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Business Mentoring as Experiential Learning through the BRIDGE Model

Ramli, Rahmat, Rosalina, Sylvia Sari
Abstract: The persistent gap between theoretical instruction and real-world practice remains a critical challenge in business education, particularly in contexts involving Micro, Small, and Medium Enterprises (MSMEs). Experiential… learning has been promoted as a pedagogical response to this challenge; however, many initiatives lack structured frameworks that integrate student learning with meaningful community engagement. This study examines the implementation of the BRIDGE model (Build, Reach, Discover, Grow, and Elevate) as a structured business mentoring approach grounded in experiential learning principles. Using a qualitative participatory action research design, the study involved 15 undergraduate business students and five MSMEs in Semarang City, Indonesia. Data were collected through participant observation, in-depth interviews, focus group discussions, reflective journals, and program documentation, and analyzed using thematic analysis. The findings indicate that the BRIDGE model facilitates deep experiential learning by enabling students to connect theoretical concepts with contextual business realities, while simultaneously generating instrumental and symbolic benefits for MSME partners. Despite limitations related to program duration, the model demonstrates strong potential as a feasible and transferable framework for experiential business education in emerging economy contexts.

Escaping the Equilibrium: Strategic Innovation as a Deliberate Disequilibrium Mechanism in Oligopolistic Competition

Nurman
Abstract: This study aims to analyze the application of game theory in understanding strategic behavior among firms in an oligopolistic market. Using a qualitative approach with a literature review method, this research examines the… he concepts of Nash equilibrium, dominant strategy, and price discrimination as foundations for determining optimal strategies among market players. The findings show that game theory, particularly the Cournot, Bertrand, and Stackelberg models, effectively explains competitive interactions in markets with limited participants. Moreover, regulations such as Law No. 5 of 1999 play an important role in maintaining fair competition. Game theory proves to be an effective analytical tool for formulating corporate strategies and economic policies in oligopolistic markets

Analysis of Lecturer Performance With Job Satisfaction as A Mediation Variable at Nazhatut Thullab Al-Muafa University, Sampang

Maksum, Muhammad Iqbal, Nur, Dhani Ichsanuddin, Swasti, Ika Korika
Abstract: This study aims to analyze the influence of leadership and work motivation on lecturer performance, both directly and indirectly through job satisfaction as a mediating variable at Nazhatut Thullab Al-Muafa University, Sampang.… ampang. This study used a quantitative approach with the SEM-PLS method. The study population was all 66 permanent and non-permanent lecturers, using a census method (total sampling). The primary theory underlying this study is Goal Setting Theory. This study used a quantitative approach with the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method. The results show that leadership can contribute to lecturer performance. Work motivation contributes to lecturer performance. Leadership contributes to lecturer performance through job satisfaction. Similarly, motivation contributes to lecturer performance through job satisfaction. These findings theoretically sharpen and expand the concepts discussed, and practically can serve as guidelines for Nazhatut Thullab Al-Muafa University, Sampang, in improving lecturer performance, evaluating, and driving institutional progress.

The Influence of Competence and Work Experience on The performance of The People's Economy Bank With Democratic Leadership as an Intervening Variable

Yudiarsa, I Nyoman, Yuniningsih, Swasti , Ika Korika
Abstract: This study aims to analyze the influence of leadership and work motivation on lecturer performance, both directly and indirectly through job satisfaction as a mediating variable at Nazhatut Thullab Al-Muafa University, Sampang.… ampang. This study used a quantitative approach with the SEM-PLS method. The study population was all 66 permanent and non-permanent lecturers, using a census method (total sampling). The primary theory underlying this study is Goal Setting Theory. This study used a quantitative approach with the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method. The results show that leadership can contribute to lecturer performance. Work motivation contributes to lecturer performance. Leadership contributes to lecturer performance through job satisfaction. Similarly, motivation contributes to lecturer performance through job satisfaction. These findings theoretically sharpen and expand the concepts discussed, and practically can serve as guidelines for Nazhatut Thullab Al-Muafa University, Sampang, in improving lecturer performance, evaluating, and driving institutional progress.   Kata Kunci:  Leadership, Work Motivation, Job Satisfaction, Lecturer Performance

