Abstract:Persaingan industri kedai kopi yang semakin meningkat menuntut pelaku usaha memperhatikan suasana kedai dan kualitas produk guna menciptakan kepuasan pelanggan. Penelitian ini bertujuan untuk mengetahui pengaruh suasana…
dan kualitas produk secara parsial maupun simultan terhadap kepuasan pelanggan pada Kedai Kopi Mulai Aja Dulu di Jalan Cihapit Kota Bandung. Penelitian menggunakan pendekatan kuantitatif deskriptif verifikatif dengan metode survei. Data dikumpulkan melalui kuesioner kepada 100 responden pelanggan yang pernah berkunjung dan mengonsumsi produk, dipilih menggunakan accidental sampling dengan rumus Lemeshow. Data dianalisis menggunakan regresi linear berganda dengan bantuan SPSS. Hasil penelitian menunjukkan bahwa suasana kedai (β = 0,218; sig. 0,000) dan kualitas produk (β = 0,766; sig. 0,000) berpengaruh positif dan signifikan secara parsial terhadap kepuasan pelanggan. Secara simultan, kedua variabel menjelaskan 90,3% variasi kepuasan pelanggan (Adjusted R² = 0,903; F = 460,521; sig. 0,000). Kualitas produk merupakan faktor paling dominan. Temuan ini mengindikasikan bahwa menjaga konsistensi produk dan menciptakan suasana kedai yang nyaman merupakan strategi utama dalam meningkatkan kepuasan dan loyalitas pelanggan pada kedai kopi lokal.
Abstract:Various phenomena related to the implementation of integrity in the public sector demonstrate the importance of strengthening integrity values within organizations. One approach is through organizational culture, including…
ng the implementation of transaction practices through an Warung Kejujuran. This study aimed to explore auditors’ experiences in conducting transactions at an Warung Kejujuran. The study employed a qualitative approach using Moustakas’ transcendental phenomenology. Data were obtained through in-depth interviews and documentation involving auditors at the Jombang Regency Inspectorate who had experience interacting with the Warung Kejujuran. Data were analyzed through epoche, phenomenological reduction, imaginative variation, and the synthesis of meaning and essence, supported by NVivo for data organization, coding, and identification of thematic patterns. The findings indicate that transaction practices at the Warung Kejujuran provide auditors with experiences of applying integrity values through independent decision-making in the absence of direct supervision. These experiences are reflected in self-control as a basis for honest action and in the fulfillment of obligations as an element of an auditor’s moral responsibility. Thus, the essence of auditors’ experiences in transaction practices at the Warung Kejujuran lies in their ability to conduct transactions independently through self-control and fulfillment of moral obligations in situations with limited external supervision.
Abstract:This study aims to analyze the influence of E-Service Quality and Brand Image on Customer Loyalty in e-commerce through Impulsive Buying and Purchasing Decisions s on the Erigo fashion brand. This study uses a quantitative…
ve approach with an accidental sampling method, where respondents are consumers who have purchased Erigo fashion products through the e-commerce platform. The number of respondents in this study was 100 people. Data were collected through an online questionnaire and analyzed using the Partial Least Squares (PLS) method with the help of SmartPLS 3 software. The results show that E-Service Quality and Brand Image have a positive and significant effect on Impulsive Buying and Purchasing Decisions s. In addition, Impulsive Buying and Purchasing Decisions s have a positive and significant effect on Customer Loyalty. E-Service Quality and Brand Image also have a positive and significant effect on Customer Loyalty through Impulsive Buying and Purchasing Decisions s. These findings confirm that improving digital service quality and a strong brand image strategically contribute to the formation of impulsive buying behavior and Purchasing Decisions s that ultimately drive Erigo customer loyalty on the e-commerce platform.
