Search Articles & Publications

Showing 712 articles found for "Product"

Effectiveness of Utilization of Home Yard Land in Supporting Food Availability in Rural Areas

Rahman, Abdul, Tawe, Amiruddin, Rakib, Muhammad, Sulolipu, Andi Annisa
Abstract: The problem of national food security is something that needs to be addressed sustainably by society and the government, especially in rural areas. To support food availability for the community, land is needed that can… be used for food development. One alternative is to use the yard of the house. Home gardens not only function as areas that provide beauty and coolness, but also as productive land that supports national food security by empowering local potential, both in rural and urban areas. Apart from that, the use of the yard also contributes to improving the family's economy. This research aims to examine the characteristics of residents regarding the use of homestead land in rural areas, analyze their utilization patterns, and assess the effectiveness of using homestead land in supporting food availability. The data in this research were analyzed using an experimental method, which involved initial measurements (pre-test), providing treatment in the form of guidance or direction regarding land use, and follow-up measurements (post-test). The research sample was selected using the snowball sampling method, namely a sampling technique based on individual networks. The research results show that the use of yard land is effective in supporting food availability. This is shown by the respondent's answer score on the program effectiveness variable, which is in the range of 50-100%, so it is included in the effective category

Optimization of Human Resources to Improve Corporate Financial Health: A Qualitative Perspective and Best Practices

Hamsyah, Arimbawa, I Gede Arya Pering, Rostini, Bakri, Risna Melati Sukma, Muhammad, A Fadel
Abstract: In the era of globalization and increasingly intense competition, the management of Human Resources (HR) has become a crucial factor for ensuring company sustainability and growth. This study aims to explore the impact of… f HR optimization on a company's financial health using a qualitative approach. Employing a case study methodology, the research analyzes companies that have successfully implemented effective HR strategies, including employee development, competitive compensation policies, performance management, and wellness programs. Data was collected through in-depth interviews with HR managers, executives, and employees, as well as internal document analysis and direct workplace observation. The findings indicate that effective HR practices can reduce costs, enhance productivity, and lower turnover rates, all contributing to improved financial performance. The results support Wright and McMahan's (2011) theory that effective HR management acts as an enabler for achieving competitive advantage. The study also aligns with Huselid’s (1995) research, which highlights the importance of competitive compensation policies in boosting productivity and financial health. This research underscores the significance of aligning HR strategies with financial goals and adopting best practices in HR management to improve operational efficiency and achieve sustainable financial objectives.

A Systematic Literature Review: The Impact of Imported Products on the Competitiveness of MSMEs in Indonesia

Hardini, Han Tantri, Subroto, Waspodo Tjipto, Sakti, Norida Canda
Abstract: Micro, Small, and Medium Enterprises (MSMEs) play an important role in the Indonesian economy. However, the increasing presence of imported products can pose a challenge to the competitiveness of MSMEs. This study aims to… o explore the available literature on the impact of imported products on the competitiveness of MSMEs in Indonesia through a systematic literature review approach reviewed from the factors that influence the competitiveness of MSMEs, the impact of imported products to Indonesia on the competitiveness of MSMEs, strategies to increase the Competitiveness of MSME products so that they can compete with imported products and government policy recommendations for MSMEs to be able to compete with imported products. The results of this study provide insight into overcoming the negative impact of the rise in imported products on the growth of MSMEs amidst the flow of globalization

Revitalizing Growth Strategies: Enhancing Market Position for PT Sentra Food Indonesia

Faisa, Muhammad Idzhar
Abstract: This study aims to analyze the strategic management of PT Sentra Food Indonesia using a SWOT analysis to identify key internal and external factors. Employing a descriptive qualitative approach, the research utilizes IFAS… S and EFAS matrices to evaluate the company's strengths, weaknesses, opportunities, and threats. The analysis includes an examination of the company's brand, distribution network, market reach, and supplier dependencies, using data from company records and industry reports. The findings reveal PT Sentra Food Indonesia's robust brand and distribution network but highlight challenges such as limited market reach and supplier reliance. Opportunities for growth are identified in product innovation, market expansion, and digital transformation. These insights provide recommendations for enhancing the company's sustainability and competitiveness in the dynamic food industry.

Proposed Business Strategy to Overcome Operational Challenges in Frozen Food Company: Case Study on CV XYZ

Deviana, Erlinda, Handayati, Yuanita
Abstract: This study aims to formulate the right business strategy for CV XYZ, an MSME in the frozen food industry, in facing operational challenges such as high employee turnover, dependence on out-of-town suppliers, and logistics… s inefficiencies due to limited cold chain technology. This study uses a qualitative method with a case study approach. Data were collected through semi-structured interviews, internal company reports, literature reviews, and industry publications. The analysis was conducted through an external approach using PESTEL and Porter's Five Forces, as well as internal analysis through VRIO and Value Chain Analysis. The results of the analysis are summarized in a SWOT Analysis and continued with the formulation of a business strategy using Porter's Generic Strategies and TOWS Matrix. The proposed strategy is Cost Leadership with a focus on operational efficiency, investment in cold chain technology, and employee training to increase productivity. This strategy is expected to help CV XYZ increase competitiveness, expand the market, and support sustainable business growth in the frozen food industry.

