Abstract:Product marketing strategy in the digital business era need to utilize optimal use of social media platforms. According to the situational analysis, the target audience for community service was unable to create social media…
edia ads for teaching factory products. As a solution to this problem, the service team is committed to providing community service related to assisting in the design of teaching factory product social media advertisements for the target audience. There were 34 participants in this service activity consisting of students and accompanying teachers. The results of the service activities show that overall the activities ran successfully and smoothly. The evaluation results show that there has been an increase in the target audience's understanding of product design for social media advertising. Increased understanding can be seen from the ability to design product advertisements for social media posts by considering color composition, image quality, font size, typeface, and graphic design layout of social media advertisements. The success of implementing this service activity can also be reflected in the increase in sales turnover of teaching factory products.
Keywords: advertising design; social media; sales turnover; products; teaching factory
Strategi pemasaran produk pada era bisnis berbasis digital perlu memanfaatkan platform media sosial dengan optimal. Analisis situasi menunjukkan bahwa khalayak sasaran pengabdian kepada masyarakat belum mampu melakukan desain iklan produk teaching factory pada media sosial. Sebagai solusi atas permasalahan tersebut, tim pengabdi berkomitmen untuk melakukan pengabdian kepada masyarakat terkait pendampingan desain iklan media sosial produk teaching factory bagi khalayak sasaran. Peserta kegiatan pengabdian ini sebanyak 34 orang yang terdiri atas siswa dan guru pendamping. Hasil kegiatan pengabdian menunjukkan bahwa secara keseluruhan kegiatan berjalan sukses dan lancar. Hasil evaluasi menunjukkan bahwa terjadi peningkatan pemahaman khalayak sasaran tentang desain produk untuk iklan media sosial. Peningkatan pemahaman terlihat dari kemampuan mendesain iklan produk untuk postingan media sosial dengan mempertimbangkan komposisi warna, kualitas gambar, ukuran huruf, jenis huruf, dan tata letak desain grafis iklan media sosial. Keberhasilan pelaksanaan kegiatan pengabdian ini juga dapat tercermin dari adanya peningkatan omzet penjualan produk teaching factory.
Kata kunci: desain iklan; media sosial; omzet penjualan; produk; teaching factory
Abstract:Food waste such as fruit peels is often found in domestic waste. Fruit peel waste can produce eco-enzymes that have many benefits and do not harm the environment. The utilization of eco-enzymes can be carried out by empowering…
wering the community from production to branding. Branding training is conducted to assist the community in improving their quality of life. The methods used in the training include lectures and discussions with participants who are residents of the Putri Aisyiyah Pucang Gading Orphanage. The training is a continuation of the previous community service activities related to the production of eco-enzymes using fruit peel waste in the surrounding environment. The success of the training is evident from the enthusiasm of the orphanage residents for the eco-enzyme and branding materials presented. Monitoring and evaluation are conducted periodically for the coaching of improving the residents' skills in the aspect of product branding. Similar community service programs need to be developed to help communities improve their quality of life.
Keywords: branding; eco-enzym; fruit peels
Abstract:Kegiatan pengabdian masyarakat ini mengangkat urgensi peningkatan kemampuan pelaporan akuntansi digital di kalangan koperasi di Kota Palembang. Peningkatan ketergantungan pada platform digital menuntut adaptasi yang terampil…
mpil guna memastikan pelaporan keuangan yang akurat. Pernyataan masalah berkisar pada tantangan yang dihadapi koperasi di Palembang dalam mengoptimalkan sistem akuntansi digital. Pengabdian masyarakat ini menggunakan pendekatan metodologi yang komprehensif melalui program pelatihan, lokakarya praktis, dan intervensi teknologi guna meningkatkan keterampilan akuntansi anggota koperasi. Pemberian penekanan dilakukan untuk membentuk pola pikir dan kompetensi digital dalam menggunakan perangkat lunak akuntansi. Hasil kegiatan ini menunjukkan peningkatan signifikan dalam kemampuan pelaporan akuntansi digital para peserta. Koperasi yang dilengkapi dengan keterampilan yang ditingkatkan mampu melakukan pelaporan keuangan yang lebih akurat dan tepat waktu, meningkatkan transparansi dan akuntabilitas. Pengabdian ini menggarisbawahi peran kritis dari kemampuan akuntansi digital dalam memberdayakan koperasi untuk berkembang dalam lanskap bisnis kontemporer. Temuan ini berkontribusi pada perbincangan lebih luas mengenai transformasi digital dalam sektor koperasi.
Abstract:Abstract: Drugs are a physical and mental health problem that has an impact on anxiety disorders, social behavior disorders, depression, lowers consciousness, disrupts quality of life and even causes death. The partner's…
problem is the lack of education for the young millennial generation in Teluk Kayu Putih Village regarding drug abuse. This service takes place in Teluk Kayu Putih Village, VII Koto District, Tebo Regency, Jambi Province. The aim of this outreach is to increase public awareness about the dangers of drug abuse for the young millennial generation. The material is presented through lecture and discussion methods with the help of power point slides and an LCD projector. The results of the outreach show that the generation of millennial youth in Teluk Kayu Putih Village is aware of the dangers and consequences of drug abuse.
