Abstract:Non-communicable diseases (NCDs) remain a major health problem in Biringkanaya District, Makassar City, with high rates of obesity, hypertension, high cholesterol, and metabolic disorders. These problems are influenced by…
y an unbalanced diet, low consumption of local foods, and a lack of physical activity. The SIPAKATAU (Synergy of Local Food and Physical Activity) programme was designed to address these issues through nutritional education, my plate demonstrations, physical activity, and the use of locally sourced, easily accessible food to the community. The activities were carried out over a month in Paccerakkang and Berua villages, involving 24 participants, health cadres, and the Paccerakkang community health centre. The intervention included pre-tests, interactive education, hands-on practice, physical activity monitoring, and health checks before and after the activities. The results showed an increase in knowledge from 50% to 75% in the good category, increased implementation of My Plate, and 75% of participants had sufficient physical activity. Health indicators showed improvement, particularly in cholesterol (normal levels increased from 1 to 7 individuals) and uric acid (100% normal). Blood sugar levels showed improvement, while blood pressure and nutritional status required longer-term intervention. The SIPAKATAU programme proved effective in improving community nutrition and health behaviours and is recommended as a model for community-based NCD prevention.
Abstract:Program pengabdian kepada masyarakat ini bertujuan meningkatkan kesadaran generasi muda mengenai peran strategis Kawasan Indonesia Timur dalam pencapaian Visi Indonesia Emas 2045. Kegiatan ini mengintegrasikan kerangka RPJPN…
PJPN 2025–2045, tujuan pembangunan berkelanjutan (SDGs), serta prinsip‐prinsip sustainable management untuk mendorong aksi nyata berbasis potensi lokal. Kegiatan dilaksanakan pada 5 Oktober 2025 di Benteng Fort Rotterdam, Makassar, dalam rangka MACRO FEST 2025, dan melibatkan 72 peserta dari masyarakat umum. Rangkaian kegiatan mencakup paparan materi, diskusi interaktif, serta evaluasi pre–post yang terdiri dari 10 butir pengetahuan dan 5 butir sikap/niat berbasis skala Likert. Materi menyoroti potensi unggulan Indonesia Timur, seperti sektor perikanan di Maluku, pengembangan energi terbarukan di wilayah kepulauan (studi kasus Sumba), serta tata kelola berkelanjutan dalam hilirisasi nikel. Hasil awal secara deskriptif menunjukkan adanya peningkatan skor pengetahuan peserta serta penguatan niat untuk melakukan aksi konkret dalam 30–60 hari. Program ini direkomendasikan untuk direplikasi dengan penguatan mekanisme pendampingan tindak lanjut agar komitmen peserta dapat berkelanjutan.
Abstract:Pengabdian masyarakat ini bertujuan untuk mengevaluasi kualitas fisik dan kimia air sanitasi di SD Inpres Banta-Bantaeng 1 Kota Makassar, sebagai salah satu upaya preventif dalam menjaga kesehatan lingkungan sekolah. Pemeriksaan…
eriksaan dilakukan pada 14 Juni 2025 di dua titik sampel: kran toilet siswa putra dan sumur timba. Parameter yang diuji meliputi bau, warna, kekeruhan, rasa, suhu, dan pH, dengan mengacu pada standar Peraturan Menteri Kesehatan RI Nomor 32 Tahun 2017. Hasil menunjukkan bahwa air dari kran toilet siswa putra memenuhi semua standar baku mutu yang diuji. Namun, air dari sumur timba ditemukan keruh dengan nilai kekeruhan 20.1 NTU, jauh melebihi batas maksimum 5 NTU, meskipun parameter fisik dan kimia lainnya memenuhi syarat. Temuan ini mengindikasikan adanya potensi risiko kesehatan dan sanitasi dari penggunaan air sumur timba. Oleh karena itu, rekomendasi diberikan untuk perlakuan air sumur timba guna mengurangi kekeruhan dan meningkatkan kesadaran akan praktik higiene.
