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Showing 317 articles found for "Strategy"

Determining Factors for the Success of Plered Ceramic Exports: A Study on Dodol Badebah

Rhandi Rhiswandi, Dini Fitriani, Alinda S. Nurjanah, Putri Zaharah, Revalina Herdianie
Abstract: This study investigates the critical determinants of export success in the traditional ceramics industry of Plered, using the Dodol Badebah home enterprise as a case study. The research specifically analyzes the effects… of product quality, marketing strategy, and external institutional support on export performance. A quantitative research design was adopted, utilizing structured questionnaires distributed to 60 consumers of Plered ceramics. The data were analyzed using multiple linear regression to assess the influence and significance of each independent variable on export outcomes. Findings indicate that product quality exerts a significant and positive effect on export success, particularly through attributes such as design innovation, material strength, aesthetic value, and compliance with international standards. Conversely, marketing strategy and external support did not demonstrate statistically significant effects, suggesting the need for strategic realignment and more targeted institutional engagement. These results highlight the dominant role of internal capabilities, especially quality control and product development, over external promotional or governmental interventions in driving export readiness and sustainability. The study contributes to the growing body of literature on micro and small enterprises in developing economies by offering empirical evidence on export determinants in cultural and creative industries. Practically, the findings recommend prioritizing product excellence as a core strategy for global market penetration, while simultaneously improving the effectiveness of marketing channels and policy support mechanisms. Future research should explore digital transformation, international consumer preferences, and long-term impacts of policy shifts on export growth in artisanal sectors.

Implementasi Media Balok Warna terhadap Kemampuan Mengenal Warna pada Anak Usia 3-4 Tahun di KB Adduriyah 3

Rahmawati, Maimon Sumo
Abstract: The cognitive development of early childhood requires appropriate stimulation, one of which is through color recognition. Color block media serves as an educational tool that not only introduces various colors but also familiarizes… amiliarizes children with geometric shapes, numerical concepts, and trains their thinking and memory skills. This study aims to implement color block media as an innovative learning method to effectively improve early childhood abilities in color recognition. Early childhood is a stage of exploration, where the learning process must be concrete, engaging, and enjoyable. Color block media combines visual and manipulative approaches that can foster curiosity and active involvement in the learning process. This learning-through-play activity encourages children to naturally identify, differentiate, and name colors. The study used a quantitative method with a pretest-posttest design to determine the effectiveness of the media. The research was conducted at KB Adduriyah 3 on October 29, 2024, and data analysis was performed using a t-test through SPSS 18 for Windows. The results showed a significance value (2-tailed) of 0.00. Since this value is smaller than the significance level (α = 0.05), the null hypothesis is rejected, and the alternative hypothesis is accepted. The results of the study demonstrate that color block media has a significant impact on improving children's color recognition skills. Additionally, the media also enhances children's active participation in learning activities. Therefore, color block media is highly recommended as a creative and effective learning strategy for educators and parents in supporting the cognitive development of early childhood.

Studi Perencanaan dan Pengembangan Universitas Muhammadiyah Bengkulu sebagai Green Kampus

Pretty Maggiesty Rosantika, Geby Fatona, Rizqiyah Safitri Juwito, Renitha Sari, Mariska Pratimi, Anggi Yudha Pratama
Abstract: Muhammadiyah University of Bengkulu (UMB) has great potential to develop into an environmentally friendly and sustainable Green Campus. This study aims to analyze the existing conditions of the campus, identify challenges… s and opportunities, and formulate appropriate development strategies to create a greener campus. The research methods used include surveys, in-depth interviews, secondary data analysis, and field observations to gain a comprehensive understanding of the current situation. The findings of the study indicate that UMB faces several challenges, including the limited green open space, which only covers 15% of the total campus area, suboptimal waste management, and the low awareness of the academic community regarding environmental sustainability issues. However, there are several opportunities that can be leveraged, such as the utilization of renewable energy technologies, government policies that increasingly support environmentally friendly initiatives, and the potential for collaboration with external partners from both the private sector and government institutions. The proposed development strategy focuses on five main aspects. First, increasing the campus’s green open space to 30% of the total campus area. Second, the implementation of renewable energy, such as the installation of solar panels, to reduce dependence on fossil fuels. Third, waste management based on technology to effectively recycle waste. Fourth, the application of digital-based environmental education to raise awareness among the academic community. Fifth, maximizing student participation in sustainability activities. This strategy aims to reduce carbon footprints, improve resource efficiency, and create a campus ecosystem that supports the Sustainable Development Goals (SDGs).

