Abstract:Customer Loyalty is an important factor that must be considered for every company, especially service providers. Maintaining customer loyalty is not easy for every company, because in this modern era many competitors are…
competing for customer loyalty. The purpose of this research was to explore the Influence of Perceived Value on Customer Satisfaction and Customer Loyalty. This type of research was quantitative using a purposive sampling technique which was distributed via a questionnaire to 240 fast food restaurant consumers aged 15-40 years in the JABODETABEK area. Primary data analysis was carried out using the Structural Equation Modeling (SEM) method. The results of this study indicate that the eight proposed hypotheses are accepted, and the customer satisfaction variable has the greatest direct influence on corporate image. Then, Corporate Image has the greatest indirect effect on the relationship between Customer Satisfaction and Customer Loyalty. Researchers contributing to the company in maintaining and increasing customer loyalty can be seen from several aspects such as Perceived Value, Customer Satisfaction, Service Quality, and Corporate Image. For further research, the researcher suggests expanding the research area and looking for objects in other services.
Abstract:The study investigates the changes in both the quantity and quality of land use in the Shaki district resulting from the increased level of social and economic development. Remote sensing was used to analyze the projects…
implemented under the State program 'Social and Economic Development of Regions,' assessing their impact on land use. The projects were categorized as either 'changing' or 'replacing,' based on their degree of impact, scale, and transformations between areas. The study also examined the population distribution by altitude zones and settlement levels. The satellite images were decoded and the land use areas were divided into classes. The level of land use between 2001 and 2020 was analyzed using the support vector machine (SVM) method to calculate the scale, difference, and regional growth rate of individual areas. The changes that occurred were identified and explained. Additionally, the transitions between categories were studied, the main changing and expanding areas were identified, and the increasing and decreasing tendencies between classes were examined.
Abstract:Penelitian ini bertujuan mengeksplorasi pengalaman guru dalam mengimplementasikan metode bermain peran untuk mengembangkan keterampilan komunikasi siswa di SDN 1 Telaga Biru. Penelitian menggunakan pendekatan kualitatif…
dengan jenis fenomenologi. Informan penelitian terdiri atas kepala sekolah, guru kelas II, guru kelas III, guru kelas IV, serta siswa kelas III dan IV. Data dikumpulkan melalui observasi, wawancara mendalam, dan dokumentasi, kemudian dianalisis secara induktif melalui reduksi data, penyajian data, dan penarikan kesimpulan. Keabsahan data diperkuat melalui triangulasi sumber dan teknik. Hasil penelitian menunjukkan bahwa pengalaman guru dalam menerapkan metode bermain peran bersifat reflektif, adaptif, dan kontekstual. Guru merancang skenario sederhana berdasarkan materi, karakter siswa, keberanian berbicara, dan dinamika kelas. Dalam pelaksanaan, guru berperan sebagai fasilitator yang mengatur kelompok, memberi contoh, membimbing dialog, serta menjaga keseimbangan antara keaktifan siswa dan ketertiban kelas. Metode bermain peran memberi ruang bagi siswa untuk menyimak, berbicara, membaca skenario, menulis catatan sederhana, bekerja sama, dan mengekspresikan peran secara lebih percaya diri. Tantangan yang muncul meliputi rasa malu, perbedaan kemampuan memahami peran, keterbatasan waktu, dan perlengkapan pembelajaran. Guru mengatasinya melalui motivasi, penyederhanaan skenario, latihan bertahap, penguatan positif, dan refleksi pembelajaran. Penelitian ini menegaskan bahwa keberhasilan bermain peran dalam mengembangkan komunikasi siswa tidak hanya ditentukan oleh prosedur metode, tetapi juga oleh kemampuan reflektif guru dalam menyesuaikan pembelajaran dengan kondisi nyata kelas.