Abstract:This community service activity aimed to enhance the competitiveness of SME products through product photography training as part of a creative marketing strategy. The training was conducted during the 63rd Anniversary Education…
ducation Exhibition of Universitas Negeri Makassar, involving six types of SME products: iced coffee, creative bags, accessories, packaged food, passion fruit drinks, and grilled bread. Participants were equipped with basic photography techniques and hands-on practice. Survey results showed a significant increase in photography skills and participants’ understanding of the importance of visual presentation in digital promotion. The training proved effective in improving SMEs’ promotional capabilities and product appeal in the digital era.
Abstract:Perkembangan Artificial Intelligence (AI) telah mendorong transformasi digital dalam berbagai sektor, termasuk pengelolaan usaha mikro, kecil, dan menengah (UMKM). Penelitian ini bertujuan untuk mengeksplorasi implementasi…
si akuntabilitas berbasis Artificial Intelligence pada UMKM di Kota Makassar serta mengidentifikasi peluang dan tantangan yang dihadapi dalam penerapannya. Penelitian menggunakan pendekatan kualitatif dengan desain studi kasus. Informan penelitian dipilih menggunakan teknik purposive sampling yang terdiri atas pemilik dan pengelola UMKM yang telah memanfaatkan teknologi digital dalam aktivitas usahanya. Data dikumpulkan melalui wawancara mendalam, observasi, dan dokumentasi, kemudian dianalisis menggunakan model interaktif Miles, Huberman, dan Saldaña. Hasil penelitian menunjukkan bahwa pemanfaatan AI melalui aplikasi pembukuan digital, chatbot, analisis data penjualan, dan sistem pemasaran digital mampu meningkatkan transparansi, efisiensi, dan kualitas pengelolaan informasi usaha. Penggunaan AI juga membantu pelaku UMKM dalam memperkuat sistem pencatatan transaksi dan pelaporan keuangan sehingga mendukung peningkatan akuntabilitas usaha. Namun demikian, implementasi AI masih menghadapi berbagai tantangan, seperti rendahnya literasi digital, keterbatasan sumber daya manusia, biaya teknologi, serta risiko keamanan dan privasi data. Penelitian ini menyimpulkan bahwa Artificial Intelligence memiliki potensi besar dalam mendukung akuntabilitas UMKM, tetapi keberhasilannya memerlukan peningkatan kapasitas digital, dukungan infrastruktur, dan tata kelola teknologi yang memadai.
Abstract:Penelitian ini bertujuan untuk menganalisis pengaruh literasi keuangan dan intensitas media sosial terhadap perilaku konsumtif mahasiswa Ekonomi Pembangunan di Universitas Muhammadiyah Makassar. Metode yang digunakan adalah…
lah kuantitatif dengan teknik stratified random sampling pada 61 responden, dan data dikumpulkan melalui kuesioner skala likert. Analisis data dilakukan menggunakan regresi linier berganda dengan SPSS 25. Hasilnya menunjukkan bahwa literasi keuangan memiliki pengaruh negatif namun tidak signifikan, dengan nilai t hitung -0,545 dan signifikansi 0,588 > 0,05, serta koefisien regresi -0,141. Sebaliknya, intensitas media sosial berpengaruh positif dan signifikan terhadap perilaku konsumtif, dengan nilai t hitung 5,687 dan signifikansi 0,000 < 0,05, serta koefisien regresi 1,231. Secara simultan, kedua variabel berpengaruh signifikan, dengan R square sebesar 37,6%. Temuan ini menunjukkan bahwa dalam meningkatkan keterampilan pengelolaan keuangan, mahasiswa harus memiliki kontrol diri yang kuat terhadap pengaruh media sosial agar tidak terjadi kesenjangan antara pengetahuan dan perilaku.
Abstract:This study explores how influencer marketing shapes digital identity and spatial relations in Makassar, Indonesia, through a spatially grounded urban ethnography approach. This framework enables a deep reading of how urban…
an residents engage with digital practices to navigate symbolic and spatial exclusion generated by influencer content. Through social media observation, narrative interviews, and the tracing of urban locations featured in visual representation, the study finds that influencer marketing does not merely sell products—it also reproduces social hierarchies through aesthetic spatiality and the logic of visibility.
