Abstract:The digital marketing strategy training activity using the TikTok social media platform for hydroponic farmers in Pandahan Village aims to enhance their capability in digitally marketing hydroponic vegetable products. This…
is training was designed to provide both theoretical understanding and practical hands-on experience in creating creative content, utilizing TikTok Shop, and TikTok Ads as promotional tools. The training results demonstrated a significant increase in participants' knowledge and skills in leveraging TikTok features for digital marketing. The implementation carried out by the participants successfully expanded their market reach and increased consumer interaction through their TikTok accounts. Despite challenges related to the need for ongoing mentoring, this activity has had a tangible positive impact on the development of local hydroponic businesses. This training is expected to become a starting point for business actors to continue innovating and optimizing digital marketing strategies to face the dynamics of the modern market.
Abstract:The transition into emerging adulthood frequently induces life-direction anxiety, commonly known as a quarter-life crisis, among university students. This correlational quantitative investigation was designed to evaluate…
the correlation between the intensity of the quarter-life crisis (Variable X) and self-esteem (Variable Y) among active students at the State Christian Institute of Kupang (IAKN Kupang). Employing a sample of 30 participants gathered via probability sampling techniques, data collection was conducted utilizing Likert-scale questionnaires and statistically processed using the Pearson Product Moment correlation formula. The empirical analysis demonstrates a significant and highly robust positive correlation between the investigated constructs ($r = 0.769$; $p = 0.000$). This outcome highlights a noteworthy theoretical anomaly, wherein heightened levels of crisis are unexpectedly linked with enhanced self-esteem. This distinct psychological pattern is driven by active internal introspection, a purposeful pursuit of life meaning, and personal identity consolidation amid adversity. Furthermore, the campus culture at IAKN Kupang—characterized by comprehensive spiritual mentoring, robust peer networks, and a nurturing social atmosphere—serves as a constructive emotional buffer. These external dynamics empower students to navigate developmental stress adaptively, demonstrating that rather than diminishing their self-worth, the identity crisis ultimately bolsters their personal resilience.
Abstract:This study aims to examine the concept of semantic fields in the thought of Ahmad Mukhtar Umar and its relevance to Arabic language learning. The research employs a qualitative approach with the library study method, which…
ch is based on theoretical analysis of relevant scholarly literature. The data consist of primary and secondary sources. The primary data are obtained from Ahmad Mukhtar Umar’s works discussing ‘ilm al-dalālah (semantics), while the secondary data come from books, journal articles, and websites related to semantics and Arabic language learning. The findings show that Ahmad Mukhtar Umar’s linguistic thought is built upon the integration of classical Arabic linguistic traditions and modern linguistic theories, emphasizing language as a dynamic and contextual system of meaning. The concept of the semantic field is understood as a network of semantic relations among vocabulary items, encompassing synonymy, hyponymy, part–whole relations, antonymy, and incompatibility. The study concludes that applying the concept of semantic fields in Arabic language learning enables thematic and conceptual vocabulary development, thereby supporting more meaningful, communicative, and contextual learning.
Abstract:This study explores how marginalized communities in Makassar construct and sustain their life rhythms amidst the temporal pressures shaped by infrastructure systems, mobility regimes, and urban development logics. Employing…
ing a space- and time-based urban ethnographic approach, the research traces residents’ daily tactics, rhythmic narratives, and spatial practices in navigating mobility exclusion and the accelerating, non-inclusive urban pace.
Field findings reveal that residents engage in various forms of micro-resistance—such as adjusting selling hours, utilizing interstitial moments in urban space, and cultivating social rhythms that diverge from technocratic logics. Within temporalities not governed by state or capital, urban spaces are collectively reproduced from below, positioning spatial production as a bottom-up process rather than a top-down imposition.
The study contributes theoretically by advancing Lefebvre’s rhythmanalysis, Urry’s notion of differential mobility, and Gandy’s political ecology of infrastructure within the context of Global South cities. By foregrounding time as a critical analytical lens, the research expands our understanding of how power operates temporally in urban life, and how residents negotiate this power through their everyday rhythms.
Ultimately, this research offers a new perspective for interpreting urban dynamics—not only through spatiality but also through socially produced temporalities.
Abstract:This study explores the dynamics of corporate crisis communication in the digital age, with a particular focus on the role of social media platforms in shaping organizational strategies. Using a qualitative approach and…
library research method, the research systematically reviews academic literature, industry reports, and documented case studies to understand how corporations respond to crises in a hyper-connected environment. The study highlights how traditional theories such as Situational Crisis Communication Theory (SCCT) and Image Repair Theory (IRT) must be adapted to meet the demands of real-time, interactive, and ethically sensitive digital spaces. Through comparative analysis of successful and failed crisis responses—including global cases such as United Airlines and local cases such as Tokopedia—the research reveals that timely, transparent, and empathetic communication on social media significantly influences public perception and corporate reputation recovery. The findings emphasize that a well-designed digital crisis strategy must integrate technical responsiveness with human-centric values to restore trust and sustain long-term relationships with stakeholders.