Keywords: drugs; millennial young generation
Abstrak: Narkoba merupakan masalah kesehatan fisik dan mental yang berdampak terhadap gangguan kecemasan, gangguan prilaku sosial, depresi, menurunkan kesadaran, mengganggu kualitas hidup bahkan sampai menyebabkan kematian. Permasalah mitra yaitu kurangnya edukasi kepada generasi muda milenial di Desa Teluk Kayu Putih terhadap penyalahgunaan narkoba. Pengabdian ini bertempat di Desa Teluk Kayu Putih, Kecamatan VII Koto, Kabupaten Tebo, Provinsi Jambi. Tujuan penyuluhan ini adalah untuk meningkatkan kesadaran masyarakat tentang bahaya penyalahgunaan narkoba bagi generasi muda milenial. Materi disampaikan melalui metode ceramah dan diskusi dengan bantuan slide power point dan proyektor LCD. Hasil penyuluhan menunjukkan bahwa generasi pemuda milenial Desa Teluk Kayu Putih menyadari bahaya dan konsekuensi penyalahgunaan narkoba.
Kata kunci: penyalahgunaan narkoba; generasi muda milenial
Abstract:The application of interactive learning media to improve the learning experience for children can be through introducing technology to early childhood. A strategy for teachers to develop this understanding and ability is…
that teachers can take part in training regarding digital learning media. Training regarding learning media was held at TK Yos Sudarso Purwakarta with the learning media used were Learning Apps and Wordwall. Methods uses in this training are Andragogy method with 3 stages, namely Planning, Implementation, and Evaluation. The results of this service ran smoothly, the learning media training participants were able to understand and complete the training activities well and succeeded in creating digital games using the Learning Apps and Word Wall platforms. Participants gave positive responses to the results of the training that had been carried out and hoped that the use of digital media could expand fun learning strategies in early childhood education.
Keywords: early childhood education; interactive learning media; digital technology
Abstract:Community Service is a form of activity with research content that places students outside the campus and invites students to think critically so that they can help develop potential in the community with the help of lecturers…
turers in solving solutions. Buruan Village, located in Tabanan-Bali Regency, has classic problems in the management of inorganic and organic waste. A waste management system that utilizes vacant land is an option because of the unavailability of waste management methods. The dedication carried out then made a program carried out in Buruan Village in the form of making biopores, recycling plastic or inorganic waste into crafts that are of selling value, and the introduction of the Waste Bank for the community is a form of education to the community in Buruan Village and also for elementary school children to improve students' knowledge and skills in managing plastic waste into source-based waste.
Keywords: organic and inorganic waste; waste bank; waste recycling
Abstract:This service examines the necessity and pertinence of adopting a pedagogical approach that incorporates educational game components in order to promote motor development and enhance student engagement in the learning process.…
cess. On November 18, 2023, this service activity was conducted at UPTD. SD Negeri 014672 Tanjung Alam. This activity is structured into three distinct phases during its execution: preparation, implementation, and practice. Based on empirical findings, engaging in direct interaction with mathematical puzzles has been found to enhance hand-motor coordination, finger dexterity, and precision control during object manipulation. Ninety-five percent of students were extremely interested in this educational game; eighty-five percent felt that math puzzle games improved their fine motor skills (hand and finger movements); and ninety-two percent intend to continue playing math puzzles on other materials in the future, according to the results of the questionnaire assessing the experience of playing with math puzzles. Students' fine motor skills improved significantly as a result of the implementation of this game, it was concluded.
Abstract:This village is famous as Kampung Pancasila Village. However, the problem in this village is the low level of awareness about how important education is in the future. This is because parents have busy activities all day…
long and when they get home they are tired, causing them to pay less attention to their children, so they sometimes ask their children to work together to earn additional income for the family. So to solve this problem, the PPK ORMAWA UNA service team provides knowledge and information services on non-formal learning based on community needs in the form of books and non-books in literacy corners, equipped with information technology devices, providing information services from sources. access to information to the public related to 6 basic literacies. The methods used in community service activities are conducting initial surveys, identifying regional potential and problems, analyzing community needs, forming programs with the community, determining target audiences, formulating indicators of program success, implementing programs, socializing and publishing them to the community, providing library materials and corners. literacy and providing non-formal education service facilities. The results of this activity resulted in 9 literacy corners in Air Genting Village which developed non-formal learning based on community needs and the operation of literacy corners with different programs and management.
