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Optimization of Teak Wood Raw Material Inventory Using The EOQ Method at UD Gemilang, Gunungsitoli City

Hulu, Ronald Berkat Yustin, Mendrofa, Martha Surya Dinata, Kakisina, Sophia Molinda, Gea, Jeliswan Berkat Iman Jaya
Abstract: This study highlights the problem of managing teak wood raw materials in the form of boards at UD Gemilang, Gunungsitoli City. The company often experiences shortages or excess inventory due to a conventional ordering system… stem that is not based on optimal demand calculations. This inefficiency causes wasteful costs and disrupts the smooth production process. The main objective of this study is to analyze current inventory management and apply the EOQ (Economic Order Quantity) method to determine the optimal order quantity, as well as evaluate its impact on cost efficiency and production operations. The EOQ method is expected to be a systematic and rational solution for managing inventory more efficiently. This study uses a descriptive quantitative approach. Data were collected through direct interviews with business owners and documentation of raw material purchasing and usage reports for 2024. The analysis was conducted using the EOQ formula to calculate the optimal order quantity, ordering costs, storage costs, safety stock, reorder point, and total inventory cost (TIC). The analysis results show that the optimal order quantity for teak wood raw materials is 282 boards, with an ordering frequency of 6 times a year. This number is more efficient than the actual ordering system which is carried out monthly without a fixed calculation. The recommended safety stock is 22 boards, with a Reorder Point (ROP) of 36 boards. The implementation of the EOQ method successfully reduced total inventory costs from Rp6,768,000 to Rp3,496,800.

The Digital Disruption of Traditional Equilibrium: Analyzing the Impact of E-commerce and Social Commerce on Demand Supply Dynamics for Electronics in Makassar

Imran Musa, Chalid
Abstract: This research is based on the imbalance between demand and supply that often occurs in the consumer goods market in Makassar, which causes price changes and market instability. This study is unique in a local context by… emphasizing the real interaction between demand and supply as a factor that affects the market balance at the regional level. The purpose of this study is to investigate the impact of demand and supply on the balance of the consumer goods market in Makassar. This study adopts a quantitative approach by using primary data from 250 respondents, consisting of 200 consumers and 50 traders with questions using a five-point Likert scale. Data analysis is carried out with multiple linear regression using SPSS version 25, as well as involving validity testing, reliability and classic assumption testing. Research findings show that the demand and supply variables have a positive and significant effect on the market balance with an Adjusted R² of 0.285. Together, the two variables explain 28.5% variation in market balance. This result shows that the increase in demand and the availability of the supply of consumer goods are the key to maintaining price stability in the local market.

Analysis of Digital Marketing Strategy in Increasing Sales at Murai Coffee Gunungsitoli

Mendrofa, Soterman Fotendo Kristian, Bate’e, Maria Magdalena, Harefa, Idarni, Gulo, Heniwati
Abstract: This research is motivated by the phenomenon of suboptimal digital marketing strategies implemented by Murai Coffee Gunungsitoli, which have resulted in decreased visibility and sales. The research objective is to analyze… e the implemented strategies, identify challenges, and formulate optimal strategies to increase sales. The approach used is qualitative with interview, observation, and documentation techniques, as well as descriptive data analysis. The results show that previous digital marketing strategies have contributed to increased visibility, but have not been managed consistently and creatively. Challenges faced include limited resources, content planning, and audience interaction. Research recommendations include content consistency and innovation, optimization of social media features, and regular evaluation of digital campaigns to encourage buying interest and sustainable sales

The Effect of Seasonal Cycles and Fish Price Fluctuations on Financial Literacy of Fishermen In Sifalaete Ulu Village, Gunungsitoli District

