Search Articles & Publications

Showing 831 articles found for "Community"

Optimalisasi Pemasaran Media Sosial Tiktok Dan Pelatihan Tiktok Shop Di Desa Bernung Pesawaran

Sari, Aida, Ramelan, Mudji Rachmat, Nabila, Nuzul Inas, Marvinita, Risda
Abstract: Emping is a sort of dish prepared from melinjo fruit, which is highly common in Indonesia due to its distinct flavor and ease of production. In Bernung Village, Pesawaran Regency, it is also a home industry. The potential… l for the emping snack business in Bernung Village is quite large, but this is not matched by the community's knowledge and skills in mastering technology and using the right information technology, particularly digital marketing, which truly helps home industries expand their marketing reach and increase their sales results. The strategy employs a participative approach through training partners. In order to optimize marketing, the stages of this program are based on field conditions in the emping melinjo house business in Bernung village, specifically in Taman Rejo hamlet. Material supply, mentoring, and development are among the steps. The educational results from the post-test results obtained that 70% of participants were able to answer questions correctly, were able to demonstrate operational applications using social media, and participants were already practicing the use of digital content on social media were said to be successful, as seen in the enthusiasm and motivation of the participating business actors to continue marketing online.             Keywords: emping melinjo; home industry; social media; tiktok content

Meningkatkan Pendapatan Melalui Peningkatan Kualitas Produk Dan Pemasaran Di UMKM Ari Tempe

Abdilah, Dicky, Siregar, Emiel Salim, Siregar, Aris, Suhermanto, Suhermanto, Rusli, Rusli, Syapiq, Mirza, Sryantika, Novi, Sitorus, Yuni Syarah, Sari, Erdina Dwita
Abstract: Competition in today's business world is getting tighter, causing increasing competition for business people in today's very open market era. Activities and businesses carried out must be able to have a high selling value… e and have creativity to attract the attention of consumers. UMKM ARI TEMPE is one of the MSMEs located in Serdang Village, Meranti District, Asahan Regency that produces food. The problem faced by these MSMEs is that the production process is still very minimal, and the way of marketing products still uses a house-to-house system. The problem solving provided from this service program is to offer training and mentoring to increase production, providing assistance with tools and goods that can maximize production, and marketing training. The method of implementing this service activity is through Community Education, the core activities are training, and mentoring and evaluation. Implementation of training activities and production assistance to increase revenue through improving production quality and marketing. It can be concluded that there is a transfer of knowledge, especially on how to improve the quality of production and marketing with test results that show improvement. Through this training, it is expected to have a positive impact, especially improving performance in Ari Tempe MSMEs so that they can increase income from the products produced and increase customer satisfaction.             Keywords: increased; production; quality; marketing; tempeh     Abstrak: Persaingan di dunia bisnis saat ini semakin ketat, sehingga menyebabkan semakin meningkatnya persaingan para pelaku usaha di era pasar yang sangat terbuka saat ini. Kegiatan dan usaha yang dilakukan harus bisa memiliki nilai jual yang tinggi dan memiliki kreativitas untuk menarik perhatian konsumen. UMKM ARI TEMPE adalah salah satu UMKM yang berada di Desa Serdang, Kecamatan Meranti, Kabupaten Asahan yang memproduksi bidang pangan. Permasalahan yang dihadapi oleh UMKM ini adalah proses produksi yang masih sangat minim sekali, dan cara pemasaran produk masih memgunakan sistem rumah ke rumah. Pemecahan masalah yang diberikan dari program pengabdian ini adalah menawarkan pelatihan dan pendampingan untuk meningkatkan produksi, pemberian bantuan alat dan barang yang dapat memaksimalkan produksi, dan pelatihan pemasaran. Metode pelaksanaan kegiatan pengabdian ini adalah melalui Pendidikan Masyarakat, kegiatan inti berupa pelatihan, dan pendampingan serta evaluasi. Pelaksanaan kegiatan pelatihan dan pendampingan produksi untuk meningkatkan pendapatan melalui peningkatakn kualitas produksi dan pemasaran. Dapat disimpulkan bahwa terjadi transfer pengetahuan khususnya tentang cara meningkatkan kualitas produksi dan pemasaran dengan hasil tes yang menunjukkan peningkatan. Melalui pelatihan ini diharapkan dapat memberikan dampak positif khususnya memperbaiki kinerja di UMKM Ari Tempe sehingga dapat meningkatkan pendapatan dari produk yang dihasilkan serta meningkatkan kepuasan pelanggan.

