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The Effect of Product Quality and Service Quality on Customer Satisfaction at SLV Room Boutique

Abd Rachman, Muhammad Ilham Wardhana Haeruddin, Muh. Ichwan Musa, Chalid Imran Musa, Tenri S.P. Dipoatmodjo
Abstract: The purpose of the study was to determine the effect of product quality and service quality on customer satisfaction at the SLV Room Boutique. The population in this study were consumers of SLV Room Boutique. the sampling&#8230; g in this study was carried out using a purposive sampling technique so that 80 respondents were sampled. The type of research used is quantitative. The data used is primary data obtained by distributing questionnaires to consumers. The results of the study after the data was processed with SPSS.23 show that there is a partially significant effect between the independent variable and the dependent variable which can be proven by the calculated t value of the product quality variable (X1) of 2,938> t table 1.665 with a significant value of 0.004 <0.05 and the calculated t value of the service quality variable (X2) of 4.700> t table 1.665 with a significant value of 0.000 <0.05. Simultaneously there is a positive and significant effect on the dependent variable (X2). Simultaneously, there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016 > F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. Simultaneously there is a positive and significant effect on the dependent variable (X2). Simultaneously, there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016 > F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. Simultaneously there is a positive and significant effect on the dependent variable (X2). Simultaneously, there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016 > F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016> F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016> F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. 338 X2 + e and a significant effect with a calculated F value of 56.016> F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. 338 X2 + e and a significant effect with a calculated F value of 56.016> F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study.

The Influence of Trust and Perceived of Risk on Purchase Decisions in e-Commerce Shopee at Students of The Faculty Economics and Business, University State of Makassar

Nurul Fanaysillah Muchtar, Chalid Imran Musa, Muh. Ichwan Musa, Siti Hasbiah, Ilham Wardhana Haeruddin
Abstract: The purpose of this study was to determine the effect of trust and perceived risk on purchasing decisions at E-commerce Shopee partially and simultaneously. The sample used was 100 students of the Faculty of Economics and&#8230; d Business who had been selected based on predetermined criteria. Data collection techniques were carried out using questionnaires and literature study. Data analysis techniques consist of validity test, reliability test, classic assumption test consisting of normality test, multicollinearity test, and heteroscedasticity test, multiple linear analysis test, hypothesis test, test of the coefficient of determination. The Trust variable has a positive and significant influence on purchasing decisions, the Perceived Of Risk variable has a positive and significant influence on purchasing decisions. the dependent variable of purchasing decisions can be explained by variables consisting of Trust and Perceived Of Risk, the rest is explained by other variables that were not examined in this study

The Influence of Psychological Empowerment on Workforce Agility of Office Staff Housing Provision Study Province of West Sulawesi

Rezki Amaliah, Andi Mustika Amin, Tenri S.P. Dipoatmodjo, Agung Widhi Kurniawan, Muh. Ikhwan Maulana Haeruddin
Abstract: This study aims to find out how the effect of psychological empowerment on the workforce agility of the employees of the housing supply work unit in the province of West Sulawesi. This study uses a qualitative descriptive&#8230; e approach through data collection by interviews and documentation and analyzed by reducing data, presenting data, and drawing conclusions and verification. The results of this study illustrate that psychological empowerment has an influence on the workforce agility of the employees of the housing supply work unit in the province of West Sulawesi, but it is not significant because there is one indicator of psychological empowerment that is not fulfilled, namely self-determination. On this indicator employees are limited in determining their own way of working because they are bound by contracts and rules that apply in the workplace. The indicators of unfulfilled workforce agility are proactive indicators. While other indicators are met. Based on the results of the research above, it is known that psychological empowerment has an insignificant effect on workforce agility.

