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Peningkatan Kompetensi Komunikasi Pemasaran Bagi UMKM Melalui Program UMKM Berdaya

Afwan, Wahab
Abstract: Abstracts The Covid-19 pandemic that hit Indonesia is still leaving an impact on society. One of the sectors affected by the Covid-19 pandemic is the economic sector, especially at the Usaha Mikro, Kecil, dan Menengah (UMKM)… MKM) level. Based on these conditions and the spirit of togetherness, through this community service activity the author wants to make a positive contribution to a group of UMKMs so they can bounce back after Covid-19. One of the efforts the author wants to achieve in this activity is the creation of integrated marketing communications for UMKMs. By collaborating with the Unit Pengumpul Zakat (UPZ) from the Himpunan Pengusaha Muda Indonesia (HIPMI), the author targeted 20 UMKMs spread across the Jakarta, Bogor and Karawang areas. The results of this activity show that after attending the training, UMKMs' understanding of the concept of effective marketing communication has increased so that they can be more optimal in developing their business in the future. Apart from that, through this activity a number of capital assistance was also provided for UMKMs. Keywords: communication; HIPMI; marketing; training; UMKM   Abstrak: Pandemi covid 19 yang sempat menghunjam Indonesia masih meninggalkan dampak di masyarakat. Salah satu sektor yang terkena imbas dari pandemi covid 19 adalah sektor ekonomi khususnya pada level Usaha Mikro, Kecil, dan Menengah (UMKM). Dengan berangkat dari kondisi tersebut dan adanya semangat kebersamaan maka melalui kegiatan pengabdian masyarakat ini penulis ingin memberikan kontribusi positif pada sekelompok UMKM untuk bisa bangkit kembali pasca covid-19. Salah satu upaya yang ingin dicapai penulis dalam kegiatan ini adalah terciptanya komunikasi pemasaran terpadu bagi UMKM. Dengan menggandeng Unit Pengumpul Zakat (UPZ) dari Himpunan Pengusaha Muda Indonesia (HIPMI), penulis menyasar 20 UMKM yang tersebar di wilayah Jakarta, Bogor dan Karawang. Hasil kegiatan ini memperlihatkan bahwa setelah mengikuti pelatihan, terlihat adanya peningkatkan pemahaman dari UMKM mengenai konsep komunikasi pemasaran yang efektif sehingga mereka dapat lebih optimal dalam mengembangkan usahanya di masa mendatang. Selain itu, melalui kegiatan ini juga diberikan sejumlah bantuan modal bagi UMKM. Kata kunci: HIPMI; komunikasi; pelatihan; pemasaran; UMKM

Pengenalan Fitotelmata Sebagai Tempat Perindukan Nyamuk Penular Penyakit Pada Masyarakat Desa Banjar

