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Showing 19 articles found for "Southeast"

A MODEL OF CROSS-BORDER UNIVERSITY COLLABORATION IN THE DISTRIBUTION OF HUMANITARIAN AID TO FLOOD VICTIMS IN KETAMBE SUBDISTRICT (SOUTHEAST ACEH)

Assauwab, Muhammad Husaini, Kartono, Kartono, Ramud, Anuar, Sukriadi, Sukriadi, Alsi, Ilham, Apandi, Irfan, Marzuki, Mohd, Harith, Mohd
Abstract: The flood disaster that occurred in Ketambe District, Southeast Aceh Regency, at the end of 2025 caused significant impacts on local communities, including damage to housing, disruption of economic activities, and increased… sed demand for basic necessities. These conditions required a rapid, targeted, and well-coordinated humanitarian response. This community service program aimed to provide clothing and food assistance to flood victims while developing a cross-border university collaboration model for disaster response. The program was implemented through a partnership involving Universitas Gunung Leuser (UGL), Universiti Poly-Tech Malaysia (UPTM), and Insan Cakna. The implementation stages included needs assessment, institutional coordination, aid procurement, aid distribution, and program evaluation. UGL was responsible for needs assessment, local coordination, and aid distribution, while UPTM served as the primary donor providing financial assistance, clothing, and food supplies. Insan Cakna acted as the liaison and coordination facilitator between both institutions. The results demonstrated that the collaboration model improved the effectiveness and accuracy of aid distribution while strengthening institutional synergy in disaster response efforts. Beyond providing direct benefits to affected communities, the program generated a cross-border university collaboration model that can be replicated in future humanitarian and disaster management initiatives. The findings highlight that the success of humanitarian programs depends not only on the availability of aid but also on effective coordination, clear division of responsibilities, and sustainable institutional partnerships.

Geopolitical Risk and Stock Performance in Healthcare Industry (Case Study in Southeast Asia)

Kusherawati, Novia, Taufik Faturrohman
Abstract: The healthcare industry has historically been viewed as a non-cyclical, defensive, safe haven for investors. However, the post-pandemic period has revealed the industry's susceptibility to disruptions in global supply chains… ains and geopolitical tensions. The present research examines the effects of Geopolitical risk (GPR) on the stock performance of 76 publicly listed healthcare companies in Southeast Asia (Indonesia, Malaysia, the Philippines, Thailand, Vietnam, and Singapore) during 2015-2024. According to the Caldara and Iacoviello GPR Index, this study utilizes Panel Autoregressive Distributed Lag (ARDL) the results show that though general Geopolitical Risk and Inflation are strongly negatively impacting the stock performance, specific Geopolitical Acts (GPRA) and Threats (GPRT) are having a positive response indicating a necessity premium in which investors expect a boom in demand of medical supplies once a conflict is realized. It concludes that the healthcare industry is not a safe haven but a highly fragmented environment in which inflation poses a greater threat to companies than political instability. The study advises that investors should consider a bottom-up approach, specifically micro-resilience screening, and that corporate managers should focus on supply chain decoupling and inflation hedging to address the Resilience Gap identified in the region.

The Role of Online Reviews as a Mediator in The Decision to Purchase Fashion Products at Shopee

Utami, Rizki Amalia, Soetjipto, Budi Eko, Wardana, Ludi Wishnu
Abstract: The development of digital technology has transformed consumer consumption patterns, particularly in the fashion industry, which is increasingly dominated by e-commerce platforms. Shopee, as one of the largest marketplaces… es in Southeast Asia, has become a primary choice for consumers when shopping for fashion products. One factor influencing consumer purchasing decisions is the availability of online reviews on the platform. This study aims to analyze the role of online reviews as a mediating variable in fashion product purchasing decisions on Shopee. Online reviews serve as a source of information that helps consumers evaluate product quality, seller reputation, and the level of satisfaction of previous users. The research method used was a quantitative approach, distributing questionnaires to Shopee consumers who had previously purchased fashion products. The collected data was then analyzed using a path analysis model to examine the direct and indirect relationships between factors influencing purchasing decisions. The results show that online reviews play a significant role as a mediator in the decision-making process. Consumers tend to trust other users' real-life experiences more than solely the seller's product description. Positive reviews increase consumer interest and confidence in a product, while negative reviews can delay or even cancel a purchase decision. These findings confirm that the presence of online reviews is not only a supporting factor but also serves as a bridge, mediating the relationship between consumer perceptions of a product and the final purchase decision. The implication of this research is that sellers on Shopee need to pay attention to product and service quality to generate positive reviews, thereby increasing purchase conversion rates.

