Abstract:Research paradigms and research methods are two fundamental components that determine the quality, consistency, and credibility of scientific research. However, there are still misunderstandings regarding the relationship…
p between research paradigms and research methods, particularly in determining the approach that best suits the research objectives. This study aims to analyze the concept of research paradigms and their relationship to the selection of research methods. The study employs a qualitative approach using library research through the analysis of various relevant scientific sources, including books, journal articles, and conference proceedings. Data were analyzed using content analysis to identify and synthesize various concepts related to research paradigms and methods. The results indicate that research paradigms—such as positivism, post-positivism, interpretivism, constructivism, pragmatism, and the critical paradigm—possess distinct characteristics that influence the selection of research methods. Furthermore, the pragmatist paradigm serves as the dominant foundation for the use of mixed methods. This study makes a theoretical contribution by clarifying the relationship between research paradigms and research methods and serves as a practical reference for researchers in determining the appropriate research approach.
Abstract:Micro, Small and Medium Enterprises (MSMEs) are crucial for local economic development, employment absorption and community welfare. However, the success of empowerment programmes in rural regions generally stays at the…
implementation level. This study seeks to examine the implementation of MSME empowerment program in enhancing business independence in Desa Curugciung Kecamatan Cikeusik Kabupaten Pandeglang. The study used a descriptive qualitative design. The collection of data was carried out through observation, semi-structured interviews and documentation with seven informants, including the sub-district head, village head, a BRI officer, the chairperson of the Village Consultative Body, and three MSME actors. Data were evaluated by Miles, Huberman and Saldaña’s interactive approach which consists of data collection, data condensation, data display and conclusion drafting. The findings indicate that the implementation of the MSME empowerment program has not been adequately carried out. Communication on the program at the bureaucratic level was still limited and did not reach the MSME actors to the fullest. Training, mentoring and access to funding were formally provided as resources but not experienced equally by business actors. The commitment of the implementing institutions had not been fully converted into ongoing assistance, while the bureaucratic structure was still more administrative than service-oriented. The results of the study also indicated that the independence of the business of MSME actors is more created via self-initiative, experience and adaptation rather than direct intervention from the empowerment program. The study concluded that the presence of resilient MSMEs in rural areas does not necessarily mean that the policies are well implemented. The essay contributes to the study of public policy implementation in the identification of the gap between the formal empowerment design and the real growth of business independence at the village level.
Abstract:Pancasila, US the fundamental ideology of the Indonesian nation, plays a central role in shaping the character and direction of national life. However, the rapid development of digital technology presents new challenges…
for the younger generation generation, particularly Generation Z, in internalizing Pancasila values. This generation lives technologically amidst advancements, a culture of globalization, and the rapid flow of information. US a result, there has been a shift in values, a decline in nationalism, and an increase in individualism and social polarization. This article aims to explain how Pancasila values can be re-actualized in the lives of Generation Z in the digital era. Through a qualitative descriptive approach and literature analysis, this article highlights the importance of Pancasila education, digital literacy, and the role of educational institutions in strengthening national character. The study's results indicate that collaboration between families, schools, and communities needs to be strengthened so that Pancasila is not only cognitively understood but also practiced in the social behavior of Generation Z.
Abstract:Sekolah Lansia merupakan salah satu bentuk pendidikan non-formal yang dikembangkan BKKBN untuk memberdayakan lanjut usia (lansia) agar tetap sehat, mandiri, aktif, dan produktif di tengah meningkatnya jumlah penduduk lansia…
sia di Indonesia. Selama ini, keberhasilan program tersebut lebih banyak diukur dari tingkat kehadiran peserta, sementara aspek bagaimana lansia benar-benar memahami dan menerima materi yang diajarkan belum banyak dikaji. Penelitian ini bertujuan mendeskripsikan pemahaman dan sikap penerimaan lansia terhadap materi pembelajaran yang diberikan pada Program Sekolah Lansia “Gema Lantang” di Kelurahan Sindang Sari Kota Samarinda. Desain penelitian bersifat kualitatif deskriptif dengan enam informan (empat informan utama, satu informan kunci, satu informan pendukung) yang dipilih melalui purposive sampling. Pengumpulan data dilakukan melalui wawancara mendalam, observasi non-partisipan, dan dokumentasi, lalu dianalisis dengan tahapan kondensasi data, penyajian data, dan penarikan kesimpulan. Hasil menunjukkan bahwa pemahaman dan sikap lansia baik terhadap materi yang diberikan selama program berlangsung, tercermin dari rasa senang, antusiasme, dan kebanggaan mengikuti program, kendati sebagian informan sempat terkendala pendengaran yang kemudian diatasi secara mandiri melalui interaksi dengan sesama peserta. Temuan ini menegaskan pentingnya metode penyampaian yang adaptif agar materi Sekolah Lansia dapat diterima secara optimal oleh peserta lanjut usia.