Kanedi, Mohammad -, Sutyarso, Sutyarso, Rosa, Emantis, Abdullah Setiawan, Wawan
Abstract: In order to increase community participation in preventing the spread of mosquito-borne diseases, education for the community needs to be carried out through counseling. Tanggamus Regency is one of the areas in Lampung where… here DHF occurred, where from January to June 2024 there were 227 cases. To increase public knowledge in Banjar Agung Udik Village, Pugung District, Tanggamus Regency regarding phytotelmata as a breeding ground for mosquitoes, this counseling was carried out. Counseling was carried out using the pretest, lecture and discussion methods, and practicum. The results of the counseling showed that most participants knew that DBD and malaria were transmitted by mosquitoes, but not all knew the name of the vector species. Participants knew where mosquitoes perched at home and how to avoid mosquito bites. Participants also know mosquito breeding places, but are new to phytotelmata in this counseling. The practicum carried out by participants successfully identified six plant species that were proven to be phytotelmata. Thus, it can be concluded that this counseling has succeeded in providing knowledge to the community about the potential of phytotelmata as a source of mosquito-borne diseases. Keywords: Phytotelmata; Mosquito Borne Diseases; Mosquito Breeding Places; Mosquitoes Bite.   Dalam rangka meningkatkan peran serta masyarakat dalam mencegah penyebaran penyakit tukar nyamuk itulah pendidikan kepada masyarakat perlu perlu dilakukan  melalui penyuluhan.  Kabupaten Tanggamus adalah salah satu daerah di Lampung yang kejadian DBD-nya dimana sejak Januari hingga Juni 2024 ada 227 kasus. Untuk meningkatkan pengetahuan masyarakat di Desa Banjar Agung Udik, Kecamatan Pugung, Kabupaten Tanggamus terhadap fitotelmata sebagai tempat perindukan nyamuk maka penyuluhan ini dilakukan. Penyuluhan dilakukan dengan metode pretes,  ceramah dan diskusi, serta praktikum. Hasil penyuluhan didapatkan bahwa  sebagian besar peserta tahu bahwa DBD dan malaria ditularkan nyamuk, tetapi tidak semua tahu nama spesies namuk vektornya. Peserta tahu tempat hinggap nyamuk di rumah dan juga  tahu  cara menghindarkan diri dari gigitan nyamuk. Peserta juga tahu tempat-tempat berkembang biak nyamuk, tetapi baru mengenal fitotelmata dalam penyuluhan ini. Praktikum yang dilakukan peserta berhasil mengidentifikasi enam spesies tumbuhan yang terbukti menjadi fitotelmata.Dengan demikian dapat disimpulkan bahwa penyuluhan ini berhasil memberkan pengetahuan kepada masyarakat tentang potensi fitotelmata sebagai sumber penyebar penyakit tular nyamuk. Kata kunci: Fitotelmata; Penyakit Tular Nyamuk; Tempat Perindukan Nymauk; Gigitan Nyamuk.

Penerapan Lemari Sterilisasi Teknologi Ozon Dan Uvc Untuk Gugus Tugas Covid Di Puskesmas Salawu Kabupaten Tasikmalaya

Priatna, Edvin, Hiron, Nurul, Naim, Nidar Nadrotan, Rahman, Abd, Annashr, Nissa Noor, Rahayu, Andri Ulus
Abstract: Officers' readiness to prevent the spread of COVID-19 through document exchange is a problem in the community. This article discusses how the social engineering of COVID-19 cluster officers and Salawu Health Center officers… ers in Tasikmalaya Regency in receiving and implementing document sterilization cabinet technology to suppress the transmission of the COVID-19 virus through document exchange. The use of ozone and UVC as sterilization media is beneficial but can negatively impact humans in the long term. Therefore education is needed for partners to avoid these negative impacts. This service activity method is partner situation analysis, pre-test, partner education, post-test, and conclusion. The result of this service is that partners have received document sterilization cabinets and UVC as room sterilizers. The results of measuring partner knowledge before and after participating in webinar activities using pre-test and post-test instruments, showed an increase in knowledge, skills and awareness by partners regarding the use of UVC and Ozone on average 83% from the initial condition of not understanding to understanding and skill.     Keywords: covid-19; ozone; uvc; health community center    Abstrak: Kesiapan petugas dalam mencegah penyebaran COVID-19 melalui pertukaran dokumen menjadi masalah di masyarakat. Artikel ini membahas tentang bagaimana rekayasa sosial pada petugas Gugus COVID-19  dan petugas Puskesmas Salawu di Kabupaten Tasikmalaya dalam penerima dan implementasi teknologi lemari sterilisasi dokumen guna menekan penularan virus COVID-19 melalui pertukaran dokumen. Penggunaan ozon dan UVC sebagai media sterilisasi sangat efektif, tetapi dapat menghasilkan dampak negatif dalam jangka Panjang, oleh karena itu diperlukan edukasi kepada mitra agar terhindar dari dampak negatif tersebut. Metode pada kegiatan pengabdian ini adalah analisis situasi mitra, Pre-test, edukasi mitra, post-test dan kesimpulan. Hasil dari pelaksanaan pengabdian ini adalah mitra telah menerima lemari sterilisasi dokumen dan UVC sebagai sterilisasi ruangan. Hasil pengukuran terhadap pengetahuan mitra sebelum dan setelah mengikuti kegiatan webinar menggunakan instrumen pre-test dan post-test, menunjukkan terjadinya peningkatan pengetahuan, keterampilan dan kewaspadaan oleh mitra terkait penggunaan UVC dan Ozon rata-rata 83% dari kondisi awal tidak memahami menjadi paham dan terampil. Kata kunci: covid-19; ozone; uvc; puskesmas

