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ANALYSIS OF CORE COMPETENCY STRATEGIES IN HUMAN RESOURCES TO IMPROVE COMPANY PERFORMANCE AT PT WASKITA BETON PRECAST TBK

Yafi, Muhammad Reyhan, Yayan Sudaryana, Mukhlis Catio
Abstract: This study aims to analyze the role of core competency strategies in human resources (HR) in improving company performance, with a case study at PT Waskita Beton Precast Tbk. The research focuses on three main aspects: identifying… dentifying and analyzing the core competencies required in HR, strategies for managing core competencies in HR, and analyzing the relationship between core competencies in HR and company performance. The research method used is a descriptive qualitative approach with data collection techniques through in-depth interviews and direct observation. The research results indicate that the development of core HR competencies, such as leadership, technological mastery, and results orientation, plays a significant role in improving company performance and operational efficiency. Management strategies encompassing continuous training, performance evaluation systems, and strengthening a collaborative work culture are key to reinforcing core HR competencies. The findings also indicate a strong correlation between effective management of core HR competencies and overall improvements in company performance, which contributes to achieving long-term competitive advantage.

EXPLORING PERSONAL INNOVATIVENESS AS A DRIVING FACTOR IN THE TECHNOLOGY ACCEPTANCE MODEL FOR MYTELKOMSEL IMPROVING

Yulianti, Dira, Noviaristanti, Siska
Abstract: This study aims to analyze the role of Personal Innovativeness in influencing the actual use of the MyTelkomsel application through an extended Technology Acceptance Model (TAM). In this model, Personal Innovativeness is… positioned as a core construct that influences three key user perceptions: Perceived Ease of Use, Perceived Usefulness, and Perceived Enjoyment. A total of 355 respondents participated in the study, and the data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings reveal that seven out of eight hypothesized paths between constructs in the model demonstrate statistically significant effects. The only non-significant relationship is found between Perceived Ease of Use and Attitude Toward Use, suggesting that ease of use is no longer a major determinant of user attitudes toward digital applications, possibly because it is now perceived as a basic standard in technology usage. Conversely, Personal Innovativeness consistently exerts a significant influence on all three key perceptions, which in turn affect users’ attitudes, intentions, and actual behaviors. These results underscore the strategic role of innovative personal characteristics in driving adoption and active engagement with digital applications. The practical implications highlight the importance of user segmentation based on innovation levels, the development of enjoyable features, and the refinement of user experience to promote sustained engagement within digital ecosystems such as MyTelkomsel.

THE EFFECT OF RELIGIOSITY AND ACADEMIC RESILIENCE ON DECREASE IN THE LEVEL OF ACADEMIC ANXIETY OF MASTER STUDENTS OF ISLAMIC EDUCATION, STATE ISLAMIC UNIVERSITY OF SULTAN SYARIF KASIM RIAU

Priti, Priti Ike Jelita
Abstract: This study aims to analyze the influence of religiosity and academic resilience on decreasing the level of academic anxiety of students of the Master of Islamic Education Program at the Sultan Syarif Kasim State Islamic… University, Riau. Academic anxiety is a common psychological challenge experienced by postgraduate students. Religiosity and academic resilience are seen as protective factors that can help students manage academic stress in a healthier way. This study uses a quantitative method with data collection techniques in the form of questionnaires and documentation. The research sample consisted of 41 students from three semesters selected through purposive sampling. Data analysis was carried out using the independent sample t-test using SPSS version 25. The results showed that religiosity had a significant effect on academic anxiety with a significance value of 0.029, while academic resilience showed a stronger effect with a significance value of 0.000. Because the significance results of both variables are less than 0.05, the higher the religiosity and academic resilience of students, the lower their level of academic anxiety. This finding confirms that the integration of the values ​​of religiosity and resilience is very important in supporting students' mental resilience. Strengthening religiosity and fostering academic resilience can be effective strategies to reduce academic anxiety in postgraduate higher education.    

DISARTICULATION OF STUDENT VOICES AND STATE LEGITIMACY IN ONLINE MEDIA DISCOURSE: A CRITICAL ANALYSIS 2022–2024

Rimang, Siti Suwadah, Jusmaeni, Mufliha Khaeratih Agus, Suhardi
Abstract: This study examines how online media frames student demonstrations and how student voices are disarticulated in the news, especially in relation to the state's legitimacy strategy. The study period covers 2022 to 2024, when… hen the intensity of the student movement increased in response to various public policy issues. The main purpose of this research is to uncover the practice of digital mainstream media representation of student actions and dissect the ideological power relations between state actors and civil society groups in the realm of media discourse. The approach used is Norman Fairclough's three-dimensional model of Critical Discourse Analysis (AWK), which includes analysis at three levels: textual structure (lexical and syntactic), discourse practice (the process of production and consumption of texts), and social practice (ideological and institutional context). Five news articles from Kompas.com were analyzed in depth as the main sample. The results of the study show that online media tends to frame student actions through dictionaries that reduce the meaning of their struggle, such as "chaos," "secured," and "not conducive," while prioritizing quotes from state officials or security forces. This disarticulation plays a role in strengthening the state's authority in shaping public opinion and shows the tendency of the media as a hegemonic agent. These findings emphasize the urgency of ideological awareness-based media literacy so that people are able to criticize and not passively accept media discourse.

