Abstract:Along with the increasing competition in the world of transportation business which is getting tighter, ease of use and consumer experience is an effective marketing strategy in providing service and satisfaction to many…
consumers and this can encourage consumer repurchase interest. The purpose of this study is to determine the effect of ease of use and consumer experience on repurchase intention through satisfaction. The population in this study are consumers who know the KAI Access application in the city of Malang. While the sample in this study was 271 respondents. This type of research is descriptive and non-probability, using the Smart PLS program. The results are (1) ease of use has a positive and significant effect on satisfaction (2) consumer experience has a positive and significant effect on satisfaction (3) ease of use has a positive and significant effect on repurchase intention (4) consumer experience has a positive and significant effect on repurchase intention (5) satisfaction has a positive and significant effect on repurchase intention (6) ease of use has a positive and significant effect on repurchase intention through satisfaction (7) consumer experience has a positive and significant effect on repurchase intention through satisfaction. Based on the results of the study, similar business actors suggest that companies are more selective in using ease of use which will provide a good experience for consumers so that consumers feel satisfied and feel an interest in repurchasing
Abstract:Sustainable and technology-based tourism development is a necessity to face the digital era. This community service activity aims to support digital transformation in the Lombok tourism sector through the implementation…
of electronic tickets, as a step towards smart tourism. The implementation of electronic tickets is designed to improve operational efficiency, tourist comfort, and facilitate the management of tourist destinations. By utilizing information and communication technology (ICT), this system is expected to reduce queues at tourist locations, speed up the tourist entry process, and provide real-time data that is useful for destination managers. This activity involves training for tourism managers in Lombok, as well as the implementation of an electronic ticket system at Bangsal Port which leads to the 3 Gili tourist destinations, namely Gili Trawangan, Gili Medno and Gili Air, where ticket sales have so far been manual and managed by the Karya Bahari Bangsal sea transportation cooperative. The results of this program show an increase in the quality of tourism services and management efficiency, while encouraging the use of technology in the promotion and management of tourism data. With the success of this program, it is hoped that Lombok, especially the 3 Gili tourist area, can become a pioneer in the implementation of smart tourism in Indonesia, increasing its competitiveness as a modern and technology-friendly global tourist destination.
Keywords: smart tourism; electronic ticketing; digital transformation; lombok
Abstrak: Pengembangan pariwisata yang berkelanjutan dan berbasis teknologi menjadi sebuah kebutuhan untuk menghadapi era digital. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk mendukung transformasi digital di sektor pariwisata Lombok melalui implementasi tiket elektronik, sebagai langkah menuju pariwisata cerdas (smart tourism). Implementasi tiket elektronik dirancang untuk meningkatkan efisiensi operasional, kenyamanan wisatawan, serta mempermudah pengelolaan destinasi wisata. Dengan memanfaatkan teknologi informasi dan komunikasi (TIK), sistem ini diharapkan dapat mengurangi antrian di lokasi wisata, mempercepat proses masuk wisatawan, serta memberikan data real-time yang bermanfaat bagi pengelola destinasi. Tahapan pertama yang akan dilakukan dalam PKM ini melakukan identifikasi masalah, merumuskan masalah, menetapkan tujuan, pengumpulan data, pembuatan e-tiket, membangun sistem dan ujicoba, promosi melalui media sosial, pelatihan hingga sistem di implementasikan oleh mitra. Hasil dari program ini menunjukkan adanya peningkatan kualitas pelayanan wisata dan efisiensi pengelolaan, sekaligus mendorong penggunaan teknologi dalam promosi dan manajemen data pariwisata. Dengan keberhasilan program ini, diharapkan Lombok khususnya wisata 3 gili dapat menjadi pionir dalam penerapan pariwisata cerdas di Indonesia, meningkatkan daya saingnya sebagai destinasi wisata global yang modern dan ramah teknologi.
Kata kunci: pariwisata cerdas; tiket elektronik; transformasi digital; lombok
Abstract:Abstract: In this growing era of globalization, information systems are very important and important in helping business processes, in the near future that will make the competition in the business process will be more violent…
iolent and strict. Therefore, the use of information technology and the design of application programming using PHP as server side programing and MySQl as its database especially regarding bus departure and bus ticket reservation at PO.NPM company of bukittinggi city. Problems faced by this company is the problem of data redundancy ticket booking is a lot of data booking tickets are not available, and not presented in sequence and repeatedly resulting in difficulties when manipulating, altering, and delete data. In the end the authors hope with the creation of a new information system, can help the process of booking tickets and done more easily, without the passengers concerned must come directly to P0.NPM with the new system design will facilitate the company and bus visitors.
Keywords: Technology, Information, PHP Programming Language And MySQL.
Abstrak : Di era globalisasi yang semakin berkembang ini sistem informasi merupakan hal yang sangat penting dan utama dalam membantu proses bisnis, dalam waktu dekat yang akan membuat persaingan dalam proses bisnis akan semakin keras dan ketat. Karena itu pemakaian teknologi informasi dan rancangan pembuatan program aplikasi dengan menggunakan PHP sebagai server side programing dan MySQl sebagai Databasenya khususnya mengenai jadwal keberangkatan bus dan pemesanan tiket bus pada perusahaan PO.NPM kota bukittinggi. Masalah – masalah yang dihadapi perusahaan ini yaitu masalah redundansi data pemesanan tiket yaitu banyak data pemesanan tiket yang tidak tersedia,dan tidak tersaji secara berurutan dan berulang-ulang sehingga mengakibatkan kesulitan saat memanipulasi, mengubah, dan menghapus data. Pada akhirnya penulis berharap dengan dibuatnya sistem informasi yang baru, dapat membantu Proses pemesanan tiket dan dilakukan dengan lebih mudah, tanpa penumpang yang bersangkutan harus datang langsung ke P0.NPM dengan adanya desain sistem yang baru akan mempermudah pihak perusahaan dan pengunjung bus.
Kata kunci : Teknologi, Informasi, Bahasa Pemograman PHP Dan MySQL