Abstract:This study explores the important role of public relations (PR) in shaping and maintaining PT Surya Sembada's corporate reputation. As a cornerstone of organizational success, reputation serves as a critical asset in a competitive…
ompetitive business landscape. The research utilizes a comprehensive approach of qualitative methods to assess the multifaceted dimensions of the PR strategy implemented by PT Surya Sembada. The investigation begins by examining the theoretical underpinnings of corporate reputation and the evolving landscape of PR practice in the contemporary business environment. It then delves into case-specific analysis, evaluating the effectiveness of PT Surya Sembada's PR initiatives in enhancing brand image, fostering stakeholder relationships, and mitigating potential crises. Key findings highlight the strategic alignment between PR efforts and corporate objectives, emphasizing the role of transparent communication in fostering trust among stakeholders. The study also underscores the impact of digital platforms and social media in shaping public perception, requiring proficient management by PR practitioners. In addition, this research highlights the challenges faced by PT Surya Sembada in maintaining a positive reputation amidst dynamic market conditions. It offers actionable insights to refine PR strategies, emphasizing the importance of adaptability and proactive communication to navigate unexpected challenges. This analysis enhances the understanding of the symbiotic relationship between PR and corporate reputation, offering practical recommendations for PT Surya Sembada and other companies to enhance their reputational resilience in the current business environment.
Abstract:Meat is one of the essential food ingredients in meeting the nutritional needs. The current problem lies in the consumers' lack of knowledge on how to differentiate between pork, beef, goat, and lamb meat. This is because…
e when the meat is already cut, their appearances may seem similar at first glance. Many consumers are unaware of the practice of mixing different types of meat for consumption. One way to classify animal meat is by using image processing. In this research, an image processing system is created to classify meat, specifically pork, beef, goat, and lamb. Support Vector Machine (SVM) is a development of Machine Learning that can be used in classifying images into specific classes. SVM method as a classifier is performed using a confusion matrix. The test results show the highest accuracy value obtained in the class of Goat Meat 91.4%, the highest precision in the class of goat meat 80%, the highest recall in the class of beef 81.3%, and the highest F1-score in the class of beef 0.76.
Abstract:Automatic detection of hate speech and abusive language is crucial for combating online toxicity. This study explores Gaussian Naive Bayes for multi-label classification of hate speech on Indonesian Twitter, including target,…
rget, category, and level. We combined TF-IDF features with contextual BERT embeddings. The model achieved balanced performance for general hate speech and good non-abusive language detection. However, it exhibited limitations with imbalanced data and specific hate speech types. The classifier consistently favored the majority class (non-hateful/non-abusive) across labels, particularly struggling with HS_Gender, HS_Physical, etc. This suggests difficulty detecting less frequent but potentially severe hate speech, likely due to limited training data. Overall accuracy and F1-scores confirm that while Gaussian Naive Bayes is efficient, it lacks robustness for nuanced multi-label classification with imbalanced datasets. This necessitates exploring alternative approaches for effectively detecting specific and less frequent hate speech.
Abstract:This study aims to improve students' academic achievement by implementing the TAI (Team Assisted Individualization) cooperative learning model. The method used is Classroom Action Research (CAR) conducted over two cycles.…
. Each cycle consists of planning, action implementation, observation, and reflection stages. The subjects of this research are third-semester students totaling 32 individuals. Data were collected through observation and tests using observation sheets and test instruments. Data analysis was conducted qualitatively and quantitatively. The results of the study indicate: 1) There is a significant improvement in students' academic performance from the pre-cycle to cycle 2, indicating that the learning model used is effective in enhancing students' understanding and achievement. 2) Changes in teaching strategies successfully increased the average scores and classical mastery percentages, confirming that adjustments in teaching methods have a positive impact on students' learning outcomes. 3) The number of students who have not reached the learning targets decreased from cycle 1 to cycle 2, indicating an improvement in the quality of learning and the success of additional efforts in addressing learning challenges.
Abstract:This research aims to determine how the effect of using the look and say method on learning acheivemnt reading comprehension for class VIII D students of SMPN 1 Konawe. The researcher problems were “Is there any significanct…
icanct effect on students’ English reading comprehension before and after taught by using look and say strategy? And Is there any significant difference on students’ English reading comprehension taught by using look and say strategy and those are not?”. This research uses a type of pre-experimental design research with One Group Pretest-Posttest Design. The subjects of this study were students of class VIII D SMPN 1 Konawe totally was 22 students. Data collection techniques were carried out using tests those are pretest, treatment, and posttest. The data collected were analyzed quantitatively using descriptive statistics and inferential statistics. The researcher used theory of Edhitin (2000) to analyzed the data. The results of quantitative analysis show that the results of descriptive statistical data shows that there are differences in the learning acheivement of students' reading comprehension which are marked by the mean score of students who are in the implementation the pretest was 56,59 while in the posttest the students' average score was 70,91. The results of inferential statistical data show that t test > t table or 6,539 > t table = 2,086 if viewed from the results of the pretest and posttest hypothesis tests it is known that t test > t table or 7,936 > 2.086, it can be concluded that H0 is rejected and Ha is accepted. This means that there is an influence of look and say methode on the reading comprehension learning achievement of class VIII D students of SMPN 1 Konawe.