Abstract:Sungai perkotaan berperan penting sebagai sumber daya lingkungan dan penopang aktivitas masyarakat, namun rentan terhadap pencemaran akibat tekanan aktivitas antropogenik. Salah satu pencemar yang berbahaya dan bersifat…
persisten adalah logam berat timbal (Pb), yang berpotensi menimbulkan dampak ekologis dan risiko kesehatan masyarakat. Penelitian ini bertujuan untuk menganalisis tingkat cemaran timbal (Pb) pada air sungai di Kota Jayapura serta menjadikannya sebagai indikator risiko lingkungan. Penelitian dilakukan dengan pendekatan deskriptif kuantitatif dan bersifat eksploratif. Sampel air diambil secara grab sampling dari empat sungai di Kota Jayapura, yaitu Sungai Acai, Sungai Entrop, Sungai Hanyaan, dan Sungai Siborongonyi. Analisis kadar timbal dilakukan menggunakan metode Spektrofotometri Serapan Atom (SSA). Hasil penelitian menunjukkan bahwa seluruh sampel air sungai mengandung timbal dengan konsentrasi yang melampaui baku mutu kualitas air sungai nasional sebesar 0,03 mg/L. Kadar timbal tertinggi ditemukan pada Sungai Siborongonyi sebesar 0,69 mg/L, diikuti Sungai Hanyaan sebesar 0,37 mg/L, Sungai Acai sebesar 0,29 mg/L, dan Sungai Entrop sebesar 0,18 mg/L. Variasi kadar timbal antar sungai menunjukkan perbedaan tingkat tekanan lingkungan yang diterima masing-masing badan air. Secara keseluruhan, temuan ini mengindikasikan bahwa sungai-sungai di Kota Jayapura telah mengalami cemaran timbal yang signifikan dan berpotensi menimbulkan risiko lingkungan serta kesehatan masyarakat. Penelitian ini memberikan gambaran awal kondisi kualitas air sungai di Kota Jayapura dan dapat digunakan sebagai dasar pemantauan lingkungan serta peringatan dini terhadap degradasi kualitas perairan perkotaan
Abstract:This study aims to explore and evaluate the development of studies on shariah-based governance in the takaful industry through a systematic literature review approach. Sharia governance has an important role in ensuring…
that all processes, policies, and operational activities of takaful companies are implemented in accordance with sharia regulations, while supporting the principles of transparency, accountability, fairness, and protection of participants' rights. This study uses the Systematic Literature Review (SLR) method by adopting the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) 2020 guidelines. The databases used are Scopus and Google Scholar with the keywords "Shariah Governance", "Islamic Governance", "Takaful Industry", "Takaful Governance", and "Shariah Governance in Takaful". Through the process of identification, screening, and feasibility assessment, 7 articles that meet the inclusion criteria were obtained for thematic analysis. The results of the study show that the effectiveness of sharia governance in the takaful industry is determined by five main elements: the role and competence of the Sharia Supervisory Board (DPS), the sharia compliance and audit system, the corporate governance mechanism, the transparency of information disclosure based on AAOIFI standards, and the support of the regulatory framework. This research provides theoretical contributions to the development of the concept of sharia governance in the Islamic insurance industry as well as practical recommendations for regulators, takaful operators, and Sharia Supervisory Boards.
Abstract:This research aims to analyze the influence of internal and external bank factors which include Capital Adequacy Ratio (CAR), Loan to Deposit Ratio (LDR), Non-Performing Loans (NPL), interest rates, inflation and economic…
c growth on Return on Assets (ROA) in conventional banking in Indonesia. This research uses quantitative methods with a causality approach. The data used is secondary data obtained from bank financial reports and official publications related to the research period. The analysis technique used is panel data regression using model selection tests, classical assumption tests, and hypothesis tests. The research results show that all independent variables simultaneously influence ROA. Partially, NPL has a significant negative effect on ROA, while other variables such as CAR, LDR, interest rates, inflation and economic growth show varying effects on bank profitability. This research concludes that credit risk is the dominant factor influencing banking financial performance.
