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Showing 277 articles found for "Forms"

MACHINE LEARNING CONTENT-BASED FILTERING WOMEN EMPOWERING RECOMMENDATIONS ON YOUTUBE

Yuliana, Yuliana, Mira, Mira, Hari Kristianto, Aloysius
Abstract: Abstract: YouTube is one of the most popular video streaming platforms, but it has constraints that can cause problems when clients have difficulty finding content according to their wishes. The main objective of this study… udy is to increase user capacity in viewing content specifically in the field of women's empowerment. By using content-based filtering techniques, the system will analyze user preferences and interests through recommendations for women's empowerment content. The data source is via the YouTube API and is analyzed using PHP programming content-based filtering techniques. The system's recommendations provide a list of women's empowerment content with a user request display. The results of the research evaluation obtained a precision value of 62%, meaning that the recommendations match the topic being searched for, namely women's empowerment. The recall value of 84% indicates that the system has succeeded in finding relations from the database. The f1-score value of 72% indicates that there is a balance between precision and recall, meaning that a system is needed that is not only accurate but also complete. While the cosine value shows a score of 0.7071 approaching the maximum value (1.0). The recommendation of the content-based filtering method produces quite effective women's empowerment content. Keywords: content-based filtering, recommendations, women Empowerment, youtube  

EVALUATION OF HYBRID MOVIE RECOMMENDATION SYSTEM BASED ON NEURAL NETWORKS

Widjaja, William, Robert, Johanes Terang Kita Perangin - Angin
Abstract: Abstract: Recommendation systems are becoming increasingly important with the growth of streaming platforms. The purpose of this study is to compare the performance of Content-Based Filtering, Neural Collaborative Filtering,… ing, and a combination of both in a movie recommendation system. The method used in this study involves retrieving movie details from the TMDB API and ratings from the MovieLens 32M Dataset (2010-2023). Each model's performance is evaluated using evaluation metrics such as RMSE and MAE. The results of this study indicate that Neural Collaborative Filtering achieves the best prediction performance (RMSE = 0.785423, MAE = 0.581262), followed by the hybrid model (RMSE = 0.800863, MAE = 0.660872), while Content-Based Filtering produces low performance and limits the capabilities of the hybrid model. In conclusion, these findings highlight the superiority of latent feature-based models such as NCF that learn directly from user interaction patterns over content-based approaches in the context of modern recommendation systems. Keywords: content-based filtering; hybrid filtering; movie recommendation; neural collaborative filtering.   Abstrak: Sistem rekomendasi menjadi semakin penting seiring berkembangnya platform streaming. Tujuan dari penelitian ini adalah membandingkan kinerja Content-Based Filtering, Neural Collaborative Filtering dan kombinasi keduanya dalam sistem rekomendasi film. Metode yang digunakan dalam penelitian ini melibatkan pengambilan detail film dari TMDB API dan rating dari dataset MovieLens 32M Dataset (2010-2023). Setiap peforma model dievaluasi dengan menggunakan metrik evaluasi seperti RMSE dan MAE. Hasil dari penelitian ini menunjukkan bahwa Neural Collaborative Filtering mencapai kinerja prediksi terbaik (RMSE = 0.785423, MAE = 0.581262), diikuti oleh model hybrid (RMSE = 0.800863, MAE = 0.660872), sementara Content-Based Filtering menghasilkankan peforma yang rendah dan membatasi kemampuan model hybrid. Kesimpulannya, penelitian ini menyoroti superiotas model berbasis latent feature seperti NCF yang belajar langsung dari pola interaksi pengguna dibandingkan pendekatan berbasis konten dalam konteks sistem rekomendasi modern. Kata kunci: content-based filtering; hybrid filtering; neural collaborative filtering; rekomendasi film.

