Abstract:The development of digital technology over the past two decades has revolutionized human communication, social interaction, and the formation of both individual and collective identities in a global context. Digital media…
a no longer merely function as communication tools but have become socio-cultural spaces that actively shape values, norms, symbols, and everyday practices. This phenomenon raises research questions regarding how cultural transformation and identity construction are influenced by the dominance of digital technology, as well as how social media and platform algorithms shape cultural visibility and digital identities. This study employs a qualitative approach through a critical narrative literature review, synthesizing theories of network society, mediatization, cultural globalization, digital capitalism, and digital identity. The analysis focuses on four key issues: cultural digitalization, the role of social media in identity formation, the emergence of hybrid identities, and platform power in determining cultural representation. Findings indicate that digital technology has ambivalent effects: it expands spaces for cultural expression, enhances public participation, and provides opportunities for marginalized groups to represent their identities; however, global platform dominance drives cultural homogenization, identity commodification, and inequitable symbolic representation. The novelty of this study lies in integrating a critical perspective on the influence of algorithms and digital capitalism in identity formation, which has rarely been addressed comprehensively in digital cultural studies. These findings offer theoretical contributions to media and cultural research as well as practical implications for understanding identity representation in the global digital era.
Abstract:This article investigates patterns of Hegelian Dialectics in 5 Seconds of Summer’s song lyrics entitled Good Girl. The background of this study lies on such stereotypes whether new literary works may still contain philosophical…
osophical ideas. The research question of this paper is whether 5 Seconds of Summer’s song lyrics entitled Good Girl can be analyzed through Hegelian Dialectics. Through qualitative method, this paper shows how the situation of the girl is covered by old and new knowledge in the scheme of thesis-antithesis-synthesis as theorized by G. W. F. Hegel. This approach emphasizes how traditional and modern understandings interact, highlighting how dynamic identity building is. Using explorative approach, the components of the song lyrics are discussed through subtextual understandings that Hegelian Dialectics may erode such stereotype and later shape another stigma as well. It is analyzed that the girl lives the stigma that a good girl is a nerd and should not have fun outside the house. The song lyrics then accentuate that a smart girl could also be a bad girl and it indeed breaks the stigma of a clever girl is always a good girl. In conclusion, the song lyrics show how ideas of a good and a bad girl are not that simple since those reflect complex situation between common, social, and even academic norms. By stating so, the novelty of this article is evident; such new literary works may still always contain certain philosophical presuppositions.
Abstract:Livestock agribusiness is an integral part of agricultural development as a subsector that fulfills society's animal protein needs. This research was carried out at the Goatday Farm located in Seyegan District, Sleman Regency…
gency on June 22 - August 20, 2023. This research aims to analyze the upstream-to-downstream agribusiness system of the Goatday farm, analyze the strategies that Goatday has implemented, and analyze the strategies that Goatday can implement in the future. The data sources in this research were obtained from key informants and follow-up informants. The key informant in this research is Mr. Muhammad Farid Akrom the owner of the Goatday farm, while further informants are Mr. Ahmad Fauzi and Mr. Hendri the person in charge of the Goatday farm, and Mr. Hermawan the partner of the Goatday breeder. The analysis used is descriptive analysis, Business Model Canvas (BMC), and SWOT analysis. The result of this research was that Goatday has implemented an agribusiness system on its farms that is integrated. Goatday has also implemented partnerships and has a well-systemized farm. Based on the SWOT analysis, the strategy that Goatday can implement in the future is to create an education-based farm and provide more training to staff and partners regarding efficient maintenance management.
Abstract:This article explains the importance of writing fables, especially to improve writing literacy skills daily life imaginations. This writing is based on community service done to junior high school students in SMPN 48 Surabaya…
abaya in 2024. The creative capacities of children possess the potential to enhance their comprehension of writing literacy skills through the act of writing fables. Through an exploratory approach within qualitative research, this manuscript underscores fable writing as a mechanism to cultivate literacy skills from describing, exploring, to explaining ideas from their minds to written fables. In conclusion, the practice of writing fables for junior high school students is essential to elevate writing literacy skills regarding the advancement of creativity in the students’ understandings of their everyday issues.
Abstract:This article explains the report in community service of training in writing English couplets for students of SMAN 19 Surabaya in 2024. Couplets are one of English literary works, especially poems, in which two lines of…
verse are joined in a rhyme. Writing couplets is important to dig understanding about both indications of structures in English poems alongside students’ creative imaginations. Structuralism is a perspective that underlines analysis of structures in English language, especially through English literary works. It is also known that structure in English language is meant to be universal rather than particular. Through an exploratory approach within qualitative research, this manuscript underscores structuralism as a way to identify aspects of literature regarding training of writing couplets. Couplet is a work that pays attention to pouring imaginations from the authors’ mind towards a structured sense of lyrical poem. Though the ideas come from various authors’ imaginations, this kind of literature and its writing process may still open to various possibilities in advance. In conclusion, the training of writing couplets is essential not only to give knowledge about patterns of poems in English literature, but also to get it in line with students’ everyday experience and imaginations.