Sosialisasi Penerapan Sistem Informasi Desa (SID) Berbasis Teknologi Informasi Dan Komunikasi (TIK) Di Desa Pitra Tabanan

Parasari, Nyoman Sri Manik, Purnama, Adi, Maheswari, AA Istri Agung
Abstract: The lack of public awareness and knowledge about technological advances, especially the Village Information System and the use of information and communication technology is the main problem of Pitra Tabanan Village. Most… t bureaucratic activities in Pitra Village are still carried out conventionally. Villagers continue to use strategic conventions for everything from information dissemination to administration and even data collection. Therefore, we initiated counseling, education, and mentoring programs for Village Information Systems Based on Technology, Information, and Communication. This activity program aims to introduce transparent, effective, and efficient work systems and methods. The people of Pitra Village are increasingly aware of the importance of technological progress as a result of this work program. because it helps and relieves conventional human work. It is hoped that this ICT-based village information system can serve as an example for Pitra Village to continue to develop and develop into a more advanced community and village.   keywords : socialization, information and technology systems, village development

Sosialisasi Alat Tanam Benih Jagung Berbasis Double Seed Hopper Di Kecamatan Pegagan Hilir

Purba, Jhon Sufriadi, Sinaga, Mardame Pangihuta
Abstract: The process of planting corn using conventional methods that have been happening in the community so far has become a problem faced by partners. As a result, the corn planting process takes a long time due to the stages… of land preparation, seed placement, and corn covering not occurring simultaneously. By providing training and direct assistance to partners on the use of corn seed planting tools, it can improve their understanding and skills in using the tool effectively. By conducting socialization methods to provide understanding to partners with the aim of the community understanding the use of corn seed planting tools based on the double seed hopper and understanding how to maintain the tool. Thus, with this tool, the corn seed planting process becomes faster. Corn planting is the most widely produced crop in the world, and corn seed plants are most suitable for planting in high-temperature areas. Especially in Indonesia, corn plants cover more than 100 million hectares, consisting of 70 countries and even 53 developing countries. The tool being socialized is a simple tool that is used with human power by pushing without the use of motorized equipment. In the planting process, the spacing between corn seed plants and the number of corn seeds can be adjusted during the planting process. The vessel or container supplying corn seeds is a hopper located at the top, and a hole is provided at the bottom of the hopper, which is the outlet channel. Thus, the results of this socialization can shorten the time in the corn seed planting process.   Keywords : corn seed; produktif; corn seed planting tool; hopper; maintenance