Efektivitas Konseling Kelompok dalam Mengatasi Rasa Cemas pada Remaja dengan Gangguan Kecemasan

Adit Shaprizal, Desty Endrawati Subroto, Elsa Kemalia Putri, Intan Rahma, Sintya Nurmala Sari, Encih Nuraeni
Abstract: Anxiety disorders in teenagers are a serious issue that can impact various aspects of their lives, such as social interactions, academic achievement, and emotional well-being. To address these challenges, group counseling… g has proven to be an effective approach. In group counseling, teenagers can share their experiences with others facing similar issues, creating a supportive and understanding environment. Techniques like open discussions help them identify the causes of their anxiety more effectively, while role-playing allows them to practice new ways of dealing with anxiety-inducing situations. Relaxation exercises also assist them in developing skills to manage anxiety effectively in their daily lives. Literature studies indicate that group counseling not only reduces anxiety levels in teenagers but also enhances their social skills, self-confidence, and emotional resilience. With support from family, schools, and the community, group counseling can become a sustainable strategy in promoting teenagers' mental well-being. Therefore, it is important to consider that there is no one-size-fits-all approach for all teenagers. However, group counseling provides a safe and structured platform for teenagers to learn from each other, strengthen their coping skills, and make progress in overcoming their anxiety. With this approach, it is hoped that teenagers can build a strong foundation for their ongoing mental health.

Strategi Self Reward dalam Meningkatkan Prestasi Belajar Siswa Tingkat Sekolah Menengah Atas

Aftian Nur Oktavia, Desy Safitri, Sujarwo
Abstract: Self-reward is used as a sign of appreciation and reward for individuals for the efforts that have been passed before. High school kids' self-rewarding can play a significant part in piquing their interest in learning. Giving… iving appreciation to oneself or doing self-reward needs to be done by some students because by doing self-reward students can give appreciation for the endeavors undertaken and feel happy to be able to maintain mental health. This research uses the literature review research method. This study adopts a qualitative methodology, as well as the methods for data analysis used are those that include content analysis. This research is also used in three actions: data gathering, reducing, presenting, and making conclusions. This investigation concludes that the use of the self-reward strategy is important for students to develop learning achievement. Additionally, self-reward can foster learning motivation among students.

Analisis Sistem Agribisnis Hulu ke Hilir Peternakan Goatday di Kecamatan Seyegan Kabupaten Sleman

Hafiizh Rayhan Wijaya, Siti Azizah
Abstract: Livestock agribusiness is an integral part of agricultural development as a subsector that fulfills society's animal protein needs. This research was carried out at the Goatday Farm located in Seyegan District, Sleman Regency… gency on June 22 - August 20, 2023. This research aims to analyze the upstream-to-downstream agribusiness system of the Goatday farm, analyze the strategies that Goatday has implemented, and analyze the strategies that Goatday can implement in the future. The data sources in this research were obtained from key informants and follow-up informants. The key informant in this research is Mr. Muhammad Farid Akrom the owner of the Goatday farm, while further informants are Mr. Ahmad Fauzi and Mr. Hendri the person in charge of the Goatday farm, and Mr. Hermawan the partner of the Goatday breeder. The analysis used is descriptive analysis, Business Model Canvas (BMC), and SWOT analysis. The result of this research was that Goatday has implemented an agribusiness system on its farms that is integrated. Goatday has also implemented partnerships and has a well-systemized farm. Based on the SWOT analysis, the strategy that Goatday can implement in the future is to create an education-based farm and provide more training to staff and partners regarding efficient maintenance management.