Abstract:This article exposes the crucial points of narratology to expand knowledge of everyday life. This writing is based on community service done to elementary students in Wisma Penjaringan Sari, Rungkut, Surabaya from 2023 to…
o 2024. Narratology mainly emphasizes matters of narrative structures indicated through perceptions of the cultural world as supported by Tzvetan Todorov. Everyday life is understood as reflections of complex actualizations of plural identities in the sense of the living world. Through explorative approach in qualitative research, this paper digs more understanding of everyday life as stories of experience and taste of the people. Putting focus on narrations of the people, the analysis accentuates more into knowledge of everyday life as a never-ending process. It is a continuous understanding being underlined through meanings of individual experience in everyday life. Furthermore, narrative structures include matters of other individuals as otherness. In conclusion, narratology is significant in expanding knowledge of everyday life especially in widening perspectives of otherness through understanding of own self.
Abstract:This article explains the importance of writing short stories for children, especially to uplift their creativity to socio-cultural circumstances. This writing is based on community service done to elementary students in…
Wisma Penjaringan Sari, Rungkut, Surabaya from 2023 to 2024. Children's creativity has the potential to promote knowledge of individuals, societies, and cultures in everyday life as explained by Mihaly Csikszentmihalyi. One of the ways to improve creativity is writing short stories to explore their understanding of surroundings altogether with to uplift their language skills. Through explorative approach in qualitative research, this paper emphasizes writing short stories as a means to build children’s awareness of their potentials, surroundings, and imaginations. Those aspects are needed to cultivate the growth of knowledge to face both formal and informal education. Moreover, ethical aspects could be widened so that children could always appreciate anything that they had, have, and will have. In conclusion, writing short stories for children is crucial to elevate their creativity in formal education and usual everyday life.
Abstract:Untuk menjadi Wirausahawan, ada beberapa hal yang harus di perhatikan dikalangan masyarakat maupun mahasiswa antara lain pelatihan serta pendidikan yang mereka dapatkan waktu praktek, pelatihan, pembelajaran atau menerima…
a materi perkuliahan , sebab perlunya pelatihan-pelatihan agar menambah pengetahuan mereka. Banyak hambatan persepsi memulai usaha, antara lain adanya anggapan merasa terlalu tua atau terlalu muda, tidak berbakat dan tidak punya modal serta kebingungan dalam ide usaha apa yang mau dikembangkan. Hambatan ini harus dihilangkan dengan memberikan tambahan wawasan dan pelatihan kepada masyarakat wirausaha dan mahasiswa dalam mengikuti kegiatan pengabdian masyarakat dilingkungan Universitas Lakidende Jurusan Administrasi Publik, salah satunya lewat kegiatan pengabdian masyarakat ini. Pelaksanaan kegiatan dilakukan berupa penjelasan materi-materi yang berkaitan dengan kreatifitas dan kewirausahaan dalam analisanya pendanaan, aspek keuangan serta proses kreatifitas dalam menangkap kebutuhan konsumen atau ide usaha. Untuk menambah nilai guna dari kegiatan ini, diberikan berbagai macam contoh-contoh studi kasus oleh setiap pemateri. Materi pelatihan tersebut dilaksanakan dalam bentuk seminar.
Abstract:Abstrak: A pharmacy is a health service facility to help improve the health of the community, a pharmacy is also a place for professional pharmacists to practice their work. To determine the amount of stock inventory, Jaka…
ka Wijaya Pharmacy requires a clusterization of sales stock data. The method that can be used is the K-Means algorithm. This algorithm is based on a simple idea. K-Means is a distance-based clustering method that divides data into a number of clusters and this algorithm only works on numeric attributes. The data processed in this research is a sample taken from the Jaka Wijaya Pharmacy data in 2022. The Jaka Wijaya Pharmacy dataset consists of the attributes No, Drug Item, Type, Packaging, Initial Stock, Cost Price, Unit Conversion, Selling Price, Number of Transactions, Ending Stock, Shelf, Warehouse-Office Codes. With the K-Means Clustering method, it is possible to group drug sales data with stock that is not selling well as cluster 0, stock that is selling well as cluster 1, and stock that is selling very well as cluster 2. The sample data to be tested consists of 170 data from the Jaka Wijaya Pharmacy. Where the cluster results show that there are several results, namely cluster 0 totaling 102, cluster 1 totaling 34, and cluster 2 totaling 34 decisions, where the decisions include very in demand, in demand, not in demand.