Abstract:An English folksong entitled The Wellerman became popular in Indonesia recently. Therefore, the accuracy and acceptability in folksong were important to be investigated. This paper reported the accuracy and acceptability…
of English into Indonesian translation in a folksong entitled The Wellerman. This research applied descriptive qualitative method. In addition, this research combined with purposive sampling technique. Nababan translation quality assessment framework was used to investigate the accuracy and acceptability of the folksong. The whole The Wellerman’s lyrics consist of 28 lines which was then assessed by the raters in terms of its accuracy and acceptability. The raters were 2 translators and 1 writer. The raters were purposely chosen to conduct reliable results of the accuracy and acceptability. This study found the average score of the accuracy was 2. 35 with 198 total scores and the average score of the acceptability was 2.48 with 209 total scores. The result indicates that the translation was relatively accurate and acceptable for the raters. However, it needs further improvement to maintain the context of the source text (ST) in the target text (TT) to reach an accuracy and acceptability in The Wellerman folksong. This study implied that it is crucial to maintain the imagery, narration, and the context of folksong translation.
Abstract:This study investigates the factors influencing Individual Taxpayer Compliance in Indonesia, focusing on Tax Service Quality, Social Engagement and Education, and the moderating role of Information Technology. The findings…
gs reveal that Tax Service Quality does not significantly impact taxpayer compliance, suggesting that improvements in service quality alone may not suffice to enhance compliance levels. In contrast, Social Engagement and Education are significant factors that positively influence taxpayer compliance, indicating the effectiveness of educational initiatives and community involvement in fostering compliance behavior. Furthermore, information technology has been found to have no significant moderating effect on the relationship between tax service quality or social engagement, education, or taxpayer compliance. These results underscore the importance of prioritizing social engagement and educational strategies while recognizing that technology should be integrated as a complementary tool to improve compliance outcomes. A balanced approach combining these elements is essential for fostering a more compliant taxpayer environment in Indonesia.
Abstract:This study investigates the relationships between tax audit intensity, the probability of fraud detection, and tax evasion while examining the moderating role of tax officials' service. The research reveals that tax audit…
t intensity significantly reduces tax evasion, confirming its effectiveness as a deterrent. However, the hypothesis regarding the probability of fraud detection's impact on tax evasion was rejected, indicating that the likelihood of detection does not directly influence taxpayer behavior in this context. Additionally, the study found no significant moderating effect of tax officials' service on the relationship between tax audit intensity, fraud detection probability, and tax evasion. These findings suggest that while audit intensity is crucial for enhancing compliance, the quality of service provided by tax officials does not substantially alter taxpayer responses to enforcement measures. The results underscore the need for tax authorities to prioritize strengthening audit processes and detection mechanisms while recognizing that service quality, though important for building long-term trust, may not significantly influence immediate compliance behavior. Future research should explore other moderating factors that could impact taxpayer decisions in varying economic and cultural contexts.
Abstract:This study explores the intricate relationship between corporate governance mechanisms—specifically Board Directors, Independent Commissioners, and the Audit Committee—and Accounting Conservatism, focusing on the moderating…
erating effects of Firm Size. The findings reveal that Board Directors have a statistically significant impact on Accounting Conservatism, primarily through their ability to provide oversight and challenge aggressive financial practices. However, the influence of Board Directors is moderated by Firm Size, as larger organizations often exhibit complexities that dilute their effectiveness. Similarly, the study underscores the pivotal role of Independent Commissioners in promoting conservative accounting practices. However, their impact is not amplified by Firm Size. The pressures faced by larger firms can lead to more aggressive financial reporting, thereby limiting the effectiveness of Independent Commissioners. Additionally, the Audit Committee is identified as a crucial governance mechanism in fostering Accounting Conservatism, but its effectiveness is also diminished in larger firms due to complex organizational structures. Overall, the research underscores the critical need for governance frameworks to be adaptive and tailored to the unique challenges posed by Firm Size. By recognizing and addressing these complexities, organizations can enhance the integrity and transparency of their financial reporting, thereby fostering trust among stakeholders and contributing to corporate accountability.
Abstract:This research examines the intricate relationships between company size, growth in cash flow, and stock performance, revealing complexities that challenge traditional financial analysis. While company size is often associated…
iated with stable stock performance due to advantages such as economies of scale and market power, the findings indicate that size alone does not positively impact stock performance. Furthermore, the study demonstrates that growth in cash flow does not significantly moderate the relationship between company size and stock performance. This suggests that external factors, such as regulatory changes or market sentiment, may play a more decisive role. The results underscore that cash flow, while an important indicator of financial health, does not enhance the influence of company size on stock performance, particularly in certain industries where external conditions prevail. This underscores the need for a more comprehensive evaluation approach that considers a broader range of factors when assessing stock performance. It's time to move beyond traditional metrics like profitability and cash flow growth and equip ourselves with a more robust set of tools for analysis. Ultimately, this research advocates for a multifactorial approach to stock performance evaluation, emphasizing the importance of understanding the interplay between various variables, including industry trends and macroeconomic conditions. By adopting this comprehensive perspective, investors and analysts can make more informed decisions and strategies, enhancing their ability to navigate the complexities of the financial markets.