Abstract:Generating quality published articles is one of the lecturers' obligations. This can improve lecturer performance and have an impact on increasing higher education accreditation. However, there are still many lecturer articles…
ticles published in uncredited journals. Apart from that, there are still many lecturers who do not understand the systematics of writing in accredited national journals. Therefore, the faculty of economics and business, Pekalongan University carries out scientific writing and publication training as well as utilizing the SINTA account to improve lecturer performance. The training was carried out in four stages, namely the initial survey stage, the training material socialization stage, the writing practice stage and utilizing the SINTA account, and the activity evaluation stage. The survey results showed that there was an increase in the percentage of participants who understood the systematics of writing in the SINTA journal from 57% before the training to 91% of the total. Meanwhile, the percentage of participants who were able to utilize the SINTA account also increased from 44% before the training was carried out to 82% after the training was carried out.
Keywords: lecturer performance; reserach; article publication
Abstract:Product marketing strategy in the digital business era need to utilize optimal use of social media platforms. According to the situational analysis, the target audience for community service was unable to create social media…
edia ads for teaching factory products. As a solution to this problem, the service team is committed to providing community service related to assisting in the design of teaching factory product social media advertisements for the target audience. There were 34 participants in this service activity consisting of students and accompanying teachers. The results of the service activities show that overall the activities ran successfully and smoothly. The evaluation results show that there has been an increase in the target audience's understanding of product design for social media advertising. Increased understanding can be seen from the ability to design product advertisements for social media posts by considering color composition, image quality, font size, typeface, and graphic design layout of social media advertisements. The success of implementing this service activity can also be reflected in the increase in sales turnover of teaching factory products.
Keywords: advertising design; social media; sales turnover; products; teaching factory
Strategi pemasaran produk pada era bisnis berbasis digital perlu memanfaatkan platform media sosial dengan optimal. Analisis situasi menunjukkan bahwa khalayak sasaran pengabdian kepada masyarakat belum mampu melakukan desain iklan produk teaching factory pada media sosial. Sebagai solusi atas permasalahan tersebut, tim pengabdi berkomitmen untuk melakukan pengabdian kepada masyarakat terkait pendampingan desain iklan media sosial produk teaching factory bagi khalayak sasaran. Peserta kegiatan pengabdian ini sebanyak 34 orang yang terdiri atas siswa dan guru pendamping. Hasil kegiatan pengabdian menunjukkan bahwa secara keseluruhan kegiatan berjalan sukses dan lancar. Hasil evaluasi menunjukkan bahwa terjadi peningkatan pemahaman khalayak sasaran tentang desain produk untuk iklan media sosial. Peningkatan pemahaman terlihat dari kemampuan mendesain iklan produk untuk postingan media sosial dengan mempertimbangkan komposisi warna, kualitas gambar, ukuran huruf, jenis huruf, dan tata letak desain grafis iklan media sosial. Keberhasilan pelaksanaan kegiatan pengabdian ini juga dapat tercermin dari adanya peningkatan omzet penjualan produk teaching factory.
Kata kunci: desain iklan; media sosial; omzet penjualan; produk; teaching factory
Abstract:Food waste such as fruit peels is often found in domestic waste. Fruit peel waste can produce eco-enzymes that have many benefits and do not harm the environment. The utilization of eco-enzymes can be carried out by empowering…
wering the community from production to branding. Branding training is conducted to assist the community in improving their quality of life. The methods used in the training include lectures and discussions with participants who are residents of the Putri Aisyiyah Pucang Gading Orphanage. The training is a continuation of the previous community service activities related to the production of eco-enzymes using fruit peel waste in the surrounding environment. The success of the training is evident from the enthusiasm of the orphanage residents for the eco-enzyme and branding materials presented. Monitoring and evaluation are conducted periodically for the coaching of improving the residents' skills in the aspect of product branding. Similar community service programs need to be developed to help communities improve their quality of life.