Keywords: Data Mining; Jaka Wijaya Pharmacy; K-means Cluster
Abstrak: Apotek merupakan sarana pelayanan kesehatan untuk membantu meningkatkan kesehatan bagi masyarakat, apotek juga sebagai tempat praktik tenaga profesi apoteker dalam melakukan pekerjaan. Untuk menentukan jumlah persediaan stok, Apotek Jaka Wijaya membutuhkan suatu clusterisasi data stok penjualan. Metode yang dapat digunakan yaitu algoritma K-Means. Algoritma ini didasarkan pada ide sederhana. K-Means adalah metode Clustering berbasis jarak yang membagi data ke dalam sejumlah cluster dan algoritma ini hanya bekerja pada atribut numeric. Data yang diolah dalam penelitian ini merupakan sampel yang diambil dari data Apotek Jaka Wijaya pada tahun 2022. Dataset Apotek Jaka Wijaya terdiri dari atribut No, Item Obat, Jenis, Kemasan, Stok Awal, Harga Pokok, Konversi Satuan, Harga Jual, Jumlah Transaksi, Stok Akhir, Rak, Kode Gudang-Kantor. Dengan metode K-Means Clustering maka dapat mengelompokkan data penjualan obat dengan stok kurang laris sebagai cluster 0, stok laris sebagai cluster 1, dan stok sangat laris sebagai cluster 2. Data sampel yang akan diuji terdiri dari 170 data dari Apotek Jaka Wijaya. Yang dimana hasil cluster menunjukkan terdapat beberapa hasil yaitu cluster 0 berjumlah 102, cluster 1 berjumlah 34, dan cluster 2 berjumlah 34 keputusan yang dimana keputusan itu meliputi sangat laris, laris, kurang laris.
Kata kunci: Apotek Jaka Wijaya; Data Mining; K-means Cluster
Abstract:Abstract: Community empowerment is essential for fostering independence and improving the quality of public services at the village level. Tanjung Baru Ranau Village, located in South Ogan Komering Ulu Regency, is known…
for its rich natural beauty. However, this potential has not been fully utilized by the village government due to the absence of digital media for promoting local tourism. To address this challenge, an empowerment program was carried out through digitalization initiatives, including socialization on the use of the village website, website management training, and the handover of the newly developed Tanjung Baru Ranau Village website. The website was designed to support administrative services, publish village information, and promote tourism potential. The implementation method consisted of initial observations to identify village needs and potentials, followed by program socialization, technical training on website operation, and ongoing assistance in implementing technological innovations. The results of the training show that the Tanjung Baru Ranau Village website was successfully developed and that village officials gained the necessary skills to manage it effectively. This improvement supports the realization of transparent and accountable governance and enables the optimal development of village potentials. Overall, the empowerment program successfully increased village officials’ understanding of the importance of digitalization in governance systems by 48%.
Keywords: digitalization; village information system; village website
Abstrak: Pemberdayaan masyarakat merupakan kunci dalam mendorong kemandirian dan peningkatan kualitas pelayanan publik di tingkat desa. Desa Tanjung Baru Ranau merupakan salah satu desa yang termasuk dalam Kabupaten Ogan Komering Ulu Selatan yang dikenal dengan potensi alamnya yang indah. Keindahan alam tersebut belum dapat dimanfaatkan dengan maksimal oleh pemerintah desa karena belum menggunakan media digital untuk mempromosikan wisata lokal yang ada di Desa tanjung Baru Ranau. Untuk menjawab permasalahan tersebut, dilakukan program pemberdayaan melalui sosialisasi digitalisasi melalui website desa dan pelatihan pengelolaan website seta penyerahan website Desa Tanjung Baru Ranau. Website ini dirancang untuk mencakup layanan administrasi, publikasi informasi desa, serta promosi potensi wisata. Metode pelaksanaan kegiatan meliputi tahap observasi awal guna mengidentifikasi kebutuhan dan potensi desa, dilanjutkan dengan sosialisasi progra, pelatihan teknis pengelolaan website serta pendampingan implementasi inovasi teknologi. Hasil dari pelatihan pembuatan dan pengoperasian Website Desa Tanjung Ranau adalah terciptanya website desa dan keterampilan perangkat desa dalam mengelola website desa dengan baik dan benar agar dapat menyelenggarakan pemerintahan yang transparan, akuntabel dan mampu mengembangkan potensi desa secara optimal. Secara keseluruhan pemberdayaan yang dilakukan berhasil meningkatkan pemahaman aparat desa sebesar 48% dalam memahami pentingnya digitalisasi dalam sistem pemerintahan.
Kata kunci: digitalisasi; sistem informasi desa; website desa