Pendampingan Reference Manager Bagi Guru SD Negeri Sumur Welut Iii/440 Surabaya

Fiantika, Feny Rita, Suryaman, Suryaman, Juniarso, Triman, Hanindita, Amelia Widya, Rosidah, Cholifah Tur
Abstract: This community service activity is used to assist teachers in citing scientific work. This activity is based on the needs of teachers at SDN Sumur Welut III Surabaya who do manual citations of scientific articles so that… they do not show consistency of citations. The reference manager training used in community service is Mendeley's application. Participants in this activity were 20 teachers at SDN Sumur Welut III Surabaya with a series of mentoring activities for creating accounts and installing Mendeley, installing Plugins for Microsoft Office Word, installing Plugins for Web Browsers, using the Mendeley application, adding references from files , adding manual references, adding references from Web Browsers, changing reference details, adding citations to documents, adding references, adding citation styles, and changing citation styles. It can be concluded that this mentoring activity makes a good contribution to teacher professionalism in utilizing reference managers when writing scientific papers, this is evidenced by the teacher's ability to use reference managers of more than 95% in the minimal category quite well. Keywords: mendeley; reference manager; teacher competency.  Abstrak: Pengabdian kepada masyarakat dilakukan untuk membantu guru agar dapat mensitasi karya ilmiah. Kegiatan ini didasarkan pada kebutuhan para guru di sekolah sasaran yang masih menggunakan sitasi karya ilmiah secara manual sehingga tidak memperhatikan konsistensi pengutipan. Pendampingan reference manager yang diajarkan melalui kegiatan pengabdian kepada masyarakat berupa aplikasi mendeley. Peserta pendampingan adalah para guru di SDN Sumur Welut III Surabaya sebanyak 20 orang dengan rangkaian kegiatan pembimbingan mendaftarkan akun, menginstalisasi Mendeley, menginstal plugin untuk Microsoft Word, menginstal plugin untuk Web Browser, mempraktikkan penggunaan perangkat lunak Mendeley, menginput referensi dari arsip file, menginput referensi manual, menginput referensi dari Web Browser, mengganti detail referensi, menginput kutipan pada dokumen, menginput daftar pustaka, menginput gaya pengutipan, dan mengganti gaya pengutipan. Berdasarkan hasil kegiatan pendampingan, dapat memberikan kontribusi yang baik kepada profesionalitas guru dalam memanfaatkan reference manager saat menulis karya ilmiah. Hal ini terbukti dengan kemampuan guru dalam menggunakan reference manager lebih dari 95% dalam kategori minimal cukup baik. Kata kunci: mendeley; reference manager; kompetensi guru.  

Optimalisasi Pemanfaatan Canva Sebagai Desain Produk Promosi Usaha Mandiri SMK Karya Utama

Yuma, Febby Madonna, Fauziah, Rizky, Christy, Tika
Abstract: In today's rapidly developing digital era, there is a positive impact on business actors in running a business. In the context of marketing, promotion is one way to increase product or service sales which is usually done… through advertising or social media. The problem being faced by Karya Utama Vocational School teachers is the lack of knowledge in designing products. At present teachers design their products which are still very simple and unattractive, resulting in a lack of consumer interest in buying these products, the result is that sales are decreasing and profits are getting smaller. To increase the attractiveness and popularity of the products being marketed, it is necessary to use a design application such as Canva, which allows for the easy creation of promotional materials such as posters, flyers and social media posts. This community service activity aims to provide knowledge and understanding to Karya Utama Vocational School Teachers regarding the role of the Canva application in an effort to increase product sales by designing posters in the form of animated videos to promote their independent businesses through social media. The stages of this community service activity are starting with lectures and discussions and then practicing product design with the Canva application. The results of the activities using this application, it is hoped that the use of information technology can increase profits and expand market share in promoting independent teacher products through social media. Keyword : the canva application; teachers; product; promotion Abstrak : Dalam era digital yang berkembang pesat saat ini, terdapat dampak positif bagi pelaku usaha dalam menjalankan bisnis. Dalam konteks marketing, promosi salah satu untuk meningkatkan penjualan produk atau jasa yang biasanya dilakukan melalui iklan maupun media sosial. Permasalahan yang sedang dihadapi oleh Guru-guru SMK Karya Utama yaitu kurangnya pengetahun dalam mendesain produk. Saat ini guru-guru mendesain produknya masih sangat sederhana sekali dan kurang menarik, sehingga mengakibatkan kurangya ketertarikan konsumen dalam membeli produk tersebut, akibatnya adalah penjualan semakin menurun dan keuntungan semakin sedikit. Untuk meningkatkan daya tarik dan popularitas produk yang dipasarkan, diperlukan penggunaan aplikasi desain seperti Canva, yang memungkinkan pembuatan materi promosi seperti poster, pamflet, dan postingan media sosial dengan mudah. Kegiatan pengabdian masyarakat ini bertujuan untuk memberikan pengetahuan dan pemahaman kepada Guru-Guru SMK Karya Utama mengenai peran aplikasi canva dalam  upaya meningkatkan penjualan produk dengan cara mendesain poster dalam bentuk video animasi  untuk mempromosikan usaha mandiri mereka melalui media sosial. Tahapan kegiatan pengabdian ini yaitu dimulai dari ceramah serta diskusi dan selanjutnya dilakuakn praktek desain produk denan aplikasi canva.  Hasil dari kegiatan penggunaan aplikasi ini, diharapkan dengan adanya pemanfaatan teknologi informasi dapat meningkatkan keuntungan dan memperluas pangsa pasar dalam mempromosikan produk usaha mandiri guru-guru melalui media sosial. Kata Kunci : aplikasi canva; guru-guru; produk; promosi.  

