Abstract:Social media activities carried out by coffee brands are often used, especially to create loyalty among consumers, but challenges and effectiveness need to be considered to maximize the company's potential. This study aims…
ms to determine the brand experience created through social media marketing activities to build brand loyalty. This study will examine social media marketing on the Kopi Kenangan account, sensory brand experience, affective brand experience, behavioral brand experience, intellectual brand experience, value consciousness, brand consciousness, continued usage intention, and brand loyalty, based on the journal by Kumar & Hsieh (2024) titled “How do social media marketing activities affect brand loyalty?” The mediating role of brand experience and Ismail (2017) with the title “The influence of perceived social media marketing activities on brand loyalty: The mediation effect of brand and value consciousness.” The research method used is quantitative, conducting a survey using Google Forms with a sample size of 400 respondents, consisting of Kopi Kenangan consumers who consistently purchase Kopi Kenangan products and recommend Kopi Kenangan products. Descriptive analysis was then conducted based on structural equation modeling and partial least squares data using SmartPLS. The results showed that social media activities influence Kopi Kenangan brand loyalty through brand experience. The results were statistically analyzed using a significance level of 0.05. The researcher found that the calculated t-value was greater than the table t-value (7.577 > 1.65). In other words, social media activities influence brand loyalty. Kopi Kenangan can maximize strategies to enhance brand loyalty through social media activities, which can also serve as a reference for future strategic development.
Abstract:Choi Pan is a traditional dish originating from Singkawang City, West Kalimantan. This study aimed to analyze the gastronomic components of traditional Choi Pan food as a gastronomic tourism attraction in Singkawang City,…
y, West Kalimantan. This research adopted a qualitative methodology using observation, interviews, and documentation to determine many aspects of gastronomy. The results of the study showed that Choi Pan has significant allure due to its rich heritage and the innovative used of ingredients like as jicama, chives, taro, bamboo shoots, and young papaya, which provided a tender, chewy texture and a savory-sweet flavor. The unique consuming experience was enhanced by an addition of chili sauce and garlic oil, which intensify the sensory experience and strengthen the connection between entrepreneurs and Choi Pan lovers. The nutritional benefits of Choi Pan contributed to the survival of this dish within a healthy local culture. The results indicated that the success of establishing Choi Pan as a culinary tourist destination depended not just on its flavor and texture, but also on its sustainability of its fundamental philosophy and culture. Consequently, enhancing gastronomy qualities was anticipated to augment the appealing factor of gastronomic tourism, facilitated cultural preservation and regional economic growth via the promotion of culture-centric gastronomic tourism.
Abstract:Background: Hallucinations are where the client cannot differentiate between something that is real and not real. One of the hallucinations that many people experience with schizophrenia is auditory hallucinations. One of…
f the efforts made to overcome hallucinations is by using rebuke of hallucinations. By using the rebuke technique, it is hoped that the level of hallucinations in patients can decrease. Objective: To determine the process of nursing care for schizophrenic patients with sensory perception disorders, auditory hallucinations, using rebuke technique intervention. Method: Using descriptive research with a nursing care approach. Results: The results of the study showed that the signs of hallucinations decreased after the rebuke was carried out. Conclusion: Nursing care was successful and the rebuke technique was able to reduce the frequency of hallucinations.
Abstract:This article discusses the debate between rationalism and empiricism from the perspective of modern epistemology, aiming to uncover how both approaches have contributed to the development of science and technology. Rationalism…
nalism asserts that knowledge is acquired through reason and logic, independent of sensory experience, as advocated by philosophers such as René Descartes and Gottfried Wilhelm Leibniz. In contrast, empiricism emphasizes that knowledge arises from sensory experience, as articulated by John Locke, George Berkeley, and David Hume. Although these views are often considered opposing, Immanuel Kant attempted to bridge the gap by proposing that knowledge is the result of the interaction between reason and experience. In the context of modern science, both rationalism and empiricism are no longer viewed as separate poles but rather as complementary, especially in fields such as artificial intelligence and neurobiology. This article demonstrates that the synthesis of rationalism and empiricism provides a more holistic understanding of human knowledge, which is highly relevant to the advancement of science and technology in the modern era. This research employs a descriptive-analytical qualitative approach, examining literature related to rationalism, empiricism, and modern epistemology to analyze their contributions to the formation of knowledge
Abstract:Berdasarkan Data Riset Kesehatan Dasar (Riskesdas) (2018), di Indonesia, penderita skizofrenia sekitar 6,7% dari 282,654 penduduk. Satu ciri khas skizofrenia adalah halusinasi sensori, salah satunya pada sensori pendengaran.…
ran. Halusinasi pendengaran biasa mendengar suara-suara tetapi orang lain tidak mendengar. Apabila halusinasi tidak ditangani dengan baik, maka dapat menimbulkan risiko terhadap keamanan diri pasien sendiri, orang lain, juga lingkungan sekitar. Salah satu cara untuk menurunkan halusinasi pendengaran yaitu dengan terapi musik. Penelitian bertujuan untuk mengetahui asuhan keperawatan pada pasien gangguan persepsi sensori hausinasi pendengaran dengan fokus tindakan terapi musik. Menggunakan metode deskriptif dengan pendekatan asuhan keperawatan. Hasil setelah dilakukan terapi musik klasik ini diberikan selama 2 kali sehari (pagi, siang) dengan durasi 10-15 menit selama 3 hari dengan menggunakan MP3 dan headset frekuensi halusinasi menurun. Didapatkan kesimpulan terapi musik klasik dapat menurunkan frekuensi halusinasi pendengaran.
