lifestyle, find out the influence of hedonic shopping motivation, fear of missing out, and shopping lifestyle on impulse buying generation Z, find out the influence of positive emotions on impulse buying generation Z, to know the influence of hedonic shopping motivation, fear of missing out and shopping lifestyle on impulse buying through positive emotions. This study uses a quantitative method. The sampling technique uses purposive sampling. The data obtained was 385 respondents by distributing questionnaires online. The respondents in this study are Generation Z Shopee users in Indonesia. Data analysis was conducted using Structural Equation Modeling-Partial Least Squares (SEM-PLS) which was then processed with SMARTPLS. The results of this study are hedonic shopping motivation, fear of missing out, shopping lifestyle, positive emotion have a significant positive effect on impulse buying.
Abstract:The COVID-19 pandemic has had a significant impact on partial business sectors. One of the businesses affected is the property business. That's why a SWOT analysis is needed in the property marketing industry to answer step…
tep optimization. This study aims to identify SWOT in the property marketing industry of PT Harmony Land Group in the Pandemic Era. The purpose of this study is to map and analyze Strengths (Strengths), Weaknesses (Weaknesses), Opportunities (Opportunities), Threats (Threats) in the industry management rights to the industry. We also know that the natural phenomenon of covid 19 is possible to create a tremendous impact on variable business sectors. There are businesses that go up, there are new businesses, there are businesses that are decreasing, and some businesses are closing. Through SWOT analysis in the property marketing industry, we are able to see the strength we will maintain, the weaknesses we will strengthen and minimize, the opportunities we must take and the threats we create solutions for. In this case, PT Harmony Land Group as one of the affected property companies was able to survive in the midst of the onslaught of the COVID-19 pandemic and was able to create strategic management into an execution in the field of property marketing so as to make the company sustainable to date and create new opportunities that have yetEmerged. COVID-19 during the COVID-19 pandemic.
Abstract:This study aims to analyze the financial statements of an automotive repair service business in order to transform financial data into useful information for decision-making. The method used is descriptive analysis of the…
e balance sheet, income statement, and statement of changes in equity prepared by the workshop business entity. The results show that the workshop business has a healthy financial position with adequate current and fixed assets, as well as a positive net profit. The conclusion of this study is that financial statements provide essential information for management in planning and controlling the business.
Abstract:Milkindo Agrotourism, located in Malang Regency, was an educational tourism destination that combined modern livestock and agricultural activities. This study examined the influence of attraction, accessibility, amenity,…
and ancillary factors on visitor perceptions. Data were collected in February 2025 through questionnaires distributed to 100 visitors. The research instruments were tested for validity and reliability, and classical assumption tests were performed to ensure the appropriateness of multiple linear regression analysis. The results revealed that visitors rated the clarity of registration information and memorable experiences the highest. Regression analysis showed that attraction significantly negatively affected visitor perception, while accessibility, amenity, and ancillary factors had significant positive effects. This indicated that enhancing accessibility, amenity, and ancillary improved visitor satisfaction, whereas increasing attraction elements unexpectedly lowered visitor perception. In conclusion, effective management of attraction, accessibility, amenity, and ancillary was essential to foster positive visitor perceptions and enhance the competitiveness of Milkindo Agrotourism as a leading educational tourism destination. The study recommended continuous innovation and improvement to support sustainable development in education-based agrotourism.
Abstract:Dengue Hemorrhagic Fever (DHF) is an endemic disease in Indonesia caused by the dengue virus and transmitted through the bites of Aedes aegypti and Aedes albopictus mosquitoes. The risk of serious complications primarily…
arises during the critical phase, typically between the 4th and 6th days of fever, during which plasma leakage may occur, leading to shock and severe bleeding. Hematocrit levels and platelet counts are important parameters in the diagnosis and monitoring of DHF patients. This study aimed to determine the differences in hematocrit levels and platelet counts during days 4 to 6 of fever in DHF patients at Prima Medika Hospital Denpasar, in February 2025. This research employed a descriptive quantitative design with purposive sampling, involving 35 patients who met the inclusion criteria. The results showed a decrease in hematocrit levels with averages of 42.8%, 42%, and 41.2%, and platelet counts with averages of 87 x 10³/µL, 59 x 10³/µL, and 47 x 10³/µL from day 4 to day 6 of fever. Data were analyzed using the Shapiro-Wilk normality test, the Friedman non-parametric test for hematocrit levels, and the Repeated Measures ANOVA parametric test for platelet counts. Statistical analysis showed a p-value of 0.002 for hematocrit levels and 0.000 for platelet counts. The conclusion of this study is that there are significant differences in hematocrit levels and platelet counts between days 4 to 6 of fever in DHF patients.