Pelatihan Manajemen Keuangan Internal dan Utang Kepada Karyawan Pt. Anak Rantau Riau

Novia, Jessica, Candy, Candy
Abstract: Good financial management has a very important role in the long-term success of a company. However, currently, there are still many companies that experience problems in terms of managing their company's finances, one of… which is PT. Anak Rantau Riau. This company is a service and goods company engaged in sports, namely fitness and workout sports. PT. Anak Rantau Riau experienced problems in the form of differences between the money received in the company account and the revenue recorded in the point on-sales system and several times made payments twice for the same invoice. Seeing this, of course, there needs to be steps to follow up so that nothing like that happens in the future. To follow up on this, discussions with company employees were held to determine what platforms and techniques were suitable and easy to implement to overcome the company's problems. Then, followed by providing direction to employees regarding the utilization of Microsoft Excel and spreadsheets as well as knowledge about the importance of even the smallest difference in money in finance. Finally, there will be an assessment of the results of the training. The result of the follow-up is that the problem of discrepancies between the money in the account and the revenue recorded in the point on-sales system can be minimized and there is no need to pay invoices twice for one invoice. Keywords: Internal Financial Management, Debt Management, Point on Sales System

Pelatihan Dan Pemberdayaan Penyuluh Petani Di Kecamatan Suwawa Timur Da-lam Analisis Usahatani Sorghum

Arsyad, Karlena, Sirajuddin, Zulham
Abstract: Sorghum is an extraordinary commodity because of its waste-free characteristics. Almost all parts of the plant can be used, including leaves, fruit stems, and wilt. Unfortunately, the personnel at the East Suwawa BPP partners… tners and the farmers they support still lack experience in sorghum farming, especially in profit analysis. This is an obstacle in spreading sorghum as an agricultural potential, because extension workers have difficulty providing farmers with an understanding of the benefits of sorghum farming. Therefore, knowledge is needed in carrying out farming analysis, as well as organizing human resources in farmer groups so that they can produce maximum quality and quantity. Through this knowledge and ability, it is hoped that partners can further optimize the dissemination of sorghum farming to the farmers they support so that they can produce sustainably. The methods used in this service activity are training and mentoring. For training activities, farming business analysis and farmer group management were carried out for one day, where the implementing team facilitated training to partners, namely BPP East Suwawa. After the training activities, students in the implementing team provided regular assistance for two weeks to optimize the results obtained in the training. The results of the activity showed that the activity participants were very enthusiastic during the mentoring activity, and gave positive responses, so that activities like this could be routine, especially in assisting with sorghum farming analysis.       Keywords: farming analysis; sorghum; training; mentoring

Perancangan Pintu Penyiram Cairan Disinfektan Untuk Mengantisipasi Penyebaran Covid 19 Di Smk Negeri 2 Tanjungbalai