Strategi Adaptif Dalam Meredakan Konflik Keluarga

Tendean, Jolf John, Sinaga, Janes, Nainggolan, Sarwedy, Sinambela, Juita Lusiana
Abstract: This study aims to analyze the role of adaptive strategies in reducing conflict in the family environment. Through a qualitative approach with case studies, researchers investigate how families deal with and overcome conflict… flict responsively and flexibly. These findings indicate that adaptive strategies, such as effective communication, healthy emotional management, respect for differences, and negotiation skills, have a crucial role in reducing family conflict. This strategy not only contributes to conflict resolution, but also to growth and emotional closeness among family members. The implications of this research provide insight into how families can address conflict challenges in a constructive way, promote harmonious relationships, and support collective growth.

Visual Interaktif Di Panggung Untuk Edukasi 3R: Implementasi Animasi Berbasis Mapping Menggunakan Resolume Arena

song, Meidianto, Pernando, Yonky
Abstract: Abstract: Environmental education plays a crucial role in raising public awareness of sustainability issues. The 3R concept (Reduce, Reuse, Recycle) has long been a fundamental strategy for waste management and the promotion… tion of sustainable lifestyles; however, its dissemination is often presented in a textual manner that is less engaging for the general public. This study proposes an interactive visual approach utilizing projection mapping technology through Resolume Arena software to create an immersive educational stage performance. The animated visuals are narratively designed to enhance audience understanding of the 3R concept. The simulation results indicate that this approach has strong potential to improve audience engagement and information retention across diverse age groups. Keywords: 3R; interactive animation; environmental education; resolume arena; visual mapping. Abstrak: Pendidikan lingkungan menjadi salah satu pilar penting dalam membentuk kesadaran masyarakat akan isu keberlanjutan. Konsep 3R (Reduce, Reuse, Recycle) telah lama menjadi strategi utama dalam mengelola sampah dan mendukung gaya hidup berkelanjutan. Namun, penyampaian informasi mengenai 3R masih sering bersifat tekstual dan kurang menarik bagi masyarakat umum. Dalam studi ini, dikembangkan pendekatan visual interaktif melalui teknologi projection mapping menggunakan perangkat lunak Resolume Arena untuk menciptakan pertunjukan panggung edukatif yang imersif. Visual animasi dirancang secara naratif untuk menstimulasi pemahaman audiens terhadap konsep 3R. Hasil simulasi menunjukkan bahwa pendekatan ini berpotensi besar dalam meningkatkan keterlibatan dan retensi informasi pada audiens dari berbagai usia. Kata kunci: 3R; animasi interaktif; edukasi lingkungan; resolume arena; visual mapping.

Metode Moora Guna Menetapkan Strategi Pencegahan Perundungan Paling Tepat Di Smp Negeri 1 Sei Kepayang

Selvi, Diana, Saputra, Herman, Nofitri, Rika
Abstract: Abstract: Bullying in schools is a social problem that requires serious attention because it can impact students' psychological condition and learning process. SMP Negeri 1 Sei Kepayang still faces limitations in determining… ning the most appropriate bullying prevention strategy, because the selection of strategies is still reactive. Therefore, a decision support system is needed that can assist the school in determining the priority of bullying prevention strategies. This study aims to design and implement the Multi-Objective Optimization on the Basis of Ratio Analysis (MOORA) method in a decision support system to determine the most appropriate bullying prevention strategy. The criteria used include program costs, target scope, resource requirements, and speed of implementation. The system was developed web-based to facilitate data processing and analysis. The results showed that the strategy of Integrating Bullying Material into Learning was the most appropriate strategy with a value of 0.0464. With this system, the resulting bullying prevention strategy recommendations are more measurable and data-based.             Keywords: MOORA; decision support system; bullying; strategy; prevention Abstrak: Perundungan di lingkungan sekolah merupakan permasalahan sosial yang perlu mendapat perhatian serius karena dapat berdampak pada kondisi psikologis dan proses belajar siswa. SMP Negeri 1 Sei Kepayang masih menghadapi keterbatasan dalam menentukan strategi pencegahan perundungan yang paling tepat, karena pemilihan strategi masih bersifat reaktif. Oleh karena itu, diperlukan suatu sistem pendukung keputusan yang mampu membantu pihak sekolah dalam menentukan prioritas strategi pencegahan perundungan. Penelitian ini bertujuan merancang dan mengimplementasikan metode Multi-Objective Optimization on the Basis of Ratio Analysis (MOORA) pada sistem pendukung keputusan untuk menetapkan strategi pencegahan perundungan paling tepat. Kriteria yang digunakan meliputi biaya program, lingkup sasaran, kebutuhan sumber daya, dan kecepatan pelaksanaan. Sistem dikembangkan berbasis web untuk mempermudah proses pengolahan dan analisis data. Hasil penelitian menunjukkan bahwa strategi Integrasi Materi Perundungan Ke Dalam Pembelajaran menjadi strategi yang paling tepat dengan nilai 0.0464. Dengan adanya sistem ini, rekomendasi strategi pencegahan perundungan yang dihasilkan menjadi lebih terukur dan berbasis data. Kata kunci: MOORA; sistem pendukung keputusan; perundungan; strategi; pencegahan