Sosialisasi Penyalahgunaan Zat Pewarna Dan Pengawet Makanan Berbahaya Sebagai Upaya Penjaminan Keamanan Pangan

Rarassari, Madyasta Anggana, Riani, Ira Gusti, Ritonga, Nia Boru, Cahya, Gemala
Abstract: Abstract: The purpose of this service activity is to educate students about coloring agents and harmful preservatives used in food. It is expected that students can know in detail about the dangers of dyes and preservatives… ves so that students' awareness of food vigilance can increase. The target to be achieved in this community service activity is that students can gain knowledge and information about coloring agents and preservatives found in food. The strategy used in providing knowledge about the dangers of coloring agents and preservatives in food is by directly giving direct lectures on various kinds of coloring agents and preservatives used in food, the potential dangers that will be caused if consuming foods with excessive coloring agents and preservatives along with characteristics of food with coloring agents and preservatives as well. Students are expected to be able to avoid foods that are indicated to use coloring agents and preservatives and to find safe food solutions using natural coloring agents and preservatives. Keywords: Dye; dangerous food; preservatives   Abstrak: Produsen makanan sering menambahkan pewarna pada makanan untuk meningkatkan warna makanan, namun kini semakin banyak makanan yang mengandung pewarna sintetis yang ditambahkan. Tujuan kegiatan pengabdian ini adalah memberikan edukasi kepada para siswa mengenai zat pewarna dan zat pengawet berbahaya yang digunakan pada makanan. Diharapkan para siswa dapat mengetahui secara terperinci mengenai bahaya zat pewarna dan pengawet sehingga kesadaran siswa dalam menerapkan kewaspadaan terhadap makanan dapat meningkat. Target yang ingin dicapat pada kegiatan pengabdian ini adalah para siswa dapat memperoleh pengetahuan dan infomasi mengenai zat pewarna dan zat pengawet yang terdapat pada makanan. Strategi yang digunakan dalam memberikan pengetahuan mengenai bahaya zat pewarna dan pengawet pada makanan yaitu dengan langsung memberikan ceramah langsung mengenai berbagai macam zat pewarna dan zat pengawet yang digunakan pada makanan, potensi bahaya yang akan ditimbulkan apabila mengkonsumsi makanan dengan zat pewarna dan zat pengawet yang berlebihan beserta ciri-ciri makanan dengan zat pewarna dan zat pengawet serta. Para siswa diharapkan dapat menghindari makanan yang terindikasi menggunakan zat pewarna dan zat pengawet serta mendapatkan solusi makanan yang aman dengan menggunakan zat pewarna dan pengawet yang alami. Kata kunci: makanan berbahaya; zat pewarna; zat pengawet

Pemberdayaan Kader Posyandu Dalam Mendukung Girij Sebagai Upaya Pencegahan Penyakit Dbd Di Desa Gheoghoma