Zebua, Masnia, Buulolo, Nanny Artatina, Gulo, Heniwati, Zebua, Serniati
Abstract: The purpose of this study is to analyze, partially and simultaneously, the influence of seasonal cycles and fish price fluctuations on the financial literacy of fishermen in Sifalaete Ulu Village. Partially, this study aims… ims to determine the effect of seasonal cycles on fishermen's financial literacy, as well as the effect of fish price fluctuations on fishermen's financial literacy. Simultaneously, this study aims to determine the effect of both variables together on fishermen's financial literacy. This study used a quantitative approach with data collected through questionnaires from 57 active fishermen. Data were analyzed using multiple linear regression to test the partial and simultaneous effects. The results show that partially, seasonal cycles have a negative and significant effect on fishermen's financial literacy, while fish price fluctuations have a positive and significant effect on fishermen's financial literacy. Simultaneously, seasonal cycles and fish price fluctuations have a significant effect on fishermen's financial literacy. Income uncertainty due to these two factors causes fishermen to experience difficulties in financial planning, lack savings or emergency funds, and tend to rely on debt. In addition, low levels of education and minimal financial literacy training also hinder effective financial management

Balancing Work Life For Better Performance: Investigating The Moderating Effect of Family Supportive Supervisor Behavior

Ramadhan, Fajar, Kambara, Roni
Abstract: This study examines the effect of work-life balance on employee performance, with family supportive supervisor behavior as a moderating variable. The research was conducted at the Regional Financial and Asset Management… Agency (BPKAD) of Banten Province, Indonesia, involving civil servants as respondents. This study addresses the issue of fluctuating employee performance despite repeated institutional achievements, by investigating the role of work-life balance and supervisor support in enhancing individual outcomes. A quantitative approach with a descriptive design was used, and data were collected through structured questionnaires. The results show that work-life balance positively influences employee performance. However, family supportive supervisor behavior does not significantly strengthen this relationship, indicating that while supervisor support is appreciated, it may not be sufficient in the absence of broader organizational support systems. These findings highlight the importance of implementing formal work-life policies and promoting a supportive work culture to improve employee well-being and performance in public institutions.

Work Life Balance of Female Employees Across Generations in Indonesia

Joeliaty, Marthalina, Firmansyah, Yayan, Muhammad, A Fadel
Abstract: This study explores work-life balance among female government employees across generations, with a focus on gender-related challenges. Women are hypothesised to face imbalances due to dual roles at work and home. Using a… phenomenological approach and descriptive quantitative analysis, the study finds that Indonesian women across generations generally experience moderate work-life balance. Notably, Baby Boomers (60–78 years) and Generation Z (12–27 years) report higher balance, while Generation X (44–59 years) and Millennials (28–43 years) face lower balance due to simultaneous career and family responsibilities. The study offers generationally tailored suggestions, although results may not generalise to women in sectors like banking or private industry. Implications include the need for organisations to act as facilitators, supporting female employees to ensure psychological well-being and sustained performance.

Family Financial Revolution Through Digital Finance in The Lower Middle-Class Community

Damis, Sariana, AR, Andi, Sofian, Sofian
Abstract: Digital technology has great potential to revolutionize family finance, especially in rural areas such as Watang Kassa Village, Batulappa District, Pinrang Regency. Digital finance provides solutions for families that previously… eviously relied on manual financial record-keeping and traditional financial information systems. With digital technology, people can record and monitor their family finances through digital financial platforms, making family financial management more efficient. Research Objectives: (1) To analyze the level of digital financial literacy among low-income communities and identify the factors influencing it. (2) To evaluate the role of digital financial platforms in helping low-income families manage their finances effectively. (3) To identify the challenges faced by low-income communities in accessing and utilizing digital financial services. (4) To assess the impact of using digital financial technology on family financial management and the well-being of low-income communities. This study employs a Participatory Action Research (PAR) approach. Participatory Action Research is a research method that involves the active participation of the community or group being studied throughout the research process, from planning, implementation, and reflection to corrective actions. The research findings indicate that the community lacks sufficient education regarding financial literacy in the use of digital tools for managing family finances. This lack of education poses a significant challenge in adopting digital finance for financial management among low-income communities. However, with the financial revolution, low-income communities have begun to understand the use of digitalization in managing family finances.

