Abstract:This study discusses the adaptation strategies of non-Muslim MSMEs to halal certification regulations in Manado City from the perspective of Maqasid al-Syari'ah. This is a qualitative study. The research design is field…
research. The informants in this study consisted of MUI officials in North Sulawesi Province and non-Muslim MSME actors in Manado City. The results of this study indicate that: Non-Muslim SME actors have demonstrated a high level of adaptation to halal certification regulations through gradual and pragmatic strategies. They began by improving hygiene, recording raw materials, and participating in training and capacity-building programs. These strategies reflect that the actors do not reject the regulations but require an approach tailored to their capacities. In many cases, halal certification is even positioned as a branding tool and a means of market expansion, rather than merely legal compliance. This adaptation also reflects the success of a values-based approach rooted in the principles of maqasid, where regulations are accepted as meaningful and beneficial ethical business practices. Through a dialogic and contextual approach, non-Muslim SME operators have successfully transformed halal certification into an opportunity rather than a threat to their identity.
Abstract:This study aims to analyze the tourism potential and marketing strategies in Bejijong Village, a village with a rich history and culture from the Majapahit Kingdom era located in Mojokerto Regency, East Java Province. This…
is study explores how village managers conduct managerial and marketing activities to attract tourists and promote local products. The research method involves a SWOT analysis to evaluate the strengths, weaknesses, opportunities, and threats in the Marketing Mix’s 7P approach implemented by the village. The results of the study indicate that Bejijong Village has several significant advantages, including historical heritage such as Brahu Temple, Petilasan Siti Inggil, and Maha Vihara Majapahit, as well as local products such as smoked salted eggs, lemon juice, pukis lumer (melting) bertoping, tahu lontong (compress rice), and Cempaka batik handicrafts and wayang kulit. However, the challenges faced include less than optimal website management, lack of effective digital marketing strategies, and entrance fees that may be insufficient to support maintenance. This study introduces novelty in marketing strategy analysis by integrating the SWOT and Marketing Mix’s 7P approaches to provide in-depth insights into how management and marketing can be improved. These findings are expected to be a reference for other villages in designing more effective marketing strategies and suggesting improvement steps that can increase the attractiveness and sustainability of culture-based tourist destinations. Keywords: Bejijong Village, Tourism Marketing, SWOT Analysis, Marketing Mix 7P.
Abstract:Pasar global kini semakin ditandai dengan kompetisi yang ketat dan perubahan lingkungan bisnis yang berlangsung sangat cepat. Kemajuan teknologi, globalisasi, serta akses internet yang semakin meluas telah mengubah perilaku…
aku konsumen secara signifikan, menciptakan peluang sekaligus tantangan bagi perusahaan yang ingin memasarkan produk mereka secara global. Penelitian ini bertujuan untuk mengidentifikasi strategi pemasaran yang efektif untuk meningkatkan daya saing produk lokal di pasar global, serta memberikan rekomendasi bagi pelaku usaha di Luwu Timur. Penelitian ini menggunakan pendekatan kualitatif dan kuantitatif untuk menganalisis strategi pemasaran produk lokal di Luwu Timur dan dampaknya terhadap daya saing di pasar global. Metode analisis data yang digunakan adalah analisis SWOT (Strengths, Weaknesses, Opportunities, Threats) untuk mengidentifikasi kekuatan dan kelemahan produk keripik pisang serta peluang dan ancaman yang ada di pasar global. Penelitian ini menegaskan bahwa strategi pemasaran produk lokal di Luwu Timur perlu ditingkatkan untuk meningkatkan daya saing di pasar global. Dengan memanfaatkan sumber daya alam yang melimpah dan budaya lokal yang kaya, serta menerapkan teknologi digital, produk lokal Luwu Timur dapat lebih kompetitif di pasar internasional.