APPLICATION EXPERT SYSTEM FOR DIAGNOSIS OF UTERINE DISEASE FUZZY LOGIC

Titin, Tri Wanti, Yesputra, Rolly, Rohminatin, Rohminatin
Abstract: Abstract: Uterine disease is a serious threat to women's health, which can affect fertility and quality of life. Delayed diagnosis often results in patients not getting optimal early treatment at the H. Abdul Manan Simatupang… upang Kisaran Regional General Hospital. This study aims to develop a fuzzy logic-based expert system to diagnose uterine disease based on the symptoms experienced by patients. This system receives symptom data as input, then performs analysis using the fuzzy logic method to determine the level of possibility of a disease. The final results produced are an initial diagnosis and treatment recommendations. System testing shows that this method is able to identify uterine disease with fairly good accuracy, where one case showed the possibility of Endometriosis with a confidence level of 63%. With this system, patients can obtain initial information about their health condition, so they can take more appropriate and faster medical steps. Keywords: expert system; fuzzy logic; uterine disease.    Abstrak: Penyakit rahim merupakan ancaman serius bagi kesehatan wanita, yang dapat berdampak pada kesuburan dan kualitas hidup. Keterlambatan diagnosis sering kali menyebabkan pasien tidak mendapatkan penanganan dini yang optimal di Rumah Sakit Umum Daerah H. Abdul Manan Simatupang Kisaran. Penelitian ini bertujuan untuk mengembangkan sistem pakar berbasis logika fuzzy guna mendiagnosis penyakit rahim berdasarkan gejala yang dialami pasien. Sistem ini menerima data gejala sebagai input, kemudian melakukan analisis menggunakan metode logika fuzzy untuk menentukan tingkat kemungkinan suatu penyakit. Hasil akhir yang dihasilkan berupa diagnosis awal dan rekomendasi penanganan. Pengujian sistem menunjukkan bahwa metode ini mampu mengidentifikasi penyakit rahim dengan akurasi yang cukup baik, di mana salah satu kasus menunjukkan kemungkinan penyakit Endometriosis dengan tingkat kepercayaan sebesar 63%. Dengan adanya sistem ini, pasien dapat memperoleh informasi awal mengenai kondisi kesehatannya, sehingga dapat mengambil langkah medis yang lebih tepat dan cepat. Kata kunci: fuzzy logic; penyakit rahim; sistem pakar.

ANALYSIS OF THE QUALITY OF "ONLINE EQUIVALENT" E-LEARNING USING WEBQUAL 4.0 AND IPA METHODS

Rahman, Taufik, Azizah, Alfi
Abstract: Abstract: The use of e-learning in non-formal education is increasingly important to support the improvement of access to learning, one of which is through the online platform. This study aims to analyze the quality of online… nline services using WebQual 4.0 and Im-portance Performance Analysis (IPA) methods to evaluate the suitability between user expectations and perceptions. The research method used a quantitative approach by distributing questionnaires to active users, then analyzed using the WebQual Index to measure the overall quality of the system as well as the IPA to determine improvement priorities. The results showed that the quality of SeTARA Online was relatively good with a WebQual Index value of 0.798. However, there is still a gap between user expectations and satisfaction with a negative gap value of -0.238. The IPA analysis identified indicators in Quadrant I as priority improvements, especially in the aspects of service interaction and information presentation. These findings underscore the need for continuous development of features and technical support to optimize the user experience. The conclusion of this study suggests that there should be improvements in priority indicators to increase user satisfaction, as well as strengthen the effectiveness of online learning. Advanced research can expand variables, compare with other platforms, and combine quantitative and qualitative analysis methods for more comprehensive results.   Keywords: e-learning; importance performance analysis; quality of service; online equivalent; webqual 4.0

CLOTHING SALES STRATEGY AT ANEKATEX SHOP WITH E-CRM CONCEPT

Pratiwi, Winda, Amin, Muhammad, Putri, Pristiyanilicia
Abstract: Toko Anekatex is a business engaged in fashion for women, men, children, as well as school uniforms, pajamas, and other robes located on Jalan Dr. Sutomo No. 41 Kisaran city. In maintaining more advanced competitiveness,… the company must continue to develop technology, another thing that needs to be considered in making the company more advanced is the relationship with customers which is also an important thing to always maintain. In an effort to manage good relationships with potential customers and customers, companies use Customer Relationship Management (CRM). CRM is a service to customers that is personal, with the aim of providing consistent experience, so that it can provide customer satisfaction, and also get good relationships in the long term. By implementing a good E-CRM, companies will more easily interact with potential customers and customers and provide information according to their needs Customers can also obtain the information they need more quickly and easily. By implementing Customer Relationship Management (CRM) carried out at Anekatex Stores as an effort to improve customer strategies are well proven by the series of processes above and with this application to increase buybacks from total sales every month.