Abstract:Self care behaviour atau perilaku perawatan diri, serangkaian tindakan dan keputusan yang diambil oleh individu untuk menjaga kesehatan, mencegah penyakit dan mengelola kondisi kesehatannya sendiri. Adapun dampak dari tidak…
dak melakukan self care behaviour pada penderita hipertensi dapat menyebabkan risiko terjadinya komplikasi kerusakan pada kardiovaskular, otak, dan ginjal sehingga menyebabkan terjadinya komplikasi beberapa penyakit, seperti stroke, jantung, gagal ginjal. Tujuan dari penelitian ini untuk mengetahui hubungan dukungan keluarga dengan self care behaviour pada penderita hipertensi di Puskesmas Belimbing Padang. Metode pada penelitian ini adalah kuantitatif dengan analitik kolerasi dengan desain cross sectional. Penelitian dilaksanakan pada tanggal 21–30 April 2025. Penelitian ini telah dilakukan di Puskesmas Belimbing Padang pada bulan April 2025. Populasi seluruh penderita hipertensi yang datang berkunjung ke Puskesmas Belimbing Padang pada bulan September–November 2024 sebanyak 908 orang dengan sampel 90 orang, teknik pengambilan sampel accidental sampling. Data dikumpulkan menggunakan kuesioner. Analisa data univariat dan bivariat menggunakan uji Chi-Square. Hasil penelitian didapatkan 53,3% memiliki self care behavior rendah, 51,1% memiliki keluarga tidak mendukung. Ada hubungan dukungan keluarga dengan self care behavior pada penderita hipertensi di Puskesmas Belimbing Padang (p value = 0,000). Kesimpulan dari penelitian ini ada hubungan dukungan keluarga dengan self care behaviour pada penderita hipertensi. Diharapkan kepada pihak puskesmas agar dapat melibatkan keluarga dalam peningkatan kepatuhan pasien dalam menjalani perawatan dan pengobatannya seperti memasukkan dukungan keluarga sebagai upaya promosi kesehatan pada pasien hipertensi.
Abstract:Hipertensi merupakan salah satu penyakit tidak menular yang menjadi penyebab utama morbiditas dan mortalitas di dunia. Ketidakpatuhan dalam mengonsumsi obat antihipertensi menjadi salah satu penyebab tekanan darah tidak…
terkontrol sehingga meningkatkan risiko terjadinya komplikasi seperti stroke, penyakit jantung, dan gagal ginjal. Puskesmas Belimbing Padang merupakan puskesmas dengan jumlah kasus hipertensi tertinggi di Kota Padang. Penelitian ini bertujuan untuk mengetahui hubungan kepatuhan minum obat dengan tekanan darah pada pasien hipertensi di Puskesmas Belimbing Padang Tahun 2025. Penelitian ini menggunakan desain kuantitatif analitik dengan pendekatan cross sectional. Penelitian dilaksanakan di Puskesmas Belimbing Padang pada tanggal 25 Agustus sampai 1 September 2025. Populasi penelitian berjumlah 308 pasien hipertensi dengan sampel sebanyak 75 responden yang dipilih menggunakan teknik accidental sampling. Kepatuhan minum obat diukur menggunakan kuesioner Morisky Medication Adherence Scale (MMAS-8), sedangkan tekanan darah diukur menggunakan tensimeter dan stetoskop. Analisis data dilakukan secara univariat dan bivariat menggunakan uji Chi-Square. Hasil penelitian menunjukkan bahwa sebanyak 57,3% responden memiliki tekanan darah meningkat, sedangkan 42,7% responden memiliki tingkat kepatuhan minum obat yang rendah. Hasil uji Chi-Square diperoleh nilai p-value = 0,001 (p < 0,05) yang menunjukkan terdapat hubungan yang bermakna antara kepatuhan minum obat dengan tekanan darah pada pasien hipertensi di Puskesmas Belimbing Padang Tahun 2025. Disimpulkan bahwa semakin baik kepatuhan pasien dalam mengonsumsi obat antihipertensi, maka semakin baik pula pengendalian tekanan darah. Oleh karena itu, tenaga kesehatan diharapkan dapat meningkatkan edukasi, konseling, dan pemantauan kepatuhan minum obat secara berkelanjutan kepada pasien hipertensi dan keluarganya guna mencapai pengendalian tekanan darah yang optimal.
Abstract:This study aims to analyze the influence of customer experience and electronic word of mouth (e-WOM) on brand image and their impact on patient revisit intention at dental clinics in Bogor City. The study was motivated by…
y the increasingly competitive dental service industry, the growing role of digital reviews, and the need to strengthen patient retention in dental healthcare services. A quantitative explanatory approach was employed using an online survey of 200 patients who had visited dental clinics in Bogor City at least once. The data were analyzed using descriptive statistics and Structural Equation Modelling with LISREL 8.80. The results show that customer experience has a positive and significant effect on brand image and patient revisit intention. e-WOM also has a positive and significant effect on brand image and revisit intention. Furthermore, brand image positively affects revisit intention and partially mediates the relationship between customer experience and e-WOM on revisit intention. These findings indicate that dental clinics should integrate service experience management, credible digital reputation, and consistent brand image development to increase patient retention.