The Influence of Product Quality, Price, and After-Sales Service on the Purchase Decision of Honda Matic Motorcycle

Ahmad Maulana Putra, Zainal Ruma, Muhammad Ilham Wardhana Haeruddin, Amiruddin Tawe, Muh. Ichwan Musa
Abstract: The purpose of this study was to determine the effect of product quality, price, and after-sales service on purchasing decisions for Honda brand Matic Motorbikes individually and simultaneously. The sample used was 100 students&#8230; tudents of the Faculty of Economics and Business who had been selected based on predetermined criteria. Data collection techniques were carried out by questionnaire and literature study. The data analysis technique consists of validity test, reliability test, classical assumption test which consists of normality test, multicollinearity test, and heteroscedasticity test, multiple linear analysis test, hypothesis testing, determinant coefficient test. All independent variables have a correlation that is in the same direction as the dependent variable (purchase decision). The most dominant variable influencing purchasing decisions is the product quality variable. Which means that the dependent variable purchasing decisions can be explained by variables consisting of product quality, price, and after-sales service, the rest is explained by other variables that are not examined.

The Effect of Marketing Mix on Sales Volume of Suzuki Ertiga Cars at PT. Megahputra Sejahtera Pettarani Makassar Branch

Putri Abadi Handayani, Muhammad Ichwan Musa
Abstract: This study aims to determine the effect of marketing mix on sales volume at PT. Megahputra Prosperous Pettarani Makassar Branch. The population in this study are consumers at PT. Megahputra Sejahtera Pettarani Makassar Branch&#8230; ranch who purchased Suzuki Ertiga car products in 2018-2022. Data collection was carried out using documentation and questionnaire methods. The data analysis technique used is multiple linear regression analysis. Multiple linear regression equations produce equations Y ̂= 0.308+ 0.248X_1+ 0.009X_2+ 0.027X_( 3)+ 0.094X_4 + ( -0.151 ) X_5+ 0.403X_6 + 0.137X_7. This the results of this study found that simultaneously the Marketing Mix variable (X1, X2, X3, X4, X6, and X7) has a positive effect on Sales Volume while X5 has a negative effect on Sales Volume. The results of the determination correlation analysis (R Square) were 0.343 which indicated that 34.3% of the independent variables namely X1, X2, X3, X4, X5, X6, and X7 had an effect or were able to explain the characteristics of the dependent variable (Y). While the remaining 65.7% is influenced or explained by other variables not included in this research model. The results of the F test explain that the seven Marketing Mix variables have a significant effect on the Sales Volume variable with a calculated F value (6.157) > F table (2.16) with a significance level of 0.000 <0.05 and the t test results explain that the Product variable (X1) with value 0.017 <0.05 and Process (X6) with a value of 0.001 <0.05 has a significant effect on Sales Volume variable

The Influence of Work Stress on Employee Work Motivation in Regional Assets and Financial Agency in Barru District

Afriansyah, Dipoatmodjo, Tenri S.P., Ruma, Zainal, Sahabuddin, Romansyah, Burhanuddin, Syahrul, Khaidir
Abstract: This research examines The Influence of Work Stress on Employee Work Motivation in Financial Institutions and Regional Assets of Barru Regency. The purpose of this research is to find out The Influence of Work Stress on&#8230; Employee Work Motivation in Financial Institutions and Regional Assets of Barru Regency. This research approach is quantitative. This research was conducted at the Regional Financial and Asset Agency of Barru Regency. The sample used was 68 people. Data collection techniques in the form of observation, questionnaires and documentation. Data analysis techniques include validity test, reliability test, normality test, descriptive analysis, simple linear regression analysis, t test (partial) and coefficient determination test (r2). The research results show thatwork stress has a negative and effect onwork motivation. The higher the work stress experienced by employees, the morework motivationemployees are decreasing. When an employee in carrying out his duties, gets a high work load, will take actions that can reduce the quality of his work there by reducing motivation at work. So it is concluded thatwork stress havenegative influenceto work motivation at the Regional Financial and Asset Agency of Barru Regency.

Peningkatan Akurasi Klasifikasi Sentimen Pengguna Dompet Digital Menggunakan Stacking Ensemble Machine Learning