The Influence of Federal Funds Rate Volatility Before and During The Covid-19 Pandemic on Economic Stability in Asean Countries

Sidha Belanandra Radise, Etty Soesilowati, Agung Haryono
Abstract: The purpose of this study is to analyze the effect of the Federal Funds Rate before and during the Covid-19 pandemic on economic stability in five developing countries in the Southeast Asian region which are members of an… n economic and geopolitical organization, namely the Association of Southeast Nations (ASEAN) to see short-term relationships. and long-term during that period. The indicators of economic stability used are the benchmark interest rate for deposits, the reference interest rate for loans, the balance of payments which includes exports and imports, inflation, exchange rates, and the money supply. In this study, the method used was the quantitative method and the data obtained was secondary data sourced from International Financial Statistics (IFS) from January 2015 to December 2022 which used the Vector Error Correction Model (VECM) approach in the Eviews 9 application. The results found indicated that in the long run, the existence of FFR volatility has a positive effect on the Deposit and Export Reference Rates. While those that have a negative effect are Loan Reference Rates, Imports, Exchange Rate Inflation, and Money Supply. In the short term, the existence of the FFR interest rate has a positive effect on the Reference Rates for Deposits, Imports, and Inflation. While those that have a negative effect are Loan Reference Rates, Exports, Exchange Rates, and Money Supply

TRANSFORMATION OF ACEH TENGGARA COCOA FARMERS THROUGH GAP AND APPLICATION-BASED PRICE INFORMATION SYSTEM

Assauwab, Muhammad Husaini, Deden Sumoharjo, Anuar Ramut, Umaidi
Abstract: Cocoa is a strategic commodity in Southeast Aceh Regency, but farmer productivity and income remain low due to limited implementation of Good Agricultural Practices (GAP) and poor access to price information. This community… ity service activity aims to improve farmers' capacity through an integrated approach that combines improving cocoa cultivation knowledge, strengthening the implementation of GAP, and utilizing real-time cocoa price information applications. The activity was carried out in December 2025 through stages of socialization, technical training, field demonstrations, introduction to price applications, as well as mentoring and evaluation. The results of the activity showed an increase in farmers' knowledge levels from low to medium to high, especially in terms of price information. Initial improvements in GAP adoption were reflected in pruning, fertilization, garden sanitation, pest control, and harvesting and post-harvesting practices that were more in line with standards. Access to price information shifted from dependence on middlemen to the use of applications and market comparisons, which increased farmers' independence in determining the time of sale. The price range difference between farmers and market references confirms that limited information weakens farmers' bargaining position. Overall, the integrated approach has proven relevant in improving farming efficiency and strengthening the basis for increasing cocoa farmers' income, although the sustainability of the impact requires continued assistance and strengthening of farmer institutions.

EXPLORATION OF CONSUMER SATISFACTION TOWARDS PRODUCT QUALITY, SERVICE AND LOCATION AT GALU RESTO IN WAWOTOBI SUB-DISTRICT, KONAWE REGENCY

Melati, Melati
Abstract: This study aims to understand the level of customer satisfaction with the product quality, service, and location at Galu Resto. Located in Wawotobi, Southeast Sulawesi, Galu Resto combines a natural concept with local architecture,… chitecture, rice field views, and regional cuisine as key attractions for its customers. This study used a qualitative approach, using direct interviews and field observations. The results indicate that customer satisfaction is determined by several key factors: quality products made from fresh ingredients, friendly and responsive service, and a strategic location that creates an emotionally comfortable atmosphere. The research findings indicate that these three factors work synergistically, creating a dining experience that is not only functionally satisfying but also strengthens the emotional and cultural aspects of customers. Thus, Galu Resto is able to provide added value through an approach that combines local culture and a natural setting. This research is expected to provide a reference for the development of local culinary businesses with a model based on experience and cultural values.