ananda, ricki, Amin, Muhammad, Manurung, Nuriadi, Widyanto, Taufiq
Abstract: Corona virus (COVID-19) is an infectious disease caused by the SARS-CoV-2 virus. Since the spread of Covid-19, many government agencies in Indonesia have received the impact, including SMK Negeri 2 Tanjungbalai. The spread… ad of the corona virus has resulted in this school no longer being able to carry out face-to-face learning starting from 2019 to 2022. To anticipate the spread of covid-19 in the SMKN 2 Tanjungbalai area, the community service team designed a security system at the school entrance to anticipate the spread of covid, so that if there are people or vehicles that want to enter the school will be sprayed automatically with disinfectant liquid, besides that the tool can also read the body temperature of visitors. This service uses the consultation and science and technology method, where the service team consults with the school principal about existing problems, namely to anticipate the spread of Covid-19 in the school area. or hands, then the temperature is set at 30 0C and do not water, while if the object does not have a fever, the temperature is in the range of 330C-360C and watering is carried out. Meanwhile for objects with a fever, the temperature is >= 370C and no watering is carried out, and they are not allowed to enter. All module voltages use the 5VDC input voltage, which is supplied from the controller. Meanwhile, the pump voltage uses a 12VDC inverter, which is reduced to 5.68 VDC.   Keywords: automatic disinfectant sprinkler; corona; ultrasonic sensor; microcontrollers     Abstrak: Virus corona (COVID-19) adalah penyakit menular yang disebabkan oleh virus SARS-CoV-2. Semenjak penyebaran covid-19 banyak instansi pemerintahan di indonesia yang mendapatkan imbasnya, diantaranya SMK Negeri 2 Tanjungbalai. Meluasnya virus corona mengakibatkan sekolah ini tidak lagi bisa melakukan pembalajaran tatap muka dimulai tahun 2019 sampai dengan 2022. Untuk mengantisipasinya penyebaran covid-19 diwilayah SMKN 2 Tanjungbalai ini, maka tim pengabdian merancang sistem pengaman dipintu masuk sekolah untuk mengantisipasi penyebaran covid, sehingga jika ada orang atau kendaraan yang ingin memasuki sekolah tersebut akan di semprot secara otomatis dengan cairan disinfektan, selain itu alat tersebut juga bisa membaca suhu tubuh pengunjung. Pada pengabdian ini menggunakan metode konsultasi dan ipteks, dimana tim pengabdian berkonsultasi dengan kepala Sekolah tentang masalah yang ada, yaitu untuk mengantisipasi penyebaran covid-19 di area sekolah.. Setelah dilakukan pengujian medapati bahwa Ada  3 kondisi pembacaan objek yaitu, ketika tidak ada objek, atau tangan, maka suhu diseting 30 0C tidak melakukan penyiraman, sementara jika objek tidak demam, suhu di range 330C-360C dan dilakukan penyiraman. Sementara untuk objek yang demam, maka suhu >= 370C dan tidak dilakukan penyiraman, serta tidak diperbolehkan masuk. Seluruh tegangan modul, menggunakan tegangan input 5VDC, yang disupply dari controller. Sementara untuk tegangan pompa menggunakan inverter 12VDC, yang dikecilkan menjadi 5,68 VDC.   Kata kunci : microcontroller; penyiram disinfektan otomatis; sensor ultrasonic; virus corona.

Promosi Wisata Berbasis Kearifan Lokal Melalui Penggunaan Media Sosial Bagi Pelaku UMKM

Rettobjaan, Vitalia Fina Carla, Yudha, Anak Agung Ngurah Bagus Arista, Bendesa, I Komang Gde, Wirajaya, Made Karma Maha, Savitri, Ni Luh Putu Ayu, Agustina, Febyola
Abstract: Badung Regency is one of the districts that has quite a lot of tourist areas and also business activities ranging from hotels, trade to MSMEs. Currently, technology and information develop and spread rapidly. Many people,… , from parents to young people, have the opportunity to use digital media to promote tourism and MSME businesses. The aim of this activity is to increase people's ability to use digital media to promote tourism and improve their business by using social media. This activity was held at the Sangeh Village Perbekel Office, Badung Regency. This community service activity is aimed at the Krama Desa Adat, Yowana, and Pakis in Sangaeh Village, Badung Regency, which consists of 105 people. Counseling is provided through the method of activities carried out. The result is a society that is able to use social media well and wisely; they can use social media to show the various potentials of their traditional villages. Keywords: business; promotion; social media.

Pengembangan Web Profile Untuk Organisasi Koperasi Wanita Pengusaha Indo-nesia (KOWAPI) Cabang Bengkayang