Ilmawati, Nadya Alinda Rahmi, Elvira Sawitri
Abstract: Penggunaan dompet digital yang terus meningkat menghasilkan banyak ulasan pengguna yang dapat dimanfaatkan untuk mengevaluasi kualitas layanan. Penelitian ini bertujuan meningkatkan akurasi klasifikasi sentimen pengguna&#8230; dompet digital menggunakan metode Stacking Ensemble Machine Learning yang mengombinasikan Support Vector Machine (SVM), Multinomial Naïve Bayes (MNB), dan AdaBoost dengan Logistic Regression sebagai meta-learner. Data ulasan diproses melalui tahapan text preprocessing meliputi case folding, cleaning, tokenizing, stopword removal, stemming, dan pembobotan fitur menggunakan TF-IDF. Penyeimbangan data dilakukan dengan SMOTE, sedangkan evaluasi model menggunakan 5-Fold Cross-Validation. Hasil penelitian menunjukkan bahwa model Stacking Ensemble memperoleh akurasi rata-rata 80,55%, lebih tinggi dibandingkan algoritma dasar. Evaluasi menggunakan Confusion Matrix, Classification Report, dan ROC Curve juga menunjukkan peningkatan nilai precision, recall, F1-score, dan kemampuan diskriminasi model. Hasil ini menunjukkan bahwa pendekatan Stacking Ensemble Machine Learning efektif untuk meningkatkan akurasi klasifikasi sentimen pengguna dompet digital serta mendukung evaluasi kualitas layanan berbasis opini pengguna. The rapid growth of digital wallet usage has generated a large volume of user reviews that can be utilized to evaluate service quality. This study aims to improve the accuracy of digital wallet user sentiment classification using a Stacking Ensemble Machine Learning approach that combines Support Vector Machine (SVM), Multinomial Naïve Bayes (MNB), and AdaBoost with Logistic Regression as the meta-learner. User reviews were processed through text preprocessing stages, including case folding, text cleaning, tokenization, stopword removal, stemming, and TF-IDF feature weighting. Synthetic Minority Over-sampling Technique (SMOTE) was employed to address class imbalance, while model performance was evaluated using 5-Fold Cross-Validation. The experimental results show that the proposed Stacking Ensemble model achieved an average accuracy of 80.55%, outperforming the individual base learners. Furthermore, evaluations based on the Confusion Matrix, Classification Report, and Receiver Operating Characteristic (ROC) Curve demonstrated improvements in precision, recall, F1-score, and the model's discriminative capability. These findings indicate that the proposed Stacking Ensemble Machine Learning approach is effective in improving the accuracy of digital wallet user sentiment classification and can serve as a reliable tool for supporting service quality evaluation based on user opinions.

Tata Kelola Kualitas Pengajar Dan Administrasi Pembelajaran Sebagai Upaya Mewujudkan Good University Governance Di Universitas Sapta Mandiri Balangan

Faridawati Erlina, Muhammad Noor, M. Ali Rahman
Abstract: Penelitian ini bertujuan untuk menganalisis secara mendalam implementasi tata kelola kualitas pengajar dan administrasi pembelajaran sebagai upaya strategis utama dalam mewujudkan Good University Governance (GUG) di Universitas&#8230; ersitas Sapta Mandiri Balangan. Institusi pendidikan tinggi di daerah menghadapi tekanan berlapis untuk meningkatkan akuntabilitas internal, standar akademik, dan efisiensi birokrasi. Menggunakan pendekatan kualitatif dengan desain analisis deskriptif, data empiris dikumpulkan melalui wawancara semi-terstruktur dengan pimpinan akademik, diskusi kelompok terfokus (FGD), analisis dokumen sistem penjaminan mutu internal (SPMI), serta observasi langsung terhadap alur kerja administratif. Hasil penelitian menunjukkan bahwa tata kelola yang terstruktur dalam pemantauan kualitas mengajar dan digitalisasi administrasi pembelajaran berfungsi sebagai katalis langsung bagi transparansi, responsivitas, dan akuntabilitas institusi. Meskipun demikian, tantangan sistemik masih ditemukan, terutama terkait distribusi sumber daya yang belum merata, kesenjangan literasi digital, dan kontinuitas pelatihan pedagogik. Artikel ini menyimpulkan bahwa integrasi platform administrasi otomatis dengan evaluasi dosen yang sistematis dan objektif menciptakan fondasi yang tangguh bagi GUG, yang pada akhirnya meningkatkan kredibilitas institusi, keberlanjutan operasional, serta capaian pendidikan secara holistik di universitas tingkat daerah.