Tokan, Pius Kopong, Wawomeo, Aris, Artama, Syaputra
Abstract: Abstract: The problem of Dengue Fever (DHF) is not only a public health problem but also an economic burden. Cases that continue to increase both globally, nationally and locally require the role of various parties, especially… cially in community empowerment in optimizing the 3M Plus PSN through the 1 House 1 Jumantik Movement (G1R1J) which aims to increase ABJ >95% at the family level. It is known that the results of the G1R1J trial in Gheoghoma village can increase ABJ by 84.7%. In connection with this, one of the efforts made is to empower posyandu cadres through Community Service activities. The methods used were training, post-training assistance and advocacy. The implementation time was three months in Gheoghoma village, North Ende sub-district, Ende Regency.Conclusion: this community service contributed to increasing the knowledge of posyadu cadres about G1R1J by 60%, with good knowledge criteria.  This human resource potential continues to be maintained so that the community service team provides assistance for a certain period of time before finally releasing the cadres to be able to independently act as G1R1J motivators. The activity ended by advocating to the Head of Gheoghoma Village.   Keywords: Empowerment; Cadre; G1R1J     Abstrak: Persoalan penyakit Demam Berdarah Dengue (DBD) bukan hanya menjadi masalah kesehatan masyarakat tetapi juga menjadi beban ekonomi. Kasus yang terus meningkat baik secara global, nasional maupun local menuntut peran berbagai pihak terutama dalam pemberdayaan masyarakat dalam mengoptimalkan PSN 3M Plus melalui Gerakan 1 Rumah 1 Jumantik (G1R1J) yang bertujuan meningkatkan ABJ >95% di level keluarga. Diketahui bahwa hasil ujicoba G1R1J di desa Gheoghoma dapat meningkatkan ABJ sebesar 84,7%. Sehubungan dengan itu salah satu usaha yang dilakukan adalah dengan memberdayakan kader posyandu melalui kegiatan Pengabdian kepada Masyarakat. Metoda yang digunakan adalah  pelatihan, pendampingan pasca pelatihan dan advokasi. Waktu pelaksanaan tiga bulan di desa Gheoghoma Kecamatan Ende Utara Kabupaten Ende.Simpulan: pengabdian masyarakat ini memberikan kontribusi dalam meningkatkan pengetahuan kader posyadu tentang G1R1J  sebesr 60%, dengan kriteria pengetahuan baik.  Potensi SDM ini terus dipertahankan sehingga tim pengabdian kepada masyarakat melakukan pendampingan untuk jangka waktu tertentu sebelum akhirnya melepaskan para kader mampu secara mandiri berperan sebagai motivator G1R1J. Kegiatan diakhiri dengan melakukan advokasi kepada Kepala Desa Gheoghoma.   Kata kunci: Pemberdayaan; Kader; G1R1J

Pelatihan Untuk Meningkatkan Maharah Kalam Melalui Model Pembelajaran Snowball Throwing Di MTS Islamic Centre Medan Sumatera Utara