THE MEANINGS OF FI`IL ṠULĀṠI MAZĪD IN SURAH AL-FATḤ (ṢARAF ANALYSIS STUDY)

Rustam, Ainun Alfiyah, Susiawati, Fatoni , Ahmad Sirfi
Abstract: This research aims to describe the form and the meaning of each fi`il ṡulāṡi mazīd in surah Al-Fatḥ. Fi`il ṡulāṡi mazīd is a fi`il that consists of three original letters and gets additional letters totaling one, two, and… g one, two, and three letters. This type of research is qualitative research with a literature study research design. This research focuses on the material of fi`il ṡulāṡi mazīd in ṣaraf. The data in this research are in the form of words in the verse snippets of surah Al-Fatḥ. There are two sources of data used, namely primary data sources and secondary data sources. The data collection techniques in this research are reading techniques and documentation techniques. The data analysis techniques used are data collection, data reduction, data presentation, and conclusion drawing. The results of this research indicate that there are 66 forms of fi`il ṡulāṡi mazīd in surah Al-Fatḥ spread over 23 verses and divided into several wazans, including 13 fi`il following the wazan فَعَّلَ, 6 fi`il following the wazan فَاعَلَ, 32 fi`il following the wazan أَفْعَلَ, 6 fi`il following the wazan تَفَعَّلَ, 5 fi`il following the wazan اِفْتَعَلَ, 2 fi`il following the wazan اِنْفَعَلَ, and 2 fi`il following the wazan اِسْتَفْعَلَ. Fi`il ṡulāṡi mazīd in Surah Al-Fatḥ not only varies in terms of form, but also contains various meanings according to the wazan of formation. These meanings include لِلتَّعْدِيَةِ, لِلتَّحَوُّلِ, “فَعَّلَ” لِمُطَاوَعَةِ, “فَعَلَ” لِمُطَاوَعَةِ, “أَفْعَلَ” لِمُطَاوَعَةِ, لِلْمُشَارَكَةِ بَيْنَ اثنَيْنِ, الْمُجَرَّد “فَعَلَ” لِمَعْنَى, لِطَلَبِ الْفِعْلِ, لِلدُّخُولِ فِي الشَّيْءِ, dan لِزِيَادَةِ الْمُبَالَغَةِ فِي الْمَعْنَى.

THE MEDIATING ROLE OF ORGANIZATIONAL CITIZENSHIP BEHAVIOR (OCB) IN THE RELATIONSHIP BETWEEN EMOTIONAL INTELLIGENCE AND SERVANT LEADERSHIP (LITERATURE REVIEW)

Renata Dwiani, Ahmad Badawi Saluy, Didin Hikmah Perkasa
Abstract: This literature review aims to explore the influence of emotional intelligence, servant leadership, and organizational commitment on employee career development, with Organizational Citizenship Behavior (OCB) as a mediating… ing variable. The study utilizes a qualitative approach by synthesizing findings from national and international journals published in the past 10–15 years. The results indicate that emotional intelligence enables employees to adapt and interact effectively in the workplace, servant leadership fosters a supportive and empowering work climate, and organizational commitment enhances loyalty and proactive behavior. Furthermore, OCB plays a significant mediating role by reinforcing the relationship between these three variables and career development outcomes. Employees who display high OCB are more likely to gain recognition, trust, and career advancement opportunities. This study highlights the importance of a holistic approach in career development by integrating individual competencies, leadership styles, and affective organizational engagement. Practical implications suggest the need for organizational initiatives that strengthen emotional intelligence, servant leadership, and supportive organizational culture to foster sustainable employee career progression.

THE INFLUENCE OF MARKET RESEARCH, CONSUMER BEHAVIOR AND WORD OF MOUTH COMMUNICATION FOR SUSTAINABLE MARKETING OF ELECTRIC VEHICLE IN INDONESIA

Lestari , Dhoya Safira Tresna, Quddoos, Muhammad Umer
Abstract: The rapid transition to electric vehicles (EV) is driven by global environmental concerns and the need to reduce dependence on fossil fuels. In Indonesia, EV adoption faces challenges related to market dynamics, consumer… behavior, and effective communication strategies. Marketing research and understanding consumer behavior aims to collect and obtain more detailed information and knowledge about customers towards electric vehicle products. Through this, it can understand customers and their tastes, preferences, reflect the future, and also help reduce the risk of product and business failure. Using Word of Mouth communication as part of a marketing strategy that can be carried out by companies in maintaining their business desires. In this article, the author tries to understand the concept of market research, consumer behavior, and the Word-of-Mouth communication model using a qualitative library observation approach, this study analyzes existing research on how these three factors contribute to the growth and long-term survival of the electric vehicle market. Market research provides insight into consumer preferences and market trends, offering important data to align EV products with consumer needs. Understanding consumer behavior is essential in overcoming perceived barriers, such as cost and infrastructure limitations, that hinder EV adoption. Meanwhile, word of mouth communication plays an important role in influencing consumer decisions by fostering trust and awareness of the benefits of EVs. The findings highlight the interconnections between these factors and their collective impact on the development of sustainable marketing strategies for EVs in Indonesia. This study provides valuable insights for stakeholders, including automotive companies and policymakers, in designing more effective marketing approaches that support the sustainable growth of the EV sector.