Abstract:Keanekaragaman Perkembangan teknologi informasi dan komunikasi meningkatkan penggunaan media sosial, melainkan menimbulkan risiko penyalahgunaan data pribadi, termasuk melalui WhatsApp. Penelitian ini tujuannya menganalisis…
sis penipuan melalui penyalahgunaan data pribadi pada WhatsApp dalam sistem hukum indonesian serta pertanggungjawaban pidana pelakunya menurut peraturan perundang-undangan. Penelitian ini memakai metode hukum normatif dengan pendekatan perundang-undangaan dan konseptual. Bahan hukum primer, sekunder, dan tersier dianalisis secara kualitatif. Hasil penelitian menjelaskan bahwa penyalahgunaan data pribadi melalui WhatsApp umumnya dilakukan melalui phishing, pencurian identitas, pengambilalihan kaun, dan pemanfaatan informasi pribadi secara melaawan hukum. Perlindungan hukum sudah diatur dalam Undang-Undang Nomor 27 Tahun 2022 tentang Pelindungan Data Pribadi, Undaqng-Undang Nomor 1 Tahun 2024 tentang Informasi dan Transaksi Elektronik, serta Kitab Undaqng-Undang Hukum Pidana. Berdqasarkan teori pertanggungjawaban pidana Roeslan Saleh, pelaku bisa dimintai pertanggungjawaban apabila memenuhi unsur tindak pidana, mempunyai kebisaan bertanggung jawab, terdapat kesalahan, serta tidak terdapat alasan ppembenar ataupun pemaaf. Namun, penerapannya masih menghadapi kendala berupa rendahnya literasi digital, perkembangan modus kejahatan siber, dan belum optimalnya penegakan hukum. Oleh sebab itu, diperlukan peningkatan literasi digital dan efektivitas penegakan hukum guna memperkuat pelindungan data pribadi.
Advancements in information and communication technology have increased social media usage but also created risks regarding the misuse of personal data, including via WhatsApp. This study aims to analyze fraud involving the misuse of personal data on WhatsApp within the Indonesian legal system and the criminal liability of perpetrators under prevailing legislation. The research employs a normative legal method utilizing statutory and conceptual approaches, with qualitative analysis of primary, secondary, and tertiary legal materials. The findings indicate that the misuse of personal data via WhatsApp typically occurs through phishing, identity theft, account takeovers, and the unlawful use of personal information. Legal protections are established under Law Number 27 of 2022 concerning Personal Data Protection, Law Number 1 of 2024 concerning Electronic Information and Transactions, and the Criminal Code. Based on Roeslan Salehs theory of criminal liability, a perpetrator can be held liable if the elements of the criminal offense are met, the individual possesses the capacity for liability, fault is established, and there are no grounds for justification or excuse. However, implementation faces challenges such as low digital literacy, evolving cybercrime methods, and suboptimal law enforcement. Therefore, enhancing digital literacy and the effectiveness of law enforcement is essential to strengthen personal data protection.
Abstract:Perkawinan anak masih menjadi persoalan hukum di Indonesia meskipun batas usia minimum perkawinan telah dinaikkan menjadi 19 tahun melalui Undang-Undang Nomor 16 Tahun 2019. Kenaikan usia ini justru meningkatkan permohonan…
an dispensasi kawin ke Pengadilan Agama, sehingga menimbulkan pertanyaan mengenai kesesuaian pemberian dispensasi dengan ketentuan yang berlaku serta dasar pertimbangan hakim dalam mengabulkannya. Penelitian ini bertujuan untuk menganalisis kesesuaian pemberian dispensasi kawin pasca perubahan batas usia perkawinan berdasarkan Undang-Undang Nomor 16 Tahun 2019 dan PERMA Nomor 5 Tahun 2019, serta menganalisis dasar pertimbangan hakim dalam Penetapan Nomor 2006/Pdt.P/2024/PA.Srg berdasarkan PERMA RI Nomor 5 Tahun 2019. Penelitian ini menggunakan metode penelitian hukum normatif dengan pendekatan perundang-undangan, kasus dan konseptual. Bahan hukum primer berupa Penetapan Nomor 2006/Pdt.P/2024/PA.Srg dan peraturan terkait dianalisis secara deskriptif kualitatif. Hasil penelitian menunjukkan bahwa pemberian dispensasi kawin telah sesuai secara formal-prosedural dengan Undang-Undang Nomor 16 Tahun 2019 dan PERMA Nomor 5 Tahun 2019, karena hakim telah menempuh seluruh tahapan prosedural yang diwajibkan. Namun, dari sisi materiil alasan berupa kekhawatiran perbuatan menyimpang dari ajaran agama Islam bersifat umum sehingga standar "alasan sangat mendesak" cenderung diterapkan longgar. Dasar pertimbangan hakim terdiri atas unsur formil berupa kewenangan dan kelengkapan syarat administratif, serta unsur materiil berupa fakta hubungan asmara calon mempelai dan penerapan kaidah fikih dar'u al-mafasid muqaddamun ala jalbi al-mashalih, yang ditinjau dari Teori Perkawinan telah memuat sebagian aspek kesiapan calon mempelai namun belum komprehensif pada aspek kesiapan psikologis.
