Abstract:Romantic relationships are one form of interpersonal relationship that can influence the emotional and psychological conditions of university students. Romantic relationships can provide emotional support, comfort, attention,…
tion, a place to share problems, and motivation. However, problems within romantic relationships, such as lack of communication, dishonesty, betrayal, and lack of family approval, can also become sources of emotional and psychological pressure. This study aims to describe the dynamics of romantic relationships and their impact on the mental health of UIN Palopo students. This study employed a qualitative method with a descriptive approach. The informants consisted of four UIN Palopo students selected using purposive sampling. The informants consisted of one male student and three female students from the Islamic Guidance and Counseling, Islamic Religious Education, and Islamic Education Management study programs, all of whom were eighth-semester students. Data were collected through observation, interviews, and documentation. Data were analyzed through data reduction, data presentation, and conclusion drawing. The results showed that the dynamics of romantic relationships experienced by students developed through several stages, namely introduction, emotional closeness, commitment, conflict, and the end of the relationship. Communication, attention, trust, openness, and emotional attachment were important elements in the development and maintenance of relationships. Romantic relationships had positive impacts in the form of emotional support, comfort, attention, a place to share stories and problems, and increased motivation. Meanwhile, negative impacts included sadness, disappointment, feelings of loss, stress, anxiety, frustration, mood changes, difficulty regulating emotions, decreased appetite, loss of motivation, and reduced social interaction. Thus, romantic relationships can have both positive and negative impacts on students' mental health depending on the dynamics and experiences that occur within the relationship.
Abstract:Penelitian ini bertujuan untuk menganalisis pengaruh content marketing dan persepsi harga terhadap keputusan pembelian produk UMKM Telur Asin Rempah Sabaraya di Kota Bandung. Penelitian menggunakan pendekatan kuantitatif…
dengan metode survei, melalui penyebaran kuesioner kepada 100 konsumen yang pernah melakukan pembelian, yang dipilih dengan teknik purposive sampling. Data dianalisis secara deskriptif dan verifikatif menggunakan regresi linear berganda dengan bantuan program SPSS. Hasil analisis deskriptif menunjukkan content marketing berada pada kategori baik (80,97%), persepsi harga berada pada kategori sangat baik (82%), dan keputusan pembelian berada pada kategori baik (81%). Persamaan regresi yang diperoleh adalah Y = 4,400 + 0,236X1 + 0,889X2. Secara parsial, content marketing berpengaruh positif dan signifikan terhadap keputusan pembelian (t = 3,428; Sig. = 0,001), dan persepsi harga juga berpengaruh positif dan signifikan serta menjadi variabel paling dominan (t = 12,011; Sig. < 0,001; β = 0,733). Secara simultan, kedua variabel berpengaruh signifikan terhadap keputusan pembelian (F = 152,198; Sig. < 0,001), dengan koefisien determinasi (R²) sebesar 0,758, yang berarti 75,8% variasi keputusan pembelian dijelaskan oleh content marketing dan persepsi harga, sedangkan sisanya 24,2% dijelaskan oleh faktor lain di luar model. Temuan ini menegaskan pentingnya penyampaian konten pemasaran yang relevan, akurat, dan konsisten, disertai penetapan harga yang kompetitif dan sesuai nilai yang dirasakan konsumen, dalam memperkuat keputusan pembelian produk UMKM di era pemasaran digital.
Abstract:Muaro Sentajo possesses the potential to be developed as a production hub for native orchid species due to its location within the natural habitat of orchid species in Kuantan Singingi Regency, directly bordering the Sentajo…
tajo Raya protected forest. Furthermore, the village has an underutilized female labor potential, organized within the Family Welfare Movement (Pemberdayaan dan Kesejahteraan Keluarga / PKK) as the foundational collective for rural women in Muaro Sentajo. This initiative aims to provide knowledge on native orchid species, cultivation techniques, integrated systems with stingless bees (kelulut), and digital marketing. The program implemented a Participatory Action Research (PAR) approach, consisting of asset mapping, practical cultivation workshops, e-commerce platform development, and four months of intensive mentoring. This empowerment program successfully established an active orchid breeding group managing more than 15 native orchid species. Additionally, 83.66% of the participants demonstrated proficiency in operating digital marketing channels (Instagram and Shopee), resulting in the first independent commercial sales of local orchid products. The integration of local ecological assets with modern digital marketing proved effective in enhancing the economic independence of rural women and promoting sustainable community development.
