Abstract:Abstract: Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in supporting the national economy; however, they continue to face challenges in management and digital marketing. Keripik Balado Uni Yen, a local…
cal MSME engaged in the traditional Minangkabau snack industry, experiences obstacles in expanding its market due to limited product innovation and reliance on conventional methods of promotion and sales. This condition has led to stagnant sales performance and low managerial efficiency, indicating the need for strategic efforts to enhance business capacity. This community service program aims to strengthen the competitiveness of the MSME through the development of product packaging integrated with a QR code and a point of sale system based on a website and digital cashier machine, while also promoting digital marketing adoption. The program was implemented using a participatory approach involving training, technical assistance, and continuous monitoring and evaluation of technology implementation. Digital marketing through social media proved effective in expanding market reach and increasing sales by up to 40%. Overall, the program demonstrates that integrating innovative packaging, digital systems, and online marketing serves as an effective strategy to enhance the competitiveness and sustainability of local MSMEs.
Keywords: digital marketing; innovation QR code packaging; point of sales; MSMEs
Abstrak: UMKM memiliki peran strategis dalam mendukung perekonomian nasional, namun masih menghadapi berbagai tantangan dalam aspek manajemen dan pemasaran digital. UMKM Keripik Balado Uni Yen merupakan UMKM lokal yang bergerak di industri makanan olahan khas Minang, menghadapi tantangan dalam memperluas pasar akibat keterbatasan inovasi produk serta masih mengandalkan metode konvensional dalam promosi dan penjualan. Kondisi ini berdampak pada stagnasi penjualan dan rendahnya efisiensi manajerial, sehingga diperlukan upaya strategis untuk meningkatkan kapasitas usaha. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan daya saing UMKM melalui pengembangan kemasan produk yang dilengkapi kode QR dan terintegrasi dengan sistem point of sale berbasis website dan mesin kasir digital, serta mendorong digitalisasi pemasaran. Kegiatan pengabdian ini dilaksanakan dengan pendekatan partisipatif melalui pelatihan, pendampingan teknis, serta monitoring dan evaluasi implementasi teknologi. Pemasaran digital melalui media sosial juga terbukti efektif memperluas jangkauan pasar dan meningkatkan penjualan hingga 40%. Secara keseluruhan, kegiatan ini menegaskan bahwa integrasi inovasi kemasan, sistem digital, dan pemasaran daring merupakan strategi efektif untuk memperkuat daya saing dan kemandirian UMKM lokal secara berkelanjutan.
Kata Kunci: digitalisasi pemasaran; kemasan inovatif QR Code; point of sales; UMKM
Abstract:Abstract: This community service program was carried out by Universitas Bina Sarana Informatika (UBSI) with the aim of strengthening digital skills and English proficiency among high school/vocational school graduates in…
order to improve their job readiness. The activity took place at Balai RW 08, Kalideres, and West Jakarta. This program was motivated by the condition of high school/vocational graduates in RW 08, most of whom come from lower-middle-income families and are therefore more inclined to enter the workforce directly rather than pursue higher education. Thus, training is needed to enhance practical skills relevant to industry requirements.The training focused on three main aspects, developing a professional curriculum vitae (CV), strategies for facing job interviews in both Indonesian and English, and practicing digital skills through the use of Canva for CV creation. Participants were actively engaged through interactive sessions, simulations, and collaborative exercises. The results of the program indicated increased awareness, confidence, and skills among participants in preparing themselves to enter the workforce. The conclusion of this program is that integrating digital literacy and English proficiency in community-based training can enhance the competitiveness of high school/vocational school graduates and make a tangible contribution to supporting their readiness for the job market.