Child marriage remains a legal issue in Indonesia even though the minimum age for marriage has been raised to 19 years through Law Number 16 of 2019. This increase in age has actually increased applications for marriage dispensation to the Religious Courts, raising questions regarding the conformity of granted dispensations with applicable regulations and the judge's basis for consideration in granting them. This study aims to analyze the conformity of granting marriage dispensation after the change in the minimum age limit for marriage based on Law Number 16 of 2019 and Supreme Court Regulation (PERMA) Number 5 of 2019, as well as to analyze the judge's basis for consideration in Decree Number 2006/Pdt.P/2024/PA.Srg based on PERMA Number 5 of 2019. This study uses a normative legal research method with a statutory, case, and conceptual approach. Primary legal materials, including Decree Number 2006/Pdt.P/2024/PA.Srg and related regulations, were analyzed descriptively and qualitatively. The research results show that the granting of marriage dispensation is formally and procedurally in conformity with Law Number 16 of 2019 and PERMA Number 5 of 2019, as the judge followed all required procedural steps. However, from a substantive standpoint, the reasoning concerning acts deviating from Islamic teachings is general in nature, so the "very urgent reason" standard tends to be applied loosely. The judge's basis for consideration consists of formal elements, namely authority and completeness of administrative requirements, and material elements, namely the fact of the romantic relationship between the prospective spouses and the application of the fiqh principle of dar'u al-mafasid muqaddamun ala jalbi al-mashalih, which, when reviewed through Marriage Theory, has addressed some aspects of the prospective spouses' readiness but has not been comprehensive regarding psychological readiness.
Abstract:Course timetable preparation in the Information Technology Study Program at Universitas PGRI Sumatera Barat is still performed in spreadsheets, typically requires three to five days, and can produce instructor, class, or…
room conflicts. This study develops a web-based scheduling information system that centralizes timetable data, detects collisions automatically, and offers alternatives with support from the Google Gemini API. Development followed the Waterfall System Development Life Cycle, comprising requirements analysis, design, implementation, testing, deployment, and maintenance. The application was built with PHP, Laravel, and MySQL. A deterministic rule identifies overlapping allocations involving the same instructor, class, or room on the same day. Gemini is used only to rank and explain feasible candidates; the application revalidates each recommendation, and the Study Program Secretary retains final approval. Black-box testing of ten functions achieved a 100% success rate. Beta testing produced an average score of 89.22% from three experts and 89.79% from two users, with both results classified as Very Good. The findings indicate that the system is highly feasible for integrated course timetable preparation and administration.
Abstract:The attendance system at SMK Negeri 1 Talamau has so far been focused mainly on teachers and relies on a fingerprint method that frequently experiences problems such as reading failures, system errors, and delayed data synchronization.…
ynchronization. This research aims to develop a QR Code-based online attendance mobile application that can be used by both teachers and students in real time. The research method used is Research and Development (R&D) with the Waterfall software development model, covering the stages of requirements analysis, design, implementation, testing, deployment, and maintenance. The application was developed using WebApp as the mobile platform, Laravel as the backend, and MySQL as the database. The student attendance process is carried out by scanning a QR Code displayed by the teacher, after which attendance data is automatically stored in the database via a REST API. System testing was conducted through alpha testing (white box and black box) as well as beta testing involving experts and end users. The test results show that all primary system functions run according to the design. Beta testing with experts obtained an average score of 86%, categorized as very good, while beta testing with users obtained an average score of 96%, also categorized as very good. The developed application is considered feasible for use and able to improve the effectiveness and efficiency of the attendance process at the school.
Abstract:Advances in information technology have driven digital transformation across many sectors, including education. One administrative service that is still largely handled conventionally is the announcement of student graduation…
ation results and the distribution of Graduation Certificates (Surat Keterangan Lulus/SKL), which makes the delivery of information relatively inefficient. This study aims to build a web-based Student Graduation Information System for vocational high schools (SMK) that simplifies graduation-data management for school administrators and gives students online access to their graduation information. The system was built using the Waterfall method, covering requirements analysis, design, implementation, testing, and maintenance, and was implemented with the Laravel framework, the PHP programming language, a MySQL database, and a Bootstrap interface. It serves two types of users: administrators, who manage graduation data, and students, who can check their graduation status without logging in by entering their National Student Identification Number (NISN). Students who pass can download their SKL directly in PDF format. The system was evaluated through Black Box Testing and the System Usability Scale (SUS). Testing showed that every system function operated as intended, while the usability evaluation returned an average SUS score of 84.5, placing it in the Excellent (Grade A) category. Overall, the system improves the efficiency of school administration, speeds up the delivery of graduation information, and supports the broader digitalization of educational services.
