Abstract:Abstract: This community service activity aims to strengthen the economy of the Srikandi Women Farmers Group (KWT) in Pekon Srikaton, Adiluwih District, Pringsewu Regency, through the implementation of digital marketing…
and diversification of processed chili products. The main problems of KWT include limited skills in chili processing and low utilization of digital technology for marketing. The method used is Participatory Action Research (PAR), with stages of socialization, chili processing training, digital marketing training, mentoring, and evaluation. The training activities increased the skills of KWT members in processing chili peppers into various products such as chili flakes, chili powder, and chili oil, as well as improving their ability to utilize social media for promotion. The results of the evaluation showed a significant increase in technical skills, entrepreneurial interest, and motivation of members to develop a business based on chili derivative products. This activity has proven to be effective in encouraging the economic independence of women through the use of technology and product innovation.
Keywords: chili; digital marketing; product diversification
Abstrak: Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memperkuat ekonomi Kelompok Wanita Tani (KWT) Srikandi di Pekon Srikaton, Kecamatan Adiluwih, Kabupaten Pringsewu, melalui penerapan digital marketing dan diversifikasi produk olahan cabai. Permasalahan utama mitra meliputi keterbatasan keterampilan dalam pengolahan cabai serta rendahnya pemanfaatan teknologi digital untuk pemasaran. Metode yang digunakan adalah Participatory Action Research (PAR), dengan tahapan sosialisasi, pelatihan pengolahan turunan cabai, pelatihan digital marketing, pendampingan, serta evaluasi. Kegiatan pelatihan menghasilkan peningkatan keterampilan anggota KWT dalam mengolah cabai menjadi berbagai produk seperti bon cabai, cabai bubuk, dan chili oil, serta meningkatkan kemampuan dalam memanfaatkan media sosial untuk promosi. Hasil evaluasi menunjukkan adanya peningkatan signifikan dalam kemampuan teknis sebesar 60%, minat berwirausaha, dan motivasi anggota untuk mengembangkan usaha berbasis produk turunan cabai sebesar 20%. Kegiatan ini terbukti efektif dalam mendorong kemandirian ekonomi perempuan melalui pemanfaatan teknologi dan inovasi produk.
Kata kunci: cabai; digital marketing; diversifikasi produk
Abstract:Abstract: Preeclampsia is one of the leading causes of maternal mortality in East Lombok Regency. In 2023, 2,689 cases of preeclampsia were recorded among 108,035 pregnant women. Limited competence of midwives in early detection,…
etection, midwifery care, and preventive strategies remains a major challenge. This community service program aimed to improve midwives’ knowledge and skills through a workshop consisting of seminars and case-based learning (CBL). The activity was conducted on August 25, 2025, at the East Lombok District Health Office Hall, involving 35 midwives from 35 primary health centers (34 respondents were analyzed as one participant did not complete the pre- and post-tests). The workshop covered preeclampsia screening, midwifery care, MgSO₄ administration, and the use of local natural resources as preventive strategies. Evaluation using pre- and post-tests showed a significant increase in the mean score from 78.23 to 94.85, with an average improvement of 16.62 points. Notably, 44.1% of participants achieved a perfect score of 100. These findings confirm that interactive and practical workshop approaches effectively enhance midwives’ competencies. Therefore, this program contributes to strengthening primary health care services and supporting maternal mortality reduction efforts in East Lombok.
Keywords: early detection; maternal mortality; midwives competence; preeclampsia; primary health care
Abstrak: Preeklampsia merupakan salah satu penyebab utama tingginya angka kematian ibu di Kabupaten Lombok Timur. Data tahun 2023 menunjukkan terdapat 2.689 kasus preeklampsia dari 108.035 ibu hamil. Keterbatasan kompetensi bidan dalam deteksi dini, asuhan kebidanan, dan pemanfaatan strategi preventif menjadi tantangan utama. Kegiatan pengabdian kepada masyarakat ini bertujuan meningkatkan pengetahuan dan keterampilan bidan melalui workshop yang terdiri dari seminar dan praktik berbasis kasus (Case Based Learning/CBL). Kegiatan dilaksanakan pada 25 Agustus 2025 di Aula Dinas Kesehatan Lombok Timur, dengan peserta 35 bidan dari 35 Puskesmas. Materi workshop mencakup skrining preeklampsia, asuhan kebidanan, pemberian MgSO₄, serta pemanfaatan bahan alam lokal sebagai strategi preventif. Evaluasi menggunakan pre-test dan post-test menunjukkan peningkatan signifikan skor rata-rata dari 78,23 menjadi 94,85, dengan rata-rata peningkatan sebesar 16,62 poin. Sebanyak 44,1% peserta mencapai skor sempurna 100. Hasil ini membuktikan bahwa workshop interaktif dan aplikatif efektif meningkatkan kompetensi bidan. Dengan demikian, program ini berkontribusi pada penguatan layanan primer dan upaya penurunan angka kematian ibu di Lombok Timur.