Procurement Liberation: How School Districts are Cutting 47% of Purchasing Waste by 2025

Dzreke, Simon Suwanzy
Abstract: A mid-sized school district could achieve annual savings of $2.3 million—sufficient to support significant teacher salary increases—by streamlining procurement processes and reducing the number of suppliers from 87 to 12.… o 12. This practical success reflects the operational rigor of enterprise models, exemplified by Walmart Business, which has been successfully tailored for K-12 education. The study indicates a systemic crisis. Sixty-eight percent of U.S. districts experience a 19% loss of their non-payroll budgets due to procurement inefficiencies, resulting in significant financial losses for classrooms attributed to fragmented purchasing and compliance deficiencies. The study employs a rigorous mixed-methods analysis, incorporating in-depth case studies from 35 districts, a national survey of 300 procurement officers, and comprehensive spend analytics, to illustrate the transformative outcomes associated with enhanced procurement maturity. Consolidated purchasing platforms reduce processing costs by 53% and capture 92% of rebates. Additionally, the new Procurement Simplicity Scorecard predicts 79% efficiency gains, offering leaders a practical diagnostic tool. This study presents two validated innovations: the K-12 Procurement Maturity Model, which delineates a phased progression from fragmentation to strategic excellence, and the Zero-Waste Playbook, which details tactical measures for waste elimination. The evidence indicates that reengineering procurement is not merely an administrative concern; it represents a significant, frequently neglected mechanism for generating billions in savings by 2025. These funds have the potential to enhance arts programs, update outdated STEM laboratories, and recruit and retain high-quality educators. This research offers a definitive framework for districts aiming to transform waste into opportunities for equity.

Beyond The Hype: a Real World Evaluation of Blockchain's Role in Democratizing Agri Food Systems

Dzreke, Simon Suwanzy
Abstract: Blockchain technology is touted for democratizing supply chains, but 30–40% of smallholder farmers are excluded from fair market participation due to information gaps and power imbalances. The first complete empirical examination… examination of blockchain's capacity to empower disadvantaged farmers in Global South agri-food systems. The paper examines 15 large-scale implementations, including Kenyan coffee cooperatives and Indian dairy collectives, using a rigorous mixed-methods methodology. Technical scalability in resource-limited situations, governance structures that promote meaningful multi-stakeholder engagement, and quantifiable inclusion results for small-scale farmers are thoroughly examined. Comparative case study, agent-based adoption modeling, and quasi-experimental effect evaluation by Propensity Score matching reveal that blockchain's potential is not automatic nor inherent in eight nations. Techno-institutional synergy, not technological complexity, improves democracy, the research shows. Hybrid governance systems with farmer-controlled validator nodes and tokenized decision-making rights enhanced smallholder involvement by 58% and premium retention by 78% over corporate-controlled systems. However, technologically sophisticated deployments without institutional expertise frequently increase power concentration and exclusion. The blockchain viability index helps identify optimal deployment conditions for different commodities, empirical evidence challenges the idea that decentralization automatically promotes inclusion, and the inclusion-by-design framework helps policymakers embed equitable principles into decentralized agri-tech from the start. This study shows food system digitization practitioners and scholars that genuine democratization occurs when technology drives institutional transformation.

The Influence of Financial Performance on Stock Prices in Banking Companies Listed on The Indonesia Stock Exchange

Harisda, Yusuf , Syarifuddin, Syukri, Fitriyani
Abstract: Stock price fluctuations in banking companies listed on the Indonesia Stock Exchange (IDX) reflect the financial condition of the company and are a major concern for both companies and investors. One of the factors that… influences stock prices is the company's financial performance. This study aims to examine the effect of ROA and EPS on stock prices, both partially and simultaneously. This study uses a quantitative approach with secondary data in the form of annual financial reports of the population of all banking companies listed on the IDX for the period 2020–2023. The research sample was selected using a purposive sampling technique, resulting in 13 companies with a total of 52 data. Data analysis used multiple linear regression after going through the classical assumption test to ensure the feasibility of the model. The results of the study showed that partially, Return on Assets (ROA) did not have a significant effect on stock prices. This is thought to be due to the instability of external factors and market expectations that are not fully focused on the efficiency of asset use. Conversely, Earnings Per Share (EPS) has a positive and significant effect on stock prices, indicating that investors tend to prioritize earnings per share as the main indicator in assessing a company's prospects. This finding confirms that in the context of banking companies in Indonesia, EPS is more important than ROA in making investment decisions