Abstract:consumer behavior. In recent years, digital marketing particularly through social media platforms has become an essential strategy for firms to enhance consumer engagement and influence purchasing decisions. Despite the…
growing body of literature on this topic, the relationships among digital marketing, brand image, perceived value, and purchase intention remain fragmented across previous studies. Therefore, this study aims to provide a comprehensive overview of the research landscape and identify emerging trends in this field. This study employs a Systematic Literature Review (SLR) combined with bibliometric analysis to examine publications related to digital marketing, brand image, perceived value, and purchase intention. Data were collected from the Scopus database covering the period from 2021 to 2026. Bibliometric mapping and keyword co-occurrence analysis were conducted using VOSviewer to identify research clusters, thematic structures, and the evolution of research topics. The findings reveal a significant increase in publications on digital marketing and consumer behavior in recent years, indicating growing academic interest in this field. The bibliometric analysis shows that social media marketing acts as a central theme connecting several key concepts such as brand image, perceived value, and purchase intention. Furthermore, overlay visualization indicates that emerging research topics include perceived value, consumer engagement, customization, and brand awareness, reflecting a shift toward a more holistic understanding of consumer experience in digital environments. This study contributes to the literature by mapping the intellectual structure and research evolution in the digital marketing domain and highlighting potential research directions for future studies. The findings also provide insights for researchers and practitioners in developing more integrated marketing strategies that enhance brand perception and perceived value to influence consumer purchase intention.
Abstract:The rapid development of digital technologies has significantly transformed marketing practices and consumer behavior. In recent years, digital marketing, particularly through social media platforms, has become an essential…
ial strategy for firms to enhance consumer engagement and influence purchase decisions. Despite the growing body of literature, the relationships among social media marketing, brand trust, customer preference, and purchase decision remain fragmented across previous studies. Therefore, this study aims to provide a comprehensive overview of the research landscape and identify emerging trends in this field. This study employs a Systematic Literature Review (SLR) combined with bibliometric analysis to examine publications related to social media marketing, brand trust, customer preference, and purchase decision. Data were collected from the Scopus database covering the period from 2021 to 2026. Bibliometric mapping and keyword co-occurrence analysis were conducted using VOSviewer to identify research clusters, thematic structures, and the evolution of research topics. The findings reveal a significant increase in publications on social media marketing and consumer behavior, indicating growing academic interest in this domain. The bibliometric analysis shows that social media marketing acts as a central theme connecting key variables such as brand trust, customer preference, and purchase intention/decision. Furthermore, overlay visualization indicates that emerging research topics include consumer engagement, influencer marketing, electronic word-of-mouth (e-WOM), and perceived value, reflecting a shift toward a more integrated and experiential understanding of consumer behavior in digital environments. This study contributes to the literature by mapping the intellectual structure and research evolution in the social media marketing domain and highlighting potential directions for future research. The findings also provide insights for researchers and practitioners in developing more effective and trust-oriented digital marketing strategies to influence consumer purchase decisions
Abstract:Micro, Small, and Medium Enterprises (MSMEs) have a very strategic role in the global economy as the backbone of the economy that contributes significantly to economic growth, improving the quality of human capital is a…
key factor in encouraging productivity and economic growth, including in the MSME sector. This research aims to identify, evaluate, and systematically synthesize empirical and conceptual findings related to the role of human capital in increasing the productivity and growth of MSMEs. This study examines the role of human capital in increasing productivity and growth for MSMEs using the Systematic Literature Review (SLR) approach. A total of 30 indexed and peer-reviewed scientific articles published in the period 2020 to 2026 were systematically analyzed by following the PRISMA guidelines. This study focuses on four main human capital instruments, namely Resource Based View, Dynamic Capability, and Value Co-Creation as fundamental elements in increasing productivity and growth for MSMEs. The results of the synthesis show that most of the studies identified a positive relationship around 80% of the studies analyzed identified a positive relationship between the application of human capital in increasing productivity and growth of MSMEs, both directly and through the role of mediation and moderation variables. However, not all studies show consistent results. The other 20% of articles showed non-positive results, which included insignificant, conditional, mixed, or negative findings