Keywords: english proficiency, job readiness, digital skills, community service, vocational education
Abstrak: Program pengabdian kepada masyarakat ini dilaksanakan oleh Universitas Bina Sarana Informatika (UBSI) dengan tujuan memperkuat keterampilan digital dan kemampuan berbahasa Inggris lulusan SMA/SMK untuk meningkatkan kesiapan kerja. Kegiatan ini berlangsung di Balai RW 08, Kalideres, Jakarta Barat. Program ini dilatarbelakangi oleh kondisi lulusan SMA/SMK di RW 08 yang sebagian besar berasal dari keluarga ekonomi menengah ke bawah, sehingga cenderung lebih memilih langsung bekerja daripada melanjutkan pendidikan ke jenjang yang lebih tinggi. Oleh karena itu, diperlukan pelatihan yang dapat meningkatkan keterampilan praktis sesuai kebutuhan industri.Pelatihan difokuskan pada tiga aspek utama: penyusunan curriculum vitae (CV) profesional, strategi menghadapi wawancara kerja dalam bahasa Indonesia maupun bahasa Inggris, serta keterampilan digital melalui penggunaan Canva untuk pembuatan CV. Peserta terlibat secara aktif melalui sesi interaktif, simulasi, dan latihan kolaboratif. Hasil kegiatan menunjukkan adanya peningkatan kesadaran, kepercayaan diri, dan keterampilan peserta dalam mempersiapkan diri menghadapi dunia kerja. Kesimpulannya, integrasi literasi digital dan kemampuan bahasa Inggris dalam pelatihan berbasis masyarakat dapat meningkatkan daya saing lulusan SMA/SMK serta memberikan kontribusi nyata dalam mendukung kesiapan mereka menghadapi pasar kerja.
Kata kunci: kemampuan bahasa Inggris, kesiapan kerja, keterampilan digital, pengabdian masyarakat, pendidikan vokasi
Abstract:Abstract: The literacy and numeracy achievements of elementary school students in Indonesia still face various challenges, despite showing an upward trend based on the results of the National Assessment. One cause is the…
implementation of conventional and less interactive learning models. This community service activity aims to develop and train the use of the interactive Learning Management System (LMS) kelaspetualang.com integrated with Scratch-based educational games to support literacy and numeracy learning at SD Negeri 067240 Medan. The implementation method used an interactive workshop based on practice-based learning that included needs analysis, material development, training, implementation, mentoring, and evaluation. The activity participants consisted of 20 teachers. The evaluation was conducted using a 1–5 Likert scale questionnaire to measure understanding, interest, and effectiveness of the activity. The results of the activity showed that 18 teachers successfully developed and uploaded game-based teaching materials to the LMS, while two teachers experienced technical difficulties with the device. The evaluation results showed a very good level of understanding and enthusiasm, especially regarding interest in developing game-based learning media, although further mentoring is still needed on technical aspects. This activity has been proven to improve teachers' digital competence and literacy and has the potential to enrich literacy and numeracy learning in an innovative way.
Keywords: educational; games; scratch; literacy; numeracy
Abstrak: Capaian literasi dan numerasi siswa sekolah dasar di Indonesia masih menghadapi berbagai tantangan, meskipun menunjukkan tren peningkatan berdasarkan hasil Asesmen Nasional. Salah satu penyebabnya adalah penerapan model pembelajaran yang masih konvensional dan kurang interaktif. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk mengembangkan dan melatih pemanfaatan Learning Management System (LMS) interaktif kelaspetualang.com yang terintegrasi dengan game edukatif berbasis Scratch guna mendukung pembelajaran literasi dan numerasi di SD Negeri 067240 Medan. Metode pelaksanaan menggunakan workshop interaktif berbasis practice-based learning yang meliputi analisis kebutuhan, pengembangan materi, pelatihan, implementasi, pendampingan, dan evaluasi. Peserta kegiatan terdiri atas 20 guru. Evaluasi dilakukan menggunakan kuesioner skala Likert 1–5 untuk mengukur pemahaman, minat, dan efektivitas kegiatan. Hasil kegiatan menunjukkan bahwa 18 guru berhasil mengembangkan dan mengunggah materi ajar berbasis game ke dalam LMS, sementara dua guru mengalami kendala teknis perangkat. Hasil evaluasi menunjukkan tingkat pemahaman dan antusiasme yang sangat baik, terutama pada minat pengembangan media pembelajaran berbasis game, meskipun masih diperlukan pendampingan lanjutan pada aspek teknis. Kegiatan ini terbukti meningkatkan kompetensi dan literasi digital guru serta berpotensi memperkaya pembelajaran literasi dan numerasi secara inovatif.
Kata kunci: pendidikan; permainan; Scratch; literasi; numerasi.