Abstract:This study aims to analyze the effect of service quality and sales promotion on consumer loyalty at Ihsan Mart in Kubu Raya. This study used an associative quantitative approach with 100 respondents selected through purposive…
osive sampling. Data were collected using questionnaires with a five-point Likert scale and analyzed using multiple linear regression with the assistance of SPSS. The results show that service quality and sales promotion have positive and significant effects on consumer loyalty, both partially and simultaneously. The regression results indicate that sales promotion has a greater contribution than service quality in increasing consumer loyalty. However, the coefficient of determination shows that service quality and sales promotion explain 16.3% of consumer loyalty, while the remaining 83.7% is influenced by other factors outside this study. These findings imply that local retail management should not only improve service quality and sales promotion programs, but also consider other factors such as customer satisfaction, product quality, price competitiveness, store atmosphere, and consumer trust to strengthen long-term consumer loyalty.
Abstract:This study aims to analyze the influence of Sales Promotion and Social Media Marketing on the Purchase Intention of BSI Gold products by considering the mediating role of Perceived Value, Brand Awareness, Trust, and Customer…
omer Engagement in the Madiun Raya area. The method used is Systematic Literature Review (SLR) with a bibliometric approach to identify, categorize, and analyze the latest research trends related to factors influencing consumer purchasing decisions in the Islamic banking sector. The results of the analysis show that Sales Promotion and Social Media Marketing have a positive influence on Purchase Intention, either directly or indirectly through mediation variables. These findings underscore the importance of promotional strategies that are integrated with strengthening perceived value, building brand awareness, increasing trust, and managing customer interactions to drive consumer purchase decisions. This study provides theoretical and practical contributions to the development of marketing strategies for Islamic banking products, while offering further research directions using bibliometric methods to explore the relationship between digital marketing variables.
Abstract:This research investigates the policy landscape surrounding social entrepreneurship in Indonesia, encompassing legal and regulatory frameworks, government initiatives, and institutional support for social enterprises. The…
e study is crucial as it addresses an understudied area, aiming to inform policymakers, foster collaboration, stimulate economic development, and promote sustainable growth. The methodology involved qualitative interviews with eight social entrepreneurs across Indonesia. Collected data was analyzed using content analysis techniques, facilitated by the MAXQDA platform. Findings indicate that despite social entrepreneurship being an emerging field in Indonesia, there is a notable lack of effective policies and regulations. Six of eight respondents perceived inadequate current regulatory support, and half cited financial challenges as a significant issue. Conversely, seven respondents acknowledged existing government assistance, suggesting a willingness to support the sector. Based on these results, key recommendations for the government to foster a supportive ecosystem include developing non-overlapping policies, implementing substantive policy changes, promoting useful policies, simplifying bureaucracy, and engaging in direct dialogue with social entrepreneurs. The research concludes that addressing these areas can empower social entrepreneurs to create lasting social impact. This study uniquely fills a gap by directly engaging social entrepreneurs, though future research should include government representatives for broader perspectives.
Abstract:This study aims to (1) find out the composition of shares that can be formed into an optimal portfolio of IDX High Dividend 20 shares listed on the IDX for the period 2019 - 2022 using the single index model. (2) Knowing…
the proportion of funds that must be invested in each of the IDX High Dividend 20 shares listed on the IDX for the 2019 - 2022 period which forms a portfolio. (3) Knowing the amount of return and risk from the optimal IDX High Dividend 20 portfolio recorded on the IDX for the period 2019 - 2022 using the single index model. The sample of this research is 29 company shares selected based on purposive sampling technique. Data collection techniques are carried out with documentation. Data analysis technique uses a single index model.
The results of this study indicate that there are 12 company shares included in the optimal portfolio, namely ADRO of 11.9%, BBCA of 8.7%, BBRI of 2.5%, BMRI of 13.1%, LPPF of 3.5%, ITMG of 11.3%, PTBA of 0.6% , TOWR 0.5%, DMAS 2.2%, ANTM 14.5%, HEXA 25.3%, and MPMX 5.9%. The expected return that investors get from the optimal portfolio formed is 0.0279 or 2.79% per month. The portfolio risk borne by the investor on investment from the optimal portfolio is (portfolio variance of 0.0144 or 1.44% and a standard deviation of 0.12 or 12% per month.