Keywords : crisis communication, corporate strategy, social media, digital reputation
Abstract:This article presents a critical analysis of the phenomenon of Alpha Women in the context of gender relations, particularly in urban professional environments. This research aims to explore the roles, challenges, and theoretical…
oretical and practical contributions of women with alpha personality tendencies in modern organizations. Using qualitative and quantitative methodological approaches, this study collected data through in-depth interviews and descriptive surveys during the period January 2021 to December 2022. Thematic analysis and descriptive statistics reveal the dynamics of power structures and their impact on gender relations in the workplace. The results of the study show that the role of Alpha Women not only brings leadership innovation but also creates tension in established gender relations. The resulting theoretical implications contribute to the development of gender theory and managerial practice, thus opening up new spaces for dialogue on gender equality in the professional environment.
Abstract:This article examines criticism of the practice of interfaith marriage in the framework of religious moderation in Indonesia over the past fifteen years. Through a qualitative approach with a structured literature study,…
this study evaluates the dynamics of interfaith marriage criticism and its impact on religious moderation practices in society. Data was collected from journals and books published between 2018 and 2023 that discussed the theory of religious moderation and the dynamics of interfaith marriage. The results of the analysis show that criticism of interfaith marriage, while potentially hindering tolerance, also triggers negotiations of religious identity and renewal of the value of moderation. These findings reveal a new understanding that criticism, when articulated in a balanced and objective manner, can encourage the enhancement of intercommunal dialogue and the affirmation of the values of religious moderation. The implications of this research are important in the development of inclusive public policy and religious practices, and are expected to serve as a basis for further research and decision-making in the fields of religious moderation and socio-religious studies.
Abstract:Islamic Religious Education (PAI) faces complex challenges in maintaining relevance and quality amidst social change, technology, and demands for public accountability. Two main concepts in educational quality management—continuous…
—continuous improvement and quality assurance—are often discussed separately, despite their fundamentally synergistic relationship. This study aims to conceptually examine the integration of continuous improvement and quality assurance in the context of PAI, addressing how both frameworks can be operationalized simultaneously to improve the quality of PAI delivery. Using a systematic literature review method through Google Scholar and Publish or Perish (PoP) for the 2019–2026 period, 25 relevant articles were analyzed from 80 initial findings. The results show that quality assurance functions as a holding system that establishes standards, while continuous improvement acts as a driving force encouraging innovation and adaptation. However, in PAI practice, tension exists between standard compliance (QA) and the need for dynamic change (CI). This article offers an integrative framework called the Adaptive Quality Cycle (AQC), combining the Plan-Do-Check-Act cycle with Islamic principles such as muhasabah (self-evaluation), tahsin (continuous improvement), and itqan (professionalism). This integration is key for PAI institutions to not only meet minimum standards but also continuously develop dynamically without losing their Islamic identity.
Abstract:The development of digital technology has influenced the learning preferences of students at the elementary level, including in the context of Islamic education. Intensive use of gadgets presents both challenges and opportunities…
rtunities in strengthening Quranic literacy. This study aims to analyze and describe teachers' strategies in managing students' digital preferences to strengthen Quranic literacy at Madrasah Ibtidaiyah Nurul Falah Majalaya - Karawang. The study used a qualitative approach with a case study type. Data were collected through participatory observation, in-depth interviews, and documentation studies, then analyzed interactively through data reduction, data presentation, and drawing conclusions. The results show that teachers' strategies are implemented through three main approaches: digital media integration in Quranic learning, literacy habits based on school culture, and collaboration with parents in supervising gadget use. Teachers direct the use of Quranic applications and audio-visual media in a controlled manner so that students' digital preferences are shifted to educational activities. The culture of morning literacy and intensive communication with parents strengthens the continuity of strategies at school and at home. The implications of this research emphasize the importance of redefining the role of teachers as adaptive and contextual managers of digital preferences in Islamic education. These findings contribute to the development of Qur'anic pedagogical practices that are responsive to the dynamics of the digital era.
Abstract:Penelitian ini bertujuan untuk mengkaji secara teoretis konsep dinamika ruhani serta implikasinya terhadap peningkatan kecerdasan moral dan spiritualitas siswa di tingkat SD/MI. Dinamika ruhani dipahami sebagai proses perkembangan…
rkembangan jiwa yang dipengaruhi oleh faktor internal dan eksternal dalam kehidupan anak. Melalui metode studi pustaka (library research), penelitian ini menganalisis berbagai teori pendidikan Islam, psikologi perkembangan anak, dan konsep spiritualitas dalam pendidikan. Hasil kajian menunjukkan bahwa dinamika ruhani yang dibina melalui pembiasaan nilai-nilai religius, keteladanan guru, serta lingkungan pendidikan yang kondusif, berkontribusi signifikan dalam membentuk kecerdasan moral dan spiritual siswa. Penelitian ini menegaskan pentingnya integrasi program pembinaan ruhani dalam kurikulum dan aktivitas keseharian di SD/MI untuk menciptakan generasi yang berakhlak mulia dan memiliki kecerdasan spiritual yang tinggi.
This study aims to theoretically examine the concept of spiritual dynamics and its implications for enhancing the moral intelligence and spirituality of elementary school (SD/MI) students. Spiritual dynamics are understood as the developmental process of the soul influenced by both internal and external factors in a child's life. Using the library research method, this study analyzes various theories from Islamic education, child development psychology, and spirituality in education. The findings reveal that fostering spiritual dynamics through religious value habituation, teacher role modeling, and a supportive educational environment significantly contributes to the formation of students' moral and spiritual intelligence. This study emphasizes the importance of integrating spiritual development programs into the curriculum and daily activities in SD/MI to create a generation with noble character and high spiritual intelligence.