Kata kunci: angka kematian ibu; deteksi dini; kompetensi bidan; pelayanan kesehatan primer; preeclampsia
Abstract:Abstract: Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in supporting the national economy; however, they continue to face challenges in management and digital marketing. Keripik Balado Uni Yen, a local…
cal MSME engaged in the traditional Minangkabau snack industry, experiences obstacles in expanding its market due to limited product innovation and reliance on conventional methods of promotion and sales. This condition has led to stagnant sales performance and low managerial efficiency, indicating the need for strategic efforts to enhance business capacity. This community service program aims to strengthen the competitiveness of the MSME through the development of product packaging integrated with a QR code and a point of sale system based on a website and digital cashier machine, while also promoting digital marketing adoption. The program was implemented using a participatory approach involving training, technical assistance, and continuous monitoring and evaluation of technology implementation. Digital marketing through social media proved effective in expanding market reach and increasing sales by up to 40%. Overall, the program demonstrates that integrating innovative packaging, digital systems, and online marketing serves as an effective strategy to enhance the competitiveness and sustainability of local MSMEs.
Keywords: digital marketing; innovation QR code packaging; point of sales; MSMEs
Abstrak: UMKM memiliki peran strategis dalam mendukung perekonomian nasional, namun masih menghadapi berbagai tantangan dalam aspek manajemen dan pemasaran digital. UMKM Keripik Balado Uni Yen merupakan UMKM lokal yang bergerak di industri makanan olahan khas Minang, menghadapi tantangan dalam memperluas pasar akibat keterbatasan inovasi produk serta masih mengandalkan metode konvensional dalam promosi dan penjualan. Kondisi ini berdampak pada stagnasi penjualan dan rendahnya efisiensi manajerial, sehingga diperlukan upaya strategis untuk meningkatkan kapasitas usaha. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan daya saing UMKM melalui pengembangan kemasan produk yang dilengkapi kode QR dan terintegrasi dengan sistem point of sale berbasis website dan mesin kasir digital, serta mendorong digitalisasi pemasaran. Kegiatan pengabdian ini dilaksanakan dengan pendekatan partisipatif melalui pelatihan, pendampingan teknis, serta monitoring dan evaluasi implementasi teknologi. Pemasaran digital melalui media sosial juga terbukti efektif memperluas jangkauan pasar dan meningkatkan penjualan hingga 40%. Secara keseluruhan, kegiatan ini menegaskan bahwa integrasi inovasi kemasan, sistem digital, dan pemasaran daring merupakan strategi efektif untuk memperkuat daya saing dan kemandirian UMKM lokal secara berkelanjutan.
Kata Kunci: digitalisasi pemasaran; kemasan inovatif QR Code; point of sales; UMKM
Abstract:Abstract: The community service program was conducted at Sekolah Kampung Alam in Dutohe Village, Bone Bolango Regency, with the primary objective of enhancing children’s skills, creativity, and ecological awareness through…
ough the utilization of agricultural waste. The main problem faced by the school is the lack of integration of environmental potential into the curriculum, resulting in limited opportunities for children to gain direct experience in processing local resources. The activities were carried out through socialization, teacher and student training, implementation of simple technologies, mentoring, as well as monitoring and evaluation. The training materials included compost production, handicrafts made from agricultural waste such as dried banana leaves and corn husks, and digital promotion through social media platforms. The results of the program indicate improvements in three main aspects. First, teachers and students demonstrated increased knowledge regarding the concepts of ecotourism and waste management. Second, there was a positive shift in attitudes, reflected in stronger environmental concern and higher interest in entrepreneurship. Third, skills in processing agricultural waste developed, although they still require continuous improvement. Furthermore, community involvement contributed to the establishment of a holistic, empowered, and sustainable educational ecosystem. This program underscores the role of Sekolah Kampung Alam as both an environmental-based ecotourism education center and a medium for community empowerment.