Development of an Integrated Hybrid (Manual-Digital) Electronic Medical Record System at Damai Clinic

Rina Rohhi, ayyaf Zufar Robbani, Gian Dwi Sapta
Abstract: The advancement of information technology has accelerated digital transformation in healthcare, particularly through the implementation of Electronic Medical Records (EMRs). However, many healthcare facilities still use&#8230; hybrid systems that combine manual and digital record-keeping without proper integration, resulting in inefficient patient data management. This study aims to develop an integrated hybrid Electronic Medical Record system at Damai Clinic to improve healthcare services and patient data management. A descriptive research method with a system development approach was employed through system analysis, problem identification, and system design. The results indicate that the proposed system successfully integrates patient registration, medical examination, pharmacy services, payment, and reporting into a single system. The hybrid implementation allows paper-based records to remain as supporting archives while electronic records become the primary source of patient information. The developed system is expected to improve service efficiency, reduce documentation errors, enhance data security, and support digital transformation in healthcare facilities.

Penerapan Data Mining Dalam Estimasi Harga Emas Menggunakan Algoritma Trend Moment Pada PT Victoeria Vici

Erika Fahmi Ginting, Husna Gemasih, Suci Andriyani, Mutiara S. Simanjuntak, Chindi Dwi Lestari Nainggolan
Abstract: Emas merupakan salah satu jenis komoditi yang paling banyak diminati untuk tujuan investasi, karena dipandang sebagai instrumen yang lebih aman dibandingkan saham serta memiliki nilai jual yang selalu bergerak mengikuti&#8230; kondisi pasar. PT Victoeria Vici, sebagai pelaku usaha perhiasan emas custom, menghadapi kendala dalam menentukan estimasi harga jual kepada pelanggan, sebab proses pengerjaan pesanan custom membutuhkan waktu hingga 14 hari, sementara harga emas bergerak fluktuatif dan tidak terstruktur setiap harinya sehingga estimasi harga menjadi tidak akurat dan tidak efektif. Berdasarkan permasalahan tersebut, penelitian ini menerapkan konsep Data Mining dengan algoritma Trend Moment untuk mengestimasi harga emas pada rentang waktu tertentu. Data yang digunakan merupakan data historis harga emas per gram pada PT Victoeria Vici periode Agustus–Oktober 2021 sebanyak 92 data. Tahapan penelitian meliputi pengumpulan data, penentuan variabel X dan Y, eliminasi untuk memperoleh nilai konstanta a dan slope b, serta penerapan persamaan Y = a + bX untuk memperoleh nilai estimasi. Hasil perhitungan menunjukkan nilai a = 720.871,725 dan b = 3,108 sehingga model estimasi mampu menghasilkan proyeksi harga emas yang mendekati pola data historis. Model ini kemudian diimplementasikan ke dalam aplikasi berbasis desktop menggunakan Microsoft Visual Basic 2010 dan basis data Microsoft Access, dilengkapi Crystal Report untuk pencetakan laporan hasil estimasi. Hasil penelitian menunjukkan bahwa algoritma Trend Moment dapat membantu PT Victoeria Vici dalam memperoleh estimasi harga emas secara lebih cepat, konsisten, dan terdokumentasi. Gold is one of the most sought-after commodities for investment purposes, as it is regarded as a safer instrument compared to stocks and has a selling value that constantly fluctuates with market conditions. PT Victoeria Vici, a custom gold jewelry business, faces difficulty in determining the estimated selling price offered to customers because the production process for custom orders takes up to 14 days, while gold prices move in an unstructured and fluctuating manner every day, making manual price estimation inaccurate and ineffective. Based on this problem, this study applies the concept of Data Mining using the Trend Moment algorithm to estimate gold prices over a certain period of time. The data used is historical daily gold price data per gram from PT Victoeria Vici for the period of August–October 2021, consisting of 92 records. The research stages include data collection, determination of the X and Y variables, elimination to obtain the constant value a and the slope b, and the application of the equation Y = a + bX to obtain the estimated value. The calculation results show a value of a = 720,871.725 and b = 3.108, so that the estimation model is able to produce gold price projections that closely follow the pattern of historical data. This model was then implemented into a desktop-based application using Microsoft Visual Basic 2010 and a Microsoft Access database, equipped with Crystal Report for printing estimation result reports. The results show that the Trend Moment algorithm can help PT Victoeria Vici obtain gold price estimations more quickly, consistently, and in a well-documented manner.