SENTIMENT ANALYSIS OF PEGIPEGI.COM ON GOOGLE PLAYSTORE WITH NAÏVE BAYES ALGORITHM

Hardian, Riski, Oktaviana, Luzi Dwi, Hamdi, Aulia
Abstract: Abstract: Today, many users use online platforms rather than offline platforms for ticket bookings, involving a wide range of services such as flights, hotels, trains, buses, and entertainment. PegiPegi.com, as one of the… e fastest growing online travel agencies in Indonesia, demonstrates success by understanding the value of technology and maintaining strong partnerships. Users of this platform often provide reviews, viewing user reviews can be done manually but this will have a less effective impact, so it needs to be done automatically with sentiment analysis. This research the Naïve Bayes method in sentiment analysis of PegiPegi.com reviews, with a focus on understanding customer satisfaction and service improvement. By combining these approaches, this research contributes to a deeper understanding of user responses to OTA services and presents the evaluation results of the Multinomial Naive Bayes classification model with an accuracy rate of 89.5%. The high precision in the Negative class demonstrates the model's ability to identify negative reviews. However, there are challenges in classifying the Neutral class, indicating the potential for further improvement. Nevertheless, the F1 score of 0.522 reflects a good balance between overall precision, recall so it can be concluded the naïve bayes algorithm is successful for performing sentiment analysis. Keywords: Sentiment analysis; naïve bayes algorithm; pegipegi.com; playstore     Abstract: Saat ini banyak pengguna platform online dibandingkan offline untuk pemesanan tiket, yang melibatkan berbagai layanan seperti penerbangan, hotel, kereta api, bus, dan hiburan. PegiPegi.com, sebagai salah satu agen perjalanan online yang berkembang pesat di Indonesia, menunjukkan keberhasilan dengan memahami nilai teknologi dan mempertahankan kemitraan yang kuat. Pengguna platform ini sering memberikan ulasan, melihat ulasan pengguna bisa saja dilakukan secara manual tetapi hal ini akan memberikan dampak yang kurang efektif, sehingga perlu dilakukan secara otomatis dengan analisis sentiment. Penelitian ini bertujuan untuk menerapkan metode klasifikasi Naïve Bayes dalam analisis sentimen ulasan PegiPegi.com, dengan fokus pada pemahaman kepuasan pelanggan dan peningkatan layanan. Dengan menggabungkan pendekatan ini, penelitian ini berkontribusi pada pemahaman yang lebih dalam tentang tanggapan pengguna terhadap layanan OTA dan menyajikan hasil evaluasi model klasifikasi Multinomial Naive Bayes dengan tingkat akurasi 89,5%. Presisi tinggi di kelas Negatif menunjukkan kemampuan model untuk mengidentifikasi ulasan negatif. Namun, ada tantangan dalam mengklasifikasikan kelas Netral, menunjukkan potensi untuk perbaikan lebih lanjut. Namun demikian, skor F1 0,522 mencerminkan keseimbangan yang baik antara presisi keseluruhan dan daya ingat sehingga dapat disimpulkan algoritma naïve bayes berhasil untuk melakukan analisis sentimen. Keywords: Analisis sentimen; naïve bayes; pegipegi.com; playstore

APPLICATION OF DATA MINING IN SELECTING SUPERIOR PRODUCTS USING THE K-MEANS AND K-MEDOIDS ALGORITHM METHODS

Munandar, Musthafa Haris
Abstract: Abstract: As a supermarket, we are committed to always improving everything, including selecting the greatest goods. To evaluate which items are more superior or popular and which are less popular, you will want a sizable… e amount of information sources. To select products and identify those that belong in the superior product cluster, researchers employed the clustering method. The clustering strategy uses two forms of cluster analysis, k-means and k-medoids, which have related techniques. The research results show that the k-means algorithm's Davies Bouldin value is -0.430, whereas the k-medoids algorithm's Davies Bouldin value is -1.392. This suggests that the Davies Bouldin value of the k-medoids approach is the lowest, showing that the grouping findings of the k-means method are  a better method to apply to the issue of choosing better products.             Keywords : k-means; k-medoids; clustering; algorithm; data mining     Abstract: Sebagai toko sembako, toko yuli berkomitmen untuk selalu meningkatkan segalanya, termasuk memilih barang terbaik. Untuk mengevaluasi item mana yang lebih unggul atau populer dan mana yang kurang populer, Anda memerlukan sumber informasi yang cukup banyak. Untuk memilih produk dan mengidentifikasi produk yang termasuk dalam cluster produk unggulan, peneliti menggunakan metode clustering. Strategi clustering menggunakan dua bentuk analisis cluster, k-means dan k-medoids, yang memiliki teknik terkait. Hasil penelitian menunjukkan nilai Davies Bouldin pada algoritma k-means sebesar -0,430, sedangkan nilai Davies Bouldin pada algoritma k-medoids sebesar -1,392. Hal ini menunjukkan bahwa nilai Davies Bouldin pada pendekatan k-medoids paling rendah, menunjukkan bahwa temuan pengelompokan metode k-means merupakan metode yang lebih baik untuk diterapkan pada permasalahan pemilihan produk yang lebih baik.   Keywords: k-means; k-medoids; clustering; algoritma; data mining