Yet, amid such exclusions, marginalized communities deploy diverse tactics of resistance, including visual reengineering, the use of alternative locations, and digital irony that disrupt dominant narratives. These findings suggest that digital identity is not passively consumed but actively negotiated through concrete and often unexpected spatial relations. Drawing on Lefebvre’s theory of the production of space, Urry’s concept of digital mobilities, and Gandy’s politics of infrastructure, the study shows how cities and digital spaces co-constitute a contested symbolic terrain.
The article’s main contribution lies in advancing a Global South perspective, where digital technologies and aesthetics are practiced contextually and do not always conform to the logics of global capitalism. This research underscores that urban—and digital—space is not solely produced from above, but also from below, through the everyday agency of ordinary citizens.
Abstract:Makassar is currently facing a mobility crisis that is not merely technical, but deeply embedded in the social, political, and spatial dimensions of urban life. Mobility spaces in the city—roads, transport nodes, and travel…
ravel rhythms—have become contested arenas where technocratic planning collides with residents’ everyday realities. This study aims to examine how mobility spaces in Makassar are produced, negotiated, and lived by urban dwellers amid infrastructural dysfunction and unequal access.
Using a qualitative, city-based ethnographic approach, the research was conducted across key mobility corridors and densely populated neighborhoods. Conceptually, this study draws on the frameworks of spatial anarchy (Castells & Smith), temporal disorientation (Zerubavel), and the politics of infrastructure (Larkin) to analyze how disorganized space and time shape citizens’ mobility experiences.
Findings reveal that Makassar’s mobility space is marked by spatial fragmentation, erratic urban rhythms, and various forms of micro-resistance—such as the use of informal routes, modifications to pete-pete (minibus) trajectories, and the occupation of street space by informal economic activities.
This research contributes theoretically to urban anthropology and the discourse on mobility justice by foregrounding the need to understand cities from below—through the lived experiences of residents who continuously adapt within unruly and unstable urban environments
Abstract:This study explores how marginalized communities in Makassar construct and sustain their life rhythms amidst the temporal pressures shaped by infrastructure systems, mobility regimes, and urban development logics. Employing…
ing a space- and time-based urban ethnographic approach, the research traces residents’ daily tactics, rhythmic narratives, and spatial practices in navigating mobility exclusion and the accelerating, non-inclusive urban pace.
Field findings reveal that residents engage in various forms of micro-resistance—such as adjusting selling hours, utilizing interstitial moments in urban space, and cultivating social rhythms that diverge from technocratic logics. Within temporalities not governed by state or capital, urban spaces are collectively reproduced from below, positioning spatial production as a bottom-up process rather than a top-down imposition.
The study contributes theoretically by advancing Lefebvre’s rhythmanalysis, Urry’s notion of differential mobility, and Gandy’s political ecology of infrastructure within the context of Global South cities. By foregrounding time as a critical analytical lens, the research expands our understanding of how power operates temporally in urban life, and how residents negotiate this power through their everyday rhythms.
Ultimately, this research offers a new perspective for interpreting urban dynamics—not only through spatiality but also through socially produced temporalities.
Abstract:This study explores how Bugis-Makassar women construct and navigate plural reproductive knowledge in response to abortus imminens (threatened miscarriage), drawing on Talcott Parsons’ AGIL framework to analyze the sociocultural…
ocultural functions of care practices. Based on ethnographic fieldwork in Makassar, Indonesia, including interviews and participant observation with ten pregnant women, the study reveals that reproductive behavior is shaped by adaptive strategies (A), collective goals (G), moral integration (I), and intergenerational transmission of norms (L). Rather than following a singular medical logic, women mobilize syncretic forms of care that blend biomedical treatment, spiritual rituals, and ancestral taboos. These plural responses reflect not only epistemic hybridity but also reproductive governance enacted through kinship, religious authority, and clinical institutions. Women's agency is expressed not through open resistance, but through strategic moral navigation and embodied alignment with normative expectations—a form of what Mahmood terms the ethics of self-formation. The findings challenge biomedical-centric approaches to maternal health and highlight the need for culturally responsive interventions that respect local logics of risk, protection, and care. This study contributes to sociological debates on medical pluralism, moral regulation, and the reproduction of gendered knowledge in the Global South.