Kata Kunci : Halusinasi, Musik, Skizofrenia
Abstract:Gangguan jiwa merupakan sindrom yang secara klinis dapat terjadi pada seseorang dan ditambah dengan beragam stres disertai peningkatan risiko kematian, nyeri, dan disabilitas. Menurut WHO (World Health Organization) pada…
2019 terdapat 264 kasus depresi dimana sebanyak 20 juta kasus merupakan kasus skizofrenia diseluruh dunia. Di Indonesia pada tahun 2018 sebanyak 31,5% penduduknya mengalami gangguan psikosis. Di Jawa Tengah khususnya RSUD Banyumas pada tahun 2021 sebanyak 2.130 pasien mengalami skizofrenia dimana sebanyak 1.477 pasien mengalami halusinasi. Halusinasi merupakan gejala yang dialami oleh setiap individu yang mengalami gangguan pada persepsi sensorik dimana seseorang mendengar, mencium, mengecap dan melihat hal-hal yang sebenarnya tidak ada yang hanya dirasakan oleh orang tersebut dalam waktu satu bulan atau lebih. Cara meminimalkan gejala halusinasi memerlukan penatalaksanaan salah satunya yaitu terapi dzikir.
Tujuan dari studi kasus ini yaitu menggambarkan penerapan terapi dzikir pada pasien untuk mengontrol halusinasi pendengaran di Rumah Sakit Umum Daerah Banyumas. Metode penelitian yang digunakan oleh penulis menggunakan metode deskriptif dengan pendekatan kepada 1 pasien yang mengalami halusinasi pendengaran dan pasien yang dapat membina hubungan saling percaya serta kooperatif. Proses pengumpulan data dilakukan dengan metode observasi, wawancara, studi dokumentasi dan demonstrasi. Hasil dari penelitian menunjukan adanya pengaruh terapi dzikir dalam mengontrol halusinasi pendengaran yang dibuktikan dengan adanya penurunan skor tingkat halusinasi dari 19 menjadi 10 dan pasien mampu mengontrol halusinasinya dengan berdzikir. Hasil penelitian ini dapat dijadikan terapi tambahan dalam mengontrol halusinasi pada pasien dengan halusinasi pendengaran.
Abstract:Mental disorders are stressors that can cause changes in a person's thinking, perception, behavior, and feelings. Schizophrenia is a psychotic mental disorder that has positive, negative, and cognitive signs and symptoms.…
. The World Health Organization in 2021 stated that the prevalence of schizophrenia in the world increased to 26 million people. Hallucinations are one of the symptoms of mental disorders where a person experiences changes or disturbances in sensory perception involving the five senses. The most common hallucination is auditory hallucination. One of the non-pharmacological treatments that can be done in patients with auditory hallucination is Murottal Therapy. Murottal therapy is a therapy by reading or listening to Al-Qur'an. The purpose of this study was to obtain an overview of the nursing process regarding the application of murottal therapy as an effort to control auditory hallucination. The research method used is a case study with the target of schizophrenia patients with auditory hallucinations at Banyumas Hospital. After Murottal Therapy for 6 days, the results showed that the patient could control his hallucinations as evidenced by the Auditory Hallucination Rating Scale score which decreased, score of 22 on the first day and a score of 10 on the sixth day. Therefore, it can be concluded that Murottal Therapy Surah Ar-Rahman verses 1-78 which is performed once a day for 6 days with a duration of 16 minutes, has proven effective for controlling auditory hallucinations in schizophrenic patients.