Keywords: branding; eco-enzym; fruit peels
Abstract:Abstract: Drugs are a physical and mental health problem that has an impact on anxiety disorders, social behavior disorders, depression, lowers consciousness, disrupts quality of life and even causes death. The partner's…
problem is the lack of education for the young millennial generation in Teluk Kayu Putih Village regarding drug abuse. This service takes place in Teluk Kayu Putih Village, VII Koto District, Tebo Regency, Jambi Province. The aim of this outreach is to increase public awareness about the dangers of drug abuse for the young millennial generation. The material is presented through lecture and discussion methods with the help of power point slides and an LCD projector. The results of the outreach show that the generation of millennial youth in Teluk Kayu Putih Village is aware of the dangers and consequences of drug abuse.
Keywords: drugs; millennial young generation
Abstrak: Narkoba merupakan masalah kesehatan fisik dan mental yang berdampak terhadap gangguan kecemasan, gangguan prilaku sosial, depresi, menurunkan kesadaran, mengganggu kualitas hidup bahkan sampai menyebabkan kematian. Permasalah mitra yaitu kurangnya edukasi kepada generasi muda milenial di Desa Teluk Kayu Putih terhadap penyalahgunaan narkoba. Pengabdian ini bertempat di Desa Teluk Kayu Putih, Kecamatan VII Koto, Kabupaten Tebo, Provinsi Jambi. Tujuan penyuluhan ini adalah untuk meningkatkan kesadaran masyarakat tentang bahaya penyalahgunaan narkoba bagi generasi muda milenial. Materi disampaikan melalui metode ceramah dan diskusi dengan bantuan slide power point dan proyektor LCD. Hasil penyuluhan menunjukkan bahwa generasi pemuda milenial Desa Teluk Kayu Putih menyadari bahaya dan konsekuensi penyalahgunaan narkoba.
Kata kunci: penyalahgunaan narkoba; generasi muda milenial
Abstract:The catfish cultivation business carried out by UPR Doa Mandeh since 2015 still requires support in the form of assistance and training for its development. Meanwhile, the availability of fish seeds in South Sumatra is still…
till very dependent on other regions, such as Lampung, Jambi and West Java. The lack of use of appropriate catfish cultivation technology and the use of commercial feed has an impact on the low production of fish seeds produced. Apart from that, there has been no effort to treat waste water which has the potential to have a negative impact on the surrounding environment. For this reason, community service (PPM) is carried out, which applies lecture materials, research and publications that have been carried out by the proposing team in the form of application of biofloc technology, making liquid fertilizer and cultivating herbal plants. The aim and benefits of carrying out this activity are to develop the catfish cultivation business, increase seed production, utilize waste water from catfish rearing media into liquid fertilizer products that can be used to develop herbal plant cultivation which will ultimately increase the income of cultivators at UPR Doa Mandeh. The activity model is in the form of empowerment, development and assistance which is implemented using counseling, training and technical/production assistance methods. The results of this activity are high survival and growth rates for catfish, water quality is in the optimal range, and the richness of nutrients in wastewater from the biofloc system can be used as liquid fertilizer for herbal plants.
Keywords: biofloc; catfish; herbal plants; liquid fertilizer
Abstract:This service aims to improve services and use of social media as a sharia-based camping ground promotion in Twin Lakes, Solok Regency. The service method includes initial identification and analysis of the application of…
social media carried out by sharia-based camping ground managers on the Twin Lakes, preparation of improvement plans in accordance with the characteristics of sharia-based camping grounds through social media, training and assistance for camping ground business managers, as well as evaluation and monitoring to measure the impact of implementing improved services, social media as promotion, it is hoped that the management of the Twin Lakes sharia-based camping ground can improve services and optimize the use of social media. The results of this service can help managers increase interest in visiting, increase visitor attraction, increase promotion of sharia-based camping grounds. Feedback from managers will also be evaluated to assess the success of the service. It is hoped that through this service, Management can have a better understanding of the importance of improving service quality, optimizing effective and efficient social media in promoting sharia-based camping grounds. Apart from that, it is hoped that the management can make a positive contribution to economic growth in Alahan Panjang, Solok district.