P, Noviyanti, Thomas, Santi, Arianto, Fra Siskus Dian
Abstract: Abstract: KOWAPI is an organization dedicated to Indonesian Women Entrepreneurs. KOWAPI itself is an abbreviation of the Indonesian Women Entrepreneurs Cooperative. KOWAPI is under the auspices of INKOWAPI (Parent Cooperative… ative of Indonesian Women Entrepreneurs). INKOWAPI members consist of PUSKOWAPI and KOWAPI. KOWAPI itself has spread in various regions, including Bengkayang Regency. The Bengkayang branch of the KOWAPI organization is new and its management was only inaugurated in July 2021 for the management period from 2021-2026. Because the Bengkayang branch of KOWAPI organizations is still new, there are still many who do not know what the activities and vision, and mission of this organization are. Based on the existing problems, the Bengkayang branch of the KOWAPI organization is deemed necessary to have a web profile that accommodates the organization, both history, vision, and mission, and what activities exist in the organization. This web profile management will be made using CMS WordPress. CMS WordPress is a platform that is quite easy to implement, especially for ordinary people. With this web profile, it can help the KOWAPI organization to be better known and there will be more opportunities for the community, especially women entrepreneurs, to be able to join the organization.           Keywords: inkowapi; kowapi organization; web profile; wordpress;  Abstrak: KOWAPI merupakan organisasi yang diperuntukkan bagi Wanita Pengusaha Indo-nesia. KOWAPI sendiri merupakan singkatan dari Koperasi Wanita Pengusaha Indonesia. KOWAPI dinaungi oleh INKOWAPI (Induk Koperasi Wanita Pengusaha Indonesia). Anggota INKOWAPI terdiri dari PUSKOWAPI dan KOWAPI. KOWAPI sendiri telah tersebar diberbagai daerah, diantaranya adalah Kabupaten Bengkayang. Organisasi KOWAPI cabang Bengkayang termasuk baru dan kepengurusannya baru dilantik pada Juli 2021 untuk periode kepengurusan dari 2021-2026. Karena organisasi KOWAPI cabang Bengkayang ini masih baru maka masih banyak yang belum mengetahui apa saja kegiatan dan visi misi dari organisasi ini. Berdasarkan permasalahan yang ada, organisasi KOWAPI cabang Bengkayang ini dirasa perlu untuk memiliki web profil yang menampung tentang organisasi tersebut, baik sejarah, visi misi, dan kegiatan apa saja yang ada pada organisasi tersebut. Pengelolaan web profil ini akan dibuat dengan menggunakan CMS Wordpress. CMS Wordpress merupakan sebuah platform yang cukup mudah untuk diimplementasikan terutama bagi masyarakat awam. Dengan ada web profil ini maka dapat membantu organisasi KOWAPI agar lebih dikenal dan semakin banyak pula kesempatan bagi masyarakat khususnya para pengusaha wanita untuk dapat bergabung dalam organisasi tersebut. Kata kunci: inkowapi; organisasi kowapi; web profil; wordpress

Edukasi dan Sosialisasi 5m Dalam Pencegahan Covid-19 pada Siswa Madrasah Ibtidaiyah

Sulastri, Sulastri, Nasution, Siti Lam'ah, Harahap, Aziddin
Abstract: Abstract: Covid-19 (corona virus disease) is a disease that attacks the repiratory system in humans, both mild and severe, such as stones, flu, sore throat shortness of breath and lung infections, even worsening the disease… ase experienced. This virus spreads so quickly andis transmitted through saliva splashes (droplets) from someone who is exposed to the Covid-19 virus. The problem that is being experienced by students of Madrasah Ibtidaiyah Al-Ikhlas is the lack of knowledge about Covid-19 and how to prevent it. Therefore, community service activities are carried out with the aim of increasing students understanding and knowledge that Covid-19 is very dangerous and it is important to implement the 5M health protocol in everyday life. This activity uses two methods, namely counseling and direct practice. The result of this activity is that the 5M education and socialization in preventing Covid-19 has a positive impact on students in increasing and understanding of Covid-19 and how to prevent it, and they are able to practice directly how to prevent Covid-19 such as wearing masks, wash hand sanitizer properly and correctly. Keyword: Covid-19; education; prevention; sosialization   Abstrak: Covid-19 (corona virus disease 2019) merupakan penyakit yang menyerang sistem pernafasan pada manusia, baik itu ringan maupun berat seperti, batu, flu, sakit tenggorokkan, sesak nafas dan infeksi paru-paru, bahkan memperburuk penyakit yang di alami. Virus ini begitu cepat menyebar dan menular melalui percikan ludah (droplet) dari seseorang yang terkena virus Covid-19. Permasalahan yang sedang di alami oleh para Siswa Madrasah Ibtidaiyah Al-Ikhlas yaitu kurangnya pengetahuan mengenai Covid-19 dan cara pencegahannya. Oleh karena itu kegiatan pengabdian kepada masyarakat dilakukan dengan tujuan untuk meningkatkan pemahaman dan pengetahuan para siswa bahwa Covid-19 sangat berbahaya dan penting menerapkan protokol kesehatan 5M (memakai masker, mencuci tangan pakai sabun dan air mengalir, menjaga jarak, menjauhi kerumunan, dan membatasi mobilitas dan interaksi) dalam kehidupan sehari-hari. Kegiatan ini menggunakan dua metode yaitu penyuluhan dan praktek secara langsung. hasil dari kegiatan ini yaitu dengan adanya edukasi dan sosialisasi 5M dalam pencegahan Covid-19 berdampak positif kepada para siswa dalam meningkatkan pengetahuan dan pemahaman mereka mengenai Covid-19 dan cara pencegahannya, serta mereka sudah bisa mempraktekkan langsung cara pencegahan Covid-19 seperti memakai masker, mencuci tangan dan menggunakan handsanitizer yang baik dan benar. Kata kunci: Covid-19; edukasi; pencegahan; sosialisasi