CHILDREN’S EDUCATION AS PERPETUAL CHARITY: A THEMATIC STUDY OF THE PROPHET’S HADITH

Nur Mawaddah Islamiyah, Romlah Abu Bakar Askar, Abdul Ghofur
Abstract: The hadith of Prophet Muhammad (peace be upon him) mentions three deeds that continue to benefit a person after death: ongoing charity (ṣadaqah jāriyah), beneficial knowledge, and a righteous child who prays for their parents.… parents. This hadith conveys a profound message about the importance of child education as a spiritual investment. This article aims to examine the urgency of children’s education from the perspective of this hadith by exploring the spiritual and social significance of having a righteous child as a continuous source of reward. This study employs a qualitative approach through library research, drawing on collections of hadith, classical Islamic literature (turas) such as the works of Imam al-Ghazali, Ibn Qayyim al-Jawziyyah, and Imam Nawawī, as well as contemporary references from nationally accredited journals. The findings indicate that educating children possesses a transcendental dimension, making it a form of ongoing charity for parents—especially when the child grows to be righteous and contributes positively to society. This research recommends that the concept of child education should not be viewed solely from a worldly perspective but should also be instilled as part of eschatological awareness within the Islamic education system.

EMOTION REGULATION STRATEGIES IN HADITH PERSPECTIVE AND THEIR RELEVANCE TO CONTEMPORARY PSYCHOLOGY

Razilhija, Eriska, Romlah Abubakar Askar, Abdul Ghofur
Abstract: This study aims to examine emotion regulation strategies from the perspective of Hadith and their relevance to contemporary psychology. The main focus of this research is on three Hadiths that provide guidance on managing… g emotions, particularly anger: Hadith Abu Dawud no. 4150 on reciting ta'awudz when angry, Hadith Abu Dawud no. 4151 on changing body posture when angry, and Hadith Isnad Shahih no. 9630 on the prohibition of anger. These three Hadiths teach techniques that can help individuals manage their emotions effectively, such as seeking protection from Allah, changing physical conditions to relieve tension, and restraining from anger. From the perspective of contemporary psychology, these strategies resemble emotion regulation approaches found in theories such as cognitive reappraisal and emotion regulation strategies, which aim to change perception or physiological responses to negative emotions. This research also reveals how teachings in the Hadith can be used as a foundation to understand emotion regulation more holistically, integrating both spiritual and psychological dimensions. Through this understanding, the study highlights the importance of integrating Islamic teachings with contemporary psychological principles to create a more comprehensive approach to managing human emotions, particularly anger, in the modern world.

DEVELOPMENT OF AN INSTRUMENT FOR THE EFFECTIVENESS OF RELIGIOUS CHARACTER EDUCATION PROGRAMS IN OVERCOMING STUDENT MORAL DEGRADATION

Sujanah, Nanah, Maisaroh, Ima, Ngulwiyah, Istinganatul
Abstract: This study aims to develop an instrument to assess the effectiveness of a religious character education program in addressing the moral degradation of students. The research employs a development model (research and design)… gn) based on primary data collected through a questionnaire consisting of 20 statements aligned with 10 indicators of character education. These indicators include understanding religious values, internalization of values, honesty, responsibility, tolerance, consistency in religious attitudes, social care, discipline in spiritual relationships, and satisfaction with the program. The research instrument uses a rating scale ranging from 1 to 5 and is validated by three education experts from the Faculty of Teacher Training and Education (FKIP). The sample consists of 25 first-semester students from the 2024-2025 academic year, class 1A of the Agribusiness Department, Faculty of Agriculture, Untirta. Data analysis includes content validity testing using Aiken’s V formula and intraclass correlation coefficients (ICC) for reliability testing. Empirical validity testing employs product moment analysis, and reliability testing uses Cronbach's alpha, analyzed using SPSS version 23. The findings reveal that: (1) Based on the content validity test, out of 20 statement items, 16 items demonstrate very high validity, and 4 items show 2 high validity, with an average content validity score of 1.000, interpreted as very high. The reliability test using intraclass correlation coefficients (ICC) yields an average measure of 0.971, indicating excellent instrument reliability. (2) From the empirical test results, out of 20 items, 19 items are valid, and 1 item is invalid, with a Cronbach's alpha value of 0.853 (>0.7), confirming the instrument's reliability. Therefore, the validated questionnaire consisting of 20 items is deemed suitable for measuring the effectiveness of the religious character education program