Abstract:The reliability of data packet transmission within the deployed Wireless Local Area Network (WLAN) security protocol is highly crucial to ensure user data confidentiality. This study aims to analyze the security implementation…
tation of the WPA2-Personal protocol-based WLAN through direct observation of data packet traffic. A qualitative-descriptive research method was applied by conducting packet capturing using the Wireshark application on a small-scale test network utilizing a smartphone as an access point and a laptop as a client. The results demonstrate that all local and internet data communication activities operated stably and were recorded consistently. Packet analysis successfully identified various major protocols, including ARP, DNS, TCP, UDP, TLS, and HTTPS. The implementation of TLS encryption on HTTPS traffic proved capable of protecting the confidentiality of application data content, preventing it from being read in plaintext even though the packets were successfully captured. This study concludes that the combination of WPA2-Personal authentication and the HTTPS communication protocol still provides adequate security protection and remains highly viable for small-scale wireless network environments.
Abstract:Penelitian ini bertujuan untuk menganalisis strategi pengembangan pasar yang diterapkan dalam mengatasi stagnasi kunjungan wisatawan (di bawah 50.000 pengunjung per tahun) akibat kejenuhan pasar pada objek wisata religi…
Patung Yesus Buntu Burake di Tana Toraja. Industri pariwisata religi di Indonesia memiliki potensi besar, namun banyak destinasi menghadapi tantangan dalam mempertahankan dan meningkatkan jumlah kunjungan akibat persaingan yang semakin ketat dan perubahan perilaku konsumen. Penelitian menggunakan pendekatan kualitatif deskriptif dengan teknik pengumpulan data melalui wawancara mendalam, observasi langsung, dan dokumentasi. Informan penelitian terdiri atas pengelola objek wisata (Dinas Pariwisata) dan wisatawan yang dipilih secara purposive. Analisis data menggunakan model interaktif Miles dan Huberman yang meliputi reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa strategi pengembangan pasar saat ini masih berada pada fase transisi dan belum berjalan secara optimal. Promosi destinasi masih sangat didominasi oleh konten organik (word-of-mouth digital) yang diunggah secara sukarela oleh pengunjung melalui media sosial visual seperti TikTok dan Instagram, sedangkan iklan resmi berbayar dan kemitraan strategis dengan biro perjalanan berskala besar masih sangat minim. Selain itu, ditemukan adanya kesenjangan antara daya tarik utama objek wisata yang dinilai sangat memuaskan dengan kualitas infrastruktur layanan pendukung yang masih memerlukan standardisasi, meliputi aksesibilitas jalan, kebersihan toilet, keterbatasan tempat sampah, serta minimnya fasilitas ramah muslim (muslim-friendly) khususnya kepastian kuliner halal. Penelitian ini menyimpulkan bahwa strategi pengembangan pasar memerlukan peralihan pendekatan dari promosi pasif menjadi pemasaran digital berbayar yang terstruktur, perluasan segmen pasar geografis dan demografis, serta peningkatan kualitas fasilitas operasional demi menciptakan kepuasan pengunjung yang berkelanjutan.
This study aims to analyze the market development strategy implemented to overcome the stagnation of tourist visits (under 50,000 visitors per year) caused by market saturation at the religious tourism object of the Jesus Statue Buntu Burake in Tana Toraja. The religious tourism industry in Indonesia has great potential, yet many destinations face challenges in maintaining and increasing visitor numbers due to increasingly intense competition and changing consumer behavior. This research employs a qualitative descriptive approach with data collection techniques through in-depth interviews, direct observation, and documentation. Research informants consisted of tourism site managers (Tourism Office) and tourists selected purposively. Data analysis used the interactive model of Miles and Huberman, including data reduction, data display, and conclusion drawing. The results indicate that the current market development strategy is still in a transitional phase and has not operated optimally. Destination promotion is still heavily dominated by organic content (digital word-of-mouth) voluntarily uploaded by visitors on visual social media platforms such as TikTok and Instagram, while official paid advertisements and strategic partnerships with large-scale travel agencies remain highly limited. Furthermore, the study identifies a gap between the core attraction, which is rated highly satisfying, and the quality of supporting service infrastructure that still requires standardization, including road accessibility, toilet cleanliness, availability of trash bins, and the lack of Muslim-friendly facilities, particularly the certainty of halal culinary options. This study concludes that the market development strategy requires shifting from a passive promotion approach to a structured paid digital marketing campaign, expanding geographical and demographic market segments, and upgrading operational facilities to create sustainable visitor satisfaction.