ASSESSING EFFECTIVENESS JEMBER REGENCY EDUCATION DEPARTMENT WEBSITE USING COBIT FRAMEWORK

Sari, Ciptianingsih Ghonita, Wardoyo, Ari Eko, A’yun, Qurrota
Abstract: Abstract: In the digital era of transformation, educational websites serve as vital platforms for transparently disseminating information to stakeholders. This study evaluates the effectiveness of the Jember Regency Education… ation Department website using the COBIT 5 framework. This study aims to enhance the effectiveness and usability of the Department of Education website in Jember Regency by aligning it with stakeholders' evolving needs through comprehensive evaluation and targeted recommendations. Employing a qualitative descriptive approach, the research identifies challenges such as mobile optimization issues, slow loading times, security vulnerabilities, and content relevance concerns. Despite commendable accessibility, these challenges significantly impact user experience and website credibility. The findings underscore the urgent need for website optimization, improved security measures, and continuous content updates. This research provides actionable recommendations to align the website with IT governance standards, offering a roadmap for enhancement. Furthermore, the MEA Capability Results highlight discrepancies between the current scores and expected standards, indicating the necessity for comprehensive alignment with COBIT 5 guidelines to optimize website functionality and better meet user expectations.Top of Form             Keywords: COBIT 5 framework; Jember Regency Department of Education; website effectiveness     Abstrak: Pada era transformasi digital, situs web pendidikan menjadi platform penting untuk menyebarkan informasi secara transparan kepada para pemangku kepentingan. Studi ini mengevaluasi efektivitas situs web Dinas Pendidikan Kabupaten Jember menggunakan kerangka kerja COBIT 5. Studi ini bertujuan untuk meningkatkan efektivitas dan kegunaan situs web Dinas Pendidikan di Kabupaten Jember dengan menyelaraskannya dengan kebutuhan yang berkembang dari para pemangku kepentingan melalui evaluasi komprehensif dan rekomendasi yang ditargetkan. Dengan pendekatan deskriptif kualitatif, penelitian ini mengidentifikasi tantangan seperti masalah optimasi seluler, waktu muat yang lambat, kerentanan keamanan, dan kekhawatiran tentang relevansi konten. Meskipun aksesibilitasnya baik, tantangan-tantangan ini secara signifikan memengaruhi pengalaman pengguna dan kredibilitas situs web. Temuan ini menegaskan perlunya pengoptimalan situs web, peningkatan langkah-langkah keamanan, dan pembaruan konten yang berkelanjutan. Penelitian ini memberikan rekomendasi yang dapat dilaksanakan untuk menyelaraskan situs web dengan standar tata kelola TI, menawarkan panduan untuk peningkatan. Selain itu, hasil Kemampuan MEA menyoroti perbedaan antara skor saat ini dan standar yang diharapkan, menandakan kebutuhan akan penyesuaian yang komprehensif dengan pedoman COBIT 5 untuk mengoptimalkan fungsionalitas situs web dan memenuhi harapan pengguna dengan lebih baik. Top of Form   Kata kunci: Dinas Pendidikan Kabupaten Jember; efektivitas website; kerangka kerja COBIT 5