Abstract:Perkembangan moral anak usia dini menjadi fondasi penting dalam pembentukan karakter integritas di masa depan. Dalam konteks pendidikan anak usia dini, nilai kejujuran memerlukan strategi internalisasi yang tidak hanya bersifat…
ersifat verbal, tetapi juga diwujudkan melalui praktik nyata dalam interaksi pembelajaran. Penelitian ini bertujuan untuk menganalisis proses penanaman nilai kejujuran dalam pembentukan karakter integritas anak usia dini melalui keteladanan guru di TK As-Salam Kecamatan Kutawaluya. Penelitian menggunakan pendekatan kualitatif dengan jenis studi kasus. Data dikumpulkan melalui observasi partisipatif, wawancara mendalam, dan dokumentasi, kemudian dianalisis menggunakan model interaktif yang meliputi reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa keteladanan guru yang konsisten, pembiasaan reflektif dalam budaya kelas, serta dukungan kebijakan sekolah berbasis nilai religius membentuk lingkungan yang mendorong anak berani berkata jujur dan mengakui kesalahan. Integritas anak berkembang melalui pengalaman konkret yang berulang dalam interaksi sehari-hari. Implikasi penelitian ini menegaskan pentingnya penguatan peran guru sebagai model moral dalam pendidikan karakter serta perlunya integrasi budaya sekolah yang konsisten untuk mendukung internalisasi nilai kejujuran sejak usia dini.
Abstract:Penanaman nilai tauhid sejak usia dini merupakan fondasi utama dalam pembentukan karakter religius anak dalam konteks pendidikan Islam. Lembaga Raudhatul Athfal memiliki peran strategis dalam membangun kesadaran ketuhanan…
n melalui pembiasaan ibadah harian yang terstruktur. Penelitian ini bertujuan untuk menganalisis proses konstruksi makna nilai tauhid dalam pembentukan karakter religius anak usia dini melalui pembiasaan ibadah harian di Raudhatul Athfal Al Misbah Curug Kecamatan Klari. Penelitian menggunakan pendekatan kualitatif dengan jenis fenomenologi untuk menggali pengalaman dan pemaknaan guru serta dinamika praktik keseharian di lembaga. Data dikumpulkan melalui observasi partisipatif, wawancara mendalam, dan dokumentasi, kemudian dianalisis menggunakan model interaktif yang meliputi reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa konstruksi makna tauhid terbentuk melalui integrasi pembiasaan ibadah yang konsisten, peran guru sebagai mediator nilai melalui narasi kontekstual, serta dukungan budaya sekolah religius yang memperkuat pesan simbolik dan verbal. Praktik ibadah tidak sekadar menjadi rutinitas ritual, tetapi berfungsi sebagai pengalaman sosial yang membangun kesadaran ketuhanan secara bertahap. Implikasi penelitian ini menegaskan pentingnya penguatan peran guru dan pengembangan budaya sekolah religius dalam merancang pembiasaan ibadah yang reflektif dan bermakna sebagai strategi pembentukan karakter religius anak usia dini.
Abstract:Social and digital transformations have impacted early childhood parenting patterns, necessitating the strengthening of the family's role as the foundation for Islamic-based character education. This community service activity…
tivity aims to improve literacy and practice of Islamic parenting through the Quranic Parent School program at the Merpati Early Childhood Education Post in Kutawaluya District. The program is designed to build synergy between schools and families in supporting the social-emotional and spiritual development of early childhood. The method used is a community-based participatory approach with stages of needs identification, joint action planning, parenting class implementation, and periodic reflection and evaluation. Activities are implemented through workshops, reflective discussions, simulations of Islamic parenting practices, and the establishment of a parent forum as a forum for program sustainability. The results of the activity indicate an increase in parents' understanding of the concepts of fitrah (natural nature) and adab (good manners), changes in communication patterns to be more empathetic, and consistent habits of worship and restrictions on gadgets at home. Further impacts are seen in increased discipline and emotional regulation of children at school and the formation of a Quranic family learning community. The implications of this activity confirm that strengthening Islamic parenting through the Quranic Parent School model is effective in encouraging family-based social transformation and has the potential to be replicated in other PIAUD institutions with similar characteristics.