Pendampingan UMKM Penjual Jamu Dalam Meningkatkan Penjualan Melalui Kemasan, Merek, dan Label

Emilda, Emilda, Wulandari, Try, Lazuarni, Shafiera
Abstract: Abstract:. Government policies in an effort to reduce the spread of the covid-19 virus, of course, this has an impact on MSMEs, including herbs drink sellers who sell conventionally. The herbs drink sellers in the gang sei… ei saling still offer directly to customers by walking or getting around by bicycle. This activity aims to increase sales of herbs drink during the pandemic through packaging, brands, and labels. The method utilized in this activity is community service activities through mentoring to achieve the objectives of the activity which consists of the stages of preparation, implementation, and evaluation of mentoring activities. The implementation time of mentoring was carried out for 3 days. The implementation of this activity consists of providing an understanding of the importance of packaging, merk, and labeling in increasing sales, determining the right packaging bottles, then making brands and labeling for the sale of packaged herbs drink. In this activity, participants are not only given an understanding of the importance of packaging, brands, and labeling, but also this activity is selling herbs directly and online, having packaging, brands, and labels, increasing sales and customers.Keywords: mentoring; increased sales of herbs drink; herbs drink seller   Abstrak:  Kebijakan pemerintah dalam upaya menekan penyebaran virus covid–19, tentunya hal ini berdampak pada pelaku UMKM termasuk penjual jamu tradisional yang masih menggunakan metode konvensional. Penjual jamu di gang sei saling masih menawarkan secara langsung kepada pelanggan dengan cara berjalan kaki atau berkeliling menggunakan sepeda. Kegiatan ini bertujuan untuk meningkatkan penjualan jamu pada masa pandemi melalui kemasan, merek, dan label. Dalam kegiatan pengabdian masyarakat ini, metode yang digunakan adalah melalui pendampingan, untuk mencapai tujuan kegiatan yang terdiri dari tahap persiapan, pelaksanaan, dan evaluasi kegiatan pendampingan. Waktu pelaksanaan pendampingan dilaksanakan selama 3 hari. Kegiatan pelaksanaan kegiatan ini terdiri dari memberikan pemahaman mengenai pentingnya kemasan, merek, dan label dalam meningkatkan penjualan, menentukan botol kemasan yang tepat, selanjutnya adalah membuat merk dan label untuk penjualan jamu kemasan. Dalam kegiatan PkM ini, peserta tidak hanya diberikan pemahaman mengenai pentingnya kemasan, merek, dan label, tetapi juga kegiatan ini penjualan jamu secara langsung dan online, memiliki kemasan, merek, dan label, peningkatan penjualan dan pelanggan. Kata kunci: pendampingan; peningkatan penjualan jamu; penjual jamu