Keywords: agricultural waste innovation; community empowerment; educational ecotourism; nature school
Abstrak: Program pengabdian kepada masyarakat ini dilaksanakan di Sekolah Kampung Alam Desa Dutohe, Kabupaten Bone Bolango, dengan tujuan meningkatkan keterampilan, kreativitas, dan kesadaran ekologis anak melalui pemanfaatan limbah pertanian. Permasalahan utama sekolah adalah kurangnya integrasi potensi lingkungan ke dalam kurikulum, sehingga anak-anak belum memperoleh pengalaman langsung dalam mengolah sumber daya lokal. Kegiatan dilakukan melalui sosialisasi, pelatihan guru dan siswa, implementasi teknologi sederhana, pendampingan, serta monitoring dan evaluasi. Materi pelatihan meliputi pembuatan pupuk kompos, kerajinan tangan dari limbah pertanian seperti daun pisang kering dan klobot jagung, serta promosi digital melalui media sosial. Hasil kegiatan menunjukkan adanya peningkatan pada tiga aspek utama: pengetahuan guru dan siswa meningkat terkait konsep ekowisata dan pengelolaan limbah, sikap menunjukkan perubahan positif berupa kepedulian lingkungan dan minat berwirausaha yang lebih tinggi, serta keterampilan dalam mengolah limbah pertanian berkembang meskipun masih perlu ditingkatkan secara berkelanjutan. Selain itu, keterlibatan masyarakat turut memperkuat terciptanya ekosistem pendidikan yang holistik, berdaya, dan berkelanjutan. Program ini menegaskan peran Sekolah Kampung Kawan Alam sebagai pusat edukasi ekowisata berbasis lingkungan sekaligus media pemberdayaan masyarakat.
Kata kunci: ekowisata edukatif; inovasi limbah pertanian; pemberdayaan masyarakat; sekolah alam
Abstract:Abstract: Introducing the maritime world to early childhood is an approach to developing awareness and knowledge of the role of the sea as a natural resource in Indonesia. This can be accomplished, for instance, by introducing…
ducing different types of ships and using coloring pages and images as an engaging way to learn. The activity was carried out in one of the day care located in Surabaya, with the par-ticipation of young children between the ages of 1 to 3 years old. The method applied in this community service activity is an educational method using a participatory approach. The activity was carried out in a number of phases, including preliminary observation and partner coordination, the creation of educational materials in the form of illustrations of various ship types, brief explanation of ship introduction, and ship coloring activities. Based on the activities that have been done, the children gave a positive response to learning and coloring activities. Using pictures and hands-on activities, the children tend to remember the shape and name of the ship that has been explained previously more easily. Coloring activities encourage fine-motor skills development and children's creativity.
Keywords: coloring; early childhood; maritime; ship
Abstrak: Pengenalan dunia maritim pada anak usia dini penting untuk menumbuhkan pengetahuan tentang peran laut sebagai sumber daya alam di Indonesia. Salah satu cara yang dapat dilakukan adalah melalui pengenalan jenis kapal dengan memanfaatkan media gambar dan aktivitas mewarnai sebagai bentuk pembelajaran visual yang menarik. Kegiatan pengabdian kepada masyarakat ini dilaksanakan di taman penitipan anak yang berlokasi di Surabaya dengan melibatkan anak usia dini berusia 1–3 tahun. Metode yang digunakan adalah metode edukatif dengan pendekatan partisipatif. Pelaksanaan kegiatan meliputi beberapa tahapan, yaitu observasi awal dan koordinasi dengan mitra, persiapan media pembelajaran berupa gambar jenis-jenis kapal, penyampaian materi pengenalan kapal secara singkat, serta aktivitas mewarnai gambar kapal. Hasil kegiatan menunjukkan bahwa anak-anak memberikan respons positif terhadap kegiatan yang dilakukan. Dengan bantuan media visual dan aktivitas langsung, anak-anak lebih mudah mengenali bentuk dan nama kapal. Selain itu, kegiatan mewarnai juga mendukung perkembangan motorik halus serta kreativitas anak.