Integration of Philosophical Values in Human Relations Management: Systematic Literature Review

Esvanti, Mirza, Nafisah, A’isy Fikli, Winarno, Agung
Abstract: Human relations management is an important aspect of an organization's success, especially in creating a harmonious, productive, and ethical work environment. This study aims to explore the integration of philosophical values… alues in human relations management through the Systematic Literature Review (SLR) approach. The Systematic Literature Review (SLR) method was used in this study to analyze and synthesize various previous studies related to human relations management. The SLR process involves identifying, screening, and evaluating studies from a variety of sources, including international indexed journals, to gain an in-depth understanding of key trends and issues in the implementation of humanitarian relations management. Of the 150 articles found, 52 articles met the inclusion criteria for further analysis. By analyzing the literature from various academic databases, this study identifies key concepts in philosophy, such as humanism, deontological ethics, utilitarianism, and existentialism, that are relevant to support the management of interpersonal relationships in organizations. The results of the study show that the application of philosophical values can improve the quality of relationships between individuals through more ethical decision-making, value-oriented leadership, and strengthening mutual respect in work interactions. In addition, this study reveals a significant gap in the literature related to the practical implementation of philosophy in the context of modern management, especially in certain sectors. These findings make a theoretical contribution in expanding the understanding of the role of philosophy in human relations management as well as offering recommendations for further research and practical applications in organizational environments.

Dynamics Of Decision Making: A Phenomenological Study Of The Choice Of Financial Management Concentration

Mustafa, Muh. Sabir, Olii, Nurhayati, Robin
Abstract: Many students decide to choose concentration because of pressure from other parties, such as parents, siblings, or the surrounding environment. Therefore, the purpose of this study is to explore and understand in depth the… he dynamics of decision-making in financial management concentration. The research was conducted with a phenomenological approach that reveals deep aspects that have not been revealed in the scientific literature so that it becomes a novelty about the dynamics of student decision-making in choosing a concentration. This research uses qualitative methodology with an interpretive paradigm and transcendental phenomenology approach. The key informants of this study were 8th students of financial management concentration. Data collection is done through participant observation, in-depth interviews, and documentation. The dynamics of decision-making regarding the choice of financial management concentration are caused by academic preferences, the impact of social interaction, and job opportunities. There are factors of friends or close people who give academic preferences, group factors that concern the impact of social interaction on the decision-making process, and personal factors related to future employment opportunities Keywords: Decision-making; Academic preferences; Impact of Social Interaction; job opportunities, Management Concentration

The Role Of Artificial Intelligence In Personalized And Customized Engagement Marketing: A Comprehensive Review

Rolando, Benediktus
Abstract: Artificial intelligence is likely to have a significant impact on marketing strategies and customer behaviors in the years ahead. Research in this field has grown considerably, demonstrating AI's ability to simulate human… n behavior and perform tasks intelligently. With growing interest among marketing researchers and practitioners, this research aims to provide an overview of the evolution of both marketing and AI research fields. This paper explores the emerging role of artificial intelligence in personalized engagement marketing, which focuses on creating, communicating, and delivering customized offerings to customers. Utilizing the Systematic Literature Review technique, we examined over 300 academic articles to uncover prevalent themes and gain a deeper understanding of current AI utilization in marketing. We then propose a plan for future research that examines potential changes in marketing strategies and customer behaviors while emphasizing critical policy considerations related to privacy, bias, and ethics. The implications for marketing managers are discussed along with predictions about how AI will impact branding and customer management practices going forward. Our research highlighted several benefits of integrating AI into marketing such as improved customer interactions, increased revenue, reduced expenses, and enhanced overall efficiency. However, this research also pointed out areas requiring further investigation including challenges posed by AI integration like shortage of skilled personnel and data privacy concerns.