Ritonga, Nur'ainun, Nur, Samsiah, Haq, Samsul
Abstract: Abstract: This community service program aimed to improve the speaking skill (Maharah kalam) of students at Madrasah Tsanawiyah Hifzil Qur’an Islamic Centre Medan. The reason of selecting the school was the lack of students’… f students’ ability to apply vocabularies (mufradat) in form of sentences (jumlah) based on the direct survey to students at the first preliminary research. Therefore, this training was focused to improve the speaking skill (maharah) of the students through Snowball Throwing model by utilizing the origami papers. The method of conducting the training was mix methods (intiqodiiyya) namely combination of speech delivery method or lecturing (ilqoiyyah) and direct method (mubasyarah). The program was carried out within one day and was followed by 27 female students. Some steps were done at implementing this program comprising opening, core agenda, evaluaton, giving reward and closing. The results showed that students’ ability increase very well where they could express simple sentence (jumlah) with related given materials and were actively practicing Arabic orally in front of the classroom by turn. Keywords; Speaking skill, Model of snowball throwing, utilizing the media, origami paper.   Abstrak: Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan keterampilan berbicara (Maharah Kalam) siswa Madrasah Tsanawiyah Hifzil Qur’an  Islamic Centre Medan. Alasan dipilihnya Madrasah ini adalah karena kurangnya kemampuan siswa dalam menerapkan kosa kata (Mufrodat) dalam bentuk kalimat (Jumlah), hal tersebut diperoleh dari hasil survey berbicara langsung dengan siswa pada kunjungan awal, oleh sebab itu pelatihan ini difokuskan untuk peningkatan kemampuan maharah kalam siswa melalui melalui Model Snowball Throwing dengan pemamnfaatan media kertas origami. Adapun metode yang digunakan adalah metode Campuran  (Intiqoiyyah) yaitu gabungan antara metode  Ceramah (Ilqoiyyah)  dan metode Langsung (Mubasyarah). Kegiatan ini dilaksanakan satu hari dan  diikuti oleh 27 siswi. Beberapa tahapan yang dilakukan dalam kegiatan ini yaitu,  pembukaan, kegiatan inti, evaluasi, pemberian reward dan penutup . Adapun hasil yang diperoleh dari kegiatan ini yaitu  adanya peningkatan kemampuan siswa, hal ini dibuktikan dengan kemampuan mereka dalam mengungkapkan kalimat (Jumlah) sederhana terkait materi yang disampaikan serta keaktifan mereka dalam praktek berbicara bahasa arab di depan kelas secara bergantian. Kata Kunci: maharah kalam; model snowball throwing; pemanfaatan media;  kertas origami

Pengelolaan Keuangan Berdasarkan SAK UMKM Bagi Pelaku UMKM di Kabupaten Asahan

Rohminatin, Rohminatin, Saputra, Endra, Putri, Pristiyanilicia
Abstract: UMKM is a productive business owned by a person or business entity that meets the criteria as a micro business, small business and medium business.which is the basis for determining the type of business seen from the average… rage business income in a year and based on the net worth of the business. In running a business, finance is the most important thing for entrepreneurs, but there are still many UMKM that do not understand business financial management. Lack of understanding in managing financial management results in problems of uncontrolled capital used and income generated. Often personal finances are mixed up with business finances, of course this will be fatal if the entrepreneur cannot know how much money has been spent and used and how much profit is actually obtained from these business activities. PkM activities are carried out using the Community Education Method, namely carrying out percentage activities on how to manage good financial management. From these activities Partners can understand how to manage business finances in accordance with financial accounting standards, especially SAK EMKM standards. Keywords: finance; management; umkm Abstrak:UMKM merupakan usaha produktif yang dimiliki seseorang atau badan usaha yang memenuhi kriteria sebagai usaha mikro, usaha kecil dan usaha menengah. Yang menjadi dasar penentuan jenis usaha dilihat dari rata-rata pendapatan usaha tersebut dalam setahun serta berdasarkan kekayaan bersih usaha tersebut. Dalam menjalankan usaha keuangan merupakan hal terpenting bagi pengusaha, namun masih banyak UMKM belum memahami pengelolaan keuangan usaha. Kurang fahamnya dalam pengelolaan manajemen keuangan mengakibatkan permasalahan tidak terkontrolnya modal yang digunakan serta pendapatan yang dihasilkan. Sering kali keuangan pribadi bercampurbaur dengan keuangan usaha, tentu hal ini akan menjadi fatal apabila pengusaha tidak dapat mengetahui berapabesar dana yang sudah dikeluarkan dan yang digunakan serta berapa besar sebenarnya keuntungan yang diperoleh dari  kegiatan usaha tersebut. Kegiatan PkM dilakukan dengan Metode Pendidikan Masyarakat yaitu melakukan kegiatan persentase  tentang bagaimana mengelola manajemen keuangan yang baik. Dari kegiatantersebut Mitra dapat memahami bagaiman mengelola keuangan usaha yang sesuai dengan standar akuntansi keuangan terkhusus standar SAK EMKM (Standar Akuntasi Keuangan dan  Entitas Mikro, Kecil, dan Menengah). Kata kunci: keuangan; pengelolan; umkm