Kata kunci: anak usia dini; kapal; maritime; mewarnai
Abstract:Abstract: Pregnancy and toddlerhood are crucial periods that determine a child’s future growth and development. In Wonosari Village, the nutritional intake of pregnant women and toddlers is below the recommended dietary…
y allowance. One of the specific nutritional interventions that can be implemented is the provision of supplementary food (PMT) based on local food. This community service activity aimed to improve the knowledge and skills of posyandu cadres regarding the PMT based on local food for toddlers and pregnant women. The program involved training 40 cadres in the working area of Dalu Sepuluh Health Center, Tanjung Morawa District, Deli Serdang Regency, on May 28, 2025. The training consisted of delivering material on the concept of local food-based PMT and hands-on practice in processing supplementary food. Knowledge was evaluated through pre- and post-tests. Skills were evaluated through observation during processing practices. The results indicated an increase in cadres’ knowledge, with the average score rising from 95.4 to 99.4. Skills also improved, particularly in the accuracy of ingredient measurement and appropriate portion determination. These findings imply that local food-based PMT training can enhance the capacity of posyandu cadres and contribute to strengthening community-based efforts in improving maternal and child nutrition.
Keywords: cadres; PMT; pregnant women; toddlers
Abstrak: Masa kehamilan dan balita merupakan fase penting yang menentukan kualitas tumbuh kembang anak. Di Desa Wonosari, asupan gizi ibu hamil dan balita di bawah angka kecukupan gizi yang dianjurkan, sehingga diperlukan intervensi gizi spesifik melalui PMT berbasis pangan lokal. Kegiatan pengabdian ini bertujuan untuk meningkatkan pengetahuan dan keterampilan kader posyandu mengenai pengolahan makanan tambahan berbasis pangan lokal untuk balita dan ibu hamil. Metode yang digunakan adalah pelatihan dengan sasaran 40 orang kader posyandu di wilayah kerja Puskesmas Dalu Sepuluh, Kecamatan Tanjung Morawa Kabupaten Deli Serdang. Pelatihan dilaksanakan pada 28 Mei 2025, terdiri dari penyampaian materi tentang PMT berbasis pangan lokal dan praktik pengolahan makanan tambahan untuk balita dan ibu hamil. Evaluasi pengetahuan melalui pre-test dan post-test menggunakan kuesioner. Keterampilan dievaluasi dengan observasi pada saat praktik pengolahan. Pelatihan menghasilkan peningkatan skor pengetahuan kader posyandu dari 95,4 menjadi 99,4, dan peningkatan keterampilan tentang ketepatan penggunaan jumlah bahan pangan dan porsi PMT untuk ibu hamil dan balita.
Kata kunci: balita; ibu hamil; kader; PMT
Abstract:Abstract: The literacy and numeracy achievements of elementary school students in Indonesia still face various challenges, despite showing an upward trend based on the results of the National Assessment. One cause is the…
implementation of conventional and less interactive learning models. This community service activity aims to develop and train the use of the interactive Learning Management System (LMS) kelaspetualang.com integrated with Scratch-based educational games to support literacy and numeracy learning at SD Negeri 067240 Medan. The implementation method used an interactive workshop based on practice-based learning that included needs analysis, material development, training, implementation, mentoring, and evaluation. The activity participants consisted of 20 teachers. The evaluation was conducted using a 1–5 Likert scale questionnaire to measure understanding, interest, and effectiveness of the activity. The results of the activity showed that 18 teachers successfully developed and uploaded game-based teaching materials to the LMS, while two teachers experienced technical difficulties with the device. The evaluation results showed a very good level of understanding and enthusiasm, especially regarding interest in developing game-based learning media, although further mentoring is still needed on technical aspects. This activity has been proven to improve teachers' digital competence and literacy and has the potential to enrich literacy and numeracy learning in an innovative way.