Keywords: reading corner, literacy, Air Genting
Abstrak: Desa ini terkenal dengan Desa Kampung Pancasila. Namun yang menjadi permasalahan di Desa ini adalah rendahnya tingkat kesadaran tentang betapa pentingnya pendidikan di masa depan. Hal ini disebabkan karena padatnya aktivitas orang tua sehari penuh dan setiba di rumah sudah kelelahan membuat kurangnya perhatian terhadap anaknya sehingga terkadang meminta anaknya untuk bekerja bersama mencari penghasilan tambahan keluarga. Maka untuk menyelesaikan permasalahan tersebut, Tim pengabdi PPK Ormawa UNA menyediakan layanan pengetahuan serta informasi pada pembelajaran non-formal berbasis kebutuhan masyarakat berbentuk buku ataupun non- buku yang ada di pojok- pojok literasi, yang dilengkapi dengan perangkat teknologi informasi, menyediakan layanan informasi dari sumber akses informasi kepada masyarakat yang berkaitan dengan 6 literasi dasar. Metode yang digunakan pada kegiatan pengabdian masyarakat adalah melakukan survei awal, mengidentifikasi potensi daerah dan masalah, menganalisis kebutuhan masyarakat, pembentukan program bersama masyarakat, menetapkan khalayak sasaran, merumuskan indikator keberhasilan program, melaksanakan program, mensosialisasikan dan mempublikasi kepada masyarakat, menyediakan bahan pustaka dan pojok literasi dan mengadakan perlengkapan fasilitas layanan pendidikan non-formal. Hasil dari kegiatan ini menghasilkan 9 pojok literasi di Desa Air Genting yang mengembangkan pembelajaran non-formal berbasis kebutuhan masyarakat serta beroperasinya pojok-pojok literasi dengan program dan kepengurusan yang berbeda-beda.
Kata Kunci: Pojok Baca, Literasi, Air Genting
Abstract:Service activities at the Indonesian Women Entrepreneurs Cooperative Organization or usually abbreviated as KOWAPI are continuous service activities from previous service activities in 2022. The 2022 service focuses on creating…
reating a web profile for the KOWAPI organization. Based on the problems that partners are currently experiencing, namely a lack of understanding regarding digitalization and website literacy, the KOWAPI organization requested that the Shanti Bhuana Institute lecturers return to carrying out service that focuses on assistance in managing the existing web profile. Mentoring activities are carried out so that the KOWAPI organization's web profile can continue to be updated, so that it can help the development of the organization. The assistance provided focuses on creating news content, managing the website dashboard, and updating the home dashboard by including video content and photos of KOWAPI organizational activities.
Keywords: mentoring; web managing; kowapi; service.
Abstrak: Kegiatan pengabdian di Organisasi Koperasi Wanita Pengusaha Indonesia atau biasa disingkat KOWAPI merupakan kegiatan pengabdian berkelanjutan dari kegiatan pengabdian sebelumnya di tahun 2022. Pada pengabdian tahun 2022 berfokus pada pembuatan web profile untuk organisasi KOWAPI. Berdasarkan permasalahan yang mitra alami saat ini, yaitu kurangnya pemahaman berkaitan dengan digitalisasi dan literasi website, organisasi KOWAPI meminta agar pihak Dosen Institut Shanti Bhuana kembali melakukan pengabdian yang berfokus pada pendampingan dalam pengelolaan web profile yang sudah ada saat ini. Kegiatan pendampingan dilakukan agar web profile organisasi KOWAPI dapat terus diupdate, sehingga dapat membantu untuk perkembangan organisasi tersebut. Pendampingan yang dilakukan berfokus pada pembuatan konten berita, pengelolaan dashboard website, dan update dashboard beranda dengan memasukkan konten video dan foto-foto kegiatan organisai KOWAPI.
Kata kunci: pendampingan; pengelolaan web; kowapi; pengabdian.
Abstract:Ciptakarya Village has an official village website as an information center and means of publishing all the potential that exists in the Village. Continuing the ongoing dedication to website development, data is then needed…
ded to develop a Database System on the web profile of the Cipta Karya village. This service activity aims to empower village officials through introduction and assistance in introducing the importance of Database management in the Guestbook application. In carrying out this service activity, the methods applied are 1) Socialization of activities, 2 Presentation of material by recognizing the basic benefits of data, 3) Training and assistance in using the guest book application, 4) Evaluation. The result of this service activity is a guest book application for the creative work village in managing data on visitors who visit the village office.
Keywords: database; guest book; village apparatus
Abstrak: Desa Ciptakarya memiliki website resmi desa sebagai pusat informasi dan sarana publikasi semua potensi yang ada di Desa. Melanjutkan pengabdian yang berjalan pada pengembangan website, maka selanjutnya dibutuhkan data dalam melakukan pengembangan Sistem Basis Data pada web profile desa cipta karya. Kegiatan pengabdian ini bertujuan untuk memperdayakan perangkat desa melalui pengenalan dan pendampingan dalam mengenal pentingnya pengelolaan Basis Data dalam aplikasi Buku Tamu. Dalam pelaksanaan kegiatan pengabdian ini metode yang diterapkan adalah 1) Sosialisasi kegiatan, 2)Pemaparan materi dengan mengenal manfaat basis data 3)Pelatihan dan pendampingan penggunaan aplikasi buku tamu, 4) Evaluasi. Hasil dari kegiatan pengabdian ini adalah aplikasi buku tamu untuk desa cipta karya dalam mengelola data pengunjung yang berkunjung di kantor desa.
Kata kunci: basis data; buku tamu; perangkat desa