Abstract:Abstract: Digitalization 5.0 has opened wide opportunities for students to build digital-based startups. However, many student startups face challenges in financial management, developing a Minimum Viable Product (MVP),…
and ensuring business sustainability. This program aims to implement Digital Business Incubation as a strategy for developing student digital startups. The methods used include observation, tenant selection, interviews, and intensive mentoring for incubation program participants. As a result of the selection process, 14 businesses were chosen to be incubated, consisting of service-based and product-based ventures. The program is designed to provide entrepreneurship training, financial management workshops, business legality assistance, investor networking opportunities, and technological support. The outcomes of the program indicate that through digital incubation, average 77,91% of the participating students were able to enhance their digital entrepreneurship skills, strengthen their business models, and optimize the potential for business sustainability. Therefore, Digital Business Incubation has proven to be an effective mechanism for fostering the growth of student digital startups that are adaptive, innovative, and competitive in the digital economy era.
Keywords: bussiness digital, enterprise, student, service
Abstrak: Digitalisasi 5.0 telah membuka peluang luas bagi mahasiswa untuk membangun usaha rintisan (startup) berbasis digital. Namun, banyak startup mahasiswa menghadapi tantangan dalam hal pengelolaan keuangan, Minimum Viable Product, dan keberlanjutan usaha. Program ini bertujuan untuk mengimplementasikan program Digital Business Incubation sebagai strategi pengembangan startup digital mahasiswa. Metode yang digunakan meliputi observasi, seleksi tenant, wawancara, serta pendampingan intensif terhadap peserta program inkubasi. Dari hasil seleksi terpilih 14 usaha yang akan diinkubasi yang terdiri dari usaha yang bergerak dibidang jasa dan produk. Program ini dirancang untuk memberikan pembinaan kewirausahaan, pelatihan keuangan, pendampingan legalitas usaha, akses bersama investor, serta dukungan teknologi. Hasil program ini menunjukkan bahwa melalui inkubasi digital, rata rata 77,91% mahasiswa mampu meningkatkan keterampilan wirausaha digital, memperkuat model bisnis, serta mengoptimalkan potensi keberlanjutan usaha. Dengan demikian, Inkubasi bisnis digital terbukti menjadi mekanisme efektif dalam mendorong lahirnya startup digital mahasiswa yang adaptif, inovatif, dan berdaya saing di era ekonomi digital.
Kata kunci: bisnis, mahasiswa, jasa, startup digital
Abstract:Abstract: English proficiency from an early age plays a significant role in shaping the competence of the younger generation to face global challenges. At Sanggar Belajar Tembesi Sidomulyo, English learning is not yet optimal…
timal because the teachers lack a for-mal educational background in the field, causing students to have difficulty mastering basic vocabulary, pronunciation, and understanding instructions. This research aims to address this problem by implementing an Activity Based Learning (ABL) approach, which emphasizes active student involvement through direct activities such as games, songs, visual simulations, and pronunciation exercises. This activity was carried out in four sessions on July 22, July 25, July 29, and August 4, 2025. Evaluation results indi-cate notable improvement. Among the five participating students, four students (80%) showed an average 20% increase in basic vocabulary mastery compared to pre-activity levels. Ninety percent demonstrated clearer pronunciation, and all students (100%) re-ported feeling enthusiastic and more motivated to learn. These findings confirm that the Activity Based Learning (ABL) approach is effective in enhancing participation and learning motivation while creating an enjoyable and meaningful learning experience. All students expressed interest in joining similar activities in the future.
Keywords: activity-based learning; early english acquisition; vocabulary development; community service program; learner motivation; pronunciation improvement.
Abstrak: Penguasaan Bahasa Inggris sejak usia dini memiliki peran penting dalam membentuk kompetensi generasi muda untuk menghadapi tantangan global di masa depan. Di Sanggar Belajar Tembesi Sidomulyo, pengajaran Bahasa Inggris belum optimal karena pengajar tidak memiliki latar belakang pendidikan formal di bidang tersebut, sehingga siswa mengalami kesulitan dalam penguasaan kosakata dasar, pelafalan, serta pemahaman instruksi. Penelitian ini bertujuan untuk mengatasi masalah tersebut dengan menerapkan pendekatan. Activity Based Learning (ABL), yang menekankan keterlibatan aktif siswa melalui aktivitas langsung seperti permainan, lagu, dan latihan pelafalan. Kegiatan ini dilaksanakan dalam empat sesi pada tanggal 22 Juli, 25 Juli, 29 Juli, dan 4 Agustus 2025. Hasil evaluasi menunjukkan peningkatan yang signifikan. Dari lima siswa peserta, empat siswa (80%) mengalami peningkatan penguasaan kosakata dasar rata-rata 20% dibandingkan sebelum kegiatan. Sebanyak 90% siswa menunjukkan per-baikan pelafalan, dan seluruh peserta (100%) menyatakan merasa senang serta lebih termotivasi mengikuti pembelajaran.Temuan ini membuktikan bahwa pendekatan Activity Based Learning (ABL) efektif dalam meningkatkan partisipasi dan motivasi belajar, sekaligus menciptakan pengalaman belajar yang menyenangkan dan bermakna. Seluruh siswa juga menyampaikan minat untuk mengikuti kegiatan serupa di masa mendatang.