Abstract:Dengue Hemorrhagic Fever (DHF) is a viral infection marked by a significant decrease in platelet count. Accurate platelet count testing is crucial for diagnosing and monitoring DHF patients. The pre-analytical phase is a…
critical stage in laboratory testing, where errors can significantly impact test outcomes. Anticoagulants, such as K3EDTA and 3.2% sodium citrate, are commonly used in routine hematology tests to prevent blood clotting by binding calcium ions and inhibiting clotting factor activation. This study aimed to evaluate the difference in platelet counts between blood samples collected with K3EDTA and 3.2% sodium citrate anticoagulants in DHF patients. An analytical observational study with a cross-sectional design was conducted involving 50 purposively sampled DHF patients. Statistical analysis yielded a p-value of 0.615 (p > 0.05), indicating no significant difference in platelet counts between the two anticoagulants. It can be concluded that the use of K3EDTA and 3.2% sodium citrate does not significantly affect platelet count results in DHF patients. Future studies are recommended to involve larger sample sizes and consider microscopic examination methods, such as peripheral blood smears, to assess platelet aggregation visually.
Abstract:Roads, including land, sea, and air transport, are vital in the overall transportation system. However, a lack of focus on safety can lead to increased traffic accidents. This study analyzes accident data from five Dumai…
(Riau Province) roads with the highest accident rates. The analysis used secondary data, including traffic accident records and average daily traffic (ADT) from 2019 to 2023. The study followed a descriptive method with data collection through observation and documentation. The findings show that Soekarno Hatta Street experienced the highest number of accidents, totaling 107 incidents. The accident rate for the identified black spot on Soekarno Hatta Street in Bagan Besar Sub-District reached 0.727. Meanwhile, the black site on Cut Nyak Dien Street in Bangsal Aceh Village had an accident rate of 0.10.
Abstract:The large-scale exploitation of nature currently occurring in Indonesia reflects a crisis of spirituality among modern humans in their understanding and treatment of nature. The loss of sacred awareness of nature as God's…
s creation has led to an exploitative, rather than participatory, relationship between humans and nature. This study aims to examine the connection between the exploitation of nature and spiritual decadence, as well as how Islamic values can provide a relevant and transformative ecological ethical framework. The method used is a qualitative study with a literature review approach, involving critical analysis of Islamic texts and spiritual ecology theories from thinkers such as Seyyed Hossein Nasr and Roy A. Rappaport. The results of the study show that Islamic principles such as Tawhid, Khilafah, Amanah, and Shari'ah have strong potential to shape spiritual-based ecological awareness. Additionally, rituals in traditional and religious communities also function as ecological and moral mechanisms. In conclusion, the reconstruction of Islamic spiritual values in an environmental context is essential to address contemporary ecological crises, particularly in Indonesia.
Abstract:This study aims to analyze the management of batik as an educational tourism attraction based on local cultural values in Karanganyar Regency, with an emphasis on the involvement of the five key actors in the Penta Helix…
model—government, academia, business sector, community, and media. Karanganyar possesses rich cultural heritage in the form of batik, which holds significant potential to be developed into an educational tourism destination. However, its current management still faces various challenges. This research employed a qualitative descriptive approach, using in-depth interviews, field observations, and document studies for data collection. Data were analyzed using thematic analysis, referring to destination management theory (Cooper et al., 2008) and the concept of edu-tourism (Bodger, 1998). The results reveal that the management of batik educational tourism in Karanganyar has not yet been systematically integrated. Key issues identified include: (1) limited human resources with adequate competence, (2) conventional tourism practices, (3) lack of innovation in tourism product packaging, (4) insufficient institutional coordination and support, and (5) underdeveloped integration between cultural and educational tourism. While there is a strong commitment to cultural preservation from local communities and participation from business actors, structural support from the government and optimization of the media’s role require further enhancement. The implication of this research emphasizes the need for strengthened cross-sectoral collaboration through the Penta Helix framework, the formulation of specific policies for educational tourism development, as well as innovations in digital promotion and context-based cultural education curricula. This study is expected to serve as a reference for policymakers, tourism practitioners, and future researchers in promoting sustainable educational tourism rooted in local culture.
Abstract:The plastic waste crisis in Indonesia and Thailand is one of the biggest environmental challenges in Southeast Asia, triggered by increased plastic consumption due to urbanization, economic growth and modern lifestyles.…
This study aims to analyze the challenges,
environmental impacts, and sustainable solutions related to plastic waste management in both
countries. The method used is qualitative analysis based on secondary data from scientific
literature, reports of international institutions. The results show that Indonesia faces serious
problems in plastic waste management that cause marine pollution to other countries, while
Thailand struggles with the high volume of domestic and imported plastic waste. The
resulting environmental impacts include damage to marine ecosystems, threats to
biodiversity, and human health risks from microplastics. Recommended solutions include the
implementation of national regulations that support sustainability principles, 3R (Reduce,
Reuse, Recycle) strategies, promotion of eco-friendly packaging, and public education to
reduce the use of single-use plastics. The study concludes that regional collaboration among
ASEAN countries is needed to effectively address the plastic waste crisis to protect
ecosystems and human health in the long term.