Keywords: educational; games; scratch; literacy; numeracy
Abstrak: Capaian literasi dan numerasi siswa sekolah dasar di Indonesia masih menghadapi berbagai tantangan, meskipun menunjukkan tren peningkatan berdasarkan hasil Asesmen Nasional. Salah satu penyebabnya adalah penerapan model pembelajaran yang masih konvensional dan kurang interaktif. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk mengembangkan dan melatih pemanfaatan Learning Management System (LMS) interaktif kelaspetualang.com yang terintegrasi dengan game edukatif berbasis Scratch guna mendukung pembelajaran literasi dan numerasi di SD Negeri 067240 Medan. Metode pelaksanaan menggunakan workshop interaktif berbasis practice-based learning yang meliputi analisis kebutuhan, pengembangan materi, pelatihan, implementasi, pendampingan, dan evaluasi. Peserta kegiatan terdiri atas 20 guru. Evaluasi dilakukan menggunakan kuesioner skala Likert 1–5 untuk mengukur pemahaman, minat, dan efektivitas kegiatan. Hasil kegiatan menunjukkan bahwa 18 guru berhasil mengembangkan dan mengunggah materi ajar berbasis game ke dalam LMS, sementara dua guru mengalami kendala teknis perangkat. Hasil evaluasi menunjukkan tingkat pemahaman dan antusiasme yang sangat baik, terutama pada minat pengembangan media pembelajaran berbasis game, meskipun masih diperlukan pendampingan lanjutan pada aspek teknis. Kegiatan ini terbukti meningkatkan kompetensi dan literasi digital guru serta berpotensi memperkaya pembelajaran literasi dan numerasi secara inovatif.
Kata kunci: pendidikan; permainan; Scratch; literasi; numerasi.
Abstract:Abstract: English proficiency from an early age plays a significant role in shaping the competence of the younger generation to face global challenges. At Sanggar Belajar Tembesi Sidomulyo, English learning is not yet optimal…
timal because the teachers lack a for-mal educational background in the field, causing students to have difficulty mastering basic vocabulary, pronunciation, and understanding instructions. This research aims to address this problem by implementing an Activity Based Learning (ABL) approach, which emphasizes active student involvement through direct activities such as games, songs, visual simulations, and pronunciation exercises. This activity was carried out in four sessions on July 22, July 25, July 29, and August 4, 2025. Evaluation results indi-cate notable improvement. Among the five participating students, four students (80%) showed an average 20% increase in basic vocabulary mastery compared to pre-activity levels. Ninety percent demonstrated clearer pronunciation, and all students (100%) re-ported feeling enthusiastic and more motivated to learn. These findings confirm that the Activity Based Learning (ABL) approach is effective in enhancing participation and learning motivation while creating an enjoyable and meaningful learning experience. All students expressed interest in joining similar activities in the future.
Keywords: activity-based learning; early english acquisition; vocabulary development; community service program; learner motivation; pronunciation improvement.
Abstrak: Penguasaan Bahasa Inggris sejak usia dini memiliki peran penting dalam membentuk kompetensi generasi muda untuk menghadapi tantangan global di masa depan. Di Sanggar Belajar Tembesi Sidomulyo, pengajaran Bahasa Inggris belum optimal karena pengajar tidak memiliki latar belakang pendidikan formal di bidang tersebut, sehingga siswa mengalami kesulitan dalam penguasaan kosakata dasar, pelafalan, serta pemahaman instruksi. Penelitian ini bertujuan untuk mengatasi masalah tersebut dengan menerapkan pendekatan. Activity Based Learning (ABL), yang menekankan keterlibatan aktif siswa melalui aktivitas langsung seperti permainan, lagu, dan latihan pelafalan. Kegiatan ini dilaksanakan dalam empat sesi pada tanggal 22 Juli, 25 Juli, 29 Juli, dan 4 Agustus 2025. Hasil evaluasi menunjukkan peningkatan yang signifikan. Dari lima siswa peserta, empat siswa (80%) mengalami peningkatan penguasaan kosakata dasar rata-rata 20% dibandingkan sebelum kegiatan. Sebanyak 90% siswa menunjukkan per-baikan pelafalan, dan seluruh peserta (100%) menyatakan merasa senang serta lebih termotivasi mengikuti pembelajaran.Temuan ini membuktikan bahwa pendekatan Activity Based Learning (ABL) efektif dalam meningkatkan partisipasi dan motivasi belajar, sekaligus menciptakan pengalaman belajar yang menyenangkan dan bermakna. Seluruh siswa juga menyampaikan minat untuk mengikuti kegiatan serupa di masa mendatang.
Kata kunci: activity-based learning; keterlibatan siswa; pembelajaran bahasa inggris; pembelajaran anak usia dini; sanggar belajar sidomulyo.