Kata kunci: activity-based learning; keterlibatan siswa; pembelajaran bahasa inggris; pembelajaran anak usia dini; sanggar belajar sidomulyo.
Abstract:Abstract: This community service program was carried out to empower the Dazry Harapan Household Industry, a laundry perfume MSME in Jambi City. The partner faced two main problems: business management that was still manual…
al and unstructured production processes. The proposed solutions included the digitalization of transaction and stock recording through a web-based system, the preparation of Standard Operating Procedures (SOP) for production, and digital literacy training. The implementation method consisted of planning, training, mentoring, and evaluation, involving lecturers and students. The results showed that the program targets were achieved: 100% of transactions and stock were recorded digitally, production capacity increased by at least 50%, production cycle time was reduced by 30%, and there were indications of increased revenue and partner satisfaction. This program not only improved business efficiency and product quality consistency but also created a social impact by enhancing the digital literacy of the partner. Furthermore, the program contributes to the achievement of the SDGs (Goal 8: Decent Work and Economic Growth) and university performance indicators. In the future, the developed system is recommended to be integrated with e-commerce platforms to expand market access.
Keywords: community empowerment; digitalization; jambi city; sop production; stock management
Abstrak: Kegiatan pengabdian kepada masyarakat ini dilaksanakan untuk memberdayakan UMKM parfum laundry Dazry Harapan di Kota Jambi. Mitra menghadapi dua permasalahan utama, yaitu manajemen usaha yang masih manual dan proses produksi yang belum terstruktur. Solusi yang ditawarkan adalah digitalisasi pencatatan transaksi dan stok berbasis web, penyusunan Standar Operasional Prosedur (SOP) produksi, serta pelatihan literasi digital. Metode pelaksanaan meliputi perencanaan, pelatihan, pendampingan, dan evaluasi dengan melibatkan dosen dan mahasiswa. Hasil kegiatan menunjukkan tercapainya target program, yakni 100% pencatatan transaksi dan stok dilakukan secara digital, peningkatan kapasitas produksi minimal 50%, penurunan waktu siklus produksi sebesar 30%, serta adanya indikasi peningkatan omzet dan kepuasan mitra. Kegiatan ini tidak hanya meningkatkan efisiensi usaha dan konsistensi kualitas produk, tetapi juga memberikan dampak sosial berupa peningkatan literasi digital mitra. Selain itu, program ini berkontribusi pada pencapaian SDGs (Tujuan 8: Pekerjaan Layak dan Pertumbuhan Ekonomi) dan IKU perguruan tinggi. Ke depan, sistem digital ini direkomendasikan untuk dikembangkan lebih lanjut melalui integrasi dengan e-commerce guna memperluas akses pasar.
Kata kunci: digitalisasi; kota jambi; manajemen stok; pemberdayaan masyarakat; sop produksi
Abstract:Abstract: Many traditional fishermen in Indonesia still experience a decreasing income during the rainy season due to bad weather conditions. This community service activity aims to improve the safety of fishermen through…
h the installation of lightning rods and education on bad weather conditions at sea. This activity was carried out in Segoro Tambak Village, Sedati District, Sidoarjo Regency, East Java. The participants in this activity are local fishermen who are members of the KUB Geronggong. The methods used in this activity include 1. Initial Survey; 2. Socialization; 3. Training Session; 4. Technology Application; and 5. Mentoring and Evaluation. The results of the pre-test and post-test showed that the fishermen's level of understanding increasing by 8%. Based on the questionnaire results, the majority of fishermen gave positive feedback of this activity. In terms of program assessment, 71.4% of participants stated that the material provided was very easy to understand, and 82.1% of participants considered the speakers' delivery to be very clear. The opportunity to ask questions was also considered sufficient by 64.3% of participants, while in terms of satisfaction, 85.7% of participants stated that they were very happy to participate in this activity. All participants (100%) stated that this activity increased their knowledge, improved their preparedness for bad weather, and encouraged the application of knowledge in their daily lives.