Analisis Penjualan Sepeda Motor Di Cv. Honda Karya Utama Berbasis Algoritma Regresi Linier

Rhindi, Lira, Fauziah, Rizky, Muhazir, Ahmad
Abstract: Abstract: Motorcycle sales are one of the key indicators of growth in Indonesia’s automotive industry. CV. Honda Karya Utama, as an authorized Honda motorcycle dealer, faces challenges due to unstable monthly sales fluctuations.… ctuations. This uncertainty complicates stock planning, marketing strategy formulation, and may lead to potential losses caused by overstocking or understocking. To address these issues, this study aims to analyze the relationship between time and sales volume and to develop a predictive model that can assist management in making more effective business decisions. The research was conducted using a quantitative method and a machine learning approach by applying a linear regression algorithm, implemented through the Python programming language and a MySQL database. The dataset used consists of monthly sales data over one year, analyzed to predict future sales trends. The results show that the linear regression algorithm can predict sales trends with a good level of accuracy, achieving evaluation values of MAPE 1.72%, MSE 1.76%, and RMSE 0.57. The developed model assists management in formulating marketing strategies, optimizing inventory planning, and minimizing financial risks. Therefore, linear regression can serve as an effective analytical tool to support strategic business decision-making at CV. Honda Karya Utama. Keywords: motorcycle sales; linear regression; prediction; sales analysis Abstrak: Penjualan sepeda motor merupakan salah satu indikator penting dalam pertumbuhan industri otomotif di Indonesia. CV. Honda Karya Utama sebagai dealer resmi sepeda motor Honda menghadapi tantangan berupa fluktuasi penjualan yang tidak stabil setiap bulannya. Ketidakpastian ini menyebabkan kesulitan dalam perencanaan stok, penentuan strategi pemasaran, serta berpotensi menimbulkan kerugian akibat kelebihan atau kekurangan persediaan. Untuk mengatasi permasalahan tersebut, penelitian ini bertujuan untuk menganalisis hubungan antara waktu dan jumlah penjualan serta membangun model prediksi yang dapat membantu manajemen dalam pengambilan keputusan bisnis yang lebih efektif. Penelitian dilakukan dengan metode kuantitatif dan pendekatan machine learning menggunakan algoritma regresi linier, dengan implementasi berbasis bahasa pemrograman Python dan basis data MySQL. Data yang digunakan berupa data penjualan bulanan selama satu tahun, yang kemudian dianalisis untuk memprediksi tren penjualan pada periode berikutnya. Hasil penelitian menunjukkan bahwa regresi linier mampu memprediksi tren penjualan dengan tingkat akurasi yang baik, dengan nilai evaluasi MAPE sebesar 1,72%, MSE 1,76%, dan RMSE 0,57. Model ini membantu manajemen dalam menyusun strategi pemasaran, mengoptimalkan perencanaan stok, serta meminimalkan risiko kerugian. Dengan demikian, regresi linier dapat menjadi alat bantu yang efektif dalam mendukung keputusan bisnis di CV. Honda Karya Utama. Kata kunci: penjualan sepeda motor; regresi linier; prediksi; analisis penjualan