THE INFLUENCE OF STUDENST PERCEPTION OF DATA SECURITY AND PRIVACY ON TRANSACTION TRUST IN THE TOKOPEDIA APPLICATION

Wiranti, Ririn, Angraini, Angraini, Fronita, Mona, Monalisa, Siti, Munzir, Medyantiwi Rahmawita
Abstract: Abstract: The current development of technology has successfully met various societal needs, one of which is the buying and selling activities. This development has led people to engage in online transactions, where buyers… rs do not necessarily have to meet sellers in person. Tokopedia is one of the most popular e-commerce platforms used in Indonesia. Security issues arose when in 2020 Tokopedia experienced a breach, with data from around 91 million accounts being compromised by hackers. Consequently, Tokopedia needed to establish a Data Protection and Privacy Office (DPPO) to protect and safeguard user data privacy.This research addresses how perceptions of security and privacy can influence users' trust in transacting on Tokopedia. Using multiple linear regression analysis, the study evaluates the relationship between perceptions of data security and privacy with trust in transacting on Tokopedia. Based on the calculations of the multiple linear regression model using previously collected respondent data, it was found that perceptions of data security do not directly affect trust in transactions. However, perceptions of privacy are considered to have a significant influence and can increase trust in transactions among students in Pekanbaru.   Keywords: data security; e-commerce; tokopedia; transaction trust; user perceptions   Abstrak: Perkembangan teknologi saat ini telah sukses mencapai berbagai kebutuhan masayarakat salah satunya kegiatan jual beli, perkembangan ini membawa manusia untuk dapat melakukan jual beli secara online dimana tidak mengharuskan pembeli bertemu penjual secara langsung. Tokopedia menjadi salah satu platform e-commerce yang sangat popular digunkanan diindonesia. Masalah keamaan terjadi dimana pada tahun 2020 tokopedia mengalami peretasan dengan sekitar 91 juta akun berhasil diperoleh datanya oleh peretas, sehingga Tokopedia perlu membentuk data protection and privacy office (DPPO) guna melindungi dan menjaga privasi data pengguna Tokopedia.terkait hal tersebut penelitian ini mengangkat bagaimana persepsi keamanan dan privasi dapat mempengaruhi kepercayaan pengguna dalam bertransaksi ditokopedia. Dengan menggunakan metode regresi linear berganda, evaluasi dilakukan untuk menjelaskan hubungan antara persepi keamanan data dan privasi terhadap kepercayaan bertransaksi ditokopedia. Berdasarkan perhitungan model regresi linear berganda menggunakan data responden yang telah dilakukan sebelumnya didapat persepsi keamanan data terhadap kepercayaan bertransaksi tidak berpengaruh secara langsung. Namun pada persepsi privasi terhadap kepercayaan bertransaksi dinilai sangat berpengaruh dan dapat meningkatkan kepercayaan bertransaksi di kalangan mahasiswa di pekanbaru.   Kata kunci: e-commerce; keamanan data; kepercayaan transaksi; persepsi pengguna; tokopedia    

IMPLEMENTATION OF E-CRM TO INCREASE CONSUMER INTEREST IN UD.NAZWAN TINGGI RAJA DISTRICT WEB BASED

Sihotang, Rehani Aulia, Manurung, Nuriadi, Latiffani, Chitra
Abstract: Abstract: The development of information technology has experienced very rapid growth, especially the internet. The internet makes a very helpful contribution in the business sector. Tight business competition and the rapid… pid growth of information technology make it easy for customers to switch to other stores. UD. Nazwan has not implemented a service that makes it easier for customers to buy goods easily and is still using the service manually, sales report data is still used in ledgers so it is not efficient to keep neat records, customers have to come directly to the shop to find out what products are being sold so customers are not aware of the latest discounts and products sold in the store. UD. Nazwan is a business that sells pants, shoes, school uniforms, shirts, dresses and sandals. One effort to improve service is by implementing the concept of Customer Relationship Management (CRM). The goal achieved at this stage is the operability of the system design results that have been created. With CRM design, you can increase sales to meet customer needs. This system was created to make it easier for UD. Nazwan sells products, processes data computerizedly and can improve service to customers.   Keywords: consumer; E-CRM; UD.nazwan.     Abstrak: Perkembangan teknologi informasi telah mengalami pertumbuhan yang sangat pesat terutama internet. Internet memberikan kontribusi yang sangat membantu dalam bidang bisnis. Persaingan bisnis yang ketat dan pesatnya pertumbuhan teknologi informasi memudahkan pelanggan untuk beralih ke toko lain. UD. Nazwan belum menerapkan layanan yang memudahkan pelanggan untuk membeli barang dengan mudah dan masih menggunakan layanan secara manual, data laporan penjualan masih digunakan dalam buku besar sehingga tidak efisien untuk melakukan pencatatan yang tertata rapi, pelanggan harus datang langsung ke toko untuk mengetahui produk apa yang dijual maka pelanggan tidak mengetahui diskon terbaru dan produk yang dijual di toko. UD. Nazwan adalah usaha bisnis  yang menjual produk celana, sepatu, seragam sekolah, kemeja, baju dan sendal. Salah satu upaya dalam meningkatkan pelayanan adalah dengan menerapkan konsep Customer Relationship Management (CRM). Tujuan yang dicapai pada tahap ini adalah operabilitas hasil desain sistem yang telah dibuat. Dengan desain CRM, dapat meningkatkan penjualan dalam memenuhi kebutuhan pelanggan. Sistem ini dibuat untuk memudahkan UD. Nazwan dalam menjual produk, mengolah data secara komputerisasi dan dapat meningkatkan pelayanan kepada pelanggan.   Kata kunci: E-CRM; konsumen; UD.nazwan