Keywords: bad weather; fishermen; lightning rods; mitigation
Abstrak: Masih banyak nelayan tradisional di Indonesia yang penghasilannya turun di musim penghujan karena kendala cuaca buruk. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan keselamatan nelayan melalui pemasangan alat penangkal petir dan edukasi cuaca buruk saat melaut. Kegiatan ini dilaksanakan di Desa Segoro Tambak, Kecataman Sedati, Kabupaten Sidoarjo, Jawa Timur. Mitra dari kegiatan ini merupakan nelayan lokal yang tergabung dalam Kelompok Usaha Bersama (KUB) Geronggong. Metode kegiatan meliputi 1.Survey Awal; 2.Sosialisasi; 3.Pelatihan; 4.Penerapan Teknologi; serta 5.Pendampingan dan Evaluasi. Dari hasil pre-test dan post-test didapati tingkat pemahaman nelayan meningkat sebesar 8%. Berdasarkan hasil kuesioner, mayoritas nelayan memberikan penilaian positif terhadap kegiatan ini. Pada aspek penilaian acara, sebanyak 71,4% peserta menyatakan materi yang diberikan sangat mudah dipahami, dan 82,1% peserta menilai penyampaian narasumber sangat jelas. Kesempatan bertanya juga dinilai sangat cukup oleh 64,3% peserta, sedangkan dari sisi kepuasan, 85,7% peserta menyatakan sangat senang mengikuti kegiatan ini. Seluruh peserta (100%) menyatakan kegiatan ini menambah pengetahuan, meningkatkan kesiapan menghadapi cuaca buruk, serta mendorong penerapan ilmu dalam kehidupan sehari-hari.
Kata kunci: cuaca buruk; mitigasi; nelayan; penangkal petir
Abstract:Abstract: The rapid development of digital technology in education presents significant benefits, but it also introduces serious challenges in the form of increasing threats of Cybercrime. Teachers at SD Negeri 132408 Kota…
ta Tanjungbalai, as the frontline of education, often lack an adequate understanding of digital literacy and how to handle cybercrimes, such as the spread of false information, data theft, and violations of digital ethics. This community service activity aims to enhance the digital literacy capacity of teachers in preventing and addressing Cybercrime within the school environment. The methods used include intensive training, group discussions, case studies, and practical simulations, implemented in three stages: preparation, implementation, and evaluation. The solutions offered encompass providing digital literacy materials, Cybercrime prevention training, and developing practical guidelines. Evaluation results show that teacher understanding increased significantly, with the average score rising from 45 to 78 (p<0.05). The targeted outputs of this activity are the publication of a scientific article in a Sinta 5 accredited national journal as a mandatory output, and a popular article in mass media as an additional output. This activity is expected to increase teachers' awareness and skills in creating a safe and healthy digital education environment.
Keywords: cybercrime; digital literacy; education; elementary school teachers; training
Abstrak: Pesatnya perkembangan teknologi digital di dunia pendidikan menghadirkan manfaat besar, namun juga memunculkan tantangan serius berupa meningkatnya ancaman Cybercrime. Guru di SD Negeri 132408 Kota Tanjungbalai, sebagai garda terdepan pendidikan, seringkali belum memiliki pemahaman yang memadai tentang literasi digital dan cara menghadapi kejahatan siber, seperti penyebaran informasi palsu, pencurian data, dan pelanggaran etika digital. Kegiatan pengabdian ini bertujuan untuk meningkatkan kapasitas literasi digital guru dalam mencegah dan mengatasi Cybercrime di lingkungan sekolah. Metode yang digunakan berupa pelatihan intensif, diskusi kelompok, studi kasus, dan simulasi praktik, yang dilaksanakan dalam tiga tahap: persiapan, pelaksanaan, dan evaluasi. Solusi yang ditawarkan mencakup pemberian materi literasi digital, pelatihan pencegahan Cybercrime, dan penyusunan panduan praktis. Hasil evaluasi menunjukkan pemahaman guru meningkat signifikan dari skor rata-rata 45 menjadi 78 (p<0.05). Target luaran dari kegiatan ini adalah publikasi artikel ilmiah pada jurnal nasional terakreditasi Sinta 5 sebagai luaran wajib, dan artikel di media massa sebagai luaran tambahan. Diharapkan kegiatan ini mampu meningkatkan kesadaran dan keterampilan guru dalam menciptakan lingkungan pendidikan digital yang aman dan sehat.