Green Management as The Key to Competitive Advantage: A Corporate Strategy Perspective in 2024

Azhari, Azlan, Rahmat, Muh. Rijal Alim, Ridha, Achmad
Abstract: Green management has become a crucial element in modern corporate strategies to achieve competitive advantage while supporting environmental sustainability. This study analyzes the implementation of five key segments of… green management: greening of products, processes, workplaces, communities, and workforce. Case studies of global companies such as Samsung, Patagonia, and IKEA demonstrate that integrating green strategies not only reduces environmental impact but also enhances operational efficiency, innovation, and customer loyalty. The findings affirm that green management is a strategic investment that yields long-term benefits, particularly in attracting sustainability-focused investors. The study concludes by emphasizing the importance of synergy between the private sector, government, and society in achieving inclusive economic growth aligned with the Sustainable Development Goals

Property Rights In The Perspective Of The Qur'an (A Comparison Of Ownership In The Capitalist, Socialist And Islamic Economic Systems)

Sudarmi, Abubakar, Achmad, Irham, Muhammad
Abstract: Islamic views on property ownership depart from the notion that individuals have an innate desire to possess property (fithrah), as Islamic societies depend on other people to function. The riches or money that Allah SWT… has bestowed upon this universe is a gift to humanity and should be used as efficiently as possible to ensure everyone's financial security. One topic covered in economics classes, including socialism, capitalist, and Islamic economics, is ownership rights. Ownership rights are determined by certain characteristics of each economic system. The number of assets (goods and services) that can be owned is limited under a socialist economy, but the method of acquisition (quality) remains unconstrained. This suggests that you can distribute it in whatever way you want. Meanwhile, the capitalist economic system views property ownership as unlimited, both in terms of quantity and quality; that is, any kind of property ownership is acceptable as long as it does not restrict the freedom of others. Islam acknowledges, but does not fully give, the right of humans to own the materials they use for production and consumption, in contrast to socialism and capitalist economic systems.

Logistics Distribution Perspective in the Fisheries Sector to Support West Sulawesi's Readiness as a Supporting Region for the New Capital City

Fauzan, Muhammad, Ariyandani, Nur
Abstract: The study aims to explore the logistics distribution perspective in the fisheries sector of West Sulawesi. It focuses on supporting the region's readiness as a supporting area for the new National Capital (IKN) by examining… ing government policies, infrastructure readiness, and supply chain management in the fisheries sector. The research employs a qualitative approach using a literature review combined with observation and interviews with key stakeholders in the fisheries sector. The study includes a feasibility analysis and utilizes a SOAR (Strengths, Opportunities, Aspirations, Results) analysis to develop strategic recommendations for logistics and infrastructure improvements. The findings reveal that West Sulawesi has significant potential to support IKN through its fisheries sector, given its strategic location and existing infrastructure. However, challenges such as limited cold storage facilities, infrastructure readiness, and supply chain coordination need addressing. The government’s draft Presidential Regulation (RPerpres) outlines a plan for port development and cold storage expansion to improve logistics. The study also suggests that collaboration with the private sector and technological adoption could enhance distribution efficiency and product quality. The research contributes to logistics and supply chain literature by addressing the specific challenges and opportunities in the fisheries sector of a developing region like West Sulawesi. It provides an original perspective on how regional policies and infrastructure development can support national capital projects and meet food supply demands while promoting sustainable practices in the fisheries industry

Integration of Philosophical Values in Human Relations Management: Systematic Literature Review

Esvanti, Mirza, Nafisah, A’isy Fikli, Winarno, Agung
Abstract: Human relations management is an important aspect of an organization's success, especially in creating a harmonious, productive, and ethical work environment. This study aims to explore the integration of philosophical values… alues in human relations management through the Systematic Literature Review (SLR) approach. The Systematic Literature Review (SLR) method was used in this study to analyze and synthesize various previous studies related to human relations management. The SLR process involves identifying, screening, and evaluating studies from a variety of sources, including international indexed journals, to gain an in-depth understanding of key trends and issues in the implementation of humanitarian relations management. Of the 150 articles found, 52 articles met the inclusion criteria for further analysis. By analyzing the literature from various academic databases, this study identifies key concepts in philosophy, such as humanism, deontological ethics, utilitarianism, and existentialism, that are relevant to support the management of interpersonal relationships in organizations. The results of the study show that the application of philosophical values can improve the quality of relationships between individuals through more ethical decision-making, value-oriented leadership, and strengthening mutual respect in work interactions. In addition, this study reveals a significant gap in the literature related to the practical implementation of philosophy in the context of modern management, especially in certain sectors. These findings make a theoretical contribution in expanding the understanding of the role of philosophy in human relations management as well as offering recommendations for further research and practical applications in organizational environments.

The Influence of Celebrity Effect, Perceived Usefulness, Trust on Attitude Toward Influencers and Its Implications on Impulse Buying

Qastholany, Haniyah, Alfanur, Farah
Abstract: In the growing world of e-commerce, product promotion and marketing via digital platforms is becoming increasingly important. One strategy that has become a trend in an effort to increase product sales is collaborating with… ith influencers in live sessions on the Shopee platform. This research focuses on analyzing consumer decision strategies to make impulse purchases of products in collaboration with influencers on Shopee Live. SEM-PLS method is used to identify and understand the factors that influence consumer impulse purchasing decisions in the context of products collaborating with influencers. By collecting data through questionnaires from 100 active respondents on the Shopee Live Indonesia platform, this research aims to provide in-depth insight into how influencers influence impulse buying decisions and how live streaming interactions can influence consumer behavior. The findings from this research are expected to provide guidance for e-commerce and marketing industry players to improve promotional strategies and maximize sales potential through live-streaming platforms.