Analysis of the Production Process in Increasing the Production Capacity of Red Bricks at UD Alwin, Hilina'a Village, Gunungsitoli District

Ndruru, Ronaldo Syah Putra, Gea, Jeliswan Berkat Iman Jaya, Zai, Kurniawan Sarototonafo, Duha, Tiarni
Abstract: This study aims to analyze the production process in increasing the production capacity of red bricks at UD. Alwin, located in Hilinaa Village, Gunungsitoli District. The focus of the study is directed at the production… stages starting from clay processing, molding, drying, to firing, as well as improvement efforts made to increase production capacity. The research method used is a qualitative method with data collection techniques through observation, interviews, and documentation. The results of the study indicate that the production process implemented by UD. Alwin is still dominated by the use of manual tools and traditional methods. This has an impact on limited production capacity and high dependence on weather conditions, especially in the drying stage. The main obstacles faced are weather factors, limited labor, and minimal modernization of production equipment. However, the synergy between the owner and employees in identifying problems and formulating solutions is a major strength in maintaining business continuity. Overall, improvements in the production process have been proven to have a positive impact on increasing production capacity, although not optimal. Thus, this study concludes that the increase in red brick capacity at UD. Alwin is greatly influenced by the effectiveness of production process management. The recommendations given are the need for innovation in the use of appropriate technology, improving workforce skills, and more efficient work time management to support business desires and competitiveness.

Impact of Job Preferences on Self-Perceived Employability: A Study Among Bandung University Alumni (2021–2023)

Mufarrihati, Vania Citta, Sondari, Mery Citra, Sartika, Dina
Abstract: This study investigates the impact of job preferences on self-perceived employability (SPE) among university graduates in Bandung, Indonesia. Unemployment in Indonesia, particularly among fresh graduates, has highlighted… structural issues in the labor market, including skill mismatches and insufficient job creation. Job preferences, including factors such as salary, work-life balance, and career development, are crucial in determining an individual’s ability to secure desirable employment. This research, based on a sample of 280 graduates from various universities, reveals that well-defined and realistic job preferences positively influence SPE. The analysis shows a significant and strong relationship between job preferences and employability, with a high path coefficient (0.986) and a T-statistics value far exceeding the significance threshold. The results highlight the importance of aligning personal career goals with market demands, enhancing individuals’ self-confidence in their employability. Educational institutions also play a key role in shaping job preferences and employability by providing skills that match labor market needs. The study underscores the need for better integration between education and industry to improve graduates’ market readiness. Universities in Bandung should integrate skill training aligned with labor market demands, career guidance, industry trend seminars, and job search strategies to ensure graduates possess relevant preferences and skills for the workforce. This study employed the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method to analyze the factors influencing graduate employability preferences. As a recommendation, higher education institutions and policymakers should emphasize industry collaboration and adopt policies that enhance graduates’ readiness for the evolving job market.

Literature Review: Online Marketing Activities Towards Increasing The Income of Traditional Market Traders in South Sulawesi

Supri, Sahabuddin, Romansyah, Amin, Andi Nurzakiah, Sulolipu, Andi Annisa
Abstract: Online marketing is one of the main strategies in increasing business income, including for traditional market traders in South Sulawesi. Although internet penetration in Indonesia, especially in South Sulawesi, continues… s to grow, many traditional market traders have not utilized digital potential to market their products. This study aims to explore online marketing activities implemented by traditional market traders in Gowa Regency, as well as to analyze their influence on increasing income and the factors that influence their success. Based on literature studies, the use of social media and e-commerce platforms has been shown to increase product visibility and attract more consumers, which in turn can increase sales. However, the adoption of digital technology among traditional market traders is still limited, mainly due to the lack of skills in managing social media accounts and digital platforms. This study uses a qualitative approach with interviews and observation methods of traders in traditional markets in Gowa Regency. The results of the study show that online marketing has a positive influence on increasing trader income, but the level of adoption varies based on factors such as age, education, and business experience. Therefore, digital marketing training and support from the government and trader associations are needed to accelerate the adoption of this technology. This study is expected to provide recommendations for the development of more effective digital marketing strategies for traditional market traders in South Sulawesi, in order to increase competitiveness and strengthen the local economy.