Keywords : camping ground; promotion; service; social media
This service aims to improve services and use of social media as a sharia-based camping ground promotion in Twin Lakes, Solok Regency. The service method includes initial identification and analysis of the application of social media carried out by sharia-based camping ground managers on the Twin Lakes, preparation of improvement plans in accordance with the characteristics of sharia-based camping grounds through social media, training and assistance for camping ground business managers, as well as evaluation and monitoring to measure the impact of implementing improved services, social media as promotion, it is hoped that the management of the Twin Lakes sharia-based camping ground can improve services and optimize the use of social media. The results of this service can help managers increase interest in visiting, increase visitor attraction, increase promotion of sharia-based camping grounds. Feedback from managers will also be evaluated to assess the success of the service. It is hoped that through this service, Management can have a better understanding of the importance of improving service quality, optimizing effective and efficient social media in promoting sharia-based camping grounds. Apart from that, it is hoped that the management can make a positive contribution to economic growth in Alahan Panjang, Solok district.
Keywords: camping ground; promotion; service; social media
Abstract:Mackerel (Rastrelliger sp.) is a type of marine fish widely consumed. Several factors influencing it include affordable prices, delicious taste, and the ability to be processed into various dishes. However, mackerel fish…
has a weakness: it quickly declines in quality if not managed properly. In the face of increasing demand, it is crucial to meet the need for fish with an optimal level of freshness. Methods have been used to maintain the freshness of fish, such as salting, freezing, and using plant ingredients. However, the use of natural ingredients from plants often has a low shelf life and can cause a decrease in fish quality. The method used in community service activities in Air Genting village is counselling. Counselling is carried out through the delivery of material, discussions (in the form of questions and answers), and explanations about tools capable of producing ozone. This activity aims to inform the public about technology with the ozone system. This technology can increase the shelf life of mackerel and keep the quality of the fish good and still suitable for consumption.
Keywords: fish; curing; ozone
Abstract:The village website is a medium for the disclosure of various public information by the government. In line with this, Sumber Baru village, Seputih Banyak District, Central Lampung has a village website that the government…
nt can use as a communication medium for village programs, but its management is still not optimal. The aim of this service is to provide assistance to village operators to manage websites, especially in terms of writing articles, taking photos and managing website interface. The method used in this mentoring activity is the ABCD (Asset Based Community Development) method. This mentoring activity will be carried out in September-October 2023 and consists of 5 stages of mentoring, namely coordination, socialization, training, mentoring and evaluation. After completing the mentoring activities, the results of the mentoring can be seen directly on the village website and show that there has been an improvement in website management, such as an increase in the number of news/activities in Sumber Baru Village that are reported on the website. It is hoped that mentoring activities like this will be further increased to improve the quality of village human resources which will have an impact on improving public communication by the village government.
Keywords: mentoring; public communication; village website
Abstract:Everyone who is capable and able to communicate, however, is not necessarily skilled at speaking in public. This limitation occasionally leads to communication misunderstandings. The IAIN Metro Community Service Team studied…
died the English Training and Gathering (Estage) Language Education Institute, which implements the English system in a Metro City - Lampung area as a forum for improving the speaking skills and quality of members from elementary to advanced classes, supported by gathering activities that encourage students to dare to speak in public. The service training activities were given to helpg students at the English Village Estage understanding the elements and processes of public speaking. Participant skills in public speaking, such as the ability to think on the go, develop vocals to have a microphonic voice, and get used to speaking without primarily relying on text, some participants were found need ongoing preparation and adaptation to public speaking. The main ways of becoming prepared for public speaking were to help the participants develop courage and self-confidence, as well as to increase their knowledge and comprehension by continually practicing.
Keywords: english; estage; community service; public speaking
Abstract:MSMEs in Indonesia are a potential basis for a strong national economy because of their large number, especially micro businesses, and their labor absorption capacity is very large. Sendangtirto Village, which is part of…
the Berbah District Area, Sleman Regency, DIY, also has quite large MSME potential. By knowing and mapping the potential of MSMEs in Sendangtirto and assisting by providing training outreach and mentoring on the digitalization of Sendangtirto MSMEs, it is hoped that it will advance and be able to develop MSMEs, increasing competitiveness with the integration of digital platforms. This service function aims to apply and disseminate the knowledge and skills possessed by academics to the wider community, as well as contributing directly to improving the quality of life and sustainable development. The results of data analysis from the questionnaire showed a significant increase in participants' understanding after the socialization. The participants' positive response to the benefits and ease of use of digital platform robots for ease in digitalizing MSMEs illustrates the success of this socialization.
Keywords: digitalization; socialization;potential of MSMEs