Abstract:This research conducted by title analysis religion values in the novel ground zero by Agustinus Wibowo. This research were aimed (1) To analyze the religion values in the novel ground zero by Agustinus Wibowo; (2) To analyze…
analyze the causes of religion values in the novel ground zero by Agustinus Wibowo. The method used was descriptive qualitative design. The source of the data is uses the primary data and secondary data. This research found that; (1) there was two kinds of religion value found in the ground zero novel namely; (1) positive religion valuethere are religion value of source of hope and optimism form that found on the data 01 and 21; promotes feelings of belongingness. This can be found on the data 3, 10, 12, 22, and 24; boosts self-esteem, and this can be found on the data 16, 17, and 25’ provides protection from existential threats. This can be found on the data 9, and 11; promotes healing of mind and body, this can be seen on the data 27; an improved mental and physical health, this data can be found on the data 20; encourages charity and altruism, this data can be found on the data 26; and (2) negative roles of religion. In this case, that content of anxiety created through scientific and religious views. This can be found on the data 34; content of bad religious programming on data 19; content of the data 34 too; rationalisation for hatred and prejudice. This can be found on the data 18; Power hungry religious leaders, this can be seen on the data 13, 14 and 16; segregation of humanity, this can be seen on the data 2, 5, 7, and 18. (2) The cause of Religion value those found by Agustinus Wibowo in his trip was religion symbol that had been found in the trip and about the people with different religion who had met with him along of way.
Abstract:The Covid-19 pandemic poses future space planning challenges. The current Covid-19 pandemic has greatly impacted everyone around the world covering all fields from health, economy, and food security, to sports, including…
the field of spatial planning. Control of infectious virus outbreaks must be involved in spatial planning. Spatial planning that cares about the level of human health is no longer just struggling with green open space. But there should also be space for physical distancing in public places. The purpose of this study is to analyze the spatial planning of East Java Province during the Covid-19 pandemic in supporting state defense. This paper is written based on the results of qualitative research using phenomenological research design. In this study, the data collection process was carried out using interview, observation, and documentation study methods. The data obtained is then analyzed through four stages, namely data collection, data condensation, data presentation, and drawing conclusions or verification. The results showed that spatial planning during the pandemic was carried out with four aspects, namely analyzing the Covid-19 distribution map in East Java, planning changes in policies and strategies with public health considerations, planning space structures with the addition of emergency infrastructure, and planning space patterns with the allocation of green open space. The obstacles faced in spatial planning are the restriction of working hours and the implementation of WFH for employees, and the lack of community support as an affected object. Both are overcome by implementing digitalization strategies and community participation so that the spatial planning agenda during the Covid-19 pandemic can run well. In addition, the better spatial planning during the pandemic, the better the country's defense because of the non-military threat in this case the Covid-19 virus can be well anticipated.
Abstract:Anak adalah generasi penerus masa depan bangsa dan Negara Indonesia, oleh karena itu anak memerlukan pembinaan dan bimbingan khusus, baik dari keluarga, masyarakat, maupun pemerintah agar dapat tumbuh kembang secara maksimal.…
imal. Dalam hal ini pemerintah telah berupaya memberikan perlindungan hukum terhadap anak-anak Indonesia dengan meratifikasi Konvensi Hak Anak serta menerbitkan berbagai peraturan perundangan yang merumuskan perlindungan terhadap anak-anak yang berhadapan dengan hukum, yang salah satu implementasi adalah dengan lahirnya Undang Undang Nomor 23 Tahun 2002 Tentang Perlindungan Anak. Salah satu kasus yang diangkat menjadi fenomena dalam dunia kriminalitas dan konteks perlindungan anak di Indonesia yang memerlukan solusi dalam penyelesaiannya adalah kasus genk motor khususnya yang terjadi di Kota. Kasus genk motor yang terjadi telah merugikan banyak pihak dan mengganggu keamanan dan ketertiban kota Pekanbaru karena para anggota genk motor ini melakukan tindak pidana yang mengancam keselamatan masyarakat. Namun adanya penyelesaian sudut pandang yang berbeda dari Pihak Kepolisian dengan Pihak Lembaga Perlindungan Anak dalam menangani keputusan dalam kasus tersebut
Children are the future generation of the Indonesian nation and state, therefore children need special guidance and guidance, both from family, society and the government so that they can grow and develop optimally. In this case, the government has attempted to provide legal protection for Indonesian children by ratifying the Convention on the Rights of the Child and issuing various laws and regulations that formulate protection for children in conflict with the law, one of the implementations of which is the enactment of Law Number 23 of 2002 About Child Protection. One of the cases that has become a phenomenon in the world of crime and the context of child protection in Indonesia which requires a solution is the motorbike gang case, especially the motorbike gang case harmed many parties and disrupted the security and order because members of this motorbike gang committed criminal acts that threatened the safety of the people. However, there are different points of view from the Police and the Child Protection Agency in handling decisions in this case.