Abstract:Skizofrenia merupakan salah satu golongan gangguan jiwa berat dengan penyebab yang heterogen baik dari gejala klinisnya, respon dari pengobatan, serta perjalanan penyakitnya yang bervariasi. Tanda dan gejala skizofrenia…
terbagi menjadi tiga pengelompokan diantaranya gejala kognitif, gejala negatif dan gejala positif. Gejala positif yang umum pada pasien skizofrenia yaitu halusinasi. Halusinasi merupakan suatu gejala gangguan jiwa di mana pasien merasakan suatu stimulus yang nyatanya hal tersebut tidak ada. Pasien dengan halusinasi mengalami perubahan persepsi sensori, merasakan sensasi palsu misalnya penglihatan, pengecapan, perabaan, dan penciuman. Halusinasi ada beberapa jenis, salah satunya yaitu halusinasi pendengaran. Halusinasi pendengaran bermacam-macam bentuknya, dapat berupa bunyi mendenging, suara mengancam, atau suara yang tidak ada makna tetapi sering sekali terdengar sebagai sesuatu kalimat yang berarti. Gangguan halusinasi dapat diatasi dengan cara non farmakologi, terapi non farmakologi bisa lebih aman digunakan karena tidak dapat menimbulkan efek samping seperti obat-obatan, salah satu terapi non farmakologi yang lebih efektif adalah dengan mendengarkan musik. Tujuan terapi musik yaitu dinilai sangat efektif dalam mengurangi kecemasan dan stres, membantu mendorong relaksasi, mengurangi depresi, pemecahan masalah dan dapat mengontrol halusinasi. Terapi musik dangdut pada studi kasus ini dilakukan selama 4 hari berturut-turut. Penulis menggunakan metode deskriptif di RSUD Banyumas yaitu penerapan studi kasus dengan proses tindakan keperawatan berupa dengan pengkajian, perumusan diagnosa, intervensi, implementasi dan evaluasi. Studi kasus ini diharapkan dapat menurunkan frekuensi halusinasi pendengaran pada pasien dan dari hasil catatan lembar keperawatan menunjukan pasien mengalami penurunan frekuensi halusinasi pendengaran dengan tanda gejala halusinasi pendengaran yang di awal 6 turun menjadi 2 poin setelah dilakukan terapi musik yang diterapkan oleh penulis
Abstract:The development of adaptive and multisensorial learning media is a critical aspect in supporting the success of inclusive education, particularly for visually impaired students who face challenges in comprehending abstract…
ct concepts in science subjects. These limitations necessitate innovative learning media capable of optimizing information processing through alternative sensory modalities, namely auditory and tactile. Audio-tactile media represents an innovation that simultaneously integrates sound and touch stimulation to facilitate multisensorial conceptual understanding and enhance the cognitive construction of visually impaired students. This study employs a qualitative descriptive approach utilizing observation, in-depth interviews, and documentation techniques to evaluate the effectiveness of audio-tactile media in the context of science learning within inclusive classrooms. The results indicate that audio-tactile media significantly improves conceptual understanding, learning motivation, and active participation among visually impaired students. Additionally, this media strengthens social interaction among students and supports teachers in delivering material inclusively and responsively to individual learner needs. The novelty of this research lies in the application of learning media that combines two sensory modalities as an innovative pedagogical strategy to overcome cognitive barriers caused by visual impairment, while simultaneously enriching the multisensorial learning experience. These findings contribute significantly to the development of an adaptive, inclusive, and equitable science learning model for students with special needs. Accordingly, audio-tactile media is recommended as an effective alternative to create an inclusive and high-quality learning environment.
Abstract:Dyslexia is a neurodevelopmental disorder that specifically affects an individual's ability to process phonological and orthographic information, thereby hindering the development of basic literacy skills. In inclusive education…
ducation systems at the elementary level, these limitations are often not addressed through pedagogical approaches that align with the neurocognitive needs of learners. The problem addressed in this study is the effectiveness of the multisensory learning approach in improving the reading skills of children with dyslexia in inclusive elementary education settings. This research was conducted through a systematic literature review using a descriptive qualitative approach, drawing upon scholarly sources published in nationally and internationally accredited journals over the past decade. Thematic analysis was employed to identify consistent empirical findings related to multisensory interventions. The results show that the multisensory approach (which simultaneously engages visual, auditory, kinesthetic, and tactile modalities) has been proven to enhance phonological decoding, word recognition accuracy, reading fluency, and learning affectivity in children with dyslexia. Its effectiveness is highly influenced by the duration and intensity of the intervention, educators' competence in designing multisensory activities, and the suitability of materials to individual sensory profiles. The conclusion of this review asserts that the multisensory approach is not merely a remedial strategy, but a neuroeducation-based pedagogical framework that is inclusive and transformative. The novelty of this research lies in its integrative emphasis on the multisensory approach and principles of educational neuropsychology as the foundation for developing learning models that are responsive to the needs of neurodivergent learners in the context of inclusive elementary education in Indonesia.