Abstract:This study aims to analyze the influence of Halal Awareness and Product Knowledge on Purchase Intention and its impact on Brand Loyalty of halal cosmetic products. This research employs a quantitative approach using the…
accidental sampling method, where respondents consist of consumers who have purchased and used halal cosmetic products. A total of 100 respondents participated in this study. Data were collected through online questionnaires and analyzed using the Partial Least Squares (PLS) method with SmartPLS 3 software. The results indicate that Halal Awareness and Product Knowledge have a positive and significant effect on Purchase Intention. Furthermore, Purchase Intention has a positive and significant effect on Brand Loyalty. Halal Awareness and Product Knowledge also have a positive and significant direct effect on Brand Loyalty. In addition, the indirect effect analysis reveals that Purchase Intention significantly mediates the influence of Halal Awareness and Product Knowledge on Brand Loyalty. These findings highlight the crucial mediating role of Purchase Intention in linking halal awareness and product knowledge with halal cosmetic brand loyalty. Therefore, halal cosmetic manufacturers are encouraged to continuously strengthen the communication of halal values and product education to build strong purchase intention and drive sustainable brand loyalty.
Abstract:Many students decide to choose concentration because of pressure from other parties, such as parents, siblings, or the surrounding environment. Therefore, the purpose of this study is to explore and understand in depth the…
he dynamics of decision-making in financial management concentration. The research was conducted with a phenomenological approach that reveals deep aspects that have not been revealed in the scientific literature so that it becomes a novelty about the dynamics of student decision-making in choosing a concentration. This research uses qualitative methodology with an interpretive paradigm and transcendental phenomenology approach. The key informants of this study were 8th students of financial management concentration. Data collection is done through participant observation, in-depth interviews, and documentation. The dynamics of decision-making regarding the choice of financial management concentration are caused by academic preferences, the impact of social interaction, and job opportunities. There are factors of friends or close people who give academic preferences, group factors that concern the impact of social interaction on the decision-making process, and personal factors related to future employment opportunities
Keywords: Decision-making; Academic preferences; Impact of Social Interaction; job opportunities, Management Concentration
Abstract:This study aims to determine the effect of product quality on customer satisfaction at the KFC pettarani branch in Makassar. The independent variable in this study is product quality, while the dependent variable is customer…
omer satisfaction. The population in this study is the customer of KFC Pettarani Makassar City, amounting to 43,000 customers per month, while the sample used is based on the Slovin formula with an error rate of 10%, namely 100 respondents. Withdrawal sampling technique is non-probability sampling with the technique taken is accidental sampling technique. Data was collected using a questionnaire. The data analysis technique used is simple linear regression analysis using SPSS 25.00 for windows. Based on simple linear regression analysis, the results obtained are product quality which affects customer satisfaction. The influence given is positive and significant. The positive direction given by the product quality variable (independent) can be seen from the regression equation as follows: Y = 1.663 + 0.310X. This shows that product quality has a positive and significant effect on customer satisfaction.
Abstract:Pengintegrasian nilai-nilai moderasi beragama ke dalam pengajaran Pancasila di sekolah dasar telah menjadi kebutuhan mendesak karena munculnya kecenderungan intoleransi dalam pergaulan siswa, sementara praktik pembelajaran…
an di kelas seringkali tidak memberikan pengalaman yang cukup untuk menumbuhkan sikap moderat. Situasi ini menciptakan kesenjangan antara tuntutan kurikulum dan implementasi nyata di kelas, sehingga penelitian ini bertujuan untuk menggambarkan implementasi nilai-nilai moderasi beragama, jenis nilai yang diintegrasikan, dan upaya guru dalam mengoptimalkan pembelajaran. Penelitian ini menggunakan pendekatan kualitatif lapangan dengan teknik observasi, wawancara, dan dokumentasi pada guru dan siswa di sekolah dasar. Hasil penelitian menunjukkan bahwa integrasi nilai-nilai moderasi beragama terjadi melalui penguatan diskusi kelas, pembiasaan saling menghormati, dan mengaitkan materi Pancasila dengan situasi sosial yang dekat dengan pengalaman siswa. Guru mengimplementasikan nilai-nilai toleransi, keseimbangan, musyawarah, dan menghargai perbedaan melalui metode bercerita, kerja kelompok, dan pemanfaatan momen-momen insidental dalam dinamika kelas. Meskipun demikian, efektivitas implementasi masih dipengaruhi oleh keterbatasan pedoman, variasi kompetensi guru, dan kurangnya evaluasi berbasis karakter moderat. Temuan ini menggarisbawahi pentingnya pengembangan model pembelajaran yang lebih sistematis, pelatihan berkelanjutan bagi guru, dan dukungan kebijakan sekolah agar pembelajaran Pancasila dapat menjadi ruang strategis untuk menumbuhkan sikap moderasi beragama sejak dini.