Kata kunci: cybercrime; guru sd; literasi digital; pelatihan; pendidikan
Abstract:Abstract: This activity aims to enhance students’ competence in understanding the basic concepts of computer networks as well as mastering the skills of network installation and configuration. The main problems faced by…
y the students include limited learning resources, lack of practice-based training, and minimal access to adequate networking equipment, resulting in low readiness to enter the industrial workforce. This program provides a solution through a learning approach that combines theoretical instruction, hands-on practice, and case studies aligned with industry demands. The activities include preparation of training materials, implementation of training across four main sessions, and a final evaluation through both theoretical and practical examinations. The expected outcomes of this program include improved student competencies, the development of training modules, certificates of participation, and comprehensive documentation for evaluation and publication purposes. Through this program, it is expected that TKJ vocational students will be better prepared to enter the workforce and possess skills that are relevant to current advancements in computer networking technology.
Keywords: evaluation; industry; network; competence; training;
Abstrak: Kegiatan ini bertujuan untuk meningkatkan kompetensi siswa dalam memahami konsep dasar jaringan komputer serta menguasai keterampilan instalasi dan konfigurasi jaringan. Permasalahan utama yang dihadapi siswa adalah keterbatasan sumber belajar, kurangnya pelatihan berbasis praktik, dan minimnya akses terhadap perangkat jaringan yang memadai, yang mengakibatkan rendahnya kesiapan mereka dalam memasuki dunia industri. Kegiatan ini menawarkan solusi melalui pendekatan pembelajaran berbasis teori, praktik langsung, dan studi kasus yang relevan dengan kebutuhan industri. Kegiatan ini mencakup persiapan materi, pelaksanaan pelatihan dalam empat sesi utama, serta evaluasi akhir melalui ujian teori dan praktik. Luaran yang diharapkan dari program ini meliputi peningkatan kompetensi siswa, pembuatan modul pelatihan, sertifikat serta dokumentasi kegiatan sebagai bahan evaluasi dan publikasi. Dengan terlaksananya program ini, diharapkan siswa SMK TKJ lebih siap menghadapi dunia kerja serta memiliki keterampilan yang relevan dengan perkembangan teknologi jaringan komputer.
Kata kunci: evaluasi; industri; jaringan; kompetensi; pelatihan
Abstract:Abstract: The rapid development of digital technology brings various benefits as well as challenges, one of which is the increasing risk of cyber threats and personal data breaches. The digital community, particularly participants…
rticipants at LKP Mutiara Informatika in Asahan Regency, requires a fundamental understanding and skills in protecting personal data and recognizing cyber threats. This community service program aims to provide educational and practical training on personal data protection and cybersecurity. The implementation methods include material delivery, interactive discussions, and practical simulations using real case studies. This program enhanced participants’ understanding of digital privacy, online fraud, and the use of basic security tools. Participants were also able to identify preventive measures to protect their digital accounts. Through this training, the community is better prepared to face the challenges of the technological era and to serve as agents of cybersecurity literacy, while also emphasizing the importance of synergy between education and technology in building safe and responsible digital awareness.
Keywords: personal data; cybersecurity; digital community
Abstrak: Perkembangan teknologi digital yang pesat membawa berbagai manfaat sekaligus tantangan, salah satunya adalah meningkatnya risiko terhadap keamanan siber dan kebocoran data pribadi. Masyarakat digital, khususnya peserta di LKP Mutiara Informatika Kabupaten Asahan, membutuhkan pemahaman dan keterampilan dasar dalam melindungi data pribadi serta mengenali ancaman siber. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memberikan pelatihan yang bersifat edukatif dan aplikatif mengenai perlindungan data pribadi dan keamanan siber. Metode pelaksanaan meliputi penyampaian materi, diskusi interaktif, dan simulasi praktik menggunakan studi kasus nyata. Kegiatan ini meningkatkan pemahaman peserta tentang privasi digital, penipuan online, serta penggunaan perangkat pengaman dasar. Peserta juga mampu mengenali langkah pencegahan untuk melindungi akun digital. Dengan pelatihan ini, masyarakat lebih siap menghadapi tantangan era teknologi dan berperan sebagai agen literasi keamanan siber, sekaligus menegaskan pentingnya sinergi edukasi dan teknologi dalam membangun kesadaran digital yang aman.
Kata kunci: data pribadi; keamanan siber; masyarakat digital