OPPO'S GLOBAL EXPANSION STRATEGY THROUGH TECHNOLOGY SUPPLY CHAIN OPTIMIZATION

Dhea Amanda Margareta, Andika Drajat Murdani
Abstract: This study analyzes OPPO's global expansion strategy through the optimization of its technology supply chain within the framework of the Global Value Chain (GVC). The smartphone industry has experienced rapid growth in recent… ecent decades, with increasingly fierce competition among leading manufacturers. OPPO, a Chinese technology company founded in 2004 and part of BBK Electronics Corporation, has demonstrated significant competitiveness in the global market despite facing challenges in maintaining its market share from 2021 to 2024. This study uses a descriptive qualitative methodology, analyzing primary data from OPPO's official documents and secondary data from industry reports and academic literature. Findings show that OPPO implements production sharing in strategic geographic locations, with design and development centralized in China and manufacturing spread across countries that offer labor or infrastructure advantages. The study shows that OPPO's global expansion follows the Uppsala Model of internationalization, starting with culturally and geographically close markets such as Southeast Asia before expanding to more distant regions. Through technology-based supply chain optimization, digital integration, and the adoption of artificial intelligence (AI)-based coordination systems, OPPO has developed the ability to manage complex global networks while overcoming geopolitical challenges and supply chain disruptions. This research contributes to understanding how technology companies from developing countries leverage the Global Value Chain to enhance international competitiveness, providing insights into the relationship between supply chain strategy and the success of global expansion in the highly competitive smartphone industry.

ANALYSIS OF TRANSACTIONAL LEADERSHIP STYLE ON EMPLOYEE PERFORMANCE AT PT. CITRA MULIAPERKASADI KENDARI CITY, SOUTHEAST SULAWESI

Tresya Kayangan, Eka Fitra Ramadani, Yudie Andrew Pratama Lumoindong
Abstract: This study aims to determine and analyze 1) AnalysisofTransactional Leadership Style on Employee Performance at PT. Citra Mulia Perkasa in Kendari City, Southeast Sulawesi and2) Supporting and Inhibiting Factors of Transactional… actional LeadershipStyleAnalysis on Employee Performance at PT. Citra Mulia PerkasainKendari City, Southeast Sulawesi. This study uses qualitativedescriptive using the concept of interactive data analysis. Informantsin this study consisted of employees of PT. Citra Mulia Perkasa. Withdata collection techniques of observation, interviews anddocumentation. The results of the study indicate that thetransactional leadership style applied by PT. Citra Mulia Perkasahasnot run optimally because the demands of the work arenot comparable to the results obtained by employees, as well astheexistence of a work culture that is not in accordance withtheregulations or standard operating procedures for workers. Thesefindings are expected to improve the regulations in force at PT. CitraMulia Perkasa and become a learning experience for leaderstoimprove their attitudes towards their employees

EARLY ISLAMIZATION PATTERNS IN SOUTHEAST ASIA: THEIR CONTRIBUTION TO GLOBAL PEACE EFFORTS

Darmawijaya, Darmawijaya, Hasnidar, Hasnidar, Mahdiyyah, Anni Atiqah
Abstract: The purpose of this study is to explain the Early Islamization Pattern in Southeast Asia: Its Contribution to Global Peace Efforts.  This study uses the Constructive Critical History Method.  This historical science is a… a new historical science that focuses on problem solving and finding solutions to problems  so that humans as historical actors can enjoy a better life in the present and in the  future. This research  finds that the “Pattern of Islamization of Trade and Civilizational Dialogue”  is the “Early Pattern of Islamization in Southeast Asia.”  This pattern  took place from the end of the 7th century to the beginning of the 16th century.  The agents of Islamization were Islamic traders or Islamic scholars who worked as traders. The weakness of this pattern is that it takes a long time. To achieve good results, this pattern requires the willingness and awareness of both the agents of Islamization and the indigenous population in undergoing the process of Islamization. This pattern does not have a negative impact on innocent Muslims and non-Muslims or those who live elsewhere. This pattern is carried out in a healthy and friendly manner that does not trigger cases of Islamophobia. Conclusion. This research contributes to overcoming the global impasse in addressing the crises, conflicts, wars, and disasters that emerged after COVID-19.

PRESERVING THE DEBUS AND MAWLID TRADITIONS IN THE BANTEN REGION

Ramzy Ramadhan, Abu Fakhri Ropip, Ahmad Alan Ardiyansyah, Maftuh Sujana
Abstract: Historical records show that in the early 19th century, Banten became a center for scholars in the archipelago and even in Southeast Asia, particularly in the field of Islamic studies. The Bantenese culture, which appears… s simple on the surface, actually possesses a high level of complexity. This article presents a portrait of Bantenese culture by focusing on two main topics: the Debus tradition and the Panjang Mawlid tradition. The study finds that the diverse folk art performances in Banten, which have been passed down through generations, are inseparable from religious influences, especially Islam.