Abstract:Abstract: This activity aims to enhance students’ competence in understanding the basic concepts of computer networks as well as mastering the skills of network installation and configuration. The main problems faced by…
y the students include limited learning resources, lack of practice-based training, and minimal access to adequate networking equipment, resulting in low readiness to enter the industrial workforce. This program provides a solution through a learning approach that combines theoretical instruction, hands-on practice, and case studies aligned with industry demands. The activities include preparation of training materials, implementation of training across four main sessions, and a final evaluation through both theoretical and practical examinations. The expected outcomes of this program include improved student competencies, the development of training modules, certificates of participation, and comprehensive documentation for evaluation and publication purposes. Through this program, it is expected that TKJ vocational students will be better prepared to enter the workforce and possess skills that are relevant to current advancements in computer networking technology.
Keywords: evaluation; industry; network; competence; training;
Abstrak: Kegiatan ini bertujuan untuk meningkatkan kompetensi siswa dalam memahami konsep dasar jaringan komputer serta menguasai keterampilan instalasi dan konfigurasi jaringan. Permasalahan utama yang dihadapi siswa adalah keterbatasan sumber belajar, kurangnya pelatihan berbasis praktik, dan minimnya akses terhadap perangkat jaringan yang memadai, yang mengakibatkan rendahnya kesiapan mereka dalam memasuki dunia industri. Kegiatan ini menawarkan solusi melalui pendekatan pembelajaran berbasis teori, praktik langsung, dan studi kasus yang relevan dengan kebutuhan industri. Kegiatan ini mencakup persiapan materi, pelaksanaan pelatihan dalam empat sesi utama, serta evaluasi akhir melalui ujian teori dan praktik. Luaran yang diharapkan dari program ini meliputi peningkatan kompetensi siswa, pembuatan modul pelatihan, sertifikat serta dokumentasi kegiatan sebagai bahan evaluasi dan publikasi. Dengan terlaksananya program ini, diharapkan siswa SMK TKJ lebih siap menghadapi dunia kerja serta memiliki keterampilan yang relevan dengan perkembangan teknologi jaringan komputer.
Kata kunci: evaluasi; industri; jaringan; kompetensi; pelatihan
Abstract:Abstract: This community service activity focuses on increasing digital literacy as an effort to support digital transformation in the Industry 5.0 era. This program is designed to provide training and seminars to employees…
ees of PT Flextronics Technology Indonesia Batam to improve their understanding and skills in utilizing digital technology effectively in the world of work. Through this activity, participants are given insight into the use of digital technology in business operations, cybersecurity, personal data protection, and the application of artificial intelligence (AI) in industry. This training also includes practical skills such as data analysis, use of digital business software, and e-commerce optimization. So this activity aims to support digital transformation in the Industry 5.0 era by increasing people's understanding and skills in utilizing digital technology. The target of this program is for company employees to be able to optimize technology in business activities, increase productivity, and innovate in the digital era. With this approach, it is hoped that participants can improve work efficiency, competitiveness, and the ability to adapt to technological developments.
Keywords: digital literacy; digital economy; artificial intelligence (AI)
Abstrak: Kegiatan pengabdian kepada masyarakat ini berfokus pada peningkatan literasi digital sebagai upaya mendukung transformasi digital di era Industri 5.0. Program ini dirancang untuk memberikan pelatihan dan seminar kepada karyawan PT Flextronics Technology Indonesia Batam guna meningkatkan pemahaman dan keterampilan mereka dalam memanfaatkan teknologi digital secara efektif dalam dunia kerja. Melalui kegiatan ini, peserta diberikan wawasan mengenai pemanfaatan teknologi digital dalam operasional bisnis, keamanan siber, perlindungan data pribadi, serta penerapan kecerdasan buatan (AI) dalam industri. Pelatihan ini juga mencakup keterampilan praktis seperti analisis data, penggunaan perangkat lunak bisnis digital, dan optimalisasi e-commerce. Sehingga kegiatan ini bertujuan untuk mendukung transformasi digital di era Industri 5.0 dengan meningkatkan pemahaman dan keterampilan masyarakat dalam memanfaatkan teknologi digital. Metode yang digunakan dalam kegiatan Pengabdian masyarakat adalah metode edukasi berupa penyuluhan dengan ceramah dan diskusi. Sasaran program ini adalah para karyawan perusahaan agar dapat mengoptimalkan teknologi dalam aktivitas bisnis, meningkatkan produktivitas, serta berinovasi di era digital. Dengan pendekatan ini, diharapkan peserta dapat meningkatkan efisiensi kerja, daya saing, serta kemampuan beradaptasi dengan perkembangan teknologi.
Kata kunci: literasi digital; ekonomi digital; artificial intelligence (AI)