Abstract:This study investigates factors driving purchase intention toward reject fashion products at factory outlets in Makassar, Indonesia. Reject products garments that fail manufacturer quality control standards but are sold…
legally at discounted prices represent an underexplored segment of circular fashion consumption. Drawing on the Theory of Planned Behavior and the Value-Based Adoption Model, this study tests a structural model in which four antecedents defect transparency, price perception, environmental consciousness, and store reputation influence purchase intention through the mediating role of perceived value. A quantitative survey was conducted with 250 consumers who visited factory outlets in Makassar. Data were analyzed using PLS-SEM via SmartPLS 4.0. Common Method Bias was confirmed absent using Harman's Single Factor Test and Full Collinearity VIF. Results indicate that all four antecedents positively influence perceived value, which strongly predicts purchase intention. Price perception is the dominant driver, followed by store reputation, environmental consciousness, and defect transparency. Perceived value fully mediates the effect of defect transparency and partially mediates the remaining three antecedents. These findings contribute to circular fashion consumer behavior literature and offer practical guidance for factory outlet operators in Eastern Indonesia.
Abstract:Contemporary society's life is very dependent on entertainment. Some people choose to spend their free time in malls or shopping centers because of limited time and increasing busyness. One of these family entertainment…
centers is Timezone, which has outlets in several malls in Makassar city, such as Ratu Indah Mall, Panakkukang Mall, and Nipah Mall. And we focused our research on Timezone Mall Panakkukang. Timezone needs to improve itself to improve the quality of product so that customers are satisfied and can survive the competition. The research method used in this research is a quantitative method and distributes surveys to Timezone customers. The type of data used is primary data. This research used a non-purposive sample, with a sample size of 50 people. To test survey data for validity and effectiveness using SPSS (Statistical Package for the Social Sciences) using multiple linear regression. From the results of multiple linear regression it means that variables X1 (product quality) and X2 (product price) have no effect on variable Y (customer satisfaction timezone).
Abstract:This study aims to identify and analyze the framing used by BatamPos.co.id and BatamNews.co.id in their coverage of Amsakar Achmad as a candidate for Mayor of Batam, compare the framing employed by these two media outlets,…
ets, and assess the impact of such framing on public perception. This qualitative research utilizes framing analysis based on framing theory. Primary data consists of news articles from BatamPos.co.id and BatamNews.co.id published during the period of May-June 2024. Secondary data is derived from literature related to framing theory and previous studies. Data collection was conducted through purposive sampling, and analysis was performed by identifying main themes, categorizing the news coverage, and evaluating the impact of framing on public perception. The analysis reveals that the framing of news about Amsakar Achmad on BatamPos.co.id tends to emphasize strong political support, popularity, and Amsakar’s concrete visions and programs. In contrast, BatamNews.co.id focuses more on Amsakar’s direct interactions with the public, local community support, and political communication. Both media construct a positive image of Amsakar, albeit with different approaches. BatamPos.co.id creates the perception that Amsakar is a strong candidate with solid political backing and a clear plan for Batam’s progress, while BatamNews.co.id portrays Amsakar as a leader who is close to the people, adaptive, and collaborative. This research